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Tag: FitFlop

  • FitFlop flagship opens in Philippines

    FitFlop flagship opens in Philippines

    London footwear brand FitFlop has opened a new flagship store in SM Mall of Asia, Philippines. The new FitFlop Galleon store is the largest FitFlop store in the world to date and now serves as the brand’s global flagship. It is operated by The Primer Group of Companies, the brand’s exclusive distributor in the Philippines. According to a press release, “FitFlop is confident that it will be able to reach and inspire more superwomen to seize life’s opportunities and take on whatever comes their way.”

    The brand’s product line is designed to combine precision ergonomics with functional design, specialising in comfortable footwear for women.

    FitFlop Galleon is currently offering its Spring/Summer 2019 line, inspired by exotic destinations and bustling bazaars, as well as athleisure fashion that features its proprietary Anatomicush sole.

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  • FitFlop unflappable about Thailand investment scheme

    FitFlop unflappable about Thailand investment scheme

    The Primer Group of Companies, a Philippines lifestyle fashion company, believes sales of FitFlop shoes in Asia-Pacific this year will outpace last year’s with Thailand driving growth.

    Camille Karaan, deputy director and vice-president of Primer International Management Ltd, the operator of FitFlop shops in Asia-Pacific, said despite the Thai economy slowing it would maintain its investment in the Thai market, particularly for exclusive product designs.

    The company started producing exclusive shoe designs for Thailand three years ago, which received a warm response from ASEAN customers, particularly the Shasha collection. About 150,000 pairs of Shasha sandals were sold in Asia-Pacific last year, compared with a record high of 100,000 pairs for its regular collections.