Tag: debut

  • Bacha Coffee’s Splendid Thai Debut: First Store Launches in Bangkok with Exquisite Moroccan Touch

    Bacha Coffee’s Splendid Thai Debut: First Store Launches in Bangkok with Exquisite Moroccan Touch

    Bacha Coffee, a renowned coffee brand dating back a century, has recently established its first shop in Bangkok, located in Siam Paragon. This milestone marks the brand’s initial foray into the Thai market.

    The New Store: A Blend of Retail and Relaxation

    Bacha Coffee’s latest outlet cleverly integrates a retail boutique with a comfortable coffee room. The store presents an impressive array of specialty coffees, complete with a selection of packaged products and accessories. A relaxed atmosphere is achieved by the store’s design, which echoes Moroccan aesthetics. This is a nod to the brand’s roots, which trace back to the Dar el Bacha palace in Marrakeck, where it was first founded in 1910.

    A Traditional Treat: Slow-Roasted Coffee and Delicate Pastries

    The coffee room entices customers with a menu that focuses on slow-roasted coffee, prepared through time-honoured techniques. This aromatic beverage is perfectly complemented by a range of pastries, such as croissants. Additionally, customers are offered the option of purchasing takeaway drinks – both hot and cold – served with Chantilly cream and raw sugar candy sticks.

    Bacha Coffee’s Global Expansion

    In recent times, Bacha Coffee has undergone significant expansion, spreading its influence across Asia and other international markets. This growth has been facilitated by V3 Gourmet, the parent company of TWG Tea. Bacha Coffee’s presence now reaches far and wide, with stores operating in locations as varied as Singapore, Hong Kong, Japan, South Korea, the Middle East, and Europe.

    Questions & Answers

    What is unique about Bacha Coffee’s new store in Bangkok?
    The store uniquely combines a retail boutique and a coffee room, offering specialty coffees, packaged products, and accessories. Its design draws from Moroccan influences, paying homage to the brand’s origins.

    What food and beverages does the coffee room offer?
    The coffee room offers a menu centered around slow-roasted coffee, paired with pastries such as croissants. Customers can also purchase takeaway drinks, which are served with Chantilly cream and raw sugar candy sticks.

    Where else does Bacha Coffee operate?
    Bacha Coffee has a global presence, with stores in Singapore, Hong Kong, Japan, South Korea, the Middle East, and Europe.

  • Sports Direct Makes Philippine Debut: UK Retail Giant Launches First Store in Manila Bay

    Sports Direct Makes Philippine Debut: UK Retail Giant Launches First Store in Manila Bay

    UK-based sports merchandise giant, Sports Direct, has marked its debut in the Philippine market through a collaboration with Map Active, a sports and lifestyle retailer.

    The Inaugural Store

    The first ever Sports Direct store, situated at Ayala Malls Manila Bay, boasts a large variety of sports clothing, shoes, gear, and accessories. The categories span from football, running, training, outdoor activities, and swimming, to racket sports such as badminton, pickleball, and tennis.

    The store will feature in-house brands such as Karrimor, Everlast, Lonsdale, Slazenger, and USA Pro. In addition, it also carries internationally renowned labels including Nike, Adidas, Skechers, New Balance, Converse, Lotto, Diadora, Airwalk, Ellesse, Speedo, Wilson, and Yonex.

    Map Active Philippines’ head of marketing, Bea Madrid, stated that Ayala Malls Manila Bay was a strategic choice for Sports Direct’s local launch.

    “We are continually supported here, and we appreciate the opportunity to collaborate and establish our brand in such a prime location to best cater to the market,” Madrid said.

    Future Expansion

    Sports Direct has ambitious plans for further expansion in the Philippines, with more store inaugurations planned for the forthcoming year. While the initial emphasis is on Metro Manila, the company is also considering expanding into regional markets.

    “This is just the beginning,” declared Anil. “Now that we have launched our first-ever store at Ayala Malls Manila Bay, we are excited about opening more outlets next year to engage with more communities and promote an active, healthy lifestyle nationwide.”

    Questions & Answers

    What is the range of sports categories covered by Sports Direct?
    Sports Direct offers a wide range of sports apparel, footwear, equipment, and accessories across various categories including football, running, training, outdoor activities, swimming, and racket sports such as badminton, pickleball, and tennis.

    What brands will be available at the Sports Direct store in the Philippines?
    The store will carry in-house brands like Karrimor, Everlast, Lonsdale, Slazenger, and USA Pro, and globally recognized labels such as Nike, Adidas, Skechers, New Balance, Converse, Lotto, Diadora, Airwalk, Ellesse, Speedo, Wilson, and Yonex.

    What is Sports Direct’s expansion plan in the Philippines?
    Sports Direct plans to open more stores in the Philippines next year, with a focus not only on Metro Manila but also on regional markets.

  • Haus Nowhere Makes Thailand Debut: Tamburins and Gentle Monster Unveil Largest Flagships in Bangkok

    Haus Nowhere Makes Thailand Debut: Tamburins and Gentle Monster Unveil Largest Flagships in Bangkok

    The South Korean lifestyle conglomerate, Iicombined, continues to broaden its retail footprint with the launch of its multi-brand platform, Haus Nowhere, in Bangkok, Thailand.

    Situated on IconSiam’s M floor, the venue hosts two significant brand flagships: the premiere Tamburins outlet in Southeast Asia and the most extensive Gentle Monster store in Thailand.

    Haus Nowhere’s inauguration in Bangkok forms part of Iicombined’s vision for ‘Future Retail’ across leading international cities. Bangkok, now home to the fifth Haus Nowhere location, follows in the footsteps of Seoul, Shanghai, Shenzhen, and Dosan.

    Introducing Tamburins and Gentle Monster

    Tamburins, a Seoul-based fragrance and beauty brand established in 2017, makes its maiden voyage into Southeast Asia. The brand brings a comprehensive product range and exclusive in-store items to its Bangkok store. Shoppers will find a Blue Hinoki edition of Tamburins’ signature Egg Perfume and a 2ml fragrance accompanied by a unique Puppy Case.

    Gentle Monster, a prominent eyewear brand, unveils its third and largest store in Bangkok. Prior to this, the brand had established outlets at EmQuartier and Siam Paragon, solidifying Thailand as one of its most robust Southeast Asian markets.

    Signature Design and Unique Installations

    The flagship outlet showcases the brand’s characteristic combination of product and installation design. This positions Bangkok as an influential market for the label, attracting both local consumers and tourists from across the region.

    An added attraction at the venue is the ‘Sunshine Giant Dog’ installation, making its debut outside of Seoul for the first time.

    Questions & Answers

    What is the concept behind Haus Nowhere?
    Haus Nowhere is a multi-brand concept by South Korean lifestyle group Iicombined. It aims to introduce various brands into global markets under a single platform.

    What are the exclusive items available at the new Tamburins store in Bangkok?
    The Tamburins store in Bangkok will offer exclusive items such as a Blue Hinoki edition of its Egg Perfume and a 2ml fragrance featuring a Puppy Case.

    How does the new Gentle Monster store in Bangkok compare to its other outlets?
    The new Gentle Monster store in Bangkok is the brand’s third and largest outlet in the country, marking Thailand as a significant market for the eyewear brand.

  • Chick-fil-A Marks Singapore Debut with Exclusive Menu and Community Experience at Bugis+

    Chick-fil-A Marks Singapore Debut with Exclusive Menu and Community Experience at Bugis+

    Fast-food giant Chick-fil-A has made its debut in Singapore with the inauguration of its first locally managed outlet in Bugis+. The restaurant is prominently located at 201 Victoria Street and is managed by Singaporean, Chyn Koh. Koh brings a wealth of experience from the local food and beverage industry.

    Menu Offering

    The new outlet’s menu replicates the central choices from Chick-fil-A’s U.S. offerings. Signature dishes like the Chick-fil-A Chicken Sandwich and Waffle Potato Fries are available, with an added local twist. The Singapore outlet has debuted a Spicy Chilli Sauce, exclusive to the Singaporean market, reflecting the local taste preference.

    A Community Space

    While internationally Chick-fil-A is renowned for its service culture, the Singapore branch seems more determined to position itself as a social hub. The restaurant features a Community Table, a common aspect of Chick-fil-A’s global outlets but with a local adaptation. The table was created in partnership with local artist Cheok Keng Lye.

    Hugh Park, the Head of Asia Pacific Operations at Chick-fil-A (Asia), shared, “Our Community Table serves as more than just a place to dine – it’s designed to bring people together. We hope it inspires guests to slow down, share a meal, and connect meaningfully with one another.”

    Interior Design

    The restaurant’s interior design also reflects a blend of local and brand-specific visuals. A full-length mural depicts local icons such as the Merlion, the Singapore Flyer, and smooth-coated otters, intermingled with Chick-fil-A motifs like waffle fries, dipping sauces, and milkshakes.

    International Expansion

    The Singapore launch aligns with Chick-fil-A’s international expansion strategy. Earlier this year, the company revealed plans for establishing permanent outlets in Singapore and the UK.

    Questions & Answers

    Who is managing the new Chick-fil-A outlet in Singapore?
    The outlet is managed by Chyn Koh, who has considerable experience in the local food and beverage scene.

    What are some unique features of the Singapore Chick-fil-A outlet?
    The restaurant offers a Singapore-exclusive Spicy Chilli Sauce. It also features a Community Table, designed in collaboration with local artist Cheok Keng Lye, and a full-length mural depicting local and brand-specific motifs.

    What is Chick-fil-A’s international strategy?
    Earlier this year, Chick-fil-A disclosed plans for international expansion, which includes establishing permanent restaurants in both Singapore and the UK.

  • Shein’s Brick-and-Mortar Debut: A Lifeline or Death Blow for Department Stores?

    Shein’s Brick-and-Mortar Debut: A Lifeline or Death Blow for Department Stores?

    The recent entry of Chinese budget retailer Shein into the flagship BHV in Paris has stirred up a political storm, adding to the ongoing struggles of department stores worldwide. These traditional retail outlets are grappling with the seismic shift of consumers towards online shopping and ultra-fast fashion.

    Shein opened its inaugural brick-and-mortar shop in the BHV department store, situated on the Rue de Rivoli in the heart of Paris, earlier this month. This move sparked a backlash from lawmakers and fellow retailers, who argue that Shein’s low-cost business model has been detrimental to the traditional shopping streets of France.

    For BHV, a store recognized for its diverse array of products, this partnership was a strategic move designed to lure younger consumers. This demographic has increasingly turned to online platforms, such as Shein, for a variety of needs, ranging from cosmetics to fashion.

    The shift to online shopping, further exacerbated by the pandemic, has posed a significant challenge to department stores around the globe, with many still struggling to recover from a steep decline in physical footfall during the crisis.

    New Threat from Ultra-Fast Fashion

    Laetitia Henry, general manager of the iconic Printemps Haussmann store in Paris, noted that while competition from other large local department stores was once the norm, the rise of online platforms has led to a new international threat. Ultra-fast fashion can replicate a designer dress in as little as three weeks and sell it for a fraction of the original cost.

    This competitive landscape has prompted top-tier department stores like Macy’s to close outlets, while Saks Fifth Avenue’s parent company, Saks Global, is exploring divestments to manage its debt.

    The Société des Grands Magasins (SGM), which acquired BHV from the Galeries Lafayette group two years ago, is banking on its partnership with Shein to safeguard its future. On the day of Shein’s launch at BHV, store traffic surged by 50%, with a quarter of Shein’s customers going on to make additional purchases at BHV.

    Department Stores Innovate to Attract Consumers

    Several prominent French department stores, including Printemps, Galeries Lafayette, and LVMH-owned Le Bon Marché, have sought to redefine themselves as lifestyle destinations. They are aiming to attract more shoppers by offering unique luxury experiences.

    Le Bon Marché, for instance, organizes regular events such as concerts and dance performances. Printemps offers fine dining and beauty treatments, even featuring an in-store ice rink during the holiday season. Galeries Lafayette invested over 100 million euros (approximately US$115.06 million) in renovations during the pandemic, which helped boost visitors and foot traffic.

    However, these innovative strategies have not been as successful for mid-range stores trying to break into the luxury experience market. These stores are keenly observing the publicity generated by Shein’s partnership with BHV.

    Late payments to brands at BHV have resulted in product shortages, impacting sales and causing job security concerns among workers. Despite these challenges, SGM president Frederic Merlin maintains that retailers should collaborate with new models like Shein’s. He argues that moving forward is vital, even in the face of criticism.

    However, the launch of Shein’s physical outlets hasn’t been without controversy. When Shein’s Paris store opened, France temporarily suspended its French marketplace after discovering inappropriate items for sale on the platform.

    Questions & Answers

    Has the shift towards online shopping affected traditional department stores?

    Yes, the move towards online retailers and ultra-fast fashion has posed a significant challenge to traditional department stores, many of which are still struggling to recover from the pandemic-induced drop in footfall.

    What strategies have department stores adopted to stay relevant in the market?

    Department stores have been attempting to innovate in various ways. Some are partnering with online retailers like Shein to attract customers, while others are reinventing themselves as lifestyle destinations, offering unique luxury experiences such as concerts, fine dining, and beauty treatments.

    Did the opening of Shein’s store in BHV increase footfall?

    Yes, the launch of Shein’s shop in BHV led to a surge in store traffic by 50%, with a quarter of Shein’s customers making additional purchases at BHV.

  • Dairy Queen’s Exciting Expansion: 187 New Restaurants to Debut in Asia and Middle East

    Dairy Queen’s Exciting Expansion: 187 New Restaurants to Debut in Asia and Middle East

    Dairy Queen, a renowned international fast-food chain, is accelerating its global growth strategy with ambitious plans to establish 187 new outlets across Asia and the Middle East. This move signals one of the company’s most aggressive international growth initiatives in recent times.

    Breaking New Ground

    The company has inked fresh development agreements, marking its entry into Hong Kong, Macau, and Taiwan. It is an unprecedented move that not only establishes its presence in these regions for the first time but also bolsters its existing operations in the Middle East.

    Shanghai Dairy Queen Limited, a significant player in the company’s expansion, is managing the introduction of the brand into Hong Kong and Macau. The plan outlines the opening of 60 and 12 outlets in these locations, respectively.

    Partnerships and Expansion

    In Taiwan, an entirely new territory for the brand, Dairy Queen has formed a strategic alliance with SFB Corporation Limited and Shanghai Dairy Queen Limited. The partnership aims to launch 100 restaurants over the next decade, commencing with a grand market debut at Taipei 101 on November 18.

    In the Middle East, the company’s long-standing franchisee, Al-Majid Jawad WLL, is set to add 15 new restaurants in Qatar by 2030, expanding its total footprint in the region to 25 locations. The company anticipates the initial wave of these new Dairy Queen outlets to begin operations next year.

    A Strategic Move

    Nicolas Boudet, COO International at International Dairy Queen, underscored the importance of entering new markets and reinforcing existing ones as a critical aspect of the company’s growth strategy.

    “We’re thrilled to expand our global footprint with the aid of experienced franchise ownership groups,” said Boudet. “These groups are committed to running successful restaurants with teams dedicated to fulfilling our mission of creating positive memories for everyone who comes into contact with Dairy Queen.”

    Dairy Queen, which was established in 1940 and is now a subsidiary of Berkshire Hathaway, currently operates more than 7,700 restaurants worldwide.

    Questions & Answers

    What are Dairy Queen’s expansion plans in Asia and the Middle East?
    Dairy Queen plans to open 187 new restaurants across Asia and the Middle East. This includes establishing a presence in Hong Kong, Macau, and Taiwan for the first time.

    Who are Dairy Queen’s partners in their expansion into Taiwan?
    Dairy Queen has partnered with SFB Corporation Limited and Shanghai Dairy Queen Limited to launch 100 restaurants in Taiwan over the next ten years.

    How many Dairy Queen restaurants are there worldwide?
    Dairy Queen currently operates more than 7,700 restaurants worldwide.

  • Philippine Sensation Mary Grace Cafe Set to Debut in Singapore: A Milestone in Global Expansion

    Philippine Sensation Mary Grace Cafe Set to Debut in Singapore: A Milestone in Global Expansion

    The popular food and beverage chain from the Philippines, Mary Grace Cafe, is set to establish its inaugural full-service cafe in Singapore in the coming year. This expansion represents the brand’s initial venture into international markets.

    Mary Grace Cafe was established in 2006 and has since flourished, boasting over 140 cafes and kiosks scattered throughout the Philippines. The brand is renowned for its inviting and cozy store design, reminiscent of a homely atmosphere.

    The Singapore branch’s menu will showcase the brand’s beloved culinary offerings. Customers can expect to enjoy hot chocolate, ensaymadas, cheese rolls, and a variety of traditional Filipino dishes like tapsilog and Vigan longganisa sandwiches.

    For Mary Grace Dimacali, the founder, president, and CEO of the brand, the expansion signifies not just a business milestone but also a personal achievement. She reflected on her humble beginnings when she first started baking in her home kitchen, admitting that she never anticipated the brand would extend its reach beyond the Philippines.

    Questions & Answers

    What is Mary Grace Cafe?
    Mary Grace Cafe is a well-known food and beverage chain from the Philippines, noted for its warm, home-style store design.

    What new venture is Mary Grace Cafe embarking on?
    Mary Grace Cafe is preparing to launch its first full-service cafe in Singapore next year, marking its debut in overseas markets.

    What are some signature items on the Mary Grace Cafe menu?
    The menu of Mary Grace Cafe features items such as hot chocolate, ensaymadas, cheese rolls, and traditional Filipino dishes like tapsilog and Vigan longganisa sandwiches.

  • South Korean Cafe Giant ‘A Twosome Place’ Readies for Sweet US Debut

    South Korean Cafe Giant ‘A Twosome Place’ Readies for Sweet US Debut

    Renowned South Korean café chain, A Twosome Place, is gearing up to launch its first company-owned branch in the United States in the coming year. This move signifies a re-energized push for international expansion, following the café’s exit from the Chinese market three years prior.

    Global Expansion Strategy

    While the exact location and timeline for the U.S. launch have not yet been disclosed, it is clear that this move is part of A Twosome Place’s comprehensive strategy to disseminate Korean-style café culture worldwide.

    A Twosome Place, established in 2002, currently operates over 1700 outlets across South Korea, and is recognized for its exceptional dessert offerings. The chain embarked on franchising in 2008 and was later purchased by The Carlyle Group in 2021.

    Domestic Developments

    On the domestic front, A Twosome Place is introducing the ‘Twosome 2.0’ concept: a high-end store design that is being implemented in key districts of Seoul. There are plans already underway to propagate this concept nationally, while infusing new elements into pre-existing stores.

    The café chain retreated from the Chinese market after shuttering over 40 outlets in 2022, which came as a result of a sustained period of lackluster sales in the region.

    Questions & Answers

    What is the significance of A Twosome Place’s expansion into the U.S.?
    The planned move to open a branch in the U.S. is part of A Twosome Place’s wider strategy to introduce Korean-style café culture to international markets.

    What is ‘Twosome 2.0’, the concept A Twosome Place is implementing domestically?
    ‘Twosome 2.0’ is a new store design concept that provides a premium aesthetic. The company plans to implement this design across their stores in South Korea.

    Why did A Twosome Place withdraw from the Chinese market?
    A Twosome Place withdrew from China after experiencing several years of slow sales, leading to the closure of more than 40 stores in 2022.

  • Drop By Dough: Thailand’s Doughnut Sensation Makes Sweet International Debut in Hong Kong

    Drop By Dough: Thailand’s Doughnut Sensation Makes Sweet International Debut in Hong Kong

    Drop By Dough, a renowned doughnut brand from Thailand, has launched its first international outlet in Hong Kong.

    Store Design and Location

    Situated in Central Hong Kong, the shop’s interior combines terracotta tiles and wooden furniture to create a warm and inviting atmosphere. The founders aim to provide a haven of relaxation where customers can momentarily escape the frenetic pace of the city while indulging in freshly made doughnuts and coffee.

    Origins of Drop By Dough

    Drop By Dough was established in Bangkok in December 2019 by Narongrit Sritalanon and Chalermphol Akkarapinyokul. The brand was born out of their mutual love for visiting doughnut shops during their travels.

    Expansion to Hong Kong

    Arnold Lau, associate director-general of investment promotion at InvestHK, commented that Drop By Dough’s decision to choose Hong Kong as their first international location further cements the city’s status as a leading hub for global retailers. He also expressed InvestHK’s eagerness to support Drop By Dough’s development and success.

    Product Offering

    Drop By Dough takes pride in crafting their doughnuts every day using a blend of international and native ingredients. Their signature varieties include Raspberry Rose, Classic Vanilla, Nutella Hazelnut, and Kyoto Matcha & Red Bean.

    Special flavors unique to the Hong Kong branch include Pistachioooooo – a doughnut filled with pistachio custard and topped with roasted pistachios – and Mango Kati, which features a distinctive Thai flavor profile.

    Questions & Answers

    Where is Drop By Dough’s first international outlet located?
    The first international outlet of Drop By Dough is located in Central Hong Kong.

    Who are the founders of Drop By Dough?
    Drop By Dough was founded by Narongrit Sritalanon and Chalermphol Akkarapinyokul.

    What unique flavors does the Hong Kong branch of Drop By Dough offer?
    The Hong Kong branch of Drop By Dough offers exclusive flavors such as Pistachioooooo and Mango Kati.

  • Singapore’s Aupen, Adored by Taylor Swift, Partners with LVMH for a Stellar Debut Jewelry Collection

    Singapore’s Aupen, Adored by Taylor Swift, Partners with LVMH for a Stellar Debut Jewelry Collection

    Aupen, a luxury bag brand from Singapore whose designs have been sported by renowned personalities like Taylor Swift and Selena Gomez, is eager to unveil its debut fine jewelry collection. This exciting event, scheduled for Saturday, is happening in collaboration with the French fashion powerhouse LVMH.

    The New Collection

    The upcoming collection features exquisite pieces, adorned with gold and diamonds. These intricate designs are deeply influenced by the life experiences of Aupen’s founder, Nicholas Tan. Tan, a former Southeast Asian Games swimming gold medalist and a Harvard graduate, founded Aupen with a vision to create products that resonate with his personal journey.

    The successful collaboration with LVMH has been facilitated by LVMH Metiers d’Art, a creative initiative under the umbrella of the LVMH group.

    Exclusive Website Launch

    The new jewelry line will be exclusively available on Aupen’s website, and this launch will be accompanied by the re-release of select bags from the brand’s archives. One of these iconic designs includes the Joy bag, recently made popular by American actress and singer, Selena Gomez.

    Established in November 2022, Aupen is known for its asymmetrical leather bag designs that pay homage to the beauty of life’s imperfections. The brand’s design ethos revolves around minimalistic and authentic styles, with a strong emphasis on superior craftsmanship.

    High-End Production

    The manufacturing process of Aupen’s products involves top-tier facilities. The hardware is produced at the Paris-based Jade Groupe, while the handbag leather is sourced from Tanneries Roux, a company known for its specialization in calfskin.

    Aupen has captured the attention of global celebrities. Taylor Swift, the American billionaire singer, was seen with an Aupen Nirvana bag in August 2023. Other stars like Emily Blunt, Jennifer Aniston, and Ana Taylor-Joy have also been photographed with Aupen products.

    Questions & Answers

    What is the inspiration behind Aupen’s new fine jewelry collection?
    The collection draws inspiration from the life experiences of Aupen’s founder, Nicholas Tan, a former Southeast Asian Games swimming gold medalist and a Harvard alumnus.

    Where can consumers purchase the new jewelry line from Aupen?
    The fine jewelry collection will be exclusively available on Aupen’s official website.

    Who are some of the celebrities seen with Aupen products?
    Well-known celebrities seen with Aupen products include Taylor Swift, Selena Gomez, Emily Blunt, Jennifer Aniston, and Ana Taylor-Joy.

  • Cos makes Indian debut in New Delhi

    Cos makes Indian debut in New Delhi

    Cos, the fashion label under the H&M brand, has unveiled its first retail outlet in India, situated in the Select Citywalk Mall, New Delhi, marking its entrance into the burgeoning South Asian marketplace.

    Store Design and Sustainability Efforts

    Cos boasts a store aesthetic that was crafted completely in-house. It features a harmony of intricate architectural nuances and eco-friendly materials, resulting in a stylish, welcoming ambience. The exterior of the store is adorned with Armourcoat clay lime plaster, a material that according to the fashion brand, acquires a unique patina from its interaction with water minerals during its application.

    The store’s floors are fitted with terrazzo tiles from Grassi Pietre, which are made from 90% recycled material. These tiles are further enhanced with hand-tufted wool rugs by Kasthall.

    Interior Arrangements and Furniture

    The interior of the store presents ready-to-wear garments and accessories, showcased on aluminium railing systems and recycled shelving units from Smile Plastics. These displays are augmented by a sculptural table by Paper Factor that is constructed from recycled cellulose fibres and natural pigments.

    The store also features an array of specially curated furniture from esteemed international design houses. These pieces include the Scarpa 925 chair, crafted by Cassina and Karakter, the Offset coffee table by Resident, Bon Bon lamps designed by Helle Mardahl, and the iconic Pumpkin sofa, a creation of Pierre Paulin for Ligne Roset.

    New Collection Launch

    Coinciding with the store’s launch is the release of Cos’s Autumn/Winter 2025 collections for men and women. These collections showcase the brand’s distinctive minimalist tailoring and high-quality fabric use.

    Questions & Answers

    Where is Cos’s first store in India located?
    Cos’s first store in India is located in the Select Citywalk Mall in New Delhi.

    What materials have been used in the design of the store?
    The store design incorporates sustainable materials such as Armourcoat clay lime plaster, terrazzo tiles composed of 90% recycled material, and recycled shelving units. It also features a sculptural table made from recycled cellulose fibres and natural pigments.

    What collections has Cos launched with the store opening?
    Cos has launched its Autumn/Winter 2025 collections for men and women, featuring the brand’s signature minimalist tailoring and premium fabrics.

  • Grab Introduces Electric Car Service In Hanoi, Challenging Xanh Sm’s Market Dominance

    Grab Introduces Electric Car Service In Hanoi, Challenging Xanh Sm’s Market Dominance

    Grab, the renowned ride-hailing company, has launched its electric car service in Hanoi, marking a significant entry into the predominantly electric taxi market, primarily controlled by Xanh SM. This move is a strategic approach by Grab to expand their customer base and champion sustainable transportation options.

    Strategies and Goals

    Nguyen Hanh Linh, the director of Grab Vietnam’s mobility division, revealed that the newly introduced service aims to diversify income opportunities for their driver-partners. This strategy is expected to boost their confidence to make a shift toward electric vehicles. After its launch in Hanoi, Grab has ambitious plans to roll out the service in HCMC.

    The current ride-hailing market in Vietnam is mainly controlled by three major players: Grab, Be, and Xanh SM. Xanh SM stands out by exclusively using electric cars constructed by its sister company, VinFast.

    Customer Choices

    It is noteworthy that Grab users do not have the option to specifically request electric cars. Whether the customer gets a VinFast or BYD electric car is a matter of chance. Grab’s decision to launch the electric vehicle service was influenced by the rising number of electric vehicles on its platform, a trend which has been encouraged by driver incentives in recent years.

    Market Trends and Predictions

    A 2024 report estimated Vietnam’s ride-hailing and food delivery market to be valued at US$4 billion, with the potential to reach up to $9 billion by 2030. A survey conducted in May indicated that 55% of users in major cities chose Grab for ride-hailing services, compared to 32% for Xanh SM and 9% for Be.

    A report by Mordor Intelligence stated that Xanh SM took the lead in the ride-hailing market in the last quarter of 2024, holding a 44.68% share in the second quarter of this year. Grab Vietnam, however, disputed these figures, claiming that the research methods used and data sources were unverifiable and misleading.

    Questions & Answers

    What was the strategic aim behind Grab launching its electric car service in Hanoi?
    The launch aimed to expand Grab’s user base and promote environmentally friendly transportation.

    What is the next city where Grab plans to roll out its electric car service?
    After Hanoi, Grab plans to introduce the service in HCMC.

    How did Grab respond to Mordor Intelligence’s report about Xanh SM’s market lead?
    Grab disputed the findings, claiming that the data sources were unverifiable and the research methods were inadequate, leading to misleading conclusions.

  • Billionaire Boys Club And Tuborg Debut Music-inspired Streetwear Collection In China

    Billionaire Boys Club And Tuborg Debut Music-inspired Streetwear Collection In China

    Esteemed New York-based streetwear label, Billionaire Boys Club (BBC), has announced a unique partnership with the noteworthy Dutch lager brand, Tuborg, to launch an exclusive limited-edition collection.

    The collaboration will be introduced to China via dedicated pop-up stores in the cities of Guizhou and Zhengzhou. Under the compelling theme “Live a Billion Lives Again,” the pop-ups will provide a first-hand look at this much-anticipated collection.

    Billionaire Boys Club, co-founded by globally recognized artist and singer, Pharrell Williams, has cultivated a reputation for its luxury streetwear pieces that are deeply influenced by music. The new capsule collection features an exciting range of products that showcase this unique music-inspired aesthetic including graphic T-shirts, caps, keychains, and playing cards that channel the essence of urban street art.

    Jeff Chong, a leading executive of international premium brands at Carlsberg Asia, the parent company of Tuborg, acknowledged the significance of the collaboration. According to him, the partnership underscores Tuborg’s ongoing commitment to music culture and its aspiration to resonate with a younger demographic of consumers.

    Chong further emphasized, “This collaboration reflects the shared vision and synergy between two brands that genuinely connect with the spirit of youth.”

    Tuborg has confirmed plans to expand the launch of the capsule collection to other Asian markets. At the same time, BBC has committed to promoting the line on a global scale through its extensive retail network in the United States.

    Questions & Answers

    Who are the collaborators for the exclusive capsule collection?
    Billionaire Boys Club, a New York streetwear label, and Tuborg, a Dutch lager brand, are the collaborators for this collection.

    Where will the collaboration debut, and what is the theme of the launch?
    The collaboration will debut in China through pop-up stores in Guizhou and Zhengzhou, under the theme “Live a Billion Lives Again.”

    What does the capsule collection include?
    The collection includes products like graphic T-shirts, caps, keychains, and street art-inspired playing cards.

  • To Summer Opens Flagship Store In Hong Kong, Fusing Local Tradition With Eastern Ethos

    To Summer Opens Flagship Store In Hong Kong, Fusing Local Tradition With Eastern Ethos

    To Summer, a premier fragrance brand based in Beijing, has broadened its operations beyond China’s mainland by inaugurating its debut store in Hong Kong.

    A Blend of Local Culture and Eastern Spirit

    Situated in Causeway Bay, the new outlet is labeled ‘Made in Hong Kong’ and illustrates an intriguing fusion of local tradition and Eastern ethos. The brand displays its complete array of offerings at this store, encompassing a variety of perfumes, home fragrances, and body care commodities.

    Distinct Features of the Store

    The flagship store stands out with four unique sections, namely The Eastern Ingredients Studio, Changwu Pavilion, Study Room, and Bathroom. Each of these rooms embodies specific aspects of the brand and its character.

    Strengthening Local Market Presence

    Arnold Lau, the spokesperson for To Summer, expressed that their primary focus would be on nurturing the Hong Kong market and catering to local customers. He revealed that the brand intends to use the Causeway Bay store as a strategic base for deploying resources and gradually escalating their operations.

    Lau further emphasized the exceptional status of Hong Kong as a global financial and cultural center. He believes that this provides an unrivaled stage for brands like To Summer to exhibit their products and engage with a diverse international clientele.

    Inspiration Behind the Store

    The design of the store draws its inspiration from historic craftsmanship and the essence of Hong Kong artisans. Various elements reflect the influence of Hakka, the Sham Shui Po fabric market, hand-carved artist Jin Fa Mahjong, and celebrated designer Alan Chan.

    Past Endeavors in Mainland China

    In mainland China, To Summer has demonstrated a commitment to preserving cultural heritage. The brand initiated a project to rehabilitate ancient structures, such as its Kuiyuan residence store in Guangzhou. It also organized a pop-up event in Shenzhen earlier this year.

    Questions & Answers

    What is the range of products offered by To Summer at its Hong Kong store?
    To Summer offers a wide array of products at its Hong Kong store, including perfumes, home fragrances, and body care products.

    What are the unique features of To Summer’s Hong Kong store?
    The To Summer store in Hong Kong has four distinct sections: The Eastern Ingredients Studio, Changwu Pavilion, Study Room, and Bathroom. Each room represents specific aspects of the brand and its offerings.

    What inspired the design of the To Summer store in Hong Kong?
    The store design draws inspiration from historic craftsmanship and the spirit of local Hong Kong artisans, integrating elements from Hakka, the Sham Shui Po fabric market, hand-carved artist Jin Fa Mahjong, and renowned designer Alan Chan.

  • Off-white Set To Enter Indian Market: A $5m Investment And Partnership With Brand Concepts

    Off-white Set To Enter Indian Market: A $5m Investment And Partnership With Brand Concepts

    In the first quarter of the upcoming year, the renowned Italian luxury streetwear brand, Off-White, is set to make its debut in the Indian market. This move is a result of an exclusive distribution partnership with Brand Concepts, a prominent fashion retail house.

    Investment and Expansion Plans

    Over the next few years, an estimated investment of US$5 million is anticipated to establish the Off-White brand across India. This follows the sale of the brand last year from LVMH to Bluestar Alliance.

    Abhinav Kumar, co-founder and CEO of Brand Concepts, stated, “Until now, our primary focus has been on accessories within the premium segments. The launch of Off-White will see us venturing into two new arenas: the luxury segment and the mainstream apparel business.”

    Product Range and Retail Platform

    The brand’s diverse product range, which includes apparel, bags, wallets, and a comprehensive footwear line, will be launched under the premium multi-brand store, Bagline. This retail platform currently showcases brands such as Tommy Hilfiger Travel Gear, United Colors of Benetton, and Juicy Couture.

    Commenting on the current market trends, Kumar remarked, “The streetwear culture in India is burgeoning, which is evident in the escalating sneaker movement across the country. India, being home to one of the world’s youngest populations, has a timely and relevant demand for streetwear, making it an ideal market for expansion.”

    Future Visibility and Presence

    As part of its growth strategy, Off-White aims to bolster its visibility in luxury multi-brand destinations like The Collective and Iconic. Additionally, there are plans to inaugurate two outlets in key metropolitan cities and to launch a bespoke e-commerce platform.

    Kumar added, “In the following two to three years, we aim to establish five to six flagship stores, backed by a broader shop-in-shop presence. We anticipate Off-White to be available across 25-30 points of sale in India.”

    To bring Off-White to the Indian market, Brand Concepts will collaborate with Sportlux General Trading, a global distributor of luxury brands.

    Questions & Answers

    When is Off-White expected to enter the Indian market?
    Off-White is set to debut in the Indian market in the first quarter of next year.

    How will Off-White’s products be introduced in India?
    Off-White’s product range will be launched under Brand Concepts’ premium multi-brand store, Bagline.

    What are the plans for Off-White’s visibility and presence in India?
    Off-White plans to increase its visibility in luxury multi-brand destinations, open two outlets in key metropolitan cities, and launch its own e-commerce platform.