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  • AirAsia Goes Big And Converts 253 A320neo Orders To A321neos

    AirAsia Goes Big And Converts 253 A320neo Orders To A321neos

    AirAsia bosses chose the second day of the 2019 Paris Air Show to announce that they are converting an order for 253 A320-200neos to the larger A321-200neo.

    Malaysia’s largest low cost carrier, AirAsia Berhad, today decided to ramp up the type it has on order in response, a spokesperson said, to “ongoing strong demand across its network.” One of Asia’s largest budget airlines, AirAsia intends to convert 253 A320neo on order to A321neos. The move will make the AirAsia Group the world’s largest customer of the type.

    AirAsia’s Executive Chairman Datuk Kamarudin Meranun said in a statement, “We have spent a number of years reviewing what the future of our operations will look like and today, we’re proud to become the world’s largest customer for the A321neo.

    The change will be applied to almost 90% of the Group’s current order of A320neos. Previously, the order was for 304 A320neos of which 37 had been delivered.

    The Group says it expects deliveries of the A321neo in the latter part of this year. The first four aircraft of the new type will be brought into play with AirAsia and jointly-owned Thai AirAsia.

    Following its up-sizing (and the purchase of its first A321neo at the start of 2019), AirAsia will become the world’s largest customer of Airbus’ New Engine Option jetliner.

    The Malaysian LCC intends to use the A321neo on its high-frequency routes. It is believed the alteration will result in the augmentation of overall seat capacity by almost a third without adding flights to an already packed manifest, according to CAPA.

    AirAsia currently has 230 A320 aircraft in service. The Group’s primary hub is at Kuala Lumpur International Airport. The Group’s subsidiaries (of which there are eight) have hubs in various parts of the world including India, the Philippines and Japan.

    The A321neo is a member of Airbus’s best-selling A320 family, the first of which was launched in 1984. In 2006 the type underwent extensive remodeling. Changes of the original design included measures intended to make the A320 more economically viable.

    Sharklets, aerodynamic refinements and weight reduction made the plane 15% more fuel-efficient. Airbus hopes to capitalize on this with a further 5% rise in operating efficiency by 2020.

    The family has since been further enhanced under the “neo” programme of changes.

    The A321neo’s extra capacity is due to Airbus’s optimizing its use of the cabin space. The “cabin-flex” option allows the manufacturer the ability to produce a narrow-body jet with a capacity of 244 seats compared with the A320neo’s 150 to 180.

    As reported by ch-aviation AirAsia’s Chairman Meranun said,

    We have spent a number of years reviewing what the future of our operations will look like and today, we’re proud to become the world’s largest customer for the A321neo.

    With its numerous efficiency benefits and the operational flexibility this aircraft brings, the A321neo will be the new backbone of our operations as we continue to expand to meet growing air travel demand across Asia.”

    We previously reported that AirAsia’s sister company AirAsia X last year ordered 34 A330neo wide bodies ; an order it has yet to execute. Some industry insiders believe it may be the next type to be replaced with Airbus’s expansive narrow body neo.

  • AirAsia to push discounted airfares via digital platforms

    AirAsia to push discounted airfares via digital platforms

    In line with the upcoming year end holidays and early 2019 travels, AirAsia is offering up to 70% off on all its destinations until 28 October 2018. These include Changsha, Tokyo, Kolkata, Bali, Phuket, Siem Reap, Yangon, Manila, Singapore and Kota Kinabalu, among others. In a statement, AirAsia group marketing head Amanda Woo said the move to offer discounted airfares is based on understanding the different travel and route behaviours of its consumers. For this campaign, AirAsia is focused on a combination of content marketing and digital platforms. It also looked into offline platforms for certain key regions, Woo said.

    “In line with our company direction of going digital, our marketing strategy relies heavily on data and digital analytics as part of the deciding factors on the channels we use,” she added.

    Besides encouraging more travels during the period, Woo said the airline also hopes to boost more member sign-ups so consumers can enjoy more exclusive deals.

    “The year end is always an exciting time and we can think of no better way to welcome the holiday season than to offer more discounts on our already low fares,” Woo said. AirAsia BIG members will enjoy more perks including instant discounts when booking directly via the website and mobile app.

  • AirAsia BIG Loyalty launches eStore online shopping platform

    AirAsia BIG Loyalty launches eStore online shopping platform

    BIG Digital, a subsidiary of AirAsia, has unveiled the eStore, the latest lifestyle offering from AirAsia’s BIG Loyalty programme. The eStore will allow its more than 13 million BIG Members in Malaysia, Indonesia and Thailand to shop from over 150 lifestyle and travel brands on one platform – airasiabig.com, with rollout on the AirAsia BIG Loyalty mobile app in the near future.

    In a press release, AirAsia’s spokesperson said the online shopping platform aims to transform AirAsia BIG Loyalty’s lifestyle pillar, positioning the loyalty programme as a key player in the online travel retail industry. Selected available brands include Uniqlo, Hotels.com, 11street, Digi, Fave and ezbuy.

    AirAsia BIG Loyalty CEO Dato Eddy Leong (pictured far right) said its eStore is the newest digital innovation that “stays true to its dedication to reward members easier, faster and better.” The loyalty programme has about 10,000 new BIG Members and over 167,000 web traffic daily. With eStore, BIG Members are able to buy online with purchases delivered to their home, and every RM1 spent earns 1 BIG Point or more.

    To celebrate the launch of the eStore, there will be a special “eStore 12.12 BIG Sale” on 12 December 2017 where members who shop on the eStore stand a chance to win exclusive vouchers or a grand prize of up to 160,000 BIG Points to redeem flights to Seoul, Osaka or Tokyo.

  • Firms cash in on big data benefits

    Firms cash in on big data benefits

    Firms that capitalize and analyze all relevant data and deliver actionable information could achieve an extra $430 billion worldwide in productivity benefits over their less analytically oriented peers by 2020, according to IDC.

    The research firm predicts big data analytics technology investments will increase across Asia Pacific at 34% year over year in the next few years. This rapid growth in investment is creating a divide between the organizations that “know” and the ones that do not.

    “The measure of information in our reality has been blasting, and investigating substantial information sets — supposed enormous information will turn into a key premise of competition, supporting new influxes of efficiency development, advancement, and customer surplus,” says Chwee Kan Chua, AVP for big data and analytics and cognitive computing at IDC Asia Pacific.

    The increasing volume and detail of information captured by enterprises, the rise of multimedia, social media, and the Internet of Things (IoT) is expected to fuel exponential growth in data for the foreseeable future.

    Another dimension that we are entering is a new period of computing history — the Cognitive Computing era. IDC predicts by 2020, 50% of all business analytics software will incorporate prescriptive analytics built into cognitive systems functionality.

    “Cognitive Systems offer fundamental differences in how systems are built and interact with humans,” says Alon Anthony Rejano, associate market analyst at IT services research in IDC Philippines. “Cognitive-based systems are able to build knowledge and learn, understand natural language, and interact more naturally with human beings than traditional systems

    Rejano said Cognitive Systems can quickly identify new patterns and insights and, over time, they will simulate even more closely how the brain actually works.

    “In doing so, they could help us solve the world’s most perplexing problems by penetrating the complexity of big data and exploiting the power of natural language processing and machine learning,” he added.

  • Orange Business launches IoT and analytics suite globally

    Orange Business launches IoT and analytics suite globally

    Orange Business Services has announced the worldwide launch of Datavenue, its IoT and data analytics modular suite.

    Datavenue will help multinational and large national corporations seize the endless opportunities offered by the IoT revolution, the operator said.

    Already 56% of decision makers consider IoT as strategic. Use cases include improving safety and user experience within smart cities by connecting street lights or parking meters, as well as improving quality of life by connecting medical devices to monitor a person’s health remotely.

    Datavenue is supported by Orange Business Services’ 700 IoT and analytics experts worldwide, as well as data scientists, developers, consultants, statisticians and IoT security experts.

    Datavenue includes four modules:

    1. Select relevant objects and sources of data. Orange offers a range of certified and tested connected objects, such as sensors, cameras or modules to connect existing assets. Datavenue has a catalog of data that includes population movement analytics using anonymized data from mobile networks.
    2. Connect objects reliably with the most suitable and secured networks. A truck travelling cross borders or an agricultural sensor in a field would require different networks. To address the wide diversity of needs, Orange provides a range of connectivity options. These include future-proof global cellular networks and innovative capabilities, such as eUiCC, worldwide fixed and satellite networks, as well as low-power solutions, such as LoRa.
    3. Manage data to improve efficiencies and create enhanced services. For example, a construction company can monitor cranes worldwide to prevent problems and reduce maintenance costs. Managing data in real-time enables technicians to solve issues remotely or to arrive on site with the right material, reducing service interruptions. Orange offers both cloud-based and on-premises software solutions, encompassing remote device management, processing and visualization.
    4. Control key elements of enterprise transformation projects. Orange experts aim to provide end-to-end security and data protection, integration with information systems and service scalability. Throughout the entire project and beyond, customers can rely on Orange to ensure the solutions are future-proof and adapted to market evolutions.

    “We have developed extensive vertical expertise around IoT and data analytics in several sectors, including automotive, industry, smart cities, healthcare and smart homes,” Orange Business Services VP of IoT and analytics Olivier Ondet said.

    “Our solutions have already improved performance and employee safety through industrial machinery monitoring, enhanced patient care with remote assistance, and enriched citizen well-being with smart city services. This is now all being brought together to support the international launch of Orange Datavenue.”

    Datavenue was first launched in France in 2015. Orange today operates more than 10 million active B2B objects and processes 65 million items of technical data per minute – all fully compliant with data protection regulations.

  • AirAsia makes Tune Money its wholly owned unit

    AirAsia makes Tune Money its wholly owned unit

    AirAsia Bhd is acquiring the remaining 60% interest in financial services provider Tune Money Sdn Bhd as well as its entire issued redeemable preference shares (RPS) for RM6.36mil in cash.

    In a filing with Bursa Malaysia, AirAsia said the payment of about RM0.038 per ordinary 10 sen share and RM150,000 per RPS to vendor Tune Money International Sdn Bhd (TMI) would be financed by the company’s internally generated funds.
    TMI and AirAsia share two common shareholders and directors, namely Tan Sri Tony Fernandes and Datuk Kamarudin Meranun.
    AirAsia said Bank Negara had stated on Sept 30 that it had no objections to the transaction.
    On the rationale for the acquisition, it said this would give additional benefits that could only be realised through full ownership and control of Tune Money.
    “Full ownership would allow greater control and facilitate accelerated decision-making with regards to AirAsia priority items that would help support the company’s business plan and commercial objectives.
    “Additionally, once AirAsia increases its stake in Tune Money to above 50%, Tune Money will no longer be classified as an associate and AirAsia will be able to incorporate Tune Money’s contributions to company revenue, which would improve AirAsia’s top line as well as ancillary revenue,” the low-cost carrier said.
    These, it added, were on top of the existing benefits that AirAsia enjoyed through its ownership of a stake in Tune Money, such as lower merchant discount rate, increasing ancillary spend by incentivising guests with meal and baggage discounts, and accelerating deployment of the BIG Loyalty programme by allowing points accrual from purchases outside the AirAsia ecosystem.