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Tag: CES Asia

  • CES Asia Unveiled Expands to Seoul in Partnership with KES

    CES Asia Unveiled Expands to Seoul in Partnership with KES

    CES Asia Unveiled is expanding into Seoul through a formal partnership with the Korea Electronics Show. The tie-up connects the regional preview platform directly with South Korea’s primary trade gathering for consumer electronics, appliance manufacturers and component suppliers.

    Organisers designed the Seoul event to give domestic tech makers, retail buyers and international media an early look at product launches ahead of the main global exhibitions. South Korean conglomerates and hardware startups will gain a dedicated stage to demonstrate consumer hardware, artificial intelligence applications and smart home devices to regional distributors.

    Bringing Preview Formats to South Korea

    The Seoul expansion reflects South Korea’s position as a dominant exporter of consumer electronics and display technologies. By collaborating with the Korea Electronics Show, the platform integrates local exhibition infrastructure with international brand networks that typically anchor large-format consumer technology shows across Asia.

    Participating companies will present products across smart appliances, mobility solutions, gaming hardware and personal devices. The format focuses on direct business matchmaking, pairing device manufacturers with Asian retail operators, ecommerce platform buyers and regional supply chain partners seeking early product inventory.

    Regional Competition in Consumer Electronics

    Trade event organisers across the Asia-Pacific region continue to adjust their calendars to secure hardware debuts from top tier manufacturers. While previous editions of regional technology shows concentrated heavily in Shanghai and Tokyo, trade bodies are increasingly setting up multi-city formats across key consumer markets in Northeast Asia.

    For South Korean electronics suppliers and regional distributors, the joint event provides immediate access to product roadmaps without requiring travel outside the domestic market. Registration timelines and exhibition schedules for the joint Seoul show will open through official trade channels as participating brands finalize their regional product lineups.

  • Wearable technology goes beyond watches

    Wearable technology goes beyond watches

    There is more to wearable technology than wrist devices, with more than 25 exhibitors out to prove this at a consumer technology expo coming up in Shanghai.

    They will be showcasing the latest in wearable innovation at CES Asia, which returns to Shanghai from May 11 to 13.

    Owned and produced by the Consumer Technology Association (CTA) and co-produced by Intex Shanghai, the event is being hosted at the Shanghai New International Expo Centre (SNIEC).

    CTA research expects wearable sales in the emerging Asia-Pacific region to increase by 56 per cent this year.

    “Wearables are one of the fastest-growing areas of technology. They not only count our steps, they also track our mood, sleeping habits and even our pets,” says CES senior vice-president Karen Chupka.

    “The possibilities in this product category are endless.”

    Key companies exhibiting wearables at CES Asia include Garmin, Monster and Ximmerse, plus there is a wearables pavilion organised by the China Electronic Chamber of Commerce.

    New this year will be a CTA-hosted session entitled Innovative Wearables, at the Kerry Hotel on May 12. The panel will discuss innovations coming to market, as well as user interface and design.

    So far, 250 companies representing 20 countries across 15 product categories have signed up to exhibit at CES Asia, including 360, BMW, Hisense and Huawei.

    Formerly the Consumer Electronics Association, CTA is the trade association representing the $287 billion US consumer technology industry. It covers more than 2200 companies, 80 per cent of which are small businesses and startups.