Tag: CSL

  • CSL launches inflight roaming day pass

    CSL launches inflight roaming day pass

    Hong Kong’s CSL has launched a new inflight day pass service offering a daily fixed charge for data roaming while on board a plane.

    CSL is offering the service for a promotional rate of HK$98, to be increased to HK$178 from October 1.

    The service will be available on supported aircraft of a number of major international airlines including Cathay Pacific, Air France, British Airways, Emirates and Singapore Airlines, and CSL plans to add support for additional airlines in the future.

    “Hong Kong people are frequent travelers and they want to stay connected wherever they go. To best serve our customers, we are proud to add aircraft as a new day pass destination,” commented Richard Midgett, managing director of CSL parent HKT’s wireless business.

    “Customers can even set their own preference of when to start using data and when to be reminded of their usage via the CSL app. Data roaming is made easy, worry free and economical, even in the air.”

    In-flight Wi-Fi is becoming a hot commodity internationally, with two in three APAC travelers responding to a recent Inmarat commissioned survey indicating that they feel that the service is no longer a luxury but a necessity. The survey found that 79% are willing to pay for inflight connectivity even on short leisure flights.

  • CSL to offer free unlimited data for Pokemon GO

    CSL to offer free unlimited data for Pokemon GO

    Hong Kong’s CSL aims to take advantage of the global buzz around the augmented reality game Pokemon GO by offering free unlimited mobile data for the app as a promotional exercise.

    Once the game launches in Hong Kong, customers of both the CSL and 1O1O mobile brands will be able to use the game without incurring data charges.

    The offer appears to be an attempt to attract or retain customers from the younger segment. In line with this, the offer is applicable to CSL’s student plans, which are tailored for users aged between 11 and 17.

    Mobile customers in Hong Kong will also be able to use the Tap & Go mobile payment service to purchase Pokecoins from Google Play and the Apple App Store.

    “As the leading mobile operator in Hong Kong, we foresee that Pokemon GO popularity would take off once this new sensation is launched in Hong Kong,” CSL chief marketing officer Bruce Lam commented.

    “ And we are making this offer available so our customers can play the game for hours on end without having to worry about mobile data consumption.”