Retail News CRM

Tag: coke

  • Coca-cola Unveils Ai-powered Vending Machine For Enhanced, Personalized Consumer Experience

    Coca-cola Unveils Ai-powered Vending Machine For Enhanced, Personalized Consumer Experience

    Coca-Cola has debuted its most recent innovation in the form of a Coke&Go cooler vending machine. This cutting-edge machine is powered by artificial intelligence (AI) and computer vision, creating an upgraded, efficient, and personalized vending experience for consumers.

    Enhanced Consumer Experience

    The Coke&Go cooler vending machine allows consumers to gain access via their smartphones. This can be done by either scanning a QR code or by inputting credit card information, providing a seamless and technologically advanced method of interaction. What sets this vending machine apart is its ability to identify products using a product recognition technology. This means that customers can confirm and complete their purchases through the payment options that they have linked with the system.

    Terry Burbidge, GM of vending at Coca-Cola Europacific Partners New Zealand, underlined that this move aims to align their products more closely with the modern lifestyle of their consumers. He stated, “It’s about making refreshment more intuitive, more accessible, and more aligned with how Kiwis live today.”

    Smart Inventory Tracking

    The latest version of this vending machine also comes equipped with smart inventory tracking. This feature ensures that the cooler vending machines are restocked with the correct beverages at the right time. In doing so, not only does it enhance efficiency, but it also significantly reduces the likelihood of items being out of stock.

    The soft drink behemoth has plans to expand the presence of this innovative vending machine following a successful trial at the Sydney Airport during the previous year. Over the course of the next two years, hundreds of these advanced cooler vending machines will be installed across Australia and New Zealand.

    Questions & Answers

    What is the Coke&Go cooler vending machine?
    The Coke&Go cooler vending machine is a new type of vending machine by Coca-Cola that uses artificial intelligence and computer vision to provide an efficient and personalized experience.

    How do consumers interact with the Coke&Go cooler vending machine?
    Consumers can interact with the machine using their smartphones, either by scanning a QR code or entering their credit card information.

    What are the benefits of the vending machine’s smart inventory tracking feature?
    The smart inventory tracking ensures that the vending machines are consistently stocked with the right beverages, which improves efficiency and reduces the chance of items being out of stock.

  • Coca-Cola Beats Earnings Expectations Despite Sales Dip; Unveils Cane Sugar Product For Us Market

    Coca-Cola Beats Earnings Expectations Despite Sales Dip; Unveils Cane Sugar Product For Us Market

    Coca-Cola’s quarterly earnings have surpassed expectations, the company reported on Tuesday, due to increased pricing. This comes despite a decrease in sales volumes in significant markets, and the announcement of a new Coca-Cola product made with cane sugar for the U.S. market.

    Higher Prices and Lower Volumes

    The boost in prices compensated for a 1 per cent decline in sales volumes, which had increased by 2 per cent in the previous two quarters. The decline was primarily due to a decrease in sales in essential markets, including Mexico and India, and within the Coca-Cola brand in the United States. After adjusting for certain items, the company made a profit of 87 cents per share, surpassing the expected 83 cents.

    Sales of higher-priced sodas have fluctuated in recent times, especially in wealthier nations, as consumers with lower incomes become more price-sensitive.

    Healthier Substitutes

    In response to demands for healthier alternatives, food companies are looking to diversify their offerings. Recently, President Donald Trump announced that Coca-Cola had agreed to use real cane sugar in the United States. Coca-Cola’s CEO, James Quincey, stated during a post-earnings call that the company is exploring different sweetening options to meet consumer demand. This new cane sugar product will “complement” the company’s existing range, he added.

    Competing brand PepsiCo, which also exceeded quarterly earnings estimates recently, stated it would use natural ingredients if consumers expressed a preference for them.

    International Success and Domestic Challenges

    Coca-Cola already sells Coke made with cane sugar in various markets, including Mexico. Some U.S. grocery stores also offer glass bottles of Coke made with cane sugar, labelled as “Mexican” Coke.

    However, the transition to cane sugar will increase costs, including significant changes to supply chains, according to industry analysts. Higher-priced products could also put pressure on consumer budgets, as Quincey acknowledged that sales volumes in North America decreased due to continuing uncertainty and pressure affecting certain socioeconomic consumer segments.

    Coca-Cola maintains that the cost implications due to “global trade dynamics” are manageable. Approximately 61 per cent of the company’s revenue is derived from overseas markets.

    Higher Pricing and Volume Recovery

    Coca-Cola’s comparable revenue for the three months ending June 27 rose 2.5 per cent to $12.62 billion, outperforming the forecasted $12.54 billion. Quincey stated that a boycott-related drop in demand in the U.S. and Mexico has largely been resolved.

    Annual comparable earnings per share are expected to be near the upper limit of the company’s target increase range of 2 to 3 per cent, aided by a weaker dollar.

    Sales volumes of Coca-Cola Zero Sugar soared, with a 14 per cent increase recorded across all geographies.

    Questions & Answers

    What was the cause of the decrease in Coca-Cola’s sales volumes?
    The decrease in sales volumes was primarily due to a decline in sales in key markets such as Mexico and India, and within the Coca-Cola brand in the U.S.

    Is Coca-Cola planning to introduce new products to the market?
    Yes, Coca-Cola has announced it will introduce a new product made with cane sugar to the U.S. market as part of their commitment to meet consumer demand for healthier alternatives.

    What is the outlook for Coca-Cola’s annual comparable earnings per share?
    The annual comparable earnings per share are expected to be near the upper limit of Coca-Cola’s target increase range of 2 to 3 per cent, aided by a weaker dollar.

  • PepsiCo to acquire Poppi for US$1.95 billion

    PepsiCo to acquire Poppi for US$1.95 billion

    PepsiCo has signed a definitive agreement to acquire probiotic soda brand Poppi for US$1.95 billion.

    The transaction amount includes $300 million of anticipated cash tax benefits for a net purchase price of $1.65 billion.

    “We’ve been evolving our food and beverage portfolio over many years, including by innovating with our brands in new spaces and through disciplined, strategic acquisitions that enable us to offer more positive choices to our consumers,” said Ramon Laguarta, PepsiCo chairman and CEO.

    “More than ever, consumers are looking for convenient and great-tasting options that fit their lifestyles and respond to their growing interest in health and wellness. Poppi is a great complement to our portfolio transformation efforts to meet these needs.”

    The agreement also includes a further potential earnout consideration subject to reaching certain performance milestones within a specified period after the transaction’s closing.

    Poppi, which combines apple cider vinegar with natural fruit flavours and probiotics, gained attention after appearing on the reality TV show Shark Tank in 2018.

    Lees ook:

  • Coca-Cola says new ‘No Sugar’ has the same flavour as Classic Coke

    Coca-Cola says new ‘No Sugar’ has the same flavour as Classic Coke

    In much the same way plant-based meat companies are tweaking their offerings to make them taste more like the real thing, beverage giant Coca-Cola is doing the same thing with its no-sugar cola.

    Coca-Cola has a vested interest in creating a no-sugar variety that mirrors its sugar-laden offering as a way to keep people associated with the brand. Consumers are drinking less soda as part of a broader effort to cut their sugar intake, and increasingly no sugar offerings are a more popular option.

    If consumers decide they want to drink less soda with sugar, and a no-sugar offering has the same flavor as the original, they are more likely to turn to their preferred brand. Sales of Coca-Cola Zero Sugar have been a bright spot for Coke, and the company no doubt is hoping the new flavor profile will attract more customers to the product. The new version is already on shelves across Europe and Latin America, and will roll out globally during 2021.

    “In order to continue to drive growth of our diets and lights category, we must keep challenging ourselves to innovate and differentiate just as other iconic brands have done,” Natalia Suarez, senior brand manager for Coca-Cola’s North America operating unit, said in a statement. “The consumer landscape is always changing, which means we must evolve to stay ahead.”

    No-calorie Coca-Cola Zero Sugar is sweetened with aspartame and acesulfame K. Finding a sweetener that can replace sugar’s texture and taste has been difficult for companies. Some companies have used aspartame, but many consumers stopped drinking diet soda because of concerns over the health impact of the artificial ingredient.

    Coca-Cola seems to have found the right ingredient mix for its no-sugar products. According to Euromonitor International data cited by The Wall Street Journal, Diet Coke had 35% of sales in the $22 billion global diet category in 2019 and Coke Zero Sugar had 22%.

    Coca-Cola also is making a big change in the packaging it uses for Coca-Cola Zero Sugar. The new can has the same design as its its popular Coke soda, but uses different colors and the words “zero sugar” to indicate the absence of the sweetener. The new, simpler packaging is smart in that it keeps the brand, which is trying to emulate regular Coke, with the same design scheme as the original — but gives it just a bit of its own identify to stand out on store shelves.

    Lees ook:

  • Coke, Asahi lead joint venture to recycle 1 billion PET bottles annually

    Coke, Asahi lead joint venture to recycle 1 billion PET bottles annually

    Pact Group, Cleanaway, Asahi Beverages and Coca-Cola Europacific Partners (CCEP) have announced they have signed a Memorandum of Understanding (MOU) to form a joint venture that will build and operate a new PET recycling facility. Under the MOU, the parties intend to come together to provide an industry model for recycling solutions in Australia. This will include the new facility as well as the PET recycling facility currently being built by Pact Group, Cleanaway and Asahi Beverages through Circular Plastics Australia (PET) in Albury-Wodonga, which is expected to be completed later this year.

    The proposed facility will provide a massive boost to Australian recycling by processing raw plastic material collected via Container Deposit Schemes and kerbside recycling. It is expected to process the equivalent of around 1 billion bottles each year to produce over 20,000 tonnes of new recycled PET bottles and food packaging. The facility will use state-of-the-art sorting, washing, decontamination and extrusion technology.

    The cross-industry solution combines the complementary expertise of each participant to enhance their individual sustainability goals. Cleanaway will provide available PET through its collection and sorting network, Pact will provide technical and packaging expertise and CCEP, Asahi Beverages and Pact will buy the recycled PET from the facility to use in their respective products. The plant, when fully operational, will be run by Pact.

    A decision on the plant’s location is anticipated in the coming months and construction is expected to be complete by 2023.

    CCEP and Asahi Beverages, while competitors in the beverage market, have, for the purpose of this joint venture, joined with Pact and Cleanaway to increase the production and availability of recycled PET resin in Australia. The parties are proud to work with one another to advance the cause of sustainability and recycling. This proposed plant is an important step forward in creating a local plastics circular economy in Australia. This new self-sustaining industry is expected to create dozens of new jobs during the construction phase and operation of the plant.

    In describing the deal, Peter West, CCEP Vice President and General Manager Australia, Pacific and Indonesia said, “This new joint venture will deliver a collaborative cross-industry solution to recycle the material that we use to produce our products. Together we can work towards creating a circular economy for PET within the beverages industry, ensuring that we are using more locally processed recycled content for the production of our bottles in Australia.”

    Asahi Beverages Group CEO Robert Iervasi said, “This will be a ground-breaking project that will massively boost PET recycling capacity. It will help transform recycling in Australia by providing a new, local source of high-quality recycled PET. The building of this large rPET plant along with the facility in Albury-Wodonga is a major step towards helping us deliver a truly circular economy for our consumers.”

    Cleanaway Chief Operating Officer Brendan Gill said, “This project supports Cleanaway’s Footprint 2025 by ensuring we have the right infrastructure in place to create a domestic circular economy. This PET plastic pelletising facility is a huge win for the environment by creating a high value, recycled raw material from plastics we collect and sort through our network. At Cleanaway our mission is to make a sustainable future possible and we see waste as a resource to achieve that.”

    Group CEO and Managing Director from Pact Group, Sanjay Dayal said, “We are delighted to be able to bring a scaled cross-industry solution that solves for the local production of recycled resin. We are proud to have CCEP, Asahi Beverages and Cleanaway as partners creating a local circular economy. This partnership shows the value of a solution that works for industry and consumers. This is completely aligned to Pact’s strategy which is to lead the local circular economy through reuse, recycling, and packaging solutions”.

    Lees ook:

  • The world’s first Coke cafe in a cinema opens in Malaysia

    The world’s first Coke cafe in a cinema opens in Malaysia

    The first Coke cafe in a cinema complex has opened at the new Toppen Shopping Centre in Tebrau, southern Malaysia.

    It forms part of the local TGV Cinemas flagship complex on the rooftop of the centre.

    Inspired by 1950s-style American diners, the Coke cafe, dubbed Coke Zone, has an interior divided into several areas, and uses Coca Cola’s famous red as its primary theme colour.

    After entering the store, accessible from the mall area and the cinema complex, movie-goers will see a bar with “Coca Cola” sign above it where they can order fresh Coke and snacks like popcorn or confectionery. For the opening, in November, a Christmas-themed area has been created adjacent to the bar with an artificial fireplace and a Christmas tree displayed along with Coca Cola’s artwork, creating an Instagrammable spot.

    Large sofas in the central area of Coke Zone provide a space for customers to relax and wait for their movie session. The store also features free high-speed WiFi and charging stations for mobile devices.

  • Love Yourself a BTS-themed coca cola

    Love Yourself a BTS-themed coca cola

    Coca-Cola launched BTS-themed bottles as part of its “Share a Coke” campaign on Monday. The bottles come in seven different designs – each one representing a member of the K-pop boy group – with inspirational messages referencing the group’s song titles. This year, the special Coke bottle labels read in Korean “Your spring day is today,” “I’m fine if it’s you,” “Run like yourself,” “You’re really dope,” “You are my idol,” “Go instead of worry” and “This year is blazing fire.”

    Bottles are also decorated with images of the members’ faces and vivid colors like pink, yellow and green.

    The BTS-themed drinks are available in grocery stores and convenience stores across Korea. They come in 350-milliliter (12-ounce) aluminum cans and 500-milliliter, 1.5-liter and 1.8-liter bottles.

    Coca-Cola in Korea has been launching special edition Coke bottles as part of its Share a Coke storytelling campaign since 2014. The campaign’s goal is to help consumers share hopeful messages with friends and family by exchanging the drinks with one another.