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Tag: flavoured

  • ThunderDonks New Twist: Launches Bold Campfire Coffee Whisky Blend, Igniting Flavoured Whisky Trend

    ThunderDonks New Twist: Launches Bold Campfire Coffee Whisky Blend, Igniting Flavoured Whisky Trend

    New Zealand whisky maker, ThunderDonk, has recently introduced its latest blend, Campfire Coffee. This unique combination of Colombian coffee beans and aged single malt whisky is the latest in ThunderDonk’s innovative offerings.

    ThunderDonk’s journey began last year in New Zealand, where the brand was crafted by the team at Scapegrace Distilling. Since its inception, its Spiced Maple and Salted Caramel flavours have made quite an impression, selling over 5,000 cases across both New Zealand and Australia within a year.

    A Unique Blend

    The Campfire Coffee blend pairs rich Colombian coffee beans with toasted coconut flakes and a finely aged single malt whisky from New Zealand. This results in a flavour profile that features strong espresso notes, an undercurrent of toasted coconut, and a pleasant, tropical sweetness.

    ThunderDonk’s Managing Director, Mark Neal, expressed enthusiasm about this unusual combination. “Whisky and coffee may seem like an unexpected pairing, but that’s exactly the surprise we’re aiming for,” he said. “Campfire Coffee is the perfect accompaniment for those late-night conversations around the fire. It offers a bold, smooth, coffee-driven flavour, making it ideal for cocktails, a chilled shot, or to be savoured neat.”

    Availability and Market Trends

    The new Campfire Coffee blend is now available across the nation and comes in three sizes: 700ml, 200ml, and 50ml. The whisky is bottled at an alcohol by volume (ABV) of 33%.

    The introduction of this new flavour aligns with current market trends, as flavoured whisky is experiencing a significant surge in popularity. This segment of the whisky market is expanding at a pace that is 50% faster than traditional whisky, making it the fastest-growing segment globally.

    Questions & Answers

    What is the new flavour that ThunderDonk has launched?
    The New Zealand whisky brand, ThunderDonk, has launched a new flavour named Campfire Coffee, blending Colombian coffee beans with aged single malt whisky.

    What makes the Campfire Coffee blend unique?
    The blend is unique due to its combination of rich Colombian coffee beans, toasted coconut flakes, and aged New Zealand single malt whisky. It offers a bold and smooth coffee-led flavour.

    What is the trend in the whisky market?
    Flavoured whisky is the fastest-growing segment in the global whisky market, growing 50% faster than traditional whisky.

  • Savour the Crunch: Bundaberg and Kettle Reintroduce Ginger Beer Flavoured Crisps

    Savour the Crunch: Bundaberg and Kettle Reintroduce Ginger Beer Flavoured Crisps

    Bundaberg, a renowned brewed beverage firm, has joined forces with Snackbrands Australia’s Kettle Chips to reintroduce a limited-edition flavored snack, intriguingly referred to as Ginger Beer chips.

    Meeting the Tastes of Australians

    The collaboration aims to meet the distinctive taste preferences of Australians, combining the crunch and caramel nuances of Kettle with a flavor inspired by the ‘spicy-sweet’ taste profile of Bundaberg’s famed ginger beer.

    John McLean, Bundaberg’s CEO, expressed satisfaction with the partnership and the response it garnered from the Australian audience. He further revealed the company’s anticipation to reintroduce Kettle’s Ginger Beer Chip this summer season.

    “At the core of our operations lies the principle of taste,” McLean said. “Consequently, partnering with a company that shares our commitment to quality and flavorful products is an exciting venture for us.”

    Ginger Beer Chip Availability

    The Kettle Bundaberg Ginger Beer Chips will be available for purchase next month in 90g and 150g bags. Independent supermarkets and convenience stores across the country will stock the product.

    James Deysel, the Managing Director of Snackbrands Australia, reflected on the successful reception of the product back in 2023. He stated, “The response was magnificent. It was evident that Australians were not yet ready to part with this product. This collaboration champions bold, unique, summer tastes and the type of innovation that sparks conversation.”

    Questions & Answers

    What is the collaboration between Bundaberg and Kettle Chips?
    The collaboration involves the reintroduction of Kettle Bundaberg Ginger Beer Chips, a limited-edition flavored snack inspired by the ‘spicy-sweet’ taste profile of Bundaberg’s ginger beer.

    Who will stock the Ginger Beer Chips?
    The Kettle Bundaberg Ginger Beer Chips will be available for purchase in independent supermarkets and convenience stores across Australia.

    What sizes will the Ginger Beer Chips be available in?
    The Ginger Beer Chips will be sold in 90g and 150g bags.

  • Mars introduces Cookie Dough flavoured bar

    Mars introduces Cookie Dough flavoured bar

    New Chocolate Bar Launch by Mars

    Global confectionery leader Mars is set to launch a brand-new chocolate bar with a cookie dough flavor this month. This exciting addition to the chocolate market boasts a soft nougat center imbued with the taste of cookie dough, further complemented by a layer of caramel and enveloped in rich milk chocolate.

    Variety of Packaging Options

    The cookie dough-flavored chocolate bar will be offered in three different formats to cater to a range of consumer preferences. The first option is a single chocolate bar weighing 47 grams, perfect for individuals looking for a quick, sweet treat. For those seeking more, a twin pack weighing 64 grams will also be available. Lastly, a fun-size pack, ideal for sharing or portion-controlled indulgences, is set to hit the shelves in August.

    Nationwide Availability

    The Mars Cookie Dough bar will soon be seen on the shelves of major supermarkets and retail outlets across the country. This nationwide distribution ensures that chocolate enthusiasts from all corners of the country have access to this delectable new creation.

    Recent Acquisitions

    In related news, Mars recently received approval for its acquisition of Kellanova, pending a concluding review by the European Commission. This strategic move is expected to further strengthen Mars’ market position.

    Questions & Answers

    What is the unique feature of the new chocolate bar being launched by Mars?
    The new chocolate bar from Mars boasts a cookie dough-flavored nougat center, layered with caramel, and coated in milk chocolate.

    What are the different formats in which the Mars Cookie Dough bar will be available?
    The Mars Cookie Dough bar will be available in three different formats: a single 47-gram bar, a twin pack weighing 64 grams, and a fun-size pack set to launch in August.

    Where can one purchase the Mars Cookie Dough bar?
    The Mars Cookie Dough bar will be available for purchase in major supermarkets and retail outlets nationwide.