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Tag: Ducati

  • Ducati Halts Sales In Vietnam, Seeks New Distributor Amid Showroom Shortages

    Ducati Halts Sales In Vietnam, Seeks New Distributor Amid Showroom Shortages

    Ducati has temporarily paused its motorcycle sales in Vietnam and is on the hunt for a new distributor.

    According to sources close to the situation, customer requests for new products will be logged and subsequently transferred to the new distributor. However, the previous dealer, CT-Wearnes, has not imported any Ducati motorcycles since the start of the year, leaving the lone showroom in Ho Chi Minh City devoid of bikes for sale.

    Although the showroom lacks inventory, it continues to provide maintenance services for Ducati owners. Earlier this year, the Italian brand also shuttered its only northern showroom in Hanoi, citing disappointingly low performance as the reason.

    Established in Bologna, Italy, Ducati made its entry into the Vietnamese market in 2009, initially opening a showroom in the bustling District 1 of Ho Chi Minh City. CT-Wearnes became Ducati’s third distributor in Vietnam in August 2020, but the relationship has soured; the company also handled the distribution of Royal Enfield motorcycles until it withdrew from that deal in September 2024.

    Ducati’s positioning in Vietnam has typically placed it above Japanese competitors such as Honda and Yamaha, leading to premium pricing. The brand’s product lineup caters to diverse preferences, ranging from classic bikes to sport and adventure models. For those on a budget, the Scrambler, one of its more affordable offerings, retails for approximately VND380 million (US$14,500). Think of it as the Italian motorcycle equivalent of a fine espresso—rich, robust, and just a tad expensive!

    Questions & Answers

    What led to Ducati’s halt in sales in Vietnam?
    Ducati has temporarily stopped sales while it seeks a new distributor, as its prior distributor, CT-Wearnes, ceased imports at the start of the year.

    What services are still provided at the Ducati showroom in Vietnam?
    While the showroom in Ho Chi Minh City currently has no bikes for sale, it continues to offer maintenance services for existing Ducati models.

    How does Ducati’s pricing compare to Japanese brands in Vietnam?
    Ducati’s pricing typically positions it above Japanese competitors like Honda and Yamaha, reflecting its premium market strategy in Vietnam.

  • Italian motorbike brand Ducati to shut down only northern Vietnam store

    Italian motorbike brand Ducati to shut down only northern Vietnam store

    Ducati Vietnam will close its Hanoi showroom – the only one serving northern Vietnam – on Tuesday, citing market challenges.
    While the Hanoi dealership would cease operations, Ducati would continue to offer maintenance and repair services in the city, a Ducati Vietnam representative said.

    The closure decision stemmed from the lower-than-expected performance of the northern dealership.

    Although specific sales figures remain undisclosed, the representative indicated that the bulk of Ducati sales originate from customers in southern Vietnam.

    The representative acknowledged this move “would make it difficult for northern customers wanting to learn about and experience Ducati bikes.”

    The Hanoi showroom has been operating for nearly four years.

    Ducati currently offers nine models in Vietnam in a range of categories including scrambler, naked bike, sport, and adventure, all imported from Thailand.

    The importer and distributor for Ducati in Vietnam is CT-Wearnes Vietnam, a subsidiary of Singapore-based Wearnes Automotive.

    CT-Wearnes also distributes luxury car brands Bentley and Aston Martin in the country.

    In the motorcycle sector, CT-Wearnes previously handled distribution for India’s Royal Enfield from September 2022 but ceased operations for that brand exactly two years later, in September 2024, due to low sales volume.

    The closure occurs against a backdrop of a struggling market for large-displacement motorcycles (over 175cc) in Vietnam.

    Unlike the scooter segment, official sales data for these motorcycles is not regularly published. All such motorcycles sold locally are imported, primarily from Thailand.

    A sales manager at an official motorcycle dealership in HCMC highlighted a sharp decline in demand over the past two years, estimating that overall motorbike sales fell by approximately 30% in 2024 compared to 2023.

    “The enthusiasm for large bikes has cooled down due to economic difficulties as well as stricter government regulations on modifications and upgrades,” the manager said.

    “Motorbike dealerships all have to cut costs to make a profit.”

    Despite the downturn, Vietnam’s motorcycle market features most major global manufacturers.

    Competitors include Japanese brands like Honda and Yamaha, and Italian producers such as Ducati, Aprilia, and Moto Guzzi. There are also products from the U.K.’s Triumph, and Germany’s BMW Motorrad.

    Currently, Al Naboodah International Vietnam holds the distribution rights for the largest number of motorcycle brands, including Harley-Davidson, Triumph, KTM, and Husqvarna.

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  • Ducati MotoE Electric Race Bike Unveiled

    Ducati MotoE Electric Race Bike Unveiled

    Ducati has taken the wraps off its new MotoE project earlier than expected revealing the new V21L electric race bike at the Misano World Circuit. The electric race machine will power the grid in the MotoE World Cup starting in 2023. Ducati announced its intent to be the supplier for the series earlier this year and this marks the Italian motorcycle maker’s foray into the electric vehicle space. The Ducati V21L gets the basic shape of the Italian bike maker quite similar to the concept sketch. It features a double-sided swingarm with an under-braced design and progressive shock linkage.

    The tail is a self-supporting cabin fibre unit with a solo seat. You can also see a small oil-cooler at the bottom of the bike’s front with a tapped radiator above it. Power and performance figures have not been revealed, so we will have to wait a bit to know more about how to battery management system works on the race machine. Other cycle parts though do look familiar with the Ducati V21L getting Ohlins suspension and Brembo brakes. The wheels come from Marchesini.

    Speaking at the unveil, Roberto Canè, Ducati eMobility Director said, “We are experiencing a truly extraordinary moment. I find it hard to believe it is a reality and still not a dream! The first electric Ducati on the track is exceptional not only for its uniqueness but also for the type of undertaking: challenging both for its performance objectives and for its extremely short timescales. Precisely for this reason, the work of the whole team dedicated to the project has been incredible and today’s result repays us for the efforts made in recent months. We are certainly not finished yet; indeed, we know that the road ahead is still very long, but in the meantime, we have laid a first important ‘brick’.”

    Michele Pirro, Ducati test rider: “Testing the MotoE prototype on the circuit was a great thrill because it marks the beginning of an important chapter in Ducati history. The bike is light and already has a good balance. Furthermore, the throttle connection in the first opening phase and the ergonomics are very similar to those of a MotoGP bike. If it weren’t for the silence and for the fact that in this test, we decided to limit the power output to just 70 per cent of performance, I could easily have imagined that I was riding my bike.”

    The new Ducati V21L electric race bike will take over from the Energica Ego Corsa race bike that powers the grid currently. It will be interesting to see how much of a step up is the new bike in terms of performance.

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  • Ducati To Become Official MotoE Supplier From 2023

    Ducati To Become Official MotoE Supplier From 2023

    Ducati will be the official motorcycle supplier for the FIM MotoE World Cup, the all-electric racing class at select rounds of the MotoGP World Championship, alongside Moto2 and Moto3. Ducati’s partnership with MotoE is set to begin from the 2023 racing season and will continue through 2026. The news of Ducati supplying MotoE machines has important implications and will be seen as one of the first step towards developing all-electric production machines from the iconic Italian brand. As with the MotoGP and World SBK projects, MotoE is largely expected to prove to be the perfect laboratory to take technology and innovation from the track to the showroom.

    The news comes just after Modena-based Energica announced that it will not renew its contract with Dorna Sports, which expired in 2022, after a four-year partnership. Energica is one of the few manufacturers of high-performance electric motorcycles, and the Energica Ego Corsa racebike used by all MotoE race teams is based directly on its street-legal electric superbike, the Energica Ego.

    Ducati Motor Holding CEO Claudio Domenicali and Dorna Sports CEO Carmelo Ezpeleta announced the partnership at a press conference held at the Misano World Circuit Marco Simoncelli. The MotoE World Cup came into existence in 2019 as part of MotoGP promoter Dorna Sports and the FIM’s push for greener motorcycle racing.

    “We are very proud of this agreement because, like every first, it represents a historic moment for our company. Ducati is always focused towards the future and every time it enters a new world it does so aiming to create the best-performing product possible. This agreement comes at the right time for Ducati, which has been studying electric powertrains for years, as it will allow us to develop within a controlled field: that of competition. We will work to give every participant in the FIM MotoE World Cup a high-performance, electric motorcycle and one made to exemplify being lightweight. It’s in the area of weight, which is a fundamental element of sports bikes, which will prove the greatest challenge. Lightweight machinery has always been in Ducati’s DNA and thanks to the technology and chemistry of the batteries that are evolving quickly, we are sure that we can achieve excellent results.

    “We test our innovations and future-focused technological solutions on circuits all over the world and then create exciting and desirable products for Ducatisti. I am convinced that, once again, we will treasure the experience we gain in the world of competition in order to transfer and apply it to production motorcycles,” said Claudio Domenicali, CEO, Ducati Motor Holding.

    According to Ducati, the new MotoE machine will be purpose built from the principles of Ducati’s racing DNA, with focus on creating a lightweight motorcycle “that unites tradition, passion and innovation for a new era of electric competition in the MotoGP paddock.”

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  • Ducati Resumes Factory Tours At Borgo Panigale

    Ducati Resumes Factory Tours At Borgo Panigale

    Guided tours inside the Ducati Factory have resumed from October 2021, after having been discontinued due to the coronavirus pandemic. The Ducati Museum re-opened with pandemic safety regulations in place in May 2021, but the factory had not been open for tours, until now. Visitors during the factory tour will have the opportunity to walk through the production lines, observing what goes inside the factory where Ducati motorcycles are created. The tours are guided and can be booked on Mondays and Fridays of each week.

    Three separate morning tour slots are open, as well as three-afternoon slots. Online booking is on the dedicated platform for both factory tours and Museum visits. In order to ensure the safety and health protection of visitors and workers, access to the facility will be possible by reservation only during the hours indicated with a limited number of entries. The presentation of a valid EU Digital COVID Certificate is mandatory, with the exception of children under 12 years and people unfit for a vaccination with a medical certificate, Ducati announced in a press statement.

    The ticket for the Ducati Museum tour is 17 Euros (around ₹ 1,840), while a combined Museum and Factory tour ticket is for 32 Euros (approximately ₹ 2,785), and will be a day-long tour. For high school students, Ducati is also opening its interactive Physics in Motion laboratory (Fisica in Moto) ba

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  • Ducati Introduces MyDucati Mobile App For Customers

    Ducati Introduces MyDucati Mobile App For Customers

    In a bid to connect with their customers and offer a single platform for all things Ducati, the Italian bike maker has introduced the MyDucati mobile app globally. The new application is available on both Android and iOS platforms and can be downloaded for free from the respective app stores. The MyDucati app brings the Italian manufacturer’s world under one roof for the user that includes new experiences, access to nearest dealerships, exclusive content, and preview to the brand’s upcoming model range. Existing MyDucati users will be able to sign up with the same credentials on the new app as the website.

    Some of the salient bits on the MyDucati app include the Garage section where the customers can consult the documentation of their motorcycle and carry a digital Ducati Card, which is the company’s official Ducatista document. The app also allows you to configure its motorcycles virtually, while owners can also customize their own rides by uploading a picture. The app allows you to save and share the picture with your friends and even the dealer.

    Furthermore, the MyDucati app can locate the closest dealer based on geo-localization, consult the services available, and even make an appointment for a test ride with a few clicks. There’s also a News section that keeps users up to date in real-time about all that’s happening around the world under the Ducati brand. There is a reserved section for the Desmo Owners Club (DOC) community where the members can interact with each other and share their experiences. The app will also offer access to promotions and personalized services based on the interests and preferences selected by the user.

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  • Ducati Panigale V2 India Launch Date Revealed

    Ducati Panigale V2 India Launch Date Revealed

    Ducati India has revealed that the Ducati Panigale V2 will be launched in India on August 26, 2020. The Panigale V2 will be the first Bharat Stage 6 (BS6) compliant Ducati bike to be launched in India. It will replace the Panigale 959 and is designed in a way that it resembles its elder sibling, the Panigale V4. The fairing has been redesigned and the headlamp cluster has been slightly tweaked as well. The other substantial change is that the Panigale V2 now gets a single-sided swingarm like the Panigale V4 while the 959 Panigale had a conventional swingarm.

    The Ducati Panigale V2 gets a 955 cc super-Quadro L-twin motor that makes 155 bhp at 10,750 rpm and has a peak torque output of 104 Nm at 9,000 rpm. The peak power and torque go up by 5 bhp and 2 Nm. The USP is that the motorcycle has a dry weight of just 176 kg, which means the power to weight ratio will be incredible. The engine is Euro V or BS6 compliant and gets a few new components as well.

    The electronics package includes 6-axis inertial measurement-assisted traction control, called the Ducati Traction Control EVO 2, wheelie control, and cornering ABS and ABS. There is a bi-directional up/down quick-shifter as well along with engine braking control. There are three riding modes on offer, which are Race, Sport and Street. The settings for each riding mode can be adjusted via the new 4.3-inch TFT instrument console.

    The new Panigale V2 gets Showa Big Piston Forks upfront, a fully adjustable Sachs monoshock at the rear, with a steering damper. The electronic suspension is not offered on the Panigale V2. The travel for the front and rear suspension is 120 mm and 130 mm respectively. Braking is handled by Brembo M4.32 monobloc calipers and Brembo master cylinders with twin 320 mm discs on the front wheel. The front and the rear get a 5-spoke alloy 17-inch alloy wheel. The front wheel is wrapped in Pirelli Diablo Rosso Corsa II 120/70 ZR17 rubber while the rear wheel gets a fatter Pirelli Diablo Rosso Corsa II 180/60 ZR17 unit.

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  • Ducati Posts Turnover Of 716 Million Euros In 2019

    Ducati Posts Turnover Of 716 Million Euros In 2019

    Ducati has closed 2019 on a positive note, consolidating the growth of the past few years for the Italian motorcycle manufacturer. In 2019, Ducati sold 53,183 motorcycles, compared to 53,004 motorcycles that were delivered to customers around the world. The result demonstrated that Ducati’s sales remained above 50,000 units for the fifth consecutive year, and confirmed positive signs of the market, which, in the above 500 cc segment, recorded a global growth of 1.4 percent. Among Ducati’s bestselling models across the world are the Ducati Panigale and the Ducati Multistrada.

    Ducati’s turnover, at the end of 2019, reached 716 million Euros (over Rs, 57,000 crore), a growth of 2.4 percent from 699 million Euros (over ₹ 56,000 crore) in 2018. Ducati’s operating profit of 2019 stood at 52 million Euros (Around ₹ 419 crore), up from 49 million Euros in 2018 (over ₹ 395 crore). The Borgo Panigale manufacturer of high-end motorcycles reached an operating margin of 7.2 percent against 7 percent in 2018.

    Turnover per bike figure stood at 13,500 Euros per motorcycle, which according to Ducati, represents the highest value in the history of the company, and indicates the evolutionary trend of the range of products offered towards the highest and premium part of the market.

    The Ducati Panigale remained the best-selling superbike in the world for the second consecutive year, with a market share of 25 percent, while with the addition of the 950 S and the renewed 1260 Enduro, the Multistrada family recorded the highest value of motorcycles sold since entering the market in 2003. Ducati now has 1,655 employees, with a sales network of 720 dealers and service points in over 90 countries. With the recent outbreak of the COVID-19, or coronavirus pandemic, Ducati has shut production at Borgo Panigale, but the company has announced that support for all customers will continue.

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  • Ducati Multistrada Sales Cross 100,000 Units Worldwide

    Ducati Multistrada Sales Cross 100,000 Units Worldwide

    The Ducati Multistrada has reached the 100,000 sales milestone, sixteen years after the first Ducati Multistrada rolled off the assembly line at Borgo Panigale. To celebrate the milestone, a Ducati Multistrada 1260 Pikes Peak with a customised laser marking on the top yoke was handed over to German customer Dave Hayward by Ducati CEO Claudio Domenicali.

    According to Ducati, the Multistrada became the first bike to feature riding modes in 2010, and with the introduction of the D-Air version in 2014, Ducati offered the first motorcycle with a system capable of interfacing with a dedicated airbag-equipped jacket. In 2015, the Ducati Multistrada became the first motorcycle to feature a variable-timing engine with the Ducati Testastretta DVT (Desmodromic Valve Timing) engine.

    Currently, the Multistrada is available in as many as 7 versions with several engine displacements and with different components and sophisticated suspension systems. The 115 bhp Ducati Multistrada 950 is available in two versions, and the Ducati Multistrada 1260 with 160 bhp of maximum power is available in five different variants. The Multistrada 950 is available in a standard as well as a higher S variant, while the Multistrada 1260 is offered in both standard, S variant, as wel as a more off-road capable Multitrada Enduro version.

    Later in 2019, Ducati is expected to introduce a new variant in the Multistrada family as a 2020 model, called the Ducati Multistrada 1260GT, which will feature radar-assisted rider aid system and cruise control, apart from standard touring accessories. The Ducati Multistrada 1260GT is expected to be unveiled later this year, and will be offered on sale as a 2020 model. By 2021, the Ducati Multistrada will be introduced with a V4 engine, possibly shared with the current Ducati Panigale V4, with a different frame, cycle parts and state of tune.

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  • Ducati Hong Kong opens Kowloon store

    Ducati Hong Kong opens Kowloon store

    Ducati Hong Kong has opened a new store in Kowloon.

    The store launch, focused solely on Borgo Panigale-built bikes, serves to expand Ducati’s presence in Hong Kong. The new showroom, opened by sole Ducati importer in the territory Ho Wun Cars, is designed to offer customers a full brand immersion experience.

    The entire Ducati range is represented in the venue, which includes a comprehensive section dedicated to apparel and accessories and a social area for the Ducati Owners Club Hong Kong.

    “Hong Kong is one of the most premium markets for Ducati in Asia,” said the brand’s marketing director for Asia Pacific Stefano Campaci. “The city itself is not only one of the world’s main economic hubs, making it an aspirational point of reference in terms of lifestyle, but it is also home to one of Ducati’s most sophisticated clientele in the world. Last year, for example, 50 per cent of Ducati motorcycles sold in Hong Kong were superbikes, many of which were sold to our numerous local collectors.

    “It is therefore fundamental for Ducati to be represented at the highest level, and this new showroom marks a step forward in this direction.”

  • Ducati First Quarter 2019 Sales Up Worldwide

    Ducati First Quarter 2019 Sales Up Worldwide

    Ducati has reported a five percent increase in sales worldwide in the first quarter of 2019. In all, Ducati delivered 12,541 motorcycles in the period from January to March 2019, compared to 11,949 motorcycles moved in the first quarter of 2018. And that’s not all; most segments from the Italian manufacturer showed growth in the first quarter, but the Hypermotard and Multistrada range showed the most growth, with sales increasing 18.6 percent. With 4,113 units sold in the first quarter, the Hypermotard and Multistrada are the company’s bestselling models.

    The Ducati Scrambler range continues to be a major revenue generator for the firm and already accounts for more than a quarter of Ducati’s overall sales. And in Q1 of 2019, sales of the Scrambler range shot up just short of 15 percent. Sales in the naked line-up, which includes the Monster and Diavel family, dipped slightly from 2018, by 1.13 percent. The Ducati Diavel 1260 has been introduced in 2019, but that hasn’t seemed to have enthused sales in the segment so far.

    Ducati’s superbike sales have dipped slightly, despite the introduction of the Panigale V4 line-up, and recorded a slip of 13.5 percent compared to the first quarter of 2018. In all, Ducati sold almost 600 more units in the first quarter of this year. With a naked V4 in the making, it remains to be seen how the upcoming new model will be received by the market. Based on the sales trend in the first quarter, it appears the neo-retro models in the Scrambler line-up will continue to be an important segment for Ducati, and could well display more volumes as the year progresses.

  • Over 100 Ducati Monster 821 Sold In India

    Over 100 Ducati Monster 821 Sold In India

    Ducati India today announced selling over 100 units of the Ducati Monster 821 in India in less than one year. Launched in India on May 1, 2018, the Monster 821 has become one of the top-selling motorcycles in the sport naked category in India. To commemorate the success the company is offering customers buying a new Ducati Monster an opportunity to avail a host of special accessories as standard with the motorcycle. The exclusive offer is valid from 1st April – 30th April 2019 across all Ducati dealerships.

    Under this special offer, customers purchasing a Monster 821 he will get a Termignoni Exhaust and Ducati Quick Shift (DQS) Up/Down as standard, while customers the Monster 797+ will also get a Termignoni exhaust at no additional price during the celebration period. Both the accessories will be offered to customers at no additional cost to buyers. The Monster 821 is currently priced at ₹ 10.99 lakh and the Monster 797+ at ₹ 8.60 lakh.

    Talking about the bikes and special offer, Sergi Canovas Managing Director of Ducati India, said “The Monster has always been the most special bike in the Ducati portfolio. Last year we celebrated 25 years of Monster with the comeback of Monster 821, and this year, we decided to celebrate one year of Monster 821 in style by complimenting it with armour it rightfully deserves and would definitely excite the naked bike enthusiasts in the country. The addition of the Termigioni exhaust system and DQS will work flawlessly to make the Monster 821 much more desirable as an urban city tourer while giving it more aggression and street presence. Now even the 797+ will come with the Termignoni with this celebratory offer, I am sure that the passionate bikers will find a lot more value in this package and, the Monster will once again be their companion of choice in the naked-bike category.”

    The Ducati 821 is powered by an 821 cc Testastretta L-twin engine which makes 108 bhp at 9,250 rpm and peak torque of 86 Nm at 7,750 rpm and comes mated to a 6-speed transmission. The 797+, on the other hand, comes with an 803 cc L-twin engine which makes 72 bhp and 67 Nm, while mated to a 6-speed gearbox. The Ducati Monster 821 rivals the Triumph Street Triple RS, Suzuki GSX-S750 and the Kawasaki Z900.

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  • Ducati Diavel 1260 Receives 2019 Red Dot Design Award

    Ducati Diavel 1260 Receives 2019 Red Dot Design Award

    Ever since it came into existence, the Ducati Diavel has been a standout motorcycle as far as design and performance is concerned. Its raw sex appeal and power cruiser styling has been liked by enthusiasts. And furthering its reputation, the new Ducati Diavel 1260 has won the Red Dot Award “best of the best” in the product design category this year. The Diavel 1260 won the award amongst 5,500 products, with 40 international jury members voting for it to be the winner. This is the third time that Ducati has won a Red Dot award with previous winners being the 1199 Panigale in 2013 and the XDiavel S in 2016. Yes! It is a second for the Ducati Diavel family as well.

    The 2019 Ducati Diavel 1260 makes 159 bhp at 9500 rpm and 128 Nm of peak torque kicking in at 7500 rpm, from the 1,262 cc, Testastretta V-twin with desmodromic valve timing. The new Diavel offers three riding modes – Sport, Touring and Urban. Each mode has its own engine map, as well as distinctive settings for traction control, wheelie control and cornering ABS. Other features include a full-colour TFT display, hands-free ignition, and cruise control.

    The S variant gets Bluetooth connectivity on the TFT screen and full LED lighting. The top-spec S variant gets fully adjustable 48 mm fork and rear shock from Ohlins. The S model also uses Brembo M50 monobloc front brake calipers, whereas the regular Diavel 1260 uses Brembo M4.32 calipers. Both variants use twin 320 mm front discs and a 260 mm rear disc.

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  • Ducati Global Sales Slip 2.7 Per Cent Last Year

    Ducati Global Sales Slip 2.7 Per Cent Last Year

    Ducati’s global sales volumes for 2018 remains over the 50,000 level for the fourth consecutive year in 2018, despite a 2.7 per cent decrease in global sales. In all, Ducati delivered 53,004 motorcycles to customers worldwide, compared to 55,871 motorcycles in 2017. Sales in Ducai’s number one market, the US, proved to be particularly challenging, declining by nearly 9 per cent. Overall revenue in 2018 reached a figure of 699 million Euros, compared to 736 million Euros in 2017. Operating profit for 2018 was 49 million Euros, compared to 51 million Euros in 2017.

    “2018 was challenging from many points of view, but we are satisfied with our financial performance throughout a difficult year,” said Claudio Domenicali, CEO Ducati Motor Holding. “The company is generating the resources to continue funding the development of new products which is very positive for the future.”

    The Bologna-based motorcycle company managed to compensate the reduction in the volume of sales, resulting from a decline in the market, with the growing interest and market success of models with higher margins, such as the Panigale, which made it possible to maintain the operating profit at the same level as the previous year. The Panigale series had had quite a successful run in 2018, with one out of every superbike sold worldwide in 2018 being a Ducati Panigale. The home market of Italy continued to be successful for Ducati with sales of over 9,000 bikes in 2018. Ducati Motor Holding currently has 1,591 employees, and the global sales network includes 720 dealerships in over 90 countries.

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  • Ducati India Announces DIY Discoveries Program

    Ducati India Announces DIY Discoveries Program

    Ducati India has announced its Do-It-Yourself Ducati Discoveries program in India and is partnering with Infinity Resorts for the same. What this means is that a Ducati owner in India will be able to make their own trips and travel plans with Ducati without any barrier on dates and timing, which they can choose to do either solo or with fellow Ducatisti. The first leg of this program takes you to Jim Corbett, one of the most famous national parks and tiger reserves in India.

    Ducati and Infinity will also extend the Ducati Discoveries program to other national parks such as Kanha, Bandhavgarh, Kaziranga and so on. Infinity Resorts suggests an itinerary of 5 Days or 4-nights which includes Jeep safaris, riding trails and bird-watching tours along with stay in fine hotels and resorts according to participants’ choice of dates. The best part is that riders get to choose how many days they wish to travel and what they want to do on their very own adventure.

    Sergi Canovas, Managing Director of Ducati India said, “We have been listening to our customers keenly and are taking their feedback. One of the first insights for us was that even though a lot of people want to go on Ducati Dream Tours, it somehow becomes a challenge with set dates which might not work for everyone. Keeping the same in mind, we created this unique property, exclusively for India, by tying up with luxury resort partners Infinity resorts. Ducati riders can just visit the DIY website, check out the suggested itinerary and download the travel maps.

    Basis their convenient dates and the time available, all they need to do is call the resort on their exclusive Ducati riders booking line and make reservations for this unique experience for themselves and their family. Currently, the first route map is live on the Ducati Discoveries website and we will be adding 4 more trips for our riders to avail within this year.”

    Ducati India has already completed its Dream Tours to Ladakh, Himachal Pradesh and Rajasthan and this is the company’s latest initiative to engage riders and also encourage them to take their Ducatis and go out exploring India.

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