A shopping mall designed by international consultant Broadway Malyan has opened in India. The firm was appointed by Prestige Group to design the interior fit-out and exterior façade of Forum Mall, Mysuru.
The shopping mall comprises 54,000 sqm of space, and is home to over 150 local and international brands, with big names such as H&M, Nike, Levi’s and Apple all taking space within the mall. It also includes a hypermarket and department stores, and leisure needs are catered for through the inclusion of a multiplex, gaming arcade and range of restaurants and cafes.
The interior design was inspired by local culture, including celebrations such as the Dussehra and Holi festivals, landmarks such as Mysore Palace, and textures and materials including Mysore Peta, Sarees and Jali Stonework. These design references have been merged with a modern style to create a unique retail environment.
Ankit Kamboj, associate director at Broadway Malyan, said: “Our challenge was to combine cultural elements with a contemporary, clean architectural style. The balance is important; both aspects should complement rather than detract from each other.
“By designing the façade and interiors we have been able to ensure that the same design approach is followed throughout to create a strong identity for the mall.
“Significant growth is expected in the retail sector in the city and Forum Mall looks set to capitalise on this by offering a new type of retail and lifestyle destination for local residents to enjoy.”
The interior design is underpinned by simple, white plaster on a number of core surfaces such as the ceilings, main pillars and escalators. By using this neutral approach, the featured elements stand out more. Depth and texture is added to the design the ways in which various materials, patterns and light is used.
Kolam drawings, which is a style specific to the south of India, are printed over floors, glass balustrades and pavements to add further distinction and also help with wayfinding by highlighting key areas such as the entrances, lifts and public squares.
Prestige Group is one of the leading developers in India with a range of landmark developments throughout the country. As well as retail schemes, they deliver residential, commercial and hospitality projects. Retail is one of Broadway Malyan’s core areas of expertise, and the firm is currently providing advice for a number of projects throughout India, from small, niche retail projects through to large malls and out of town shopping destinations.
