Tag: digital retail

  • Over A Third of Asian Shoppers Would Let AI Switch Brands, Accenture Finds

    Over A Third of Asian Shoppers Would Let AI Switch Brands, Accenture Finds

    More than a third of consumers across Asia would let artificial intelligence switch their purchases to a competing brand if the algorithm found a better match, according to data from Accenture.

    The finding reveals that conventional customer loyalty offers little protection against automated shopping tools designed to optimize price and product fit.

    Shoppers who identify as loyal to specific labels are willing to delegate buying decisions to autonomous digital assistants. These systems evaluate alternative products in real time and execute switches without requiring consumers to compare catalogs manually.

    Automated choices challenge legacy loyalty

    Retailers across the Asia-Pacific region have invested heavily in points schemes, subscription tiers, and bespoke mobile apps to lock in repeat buyers. Autonomous software cuts through those incentives by prioritizing immediate utility over historical brand affinity.

    When an algorithm spots a cheaper alternative, faster delivery, or better specifications, consumer willingness to let the machine override personal habits leaves traditional retention strategies exposed.

    The change shifts power toward platforms that control the automated interface rather than the merchants producing the goods.

    Trust gaps determine adoption speed

    Consumer willingness to hand over purchasing authority depends directly on how much trust shoppers place in the underlying algorithms. Retailers operating in Asian markets must now compete not only on shelf presence and digital advertising, but on whether their product feeds are structured for automated evaluation by third-party AI agents.

    Brands that fail to provide clean, verifiable product specifications risk being bypassed entirely by autonomous recommendation engines.

    Enterprise retailers across the region are now reassessing product data infrastructure as agentic commerce tools move from experimental pilots into mainstream consumer applications across Asian digital storefronts.

  • Taiwan Plans Ban on Auto-Renewing Subscriptions with Fines up to NT$50 Million

    Taiwan Plans Ban on Auto-Renewing Subscriptions with Fines up to NT$50 Million

    Taiwan will ban automatic subscription renewals for digital services and require explicit user consent, the Executive Yuan announced in Taipei.

    Companies that conceal renewal terms face fines of up to NT$50 million ($1.57 million) per violation under proposed regulatory amendments. The cabinet said service providers must scrap pre-ticked consent boxes and allow customers to manually confirm any recurring payment schedule through a clearly labeled checkbox.

    Contract Rules and Cancellation Parity

    The Ministry of Digital Affairs will amend the Mandatory and Prohibited Clauses for Standard Contracts in Online Retail Transactions to enforce the ban. Under the updated framework, platforms must clearly disclose subscription durations, recurring fee structures and cancellation procedures before a customer signs up.

    Ending a recurring plan must become as simple as starting one. Regulators will require businesses to build cancellation workflows that match the ease of their sign-up funnels. Platforms must also send a separate advance notice to users before any scheduled renewal charge goes through.

    Under Article 42 of the Fair Trade Act, initial concealment of subscription terms carries fines between NT$50,000 and NT$25 million ($1,570 to $784,831). Operators that fail to fix non-compliant interfaces before a set deadline face recurring penalties ranging from NT$100,000 to NT$50 million for each infraction.

    Targeting Dark Patterns in Digital Commerce

    Scrutiny over subscription traps has sharpened across Asia-Pacific markets as streaming, software and direct-to-consumer apps shift revenue models toward recurring billing. Regulators across the region are cracking down on deceptive user interface designs, commonly known as dark patterns, that lock shoppers into recurring payments with hidden clauses and overseas corporate registrations.

    Taiwanese consumer protection rules will also void hidden terms entirely. Under Article 12 of the Enforcement Rules of the Consumer Protection Act, clauses presented in ways that are difficult to detect or understand will not legally bind the subscriber.

    The policy overhaul follows legislative questioning by Chinese Nationalist Party (KMT) lawmaker Liao Hsien-hsiang, who highlighted user financial losses tied to overseas digital providers. The cabinet is working against a one-month timeline to formalize the regulatory draft and submit the revised contract provisions.

  • Online Merchants Face Rising Fraud Rates as AI Tools Lower Attack Costs

    Online Merchants Face Rising Fraud Rates as AI Tools Lower Attack Costs

    Retailers face rising fraud losses as bad actors deploy low-cost artificial intelligence tools at scale, according to global payment processor Worldpay. A survey of 1,466 payment specialists across major markets including Australia shows fraud as a percentage of merchant revenue is climbing.

    The shift leaves digital store operators fighting automated attacks at checkout while trying to prevent unnecessary transaction rejections that destroy legitimate sales. Traditional card-not-present theft remains common, but pressure is shifting rapidly towards bot-driven credential stuffing, account takeovers, and refund abuse.

    The Cost of False Declines

    Rejecting good customer transactions out of caution carries a steep penalty. When checkout software incorrectly blocks a legitimate shopper, merchants lose both the immediate basket and the customer acquisition cost spent bringing that buyer through the sales funnel.

    Colin Baines, vice president of commercial and country manager at Worldpay, said false declines act as a silent drag on merchant margins. Using risk-based authentication backed by device intelligence and behavioral analytics allows retailers to challenge suspicious orders without adding friction to trusted buyers.

    Optimizing payment routing improves conversion. Implementing network tokenization, managing card credentials across their lifecycle, and configuring soft-decline retry schedules give merchants measurable lifts in completed orders across domestic card networks.

    Cross-Border Payment Routing

    Cross-border expansion introduces friction when checkouts fail to support local acquiring banks or domestic payment preferences. Presenting buyers with unfamiliar currencies, foreign checkout flows, or rigid 3D Secure rules increases cart abandonment.

    For retailers trading across Asia-Pacific markets, pairing stored network tokens with domestic acquiring infrastructure lifts card acceptance rates and cuts interchange processing expenses. Baines said store operators must treat payment routing and compliance as active components of their commercial strategy rather than administrative checkout settings.

  • Asia is leading the global digital retail market

    Asia is leading the global digital retail market

    Retail executives looking to understand the future of retail should take a close look at Asia, where retail is booming as Asia is leading in terms of retail growth. The growth rates are twice the rate of the rest of the world, and e-retail growing at three times the rate.

    Asia is followed by Europe and the US, with China, Korea, and India at the forefront.

    In 2017, China’s online retail penetration was 20 per cent and its CAGR (13-17) was 33 per cent. In comparison, the US achieved an online retail penetration rate of 12 per cent in 2017 and a CAGR (13-17) of only 11 percent. Most dramatic is India, which had a CAGR (13-17) of 53 percent, highlighting the rapid growth seen in the market.

    Market conditions have allowed for swifter digital penetration than any other region worldwide and have led to the creation of ecosystems for retailer and consumer ease, revealed Bain & Company’s latest Asia retail report.

    According to the report, retail ecosystems comprise vast communities of consumers, retailers and partners that are rapidly reshaping the retail landscape. Alibaba and Tencentlead the best-known Asian ecosystems; however this phenomenon is not limited to China.

    Ecosystems deliver a very sticky consumer proposition by combining services like e-commerce, chat, streaming, gaming or payments in a single platform or app, which is becoming almost universally adopted by shoppers, according to the report.

    A large customer base is incredibly attractive to retailers as a channel to a critical mass of customers. But more importantly, the ecosystem also provides retailers with access to hard-to-replicate capabilities, such as last mile fulfillment, data analytics and cloud services, through their platforms. Increasingly, these ecosystems are deploying their capabilities into bricks and mortar retailers as well as online, meaning they can exert significant influence over the retail sector.

    “What we are seeing is the emergence of scale open retail ecosystem platforms across the Asia Pacific region, that offer retailers a compelling alternative to building and scaling their own capabilities,” said report author Melanie Sanders, Bain & Company partner. “The scale of these ecosystems means that we are seeing a battle emerge between ecosystem platforms in key markets, with the potential for a winner-takes-all situation.

    However, the extent and pace of ecosystem development will not be uniform across geographic markets. The report has outlined ten market factors, which has explained why ecosystems have developed so rapidly for some Asian countries, including social factors such as urban density and age structure through to retail market conditions such as the scale/maturity of physical retailers in the country.

    “The emergence of retail ecosystems is raising a new set of choices for retailers about how to participate in this new retail landscape. The emergence of these ecosystems presents huge opportunities for those playing to win in these markets, but at the same time has the potential to completely change the rules of the game and may mean a loss of control,” the report said.

    “Retailers face a confronting set of choices around how to respond the rise of retail ecosystems. At the heart of the decision will be whether the retailer has the capabilities, capital and customer franchise to compete against an ecosystem,” said Jonathan Cheng, report author and principal at Bain & Company.

    As digitisation of the retail sector continues to expand in Asian and global markets, ecosystems will continue to evolve based on the needs of both the consumers and retailers, the report added.

  • Chanel invests in Farfetch for digital retail push

    Chanel invests in Farfetch for digital retail push

    In an effort to become more digitalized, Chanel has tapped e-commerce firm Farfetch, consolidating the partnership with a minority stake purchase in the UK retailer.

    The French couture house looks to develop digital communication such as chats to connect Chanel clients with store assistants.

    Privately owned, Chanel is known for its reluctance to digitize or stock itself in multi-brand retailers, adding to the allure and rarity of the brand.

    With the Farfetch deal, the label will still not sell its luxury fashion and apparel online, but will solely work with the platform on digital innovations linked to customer services in the coming years, said Bruno Pavlovsky, Chanel’s fashion president.

    Smartphone applications — allowing people to select their preferences and sizes on their phones before visiting a store, are in works and will let shop assistants better cater to individual needs, Pavlovsky said.

    Meanwhile, in store, shoppers will be able to preselect items as they browse, rather than wait for a sales associate to help them.

    The deal is the first of its kind for Farfetch. In 2015, Farfetch launched the Store of the Future division, and acquired London boutique Browns, serving as a playground for innovations in omni-channel retail technology and ‘augmented retail’.

    It’s the latest move from a luxury brand to tap Farfetch and other digital savants like it, in a bid to lure younger or more teched-out shoppers.

    Burberry announced a new deal with Farfetch that will see its full range being made available to shoppers in 150 countries on the Farfetch platform. It also means that its entire global inventory will be available to e-buyers for the first time.