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Tag: juice

  • Aseer Time Advances Global Expansion With First Store Launch In China’s Growing Market

    Aseer Time Advances Global Expansion With First Store Launch In China’s Growing Market

    The Kuwaiti beverage chain, Aseer Time, has recently launched its inaugural store in China. This development forms part of the company’s broader strategy to expand its reach in the Asia-Pacific region, particularly within the rapidly growing food and beverage industry.

    The new outlet is situated in the city of Quanzhou, marking the company’s 501st location on a global scale. Aseer Time’s decision to establish a presence in China aligns with the robust growth being experienced in mid-sized Chinese cities like Quanzhou. Since 2020, there has been a noticeable surge in food and beverage expenditure in these areas, largely driven by Generation Z consumers and young professionals.

    Outside its native Kuwait, where it is popularly known as Juice Time, Aseer Time operates in a total of 23 countries. The brand is set to continue its international expansion, with additional stores slated to open in Australia, the Netherlands, and Los Angeles.

    Established in 2011, Aseer Time has successfully scaled its operations worldwide, predominantly by leveraging a franchise model. Approximately 70% of its outlets are collaboratively operated in partnership with local entities.

    Questions & Answers

    What is Aseer Time’s business strategy for expanding its operations?
    Aseer Time’s strategy for expansion involves broadening their reach in the Asia-Pacific region and other global markets, largely through a franchise model.

    Where is Aseer Time’s newest outlet located?
    The newest Aseer Time outlet is located in Quanzhou, China.

    What market segments are driving the growth in food and beverage expenditure in mid-sized Chinese cities?
    The growth in food and beverage expenditure in mid-sized Chinese cities is primarily driven by Generation Z consumers and young professionals.

  • Bae Juice Energy: Clean, Natural Boost from Australian Brand

    Bae Juice Energy: Clean, Natural Boost from Australian Brand

    Bae Juice, an Australian beverage maker, has disrupted the energy drink market with their innovative new product line, Bae Juice Energy. The brand, known for its pioneering work in hangover-prevention drinks since 2019, brings a fresh perspective to the energy drink category.

    Bae Juice Energy stands out with its clean, functional approach to providing sustained energy. The drink combines traditional Korean ingredients with modern wellness trends, creating a unique beverage that appeals to health-conscious consumers seeking natural energy alternatives.

    “This isn’t just another energy drink. It’s the first of its kind in Australia – and the cleanest option on the shelf” – Tim O’Sullivan, Bae Juice co-founder

    The product targets busy professionals, fitness enthusiasts, and wellness-focused individuals looking for an energy boost without the drawbacks of conventional energy drinks. By prioritizing natural ingredients and avoiding excessive sugar content, Bae Juice Energy positions itself as a revolutionary player in Australia’s competitive beverage market.

    Key Ingredients in Bae Juice Energy

    Bae Juice Energy stands out with its carefully selected blend of natural ingredients designed to deliver sustained energy and wellness benefits:

    Korean Pear Juice

    • Natural sweetness and refreshing taste
    • Rich in antioxidants and flavonoids
    • Known for its digestive health properties
    • Traditional Korean remedy for hangover prevention

    Green Tea Extract

    • Natural caffeine source without the jitters
    • Contains L-theanine for focused energy
    • Packed with polyphenols and catechins
    • Supports metabolism and mental clarity

    Vitamin C

    • Boosts immune system function
    • Acts as a natural antioxidant
    • Supports collagen production
    • Enhances iron absorption

    The combination of these ingredients creates a synergistic effect. Green tea’s natural caffeine works alongside L-theanine to provide steady energy without crashes. Korean pear juice adds essential nutrients and a subtle sweetness, while Vitamin C strengthens your body’s natural defenses.

    You’ll find no artificial sweeteners or excessive sugar content in Bae Juice Energy. Each ingredient serves a specific purpose, from energy enhancement to immune support, making it a functional beverage that aligns with modern health-conscious lifestyles.

    The Clean Energy Drink Concept

    Bae Juice Energy redefines the traditional energy drink market with its revolutionary clean energy approach. The brand’s commitment to functional energy stands in stark contrast to conventional energy drinks loaded with artificial ingredients and excessive sugar content.

    Key Differentiators of Bae Juice Energy’s Clean Concept:

    • Natural Energy Source: The drink uses green tea extract for sustained energy release, avoiding synthetic caffeine alternatives
    • Minimal Sugar Content: Unlike traditional energy drinks containing up to 20 teaspoons of sugar, Bae Juice Energy keeps its sugar content low
    • No Energy Crashes: The natural ingredient blend helps eliminate the common “jitters” and energy crashes associated with conventional energy drinks

    The clean energy drink concept aligns with growing consumer demand for healthier beverage alternatives. Bae Juice Energy positions itself as a daily wellness companion rather than just another sugary energy boost. This approach resonates with health-conscious consumers seeking functional benefits without compromising their dietary preferences.

    Market Expansion Strategy

    Bae Juice’s remarkable growth stands as a testament to its market success. Since its 2019 launch, the brand has achieved an impressive $10 million in total revenue, with $2.5 million generated in the current fiscal year alone. This substantial financial performance highlights the strong consumer demand for innovative beverage solutions in Australia.

    Strategic Partnerships and Retail Presence

    The brand’s distribution strategy focuses on strategic partnerships and widespread retail presence. A key milestone in this expansion came through the partnership with Ampol Foodary, securing placement in over 400 locations across Australia. This collaboration has significantly enhanced Bae Juice’s accessibility to consumers, particularly targeting on-the-go customers seeking healthier energy drink alternatives.

    Diverse Distribution Network

    Bae Juice’s distribution network encompasses:

    • Major retail chains
    • Independent stores
    • Convenience outlets
    • Specialty beverage retailers
    • Service station networks

    The brand’s success in securing these diverse retail channels demonstrates its appeal to both mainstream consumers and health-conscious individuals. This multi-channel approach has enabled Bae Juice to capture different market segments while maintaining its premium positioning in the energy drink category.

    Aligning Distribution with Product Innovation

    The company’s distribution strategy aligns with its product innovation, ensuring that its unique Korean pear-based beverages reach consumers through convenient and familiar retail touchpoints. This calculated expansion has established a strong foundation for the brand’s continued growth in the Australian beverage market. Bae Juice’s strategy mirrors some of the successful elements seen in larger companies like Coca-Cola, which have mastered global dominance through similar strategic approaches.

    Positioning Bae Juice Energy in the Market

    Bae Juice Energy stands out in Australia’s competitive beverage market by combining two separate markets: hangover prevention and energy drinks. This strategic positioning allows the brand to leverage its established reputation in hangover prevention while attracting health-conscious energy drink consumers.

    The brand’s unique value proposition stems from its dual-functionality approach:

    • A clean energy boost without the typical sugar overload
    • Natural hangover prevention properties from Korean pear juice

    This positioning sets Bae Juice Energy apart from traditional energy drinks that often rely on synthetic ingredients and excessive sugar content. The brand’s commitment to using natural ingredients resonates with health-conscious consumers seeking functional beverages that align with their wellness goals.

    By introducing an energy drink variant, Bae Juice expands its market reach beyond its original hangover-prevention customer base. This strategic move allows the brand to capture daily consumption occasions rather than limiting itself to specific use cases.

    Future Growth Projections for Bae Juice Energy

    Bae Juice’s expansion strategy signals remarkable growth potential in the Australian beverage market. The brand’s target to reach 5000 stores nationwide by year-end demonstrates its aggressive scaling approach and strong market confidence.

    This ambitious distribution plan includes partnerships with:

    • 1000+ independent retailers
    • Major retail chains
    • Convenience stores
    • Health food outlets

    The rapid store expansion builds on Bae Juice’s existing success with its hangover prevention drinks. Market analysis suggests the functional beverage sector continues to grow, driven by health-conscious consumers seeking alternatives to traditional energy drinks.

    The brand’s distribution strategy aligns with changing consumer preferences for clean-label products. You’ll find Bae Juice Energy positioned alongside premium beverages in retail locations, targeting demographics willing to pay for quality ingredients and functional benefits.

    This strategic placement and wide-reaching distribution network position Bae Juice Energy to capture a significant share of Australia’s growing functional beverage market.

    Conclusion

    Bae Juice Energy represents a new era in the energy drink market – one that prioritizes clean ingredients and functional benefits. You’ll find a refreshing blend of Korean pear juice, natural caffeine from green tea, and immune-boosting Vitamin C in every can.

    The beverage landscape is evolving, and consumers like you are seeking smarter alternatives to traditional energy drinks. Bae Juice Energy answers this call with its innovative approach to all-day energy without the sugar crash or jitters.

    Ready to transform your daily energy boost? Give Bae Juice Energy a try – it’s where great taste meets functional benefits in a clean, natural energy drink that works with your body, not against it.

    FAQs (Frequently Asked Questions)

    What is Bae Juice Energy and who makes it?

    Bae Juice Energy is a new energy drink product created by Bae Juice, an Australian beverage maker known for innovative and natural beverage options.

    What are the key ingredients in Bae Juice Energy?

    Bae Juice Energy contains Korean pear juice, green tea extract, and Vitamin C. These ingredients provide a natural source of caffeine and support immune health.

    How does Bae Juice Energy differ from traditional energy drinks?

    Unlike traditional energy drinks, Bae Juice Energy emphasizes a clean energy concept with low sugar content and focuses on delivering a functional energy boost without excessive additives.

    What is Bae Juice’s market strategy for expanding Bae Juice Energy in Australia?

    Bae Juice has generated $10 million in revenue and expanded distribution through partnerships with Ampol Foodary locations across Australia to increase accessibility.

    How is Bae Juice Energy positioned in the hangover-prevention drink market?

    Bae Juice Energy targets the hangover-prevention drink market by offering a unique functional beverage designed to support recovery and provide clean energy.

    What are the future growth plans for Bae Juice Energy?

    Bae Juice aims to have Bae Juice Energy available in 5000 stores nationwide by the end of the year, reflecting ambitious plans for national expansion.

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    In addition to expanding its retail presence, Bae Juice Energy plans to invest in targeted marketing campaigns to raise brand awareness and educate consumers about the benefits of their product. The company also has plans to explore partnerships with fitness influencers and health-focused events to further promote their brand and reach their target audience.

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  • Pickle Juice debuts Extra Strength Shots in Coles

    Pickle Juice debuts Extra Strength Shots in Coles

    US beverage brand The Pickle Juice Company has launched its 75ml Extra Strength Shots in Coles supermarkets nationwide.

    The Texas-based company claims that its product uses a propriety formula that is scientifically proven to help alleviate muscle cramps by interrupting the nerve signals that trigger involuntary muscle contractions.

    Pickle Juice uses a blend of vinegar, grain ingredients, and a mix of vitamins and minerals.

    In addition, it contains no sugar, caffeine, or artificial additives and is rich in electrolytes.

    Blake Boulton, head of global sales at The Pickle Juice Company, said the rollout reflects the company’s strategy to improve accessibility globally.

    “Australia has always been a key market for us, and we’ve seen firsthand the impact Pickle Juice has had in the sports and wellness communities,” explained Boulton, head of global sales for The Pickle Juice Company.

    “By partnering with Coles, we’re making it easier for everyday Australians to access an effective solution for muscle cramps, superior hydration and enhanced recovery.”

    The Pickle Juice Company Extra Strength Shots is available for an RRP of $24 for a four-pack and $47.50 for a 12-pack in Coles stores across NSW, Victoria, Queensland, SA, WA and Tasmania.

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  • Golden Circle launches a new low-sugar range

    Golden Circle launches a new low-sugar range

    Golden Circle has released a delicious new range of fruit drinks with 50% less sugar, on average, compared to the Golden Circle Fruit Juice range and no artificial sweeteners, making them an alternative for those Aussies who want to enjoy drinking Golden Circle fruit juice but want to reduce their sugar intake.

    “We understand that Aussie families are looking for an alternative in their drinks. With 50% Less Sugar fruit drink we are bringing sunshine and joy back so that families can enjoy the taste of sunshine in a glass, with half the sugar,” said Sachin Rajpal, Head of Marketing – Beverages at Kraft Heinz.

    The new 50% Less Sugar range from Golden Circle includes the great taste of Golden Circle that consumers know and love, just with 50% less sugar. Available in three flavours including Orange, Apple and Pear, Pine & Pash. The convenient 2-litre packs can be stored at home for the times you’d like to share a glass of sunshine with family and friends.

  • Japanese juice chain Honey’s Bar makes Singapore debut

    Japanese juice chain Honey’s Bar makes Singapore debut

    A new healthy and refreshing beverage option in town to quench your thirst and restore your energy. HONEY’S BAR Singapore, will commence its operation on 15th April 2021 with its very first store located at Jurong Point, Level B1-85, just along the SHOKUTSU TEN Japanese Food Street.

    Maintaining at a good selection of 8 juice options at all times, all of HONEY’S BAR juices are made with honey exclusively imported from Japan as its base ingredient with no added sugars. Honey is easily digested by the human body, making it an excellent energy absorption ingredient, thereby the best supplement to be used in a drink for energy replenishment. It also contains vitamins and minerals that are beneficial for everyone.

    In line with the seasonality of Japanese food production cycle, HONEY’S BAR also offers seasonal juices that are specially curated with seasonal Japanese fruits. From the classic ‘Mixed Juice’, ‘Carrot & Apricot’, ‘Melon’ menu to the premium seasonal menu like ‘Japanese Strawberry Mix Yoghurt’ and ‘Japanese Seasonal Citrus, Mango and Apple’, it aims to offer Singaporeans the taste of ‘Japan’ with Japanese fruit ingredients that are imported directly from Japan.

    Coming in 3 different sizes for all 8 menus – Small, Regular, and Large. Every cup of fresh fruit juice offered by HONEY’S BAR are served with a controlled sweetness from honey to ensure an enjoyable ‘sipping’ experience.

    Operated as a franchise chain business in Singapore, HONEY’S BAR is managed by JRE Ya Kun Food Service Pte. Ltd, a local joint venture company formed by JR East’s Singapore subsidiary, JR East Business Development SEA Pte. Ltd., and Ya Kun International Pte Ltd (Ya Kun).

    Through HONEY’S BAR, both JR East and Ya Kun aim to capture the attention of health-conscious consumers with a passion for healthy and refreshing beverages that taste refreshing and delightful!

  • Juice chain Hui Lau Shan served with winding-up order

    Juice chain Hui Lau Shan served with winding-up order

    Juice chain Hui Lau Shan has been served with a winding-up order in Hong Kong’s High Court over unpaid rents for one of its mall locations, dating back to October.

    Hong Kong-headquartered Hui Lau Shan, known for its mango platter and glutinous rice balls in mango juice, has 260 stores around Asia, including in the Philippines, Malaysia and Mainland China.

    According to the South China Morning Post, the winding-up petition was filed by Kuen Kee Trading Company and relates to a store in Kowloon which has been vacated.

    A separate legal action was filed the same day over HK$195,000 (US$25,000) in rent arrears for a store in Lam Tin.

    Since 2012, Hui Lau Shan has been pursuing a regional growth program, but the advent of social unrest in Hong Kong mid last year significantly impacted on sales.

    Founded by Hui family, Hui Lau Shan opened its first outlet in Yuen Long in the 1960s. In 2007, Hui Lau Shan was acquired by private equity firm Navis Capital Partners.

    According to the South China Morning Post, Hui Lau Shan has received at least six legal actions since last November alleging unpaid rent at multiple stores.

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  • Filipino kiosk chain Fruitas opened more than stores after IPO

    Filipino kiosk chain Fruitas opened more than stores after IPO

    Manila-based food-and-beverage kiosk operator Fruitas has grown its store network to 1036.

    The company, with a portfolio of banners, including Buko ni Fruitas, Juice Avenue, Black Pearl, and Johnn Lemon, has added 106 new stores this year to the 930 it ended last year with.

    Fruitas recently raised 896.55 million Philippine pesos (US$17.6 million) through an IPO, which it says will be used to further expand its network, upgrade existing outlets, develop new concepts, acquire new brands and repay debts.

    “We are happy with the results of the offering of Fruitas. The broker tranche was more than 2.5 times oversubscribed, while the local small investor tranche was a record amount for a Philippine IPO,” says Daniel Camacho, EVP of First Metro Investment Corporation (FMIC), the lead underwriter for the Fruitas listing.

    “The exceptional performance and positive response from the market prove that the public believes in Fruitas’ strong fundamentals and aggressive expansion plans in the country,” added Camacho.

    The company’s expansion plan includes opening 150 to 250 new stores per year through to 2022, as well as two new food parks by 2021.

    Founded in 2002 by Lester Yu, Fruitas now has 24 brands, making it a top player in fruit shakes, lemonade, buco and meat kiosk categories.

    Last year it acquired the Sabroso Lechon business.

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  • Juice bar makes appealing bioplastic cups from orange peels

    Juice bar makes appealing bioplastic cups from orange peels

    International design and innovation office Carlo Ratti Associati has developed an experimental orange squeezer that 3D-prints bioplastic cups from orange peels.

    The “Feel the Peel” project was completed in partnership with global energy company Eni with the aim to bring circularity to everyday life. The juice bar turns squeezed oranges into a filament that is dried, milled, and converted into a bioplastic by combining the substance with polylactic acid. The plastic is then printed into recyclable cups that can be used to drink fresh orange juice.

    The 3.1-meter-tall prototype, topped with a dome filled with 1,500 oranges, will start touring public spaces around Italy over the coming months.

    “The principle of circularity is a must for today’s objects,” said CRA founding partner and MIT director of the sensible city lab Carlo Ratti which designed a system which makes bioplastic cups from orange peels.

    “Working with Eni, we tried to show circularity in a very tangible way, by developing a machine that helps us to understand how oranges can be used well beyond their juice. The next iterations of Feel the Peel might include new functions, such as printing fabric for clothing from orange peels.”

    The project is among a series of collaborations between CRA and Eni exploring circularity and design

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  • Mophie’s new wireless pads will charge three Apple devices at once

    Mophie’s new wireless pads will charge three Apple devices at once

    Remember AirPower? The multi-device wireless charging pad was canceled by Apple in March 562 days after it was unveiled on September 12th, 2017. During that same event, Apple introduced the iPhone 8, iPhone 8 Plus and the iPhone X. AirPower was supposed to allow an iPhone, an Apple Watch and the AirPods wireless charging case to power up at the same time. While we might not see Apple unveil a similar accessory for some time, the Apple Store will soon start selling a pair of wireless chargers made by mophie. These products will be exclusive to the Apple Store.

    Mophie’s wireless charging dual pad looks similar to the now-canceled AirPower, and while there are only two hot spots on the pad, an extra USB-A port on the accessory allows the user to charge an iPhone, an AirPods wireless charging case and an Apple Watch all together at the same time. The pad will charge at 7.5W and will be priced at $99.95.

    For $139.95, or $40 more, the Apple Store will sell the mophie 3-in-1 wireless charging pad. This has the two hot spots like the other model and an extra USB-A port for an Apple Watch. But it also includes an Apple Watch charging connector so that while you’re wirelessly charging the timepiece, it will be held at a perfect angle to use the smartwatch’s Nightstand mode. This pad also charges wirelessly at 7.5W.

    “The compact mophie Wireless Charging Pad conveniently recharges your compatible Apple iPhones and Wireless Charging Case for AirPods. Just place your iPhone or AirPods on the pad and a steady, efficient charge of up to 7.5W begins on contact. With the pad’s two fast charge spots and extra USB-A port, you can simultaneously charge your iPhone, AirPods, and connect your Apple Watch cable.”-Apple Store

    While listings for the mophie wireless charging dual pad and the 3-1 wireless charging pad appear on the Apple Store website, they are incomplete. Both are missing photos of the accessories and accompanying videos.

  • Big Baller Brand expands into China

    Big Baller Brand expands into China

    American sports apparel company Big Baller Brand has bounced into Hong Kong and Mainland China on the back of a basketball game.

    Founder/CEO LeVar Ball, a former basketball and football player, took advantage of a match in which his son LiAngelo played for UCLA (University of California, Los Angeles) in Shanghai’s Mercedes Benz Arena, which has also just hosted the Victoria’s Secret annual showcase.

    ESPN writer/editor Jovan Buha says the family used the trip to launch Big Baller Brand China via two pop-up stores, one at streetwear outlet WZK Shanghai followed by the other, opening today at Juice in Hong Kong.

    Buha says the family’s brand is set to open its own flagship stores in both cities, along with a dedicated Chinese website.

    Big Baller Brand was inspired by LiAngelo and his brothers Lonzo and LaMelo – following in their father’s footsteps as basketball players.

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  • Juice Hong Kong in sneaker collaboration

    Juice Hong Kong in sneaker collaboration

    Hong Kong clothing shop Juice and London’s Footpatrol sneaker shop have collaborated on a collection for the Adidas Consortium Exchange.

    The exchange is a project that pairs two retailers to co-design limited-edition sneakers, with the latest match featuring two Adidas cult classics, the Handball Top and Matchcourt Mid. Juice and Footpatrol have drawn inspiration from tourism and street-vendor souvenirs for their collaboration.

    The Handball Top is dressed in a royal-blue suede with embroidered details on the tongue, inner lining and heel, plus gold shop logos on each tongue tab, gold Adidas branding on the lateral heel, snakeskin branding on the medial side and pony-hair stripes on the lateral side. The shoe is finished off with a leather insole and off-white midsole.

    The Matchcourt Mid has a black canvas upper covered in embroidery representing each shop’s city. Other details include a rubber toecap, gold eyelets, zippers on each heel, gold shop logos on each tongue, leather insoles and an off-white vulcanised outsole.

    The Juice x Foot Patrol Adidas Consortium Exchange collaboration will be released tomorrow week exclusively at the two stores and their websites, with a select global release scheduled for November 4.

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  • Joe & The Juice owner buys back franchise rights

    Joe & The Juice owner buys back franchise rights

    Danish urban juice bar and coffee concept Joe & The Juice has bought back the brand’s franchise rights for Singapore and Hong Kong from Singapore’s Norbreeze Group.

    Norbreeze was running the brand’s network in both cities. Branches had opened in shopping centres such as Hong Kong’s Times Square and at Hong Kong International Airport.

    Founded in Copenhagen by CEO Kaspar Basse in 2002, Joe & The Juice uses natural and organic ingredients for its freshly prepared juices, shakes, coffees and sandwiches. The company has 198 stores internationally, with a growing presence in Asia.

    “Norbreeze has had great success in opening Joe & The Juice bars in Singapore and Hong Kong, and we have been able to use our experience and expertise from our core business to establish a strong network of juice bars,” says Norbreeze group CEO Anders Peter Juel Sauerberg.

    “At the same time we have experienced very strong growth in projects and orders from our core business, within watches and jewellery. So as not to dilute our engagement, we have chosen to focus on our core business and have Joe & The Juice continue the expansion in the region.”

    Basse says Asia holds a significant opportunity for Joe & The Juice. “Norbreeze Group has helped establish a strong platform for growth in Singapore and Hong Kong from where we can continue the brand’s expansion.”

    Norbreeze Group represents Pandora, Cath Kidson, Timberland, Cocomi, Bering, Daniel Wellington and Monica Vinader in Asian markets.

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  • Jamba Juice Opens First Location in Indonesia

    Jamba Juice Opens First Location in Indonesia

    Jamba Juice Company, a leading lifestyle brand with a passion for making healthful living fun, announced today that the Panen Lestari Internusa (“PLI”) group has opened the first Jamba Juice location in Indonesia. The store is located in the popular Central Park Mall, in Jakarta. PLI is a subsidiary of Mitra Adiperkasa (“MAP”), the largest retailer in Indonesia, with more than 1,800 retail outlets, a portfolio of 150 brands, and over 22,000 employees.

    The Jakarta store brings the total number of Jamba locations to 886 stores globally.

    “We are excited to introduce the Jamba Juice brand in Indonesia,” said Agus Gozali, Managing Director of PT, PLI. “Their menu of local fruit-based products are aligned with our consumers’ needs. Central Park Mall is one of the largest premium lifestyle malls in Indonesia and by adding a lifestyle brand like Jamba Juice to the mall we will ensure consumers have access to menu offerings that are both fit and fun. The Jamba store will be located at one of the mall’s major entrances, making it highly convenient for mall guests.”

    In addition to Jamba’s top selling products like Strawberries Wild® and Banana Berry™, the Indonesian menu will include several local products featuring popular Indonesian fruits, including guava and dragon fruit.

    “The launch of our first Indonesian location is significant for the Jamba brand and business. We continue to see demand for our hand-made, premium products across the globe,” noted Arnaud Joliff, Senior Vice President, Chief Systems Officer and GM International at Jamba Juice. “We are very fortunate to be represented in Indonesia by such a knowledgeable, passionate and well-established partner as PLI. We look forward to many years of partnership as we build the Jamba Juice brand in Indonesia.”

    Jamba Juice is currently awarding franchise opportunities in other select markets around the globe. For more information, please visit www.jambafranchise.com.

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  • Jamba to Open Jakarta Unit in ’16

    Jamba to Open Jakarta Unit in ’16

    Jamba, Inc. recently announced that it has entered into a master franchise development agreement with PT Sari Gemilang Makmur to develop 70 Jamba Juice stores in Indonesia over the next 10 years. Jamba plans to open the first store in the Indonesian capital, Jakarta, in 2016.

    PT Sari Gemilang Makmur is a subsidiary of PT Mitra Adiperkasa Tbk, one of Indonesia’s primary lifestyle retailers, operating over 1,800 retail outlets in 65 cities across the country. PT Sari’s expertise of successfully operating franchised brands in Indonesia would benefit Jamba.

    This agreement brings Jamba’s international store pipeline to 615 to be opened in South Korea, Canada, the Philippines, Mexico, UAE, Saudi Arabia, Bahrain, Oman, Kuwait, Qatar, Taiwan, Thailand and Indonesia. The company plans to have more than 1,500 units over the long term.

    The food industry is witnessing changes in consumer preference toward health and wellness and “good-for-you” products due to increasing health consciousness and obesity concerns. Accordingly, food and beverage companies are focusing on healthier products. Jamba’s offering of an entire range of customized health drinks will cater to such demand.

    Jamba has always remained focused on expansion and expects accelerated growth in both core existing markets as well as new geographic areas. Further, Jamba is focusing on shifting its business to a more franchise-centric model which will involve less capital and stabilize cash flow generation. Therefore, the new agreement is consistent with its strategic shift.

    Further, Indonesia is on track to become Asia’s next trillion-dollar economy over the next two years, according to IHS, joining China, Japan, India, Australia and South Korea. Therefore, management has chosen Indonesia to capture the increasing opportunities in the region’s growing beverage market.

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