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Tag: chelsea

  • Chelsea jerseys will soon bear Hyundai logo

    Chelsea jerseys will soon bear Hyundai logo

    Hyundai Motor signed a four-year contract with storied English Premier League club Chelsea FC to become its global automotive partner.

    Korea’s biggest automaker announced that it will sponsor the football team until 2022.

    Hyundai Motor’s logo will appear on the sleeves of the team’s new uniform and on the signboards at Chelsea’s home and away games. The automaker will also display its cars at Chelsea’s Stamford Bridge stadium.

    This is the first time Hyundai Motor has sponsored a British football team.

    “For 20 years, Hyundai has been bringing the dynamism, passion and excitement of football to fans around the world,” said Andreas-Christoph Hofmann, vice president of marketing product at Hyundai Motor. “We are thrilled to begin a new partnership with Chelsea, a successful and ambitious club that matches the global scale and challenging spirit of Hyundai.”

    Chelsea’s new uniform that features Hyundai Motor’s logo will debut on July 23, when the team will play against Perth Glory in Australia ahead of the 2018-19 Premier League season.

    Chelsea was founded in 1905 and has won six EPL seasons. It has also won the FA Cup eight times.

    The automotive company has been a FIFA Top Partner since 1999, and has been sponsoring the French football team Olympique Lyonnaise since 2012.

    As official FIFA partners, Hyundai Motor and Kia Motors have recently stepped up their marketing effort for the upcoming Russia World Cup.

    On May 31, Hyundai Motor delivered 530 Santa Fe, Tucson and Starex SUVs to the World Cup venues. Kia Motors sent 420 of its K9, Sorento, Sportage and C’eed models.

    Hyundai’s standalone Genesis luxury brand has sponsored the Genesis Championship, a men’s golf tournament for Korean players, since last year.

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  • Ex-Chelsea star Essien joins Indonesia’s Persib

    Ex-Chelsea star Essien joins Indonesia’s Persib

    Former Chelsea, AC Milan and Real Madrid midfielder Michael Essien has signed with Indonesia’s Persib Bandung, the club announced today, the highest-profile player to join a team in the country for years.

    The Ghanaian signed a one-year contract for an undisclosed sum to join Persib, which is one of the best clubs in the country.

    The 34-year-old had not been playing with a team since he left Greece’s Panathinaikos at the end of last season.

    “I will give my very best to Persib,” Essien, wearing a club shirt, told media at the team’s headquarters in Bandung.

    When asked what he knew about football in Indonesia, he conceded “not very much” but added that he had visited the country with Chelsea before.

    However the move to Indonesia could turn out to be a shock.

    Football in Southeast Asia’s biggest nation has been wracked by crisis for years, with an explosive row between the domestic association and government prompting FIFA to ban Indonesia from international competition in 2015.

    The domestic league ground to a halt for a while amid the row, but FIFA lifted the suspension in May last year and football in the country is slowly starting to recover.

    Foreign players have also been badly treated by Indonesian clubs, with at least two known to have died in recent years after going unpaid and being unable to afford medical treatment.

    Essien is the best-known international footballer to join an Indonesian side since the 1990s, when Cameroon World Cup star Roger Milla and Argentine World Cup winner Mario Kempes both played in the country.

    The Ghanaian said he was approached by teams from other countries, including Turkey and Australia, but he had been impressed by Persib, without giving further details.

    The club would not be drawn on how much they had paid for him.

    “The contract value is large because he is a former Chelsea player, I cannot reveal (the amount),” said Teddy Tjahjono, one of the club’s directors.

    Persib finished fifth in last year’s Indonesian Soccer Championship.

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  • Yokohama at new Indonesia auto show

    Yokohama at new Indonesia auto show

    Yokohama Rubber Co. Ltd. is gearing up to participate in the new Gaikindo Indonesia International Auto Show 2015.

    The event is scheduled for Aug. 20‒30 in South Tangerang, in Indonesia’s BSD City. Yokohama said it will be represented at the show by its Indonesian sales agent, PT Yhi Indonesia, which twice previously represented the tire maker at the separate Indonesia International Motor Show. Gaikindo is the Association of Indonesia Automotive Industries, and this is its first auto show, according to Yokohama.

    In keeping with the theme of “Delivering the Future,” Yokohama said its booth will feature displays that “appeal to the high driving and environmental performance” provided by its tires’ latest technologies.xa

    Considering the huge demand for eco cars and SUVs in Indonesia, the tire maker said it will display its fuel-efficient BluEarth tires suitable for use with eco cars and the company’s Geolandar line of SUV tires, as well as its flagship Advan brand.

    In addition, the booth will include a panel of Chelsea FC soccer players promoting the tire maker’s partnership, announced earlier this month, with England’s Premier League football club.

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