Azimut Yachts celebrated the group’s 50th anniversary year packed full of exciting events, sales, new launches, deliveries and awards throughout 2019. Azimut Yachts Hong Kong, with its offices and dealer partners in Hong Kong, China, Taiwan, and Singapore saw a wave of confidence across the region with an impressive number of yacht sales and handovers plus a series of well-planned and well-attended event. The busy year also saw the opening of two new sales offices; in Aberdeen, Hong Kong and Shenzhen Bay Yacht Club, Guangdong China.
Bringing Azimut Yachts to Asia’s Doorstep
A series of more than 10 events across Asia further promoted and elevated Azimut Yachts in the region. Through each of the events, Azimut Yachts celebrated with existing yacht owners as well as, provided an opportunity to showcase new yachts to potential new Azimut owners. Events included the Macao Boat show, the Shenzhen Bay Yachting Festival – where Azimut Yachts Guangdong hosted the La Dolce Vita Italian Night – filmed by “Dolce Vita” Chinese TV and exclusive private bank and supercar events in Singapore and Hong Kong. In the coastal Taiwanese city, Tainan,, the first new S6 delivered to the region was handed over at the new Argo Yacht Club. The regional event of the year was the Azimut Yachts Party at the Singapore Yacht Show, where over 200 guests enjoyed live music and dance performances waterside against the backdrop of the New Azimut 55 and 25m Grande.
Introducing New Yachts to Asia
In October Azimut Yachts Guangdong proudly welcomed the first new Atlantis 45 to a captivated audience in Shenzhen, China. The Atlantis 45 is the successor to the Atlantis 43, a very popular yacht that exceeded all expectations by delivering over 140 yachts worldwide in four years. Featuring Volvo IPS propulsion, this new model takes on design cues from her larger sister, the Atlantis 51. The vertical bow stretches forward to boost the dynamics of a boat bringing out the sharpness of this yacht’s contours and its sporty soul.
A series of successful 2019 Deliveries
The Group completed an impressive number of deliveries across Asia. In 2019 several new models, including the S6, Atlantis 45, Azimut 55, Azimut Grande 25M and Azimut Grande 32, were delivered to new and repeat clients in Taiwan, Shenzhen, Singapore and Hong Kong. In addition, throughout the year, there was a steady stream of deliveries of the ever-popular Flybridge and Magellano models across all regions, and during the summer season alone no fewer than four Azimut Grande models were delivered to Hong Kong and Singapore clients.
In 2020 the Group will introduce the latest new Azimut models to Asia, such as the stunning new S Range sisters the S10 and S8, and the Azimut 78 Flybridge, all recently launched at the Cannes Yachts Festival in September. New Azimut models are always hugely anticipated and these are no exception, with and S8 and 78 Flybridge already set for Hong Kong and Singapore deliveries before the summer.
Regional Awards
In addition to several industry awards won by the Group in 2019, Marine Italia Ltd, Azimut Yachts Hong Kong was awarded “Best after-sales support Worldwide (Excluding USA)” during the Azimut Yachts GLOBAL dealers meeting 2019 for their exceptionally high-quality customer service work and investments in customer support for the region.
Azimut|Benetti closed out the 50th anniversary year, confirming its place for the 20th time as the world’s leading builder of high-end mega yachts, based on the international Global Order Book 2020 ranking of top yacht builders recently published by the highly- reputed magazine Boat International.
