Tag: I3

  • BMW Wants Its Electric Cars to Look More Boring

    BMW Wants Its Electric Cars to Look More Boring

    BMW has decided that despite all the new engineering under the skin of the new 3 Series, the styling of the all-important sedan would only be very mildly updated. At the Paris Motor Show, the Bavarians also displayed a concept of their next i car, the electric iX3 SUV shown above. As far as its exterior goes, the i division’s next move feels like a 180 degree turn from the futuristic i3 city car and i8 plug-in hybrid.

    Indeed, it seems that BMW will dedicate its time to making sure its kidney grilles can keep growing. Indefinitely.

    Now, BMW Design Director Adrian van Hooydonk says that’s all on purpose. Van Hooydonk said that as electrified models get more and more popular, there will be no reason to make i BMWs look unique: Electric mobility will spread through our entire vehicle range in quite a short space of time—to the point that electric or plug-in hybrid is just another option box you tick as you order the car. The fact is that BMW customers want a dynamic car, whether it is a battery-electric vehicle or not, and so there’s is increasingly less reason to make these kinds of cars look different.

    This means BMW will go down a similar route as Audi with its e-tron or Mercedes-Benz with the EQ C—advanced electric vehicles with styling that’s almost exactly the same as their conventional cars. It’s a big shift from BMW’s previous strategy of making its electric cars look decidedly futuristic, and wholly distinct from its other offerings. Notably, Jaguar is committed to making its electric vehicles stand out—look at the I-Pace crossover, with its radical proportions making the most of Jag’s new electric car skateboard platform.

    BMW lost its head of exterior design, Karim Habib, to Infiniti in 2017. Since then, Jozef Kabaň has been responsible for BMW’s core line, while Domagoj Dukec is in charge of the i and M models. Their boss, Adrian van Hooydonk, joined BMW in 1992, becoming head of Designworks USA in 2001, and replacing Chris Bangle as Director of BMW Group Design in 2009. See you at his anniversary party in 2022.

  • BMW i3 Wins Inaugural World Urban Car

    BMW i3 Wins Inaugural World Urban Car

    At a press conference hosted by the New York International Auto Show, Bridgestone Corporation, and Autoneum, the BMW i3 (94Ah) was declared the inaugural winner of the 2017 World Urban Car award.

    “We are delighted and honored that the BMW i3 has been recognized as the World Urban Car,” said Ludwig Willisch, Head of BMW Group Region Americas. “This award highlights BMW Group’s commitment to sustainable mobility through BMW’s first all-electric vehicle made primarily of carbon fiber. The design brief for the BMW i3 was to create a Mega City Vehicle for the cities of the future. Today, the new 2017 BMW i3 (94 Ah) provides more range paired with a high-level of dynamic performance, making it the perfect urban vehicle for people around the world.”

    2017 marks the first year for the World Urban Car award. World Car vice-chairman, Mike Rutherford, commented, “It’s an award whose time has come. Everyday cars in many – perhaps most – parts of the world will have to become smaller if road and parking space is to be found for them in increasingly packed towns and cities whose populations are swelling annually. This year’s winner in our inaugural World Urban Car category proves that these small vehicles don’t have to be cheap, undesirable and unpleasant to drive. Quite the opposite. It is among the best value-for-money products on the market”.

    This year’s winner was chosen from an initial entry list of 7 cars from all over the world, then a short list of three finalists as announced in Geneva last month: the BMW i3 (94 Ah), the Citroen C3 and the Suzuki Ignis

    Vehicles in all award categories are selected and voted on by an international jury panel comprised of 75 top-level automotive journalists from 23 countries around the world. Each juror was appointed by the World Car Steering Committee on the basis of his or her expertise, experience, credibility, and influence. Each juror typically drives and evaluates new vehicles on a regular basis as part of their professional work. Through their respective outlets they collectively reach an audience of many millions world-wide. The international accounting firm KPMG tabulates the jurors’ ballots.

    The Road to World Car began in Paris on September 29, was followed by test-drives in Los Angeles in November, continued in Geneva with the Top Three in the World announcement, and finally ended today with the declaration of the winners in six categories at the New York International Auto Show.

    2017 marks the 11th anniversary of the partnership between World Car and the New York show, and the fourth consecutive year that the World Car Awards have retained their ranking as the number one automotive awards program in the world in terms of media reach.

    The Global Trends Report, co-presented annually by Prime Research and Autoneum, was also released today.The report is the culmination of research and insights across the past six months. Autoneum CEO Martin Hirzel said, “The auto industry is in the midst of an upheaval that goes far beyond anything it has experienced in the past 100 years. Emerging industry trends such as autonomous driving, electric mobility and connected cars are changing not only vehicles and their technologies but also their concepts and forms. As the market leader in acoustic and thermal management for vehicles, Autoneum today already offers a large variety of multifunctional and lightweight technologies and components to meet the requirements of modern mobility. With our recently established “Competence Center for New Mobility” in Sunnyvale, California, Autoneum is taking a committed and active role in driving vehicle advancement by developing innovative technologies and components for all forms of mobility.”

    World Car of the Year is more than just an awards program. The World Car community brings together a large cross section of experts and professionals from every segment of the automotive industry. World Car connects the global industry around the very best of today and inspires, with insights, the ideas and trends of tomorrow. Thus defining The Road Ahead platform shared with our presenting partners Bridgestone Corporation, Prime Research, Autoneum and, most recently, Brembo.

    “As the world’s largest tire and rubber company, we are proud to partner with the World Car program for the 9th consecutive year,” said Mike Martini, president, original equipment tire sales, U.S. and Canada, Bridgestone Americas Tire Operations. “This is an important forum for leaders in the automotive industry to celebrate achievements in innovation, performance and sustainability. As new mobility preferences emerge, we must continue to collaborate across our industry to deliver cutting-edge technology and world-class products that meet the needs of a changing global customer base.”

    In a rapidly changing automotive world, Brembo is also focused firmly on the future and the vehicles it will bring to market. Brembo is committing significant resources to perfecting ever more sophisticated virtual simulation methodologies that includes the study of forms, materials, technologies and surface treatments able to meet the needs of the new-generation vehicles, with a particular focus on environmental impact aspects, which drives all of Brembo’s development activities.

  • BMW to offer new version of i3 electric car in 2017

    BMW to offer new version of i3 electric car in 2017

    German luxury carmaker BMW plans to launch a new version of its i3 electric car next year with a longer range and revamped design, German weekly Welt am Sonntag reported, citing company sources.

    BMW will rework the front and rear of the i3 and equip the car with a new battery to increase its range substantially beyond the current 300 km maximum, the paper said, adding that the increase would be below 50 percent.

    BMW has been torn about whether to accelerate development of new electric cars given its expensive early investment has only resulted in lacklustre sales, with 25,000 i3s delivered last year.

    To help improve sales, BMW has already increased the battery range of its i3 city car by 50 percent this year.

    BMW was not immediately available for comment on the newspaper report.