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Tag: Ginger

  • Savour the Crunch: Bundaberg and Kettle Reintroduce Ginger Beer Flavoured Crisps

    Savour the Crunch: Bundaberg and Kettle Reintroduce Ginger Beer Flavoured Crisps

    Bundaberg, a renowned brewed beverage firm, has joined forces with Snackbrands Australia’s Kettle Chips to reintroduce a limited-edition flavored snack, intriguingly referred to as Ginger Beer chips.

    Meeting the Tastes of Australians

    The collaboration aims to meet the distinctive taste preferences of Australians, combining the crunch and caramel nuances of Kettle with a flavor inspired by the ‘spicy-sweet’ taste profile of Bundaberg’s famed ginger beer.

    John McLean, Bundaberg’s CEO, expressed satisfaction with the partnership and the response it garnered from the Australian audience. He further revealed the company’s anticipation to reintroduce Kettle’s Ginger Beer Chip this summer season.

    “At the core of our operations lies the principle of taste,” McLean said. “Consequently, partnering with a company that shares our commitment to quality and flavorful products is an exciting venture for us.”

    Ginger Beer Chip Availability

    The Kettle Bundaberg Ginger Beer Chips will be available for purchase next month in 90g and 150g bags. Independent supermarkets and convenience stores across the country will stock the product.

    James Deysel, the Managing Director of Snackbrands Australia, reflected on the successful reception of the product back in 2023. He stated, “The response was magnificent. It was evident that Australians were not yet ready to part with this product. This collaboration champions bold, unique, summer tastes and the type of innovation that sparks conversation.”

    Questions & Answers

    What is the collaboration between Bundaberg and Kettle Chips?
    The collaboration involves the reintroduction of Kettle Bundaberg Ginger Beer Chips, a limited-edition flavored snack inspired by the ‘spicy-sweet’ taste profile of Bundaberg’s ginger beer.

    Who will stock the Ginger Beer Chips?
    The Kettle Bundaberg Ginger Beer Chips will be available for purchase in independent supermarkets and convenience stores across Australia.

    What sizes will the Ginger Beer Chips be available in?
    The Ginger Beer Chips will be sold in 90g and 150g bags.

  • Remedy Drinks launches Ginger Beer range

    Remedy Drinks launches Ginger Beer range

    Remedy Drinks, a popular beverage company, has expanded its product lineup with the introduction of a new drink, Remedy Ginger Beer.

    Interesting Flavours and Traditional Brewing Methods

    Remedy Ginger Beer is offered in two unique flavours – the classic original and an exciting ginger with lime variation. The creation process merges conventional fermentation techniques with contemporary elements to produce a thirst-quenching drink. Both versions are concocted with fresh Australian ginger and are free from sugar and synthetic constituents.

    Steve Byrne, Remedy’s Head Brewer and COO, emphasized the company’s commitment to authenticity in brewing their Ginger Beer. “We aimed for an ideal harmony of sweetness and spice, culminating in a rich, full-bodied taste derived from the fermentation process,” Byrne explained.

    Innovation in Beverage Market

    Remedy Drinks is reputed for its functional, naturally fermented beverages that are rich in flavour. In a departure from their usual kombucha or apple cider vinegar-based drinks, Remedy Ginger Beer employs a ginger root base to provide a stimulating, refreshing spiciness.

    Byrne highlighted the company’s knack for identifying market opportunities, saying, “With our Ginger Beer, we recognized a demand in the market for a robust, sugar-free option that doesn’t sacrifice flavour.”

    Consumers can find Remedy Ginger Beer in Coles, Woolworths, select independent stores, and online.

    New Flavour Launch

    Early this year, Remedy Drinks introduced a limited-edition watermelon flavour of their Sodaly water.

    Questions & Answers

    What is the new product launched by Remedy Drinks?
    Remedy Drinks has recently launched its latest product, Remedy Ginger Beer, available in two varieties – Original Ginger Beer and Ginger Beer with Lime.

    What makes Remedy Ginger Beer different from Remedy’s other drinks?
    Unlike Remedy’s typical kombucha or apple cider vinegar-based drinks, Remedy Ginger Beer uses a ginger root base to offer a stimulating, spicy taste.

    Where can consumers purchase Remedy Ginger Beer?
    Remedy Ginger Beer can be found at Coles and Woolworths, a selection of independent stores, and online.

  • Rakuten, Gentosha launch online magazine linked to e-commerce

    Rakuten, Gentosha launch online magazine linked to e-commerce

    apan’s Rakuten and Gentosha Inc. recently launched GINGER mirror, a free online fashion magazine for women linked with e-commerce.

    GINGER mirror is a free online fashion magazine optimized for smartphones aimed at busy women in their late 20s and 30s who wish to enjoy the latest fashions despite having limited time and budget. The magazine showcases reasonably priced fashion items that can be bought on Rakuten Ichiba.

    Rakuten said the ratio of purchases made on mobile devices on Rakuten Ichiba has been increasing in recent years, especially in the fashion genre. By presenting Rakuten Ichiba fashion items to readers through a smartphone-optimized online magazine and providing a simple system for users to purchase the featured items, the number of purchases of fashion products made through mobile devices is expected to increase.

    The first edition of GINGER mirror, released on April 15, features model and actress Nanao on the cover and introduces around 400 hot fashion items and accessories across 100 pages under the theme “Spring Fashion Cost Performance Buying Guide.”

    Rakuten will continue to strive to create new added value for the wide array of reasonably-priced products offered on Rakuten Ichiba, harnessing the know-how of Gentosha in producing women’s magazines to bring even more gloss and appeal to its products.