Retail News CRM

Tag: focus brands

  • Auntie Anne’s to make debut in Myanmar

    Auntie Anne’s to make debut in Myanmar

    Yoma Strategic and the parent company of pretzel franchise Auntie Anne’s – Focus Brands – are to bring the popular hand-rolled soft pretzel store to Myanmar. Myanmar’s first Auntie Anne’s outlet is scheduled to open in Yangon in the coming months with a more ambitious expansion planned over the next five years.

    Auntie Anne’s recently celebrated 30 years of operations and currently has more than 1800 outlets in 30 countries, including more than 600 locations outside of the US. The brand has established a strong presence in Asia.

    Yoma Strategic CEO Mr. Melvyn Pun said the company was seeing considerable growth in the market for freshly baked goods.

    “While many street vendors do offer traditional Myanmar alternatives, the addition of an iconic international brand will only enrich the local foodscape. It is also a big opportunity for a global brand to come in and offer consumers an exciting new twist on the current offerings in this sector.”

    Yoma F&B’s franchise portfolio also includes KFC and Little Sheep Hotpot. Yoma F&B is targeting the shifting consumption patterns and the rising discretionary disposable income of Myanmar’s expanding middle class, a group forecasted to reach 10 million by 2023.

  • Quest for franchisee for Focus Brands

    Quest for franchisee for Focus Brands

    Focus Brands is seeking franchisees to develop its Cinnabon and Auntie Anne’s brands in China as part of its international growth strategy.

    Founded in 1985, Cinnabon is a cinnamon roll bakery with 580 outlets in 52 countries. Auntie Anne’s, founded in 1988, is a soft-pretzel chain with more than 530 locations in 29 countries.“China is a priority market for us based on consumer insight research that shows our freshly baked products have a broad appeal,” says Focus Brands International president Nicolas Boudet.

    “Both brands have received numerous industry accolades, with Cinnabon being named a top-five quick-service brand in Technomic’s Millennials’ Favorite Chains report. Auntie Anne’s was recognised as a Top 50 limited-service restaurant brand by QSR Magazine.

    This year Cinnabon has opened 64 international locations with plans to add more than 70 next year. Auntie Anne’s has opened 89 international outlets this year and aims for 100 more next year.

    Other Focus Brands franchises include Carvel, McAlister’s Deli, Moe’s Southwest Grill and Schlotzsky’s.

    Based in Atlanta, Focus Brands runs more than 1300 franchised ice-cream shops, bakeries, restaurants, and cafes outside the US. It grew its total international system-wide sales by 10.5 per cent last year.

    Founded in Seattle, Cinnabon has more than 1200 franchised locations worldwide, primarily in high-traffic venues such as shopping malls, airports, train stations, travel plazas, entertainment centres and military establishments.

    At its more than 1600 locations internationally, Auntie Anne’s mixes, twists and bakes pretzels all day long in full view of guests.