Viva Energy lifted adjusted EBITDA in its convenience and mobility division by 86.4 per cent to $774.4 million in the first half ending June 30.
The convenience and mobility arm contributed $138.7 million to underlying group earnings, supported by higher retail fuel margins and stronger customer footfall across its Australian service stations. Group EBITDA rose 154 per cent to $774.4 million, landing inside the company’s previously stated guidance range.
Liberty Integration Adds Volume
Acquisition volume drove a substantial share of the division’s gains. Viva Energy integrated the Liberty Convenience network in March, adding retail fuel throughput and boosting non-fuel convenience sales across company-operated sites.
The group’s performance mirrors a broader trend across Asia-Pacific fuel retailing, where operators such as rival Ampol are pivoting heavily toward convenience store merchandising to offset volatile refining margins. Forecourt retailers across the region are redesigning site formats to capture higher-margin grocery and ready-to-eat food sales from commuter traffic.
Network Optimization Continues
Management continues to roll out convenience upgrades across the company’s retail footprint. The operational focus shifts to second-half store conversion targets and margin retention across the integrated Liberty and Shell-branded network.


