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Tag: hbx

  • Palm Angels flagship opened in Causeway Bay

    Palm Angels flagship opened in Causeway Bay

    Palm Angels Hong Kong has opened its first flagship store, selecting a site in Patterson Street, Causeway Bay. The interior of the store was designed by Palm Angels founder and creative director, Italian Francesco Ragazzi, in partnership with Studio April. From the outside, the store draws the attention of passersby with its minimalist facade, bright LED signage and white lacquered glass panels.

    The interior design was inspired by a white cube gallery and clothing is displayed throughout the store more like pieces of art. The floors are made from polished marble and steel furniture stands out against white walls.

    The Palm Hong Kong flagship also features paintings and neon artwork created by Canadian artist Thrush Holmes.

    In June, Palm Angels Hong Kong opened a pop-up store in partnership with global fashion group HBX to introduce the exclusive Palm Island capsule collection and gauge interest in the brand among Hongkongers.

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  • GEO X HBX launches in HK

    GEO X HBX launches in HK

    First launched as a merchandise project by London based designer in 2016, Geo Owen is very well known for his album art, tour merchandising, and prints for Kanye’s coveted YEEZY Season One.

    After years of experience, Geo Owen has now created GEO, a Ready-To-Wear label that is inspired by the study and understanding of the human and physical geography, locally and internationally.

    The aesthetic of the graphics and configuration of the garments across each collection are the outcome of developing individual case studies.

    GEO is now landing in HK with an exclusive collection designed for HBX, Collection Three, which focuses on the composition of the geographical area that the designer live in and the people surrounded by on a day-to-day basis.

    Arriving with the main line is a collection created exclusively for HBX’s online and retail space in Landmark, Central.

    The official launch is August 25, and Geo Owen will be in town.

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  • HBX announces an official partnership with G-SHOCK

    HBX announces an official partnership with G-SHOCK

    HBX announces an official partnership with G-SHOCK for their 35th Anniversary pop-up starting 30th June at SHOP B30, LANDMARK MEN, LANDMARK ATRIUM, 15 Queen’s Road Central, Hong Kong.

    The G-SHOCK 35th Anniversary Pop-up will display an array of G-SHOCK’s 35th Anniversary collection, which has re-imagined the first G-SHOCK ORIGINAL DW500C from 1983.

    Model DW-5000MD, one of the 5 newest collections, is specially collaborated with the fashion brand MADNESS.

    To bring out G-SHOCK’s youthful and trendy designs at all times, the store is designed to accommodate the stylish mix of its old and new models displaying 44 highly collective watches throughout history together on the acrylic wall aside, along with a series of display blocks to showcase the current 5 newest models at the storefront.

    In addition, a highlighted installation is placed at the centre of the store, built from a range of vintage TV’s from the 80s, displaying a series of branded showreels, and nicely placed on top of a set of concrete sculptures at the bottom to indicate a comeback of the classic vibe.

  • HBX first-ever street X luxury fashion pop-up with Loewe

    HBX first-ever street X luxury fashion pop-up with Loewe

    After Virgil Abloh was named Creative Director for Louis Vuitton Menswear, the blend between luxury and streetwear emerged as a confirmed upcoming trend.

    We had seen earlier luxury brands launching athleisure and sneakers to delight younger generations, and HBX forseeing this was planning its first-ever street X luxury collaboation recently unveiled in its pop-up in HK.

    After launching a series of successful pop-ups in Hong Kong, HBX took a step
    further to unveil the first collaboration with luxury brand LOEWE, launching Paula’s Ibiza II collection for SS2018.

    Consists of Men ́s & Women ́s Ready-to-Wear and accessories, the Paula’s Ibiza collection fuses bohemian coastal dressing with the legendary Ibiza boutique Paula’s iconic prints and designs, chosen by LOEWE’s creative director Jonathan Anderson.

    The collection’s playful colours and whimsical icons are re-imagined to a series of vivid, retro beach-inspired installations, drawing attention to the pop-up store. The youthful installation is complemented by digital and printed displays of LOEWE Paula ́s Ibiza Publication shot in New Orleans, a refreshing photography series by Gray Sorrenti, the daughter of Mario Sorrenti.

    A launch event was held to celebrate the first street-meets-luxury HBX pop-up with cocktails, DJ performances and more.

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