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Tag: Chongqing

  • Xiao Noodles’ Spicy Chongqing Delights Make Sizzling Singapore Debut: First International Flagship Launched

    Xiao Noodles’ Spicy Chongqing Delights Make Sizzling Singapore Debut: First International Flagship Launched

    Xiao Noodles, a Chinese quick-service restaurant, has marked its international presence with the establishment of its inaugural flagship store in Singapore.

    Roots and Expansion

    Xiao Noodles, which was established in 2014, is renowned for its Chongqing-style noodles. With over 500 outlets across China, the restaurant chain has made a significant impact within the domestic food market. Their latest location, at 313@Somerset in Singapore, offers customers a taste of regional Chinese cuisine, with dishes such as Red Bowl Noodle (a spicy mala noodle dish with peas and meat sauce), Golden Bowl Noodle (hot and sour noodles), as well as a variety of Wonton and Maocai Hot Pot options.

    A Systematised Casual Dining Model

    This new outlet also serves as the debut platform for the company’s systemised casual dining model. This innovative model merges customary practices with digital operations, resulting in enhanced efficiency and scalability. Xiao Noodles is thus able to better handle the rising global demand for noodles and spicy foods.

    Taking Chongqing-Style Noodles Global

    Xiao Noodles is positioning itself to capitalize on the international popularity of noodles and the increasing demand for spicy flavours. The company aims to introduce Chongqing-style noodles to customers worldwide. Xiao Noodles’ founder and CEO, Song Qi, sees the Singapore flagship store as a model for future global expansions. He expressed his excitement at the opportunity to bring Chinese street food to tables around the world, establishing this as the official beginning of the company’s global vision.

    Questions & Answers

    What is unique about Xiao Noodles’ business model?
    Xiao Noodles’ business model combines traditional practices with digital operations, enhancing efficiency and scalability.

    What is the significance of the Singapore outlet for Xiao Noodles?
    The Singapore outlet serves as the first international presence for Xiao Noodles, acting as a blueprint for future global locations.

    What are some signature dishes of Xiao Noodles?
    Some of Xiao Noodles’ regional Chinese dishes include the Red Bowl Noodle, Golden Bowl Noodle, and a variety of Wonton and Maocai Hot Pot options.

  • Bimba Y Lola opening in China

    Bimba Y Lola opening in China

    Spanish contemporary fashion label Bimba Y Lola is launching in China with a joint venture with ImagineX, Lane Crawford Joyce Group’s distribution and brand management arm.

    With a corporate office to be set up in Shanghai, the brand aims to establish a retail presence on Alibaba’s Tmall and Tencent’s WeChat, and physical pop-ups by 2022, to ramp up brand awareness and customer following.

    It will be followed by store rollouts, with plans to open 30 points of sale across 15 major cities in China, including Shanghai, Beijing, Shenzhen, Chengdu, and Chongqing in the next five years.

    Founded in 2005, Bimba Y Lola targets fashion-forward Millennials and Generation Z with ready-to-wear, jewelry, and accessories. It operates more than 290 stores across 20 countries, including the U.K., France, Singapore, and South Korea.

    According to researchers at SEMrush, Bimba Y Lola’s website traffic saw some of the biggest surge pre-pandemic, outperforming traditional retail fashion leaders such as macys.com and online giant Amazon.

    Last month, Madonna’s daughter Lourdes Leon made her fashion campaign debut with the brand’s fall 2021 campaign, a jaunt through a digital landscape.

    Uxia Dominguez, founder and president of Bimba Y Lola, believes that in China, a market of strategic importance yet one that is unique and complex to navigate, ImagineX has the right channels to unlock the potential of the brand.

    Alice Wong, president of ImagineX, thinks that the brand will resonate well with “Chinese consumers, especially the Gen Zs and Millennials.”

    “They have an increasing appetite for international accessible-luxury and affordable brands with cutting edge design, which truly stands out from the crowd,” she added.

    ImagineX manages 25 brands, including Salvatore Ferragamo, Canada Goose, Ba&sh and Club Monaco, with 448 points of sale across 48 cities in the Greater China region.

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  • Prada Chongqing store has Italian Design Elements

    Prada Chongqing store has Italian Design Elements

    Fashion label Prada has opened a new outlet in Chinese Chongqing at the popular MixC department store.

    The 600sqm Prada Chongqing space stocks a selection of both women’s and men’s collections spanning ready to wear, leather items, shoes and accessories.

    The store’s design features spiral metal blades in gold and silver set against black marble and large windows to maximise natural light. The interior, inspired by Prada’s historic Galleria store in Milan, prominently features green Aver marble and chequered black and white marble flooring.

    The Prada Chongqing store’s velvet seating is a tribute to classic Milanese design of the 1950s and attempts an elegant and refined environment.

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  • Roche Bobois to open in Hong Kong

    Roche Bobois to open in Hong Kong

    French luxury furniture retailer Roche Bobois is to open its first store in Hong Kong.

    The store will be the company’s eighth in Greater China and comes soon after the brand’s debut in the southern Chinese city of Chongqing.

    The new showroom will open in September in the ground floor of Horizon Plaza at 2 Lee Wing St.

    Roche Bobois works closely with renowned designers such as Ora Ito, Cédric Ragot, Sacha Lakic, Christophe Delcourt and Stephen Burks and with Haute Couture fashion houses such as Jean Paul Gaultier, Sonia Rykiel Maison and Missoni Home.

    It offers a broad range of exclusive made-to-order designs, manufactured with a high level of customisation in small European workshops. Its collection includes premium-quality furniture, including sofas, armchairs, cocktail tables, dining chairs, sideboards, beds, wardrobes, storage and accessories including lighting, cushions and rugs.

    The company has 250 showrooms worldwide.

    In Chongqing, Roche Bobois opened in the high-end furniture mall Redstar Macalline in the Yubei district, in the city’s northeast.

    In a taste of what Hongkongers can expect, the fit out features marble floors and a Paris skyline on the wall.

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