Retail News CRM

Tag: kaws

  • ‘KAWS:HOLIDAY’ lands in Taipei

    ‘KAWS:HOLIDAY’ lands in Taipei

    After KAWS announced that a massive 36-meter-long COMPANION piece would be making its debut in Taipei, the collaborative project with creative studio AllRightsReserved has finally been revealed to the public. The largest sculptural work by the artist to date, KAWS:HOLIDAY depicts the recognizable COMPANION character in a seated position, overlooking Liberty Square in front of the famed Chiang Kai-shek Memorial Hall.

    Teaming up with Singaporean singer JJ Lin’s JFJ Productions, the exhibition kicked off with a grand opening event Friday evening, coupled with an exclusive merch release.

    The items include a range of vinyl figurines, ceramic plates, tees and tote bags that are available online and offline at the exhibition’s pop up shop.

    Lees ook:

  • KAWS x Uniqlo UT ‘Sesame Street’ Collection Has an Official Release Date

    KAWS x Uniqlo UT ‘Sesame Street’ Collection Has an Official Release Date

    UNIQLO last week announced that it will begin rolling out the special KAWS x SESAME STREET UT (UNIQLO T-shirt) collection on Friday, June 29. Items will be available at all UNIQLO stores and UNIQLO.com. The collection showcases contemporary artist KAWS’s uniquely whimsical take on characters from the internationally beloved children’s television series. The UT range features carefully selected examples of celebrated pop culture graphics from around the world, transforming T-shirts into canvases of art expressing the individuality and tastes of wearers.

    KAWS initiated the idea of this special collection, which features graphics of iconic Sesame Street characters such as Big Bird, Elmo, and Cookie Monster. The range will be available in 23 colours and patterns for people of all ages. Unisex items for adults will be in sizes XS through 2XL at $19.90. The 2XL size will be available only through the online store. Kids’ items will be sold in sizes 100 through 150 at $14.90.

    Check the gallery below (4 images) :

    Lees ook:

    Lees ook:

    Lees ook:

    Lees ook:

  • Uniqlo Thailand launching online store

    Uniqlo Thailand launching online store

    Japan’s global fashion label Uniqlo Thailand is launching an online store, offering its full Thai range.

    The online store will help strengthen the firm’s “made for all” brand promise, says Uniqlo Thailand marketing and PR director/head of eCommerce Chanvit Khieonavavongsa.

    After nearly five years in Thailand, Uniqlo has 32 branches in nine provinces, covering about a third of the population. The eCommerce channel will meet the demand from customers in areas where the brand does not have an outlet.

    Exclusive to the Thai online store, Uniqlo will offer a cash-on-delivery service to cater for consumers who are still not confident about using credit cards for online transactions.

    Chanvit says the online channel will not affect Uniqlo’s expansion in the kingdom.

    “As long as there are good locations and customers, we will open a store,” he says. “There is no intention of reducing the opening of branches.”

    Two branches opened in the first half of this year, with two more to follow in September, at Blu Port in Hua Hin and at the Mall Korat.

    The online store is the brand’s 12th worldwide, with similar stores launching in Singapore in 2014 and in Malaysia last year.

    Uniqlo has assigned Singapore Post to handle logistics and deliveries for online orders, with guaranteed nationwide delivery of between one and three days. There is no delivery fee, while the packaging charge is waived for orders of Bt1500 (US43) or more. Customers have 30 days to return their goods to the company if they are not satisfied.

    Scheduled to go live on Friday, the online store will offer exclusive items and collections such as Kaws companion t-shirts and the HeatTech line of thermal wear. The mark the launch, there will also be special prices for popular items.

    Chanvit says the eCommerce expansion is part of Uniqlo’s global target to have 30 per cent of its sales derived from the online channel by 2020. The brand has already built awareness online in Thailand through Line, where it has 12 million subscribers, and Facebook, where it has had more than 1 million likes. Further awareness will be built through an integrated marketing communication plan across offline and online channels nationwide.

  • Uniqlo Announces Collaboration with KAWS for UT Collection

    Uniqlo Announces Collaboration with KAWS for UT Collection

    UNIQLO today announces a collaboration line for UT (UNIQLO T-shirts) with the artist KAWS. Since its launch in 2003, UT has featured an array of pop culture graphics in such collaborations as SPRZ NY and the Shochiku Kabuki series. The new KAWS collection celebrates UT’s fusion of fashion with authentic pop culture.

    KAWS is a renowned artist who cut his creative teeth on the streets of New York, his subversive images winning him considerable notoriety. Today, some of the world’s most renowned museums and galleries collect and exhibit his critically acclaimed artwork.

    UNIQLO is committed to changing the world for the better through the power of clothing. UT is part of LifeWear, a concept first introduced in 2003 and which embodies a quest to enhance individual lifestyles by delivering quality clothing that is functional in design and versatile to wear.

    Commenting on the new collaboration, KAWS said, “I have always enjoyed working in different medium, whether it be plastic toys, painting, bronze sculpture, or graphic design. UT is a cool canvas for making my artwork available to people virtually everywhere. I have enjoyed working with the UNIQLO team whose enthusiasm is unparalleled. It is great to be part of the amazing UT platform of my friend and fellow artist NIGO.”

    UT Creative Director NIGO said, “KAWS has been a friend of mine for more than 20 years, and I’m very happy to collaborate with him for our 2016 UT items. I’m certain that the collection will be a hit around the world. I’ve created things with KAWS quite a few times before, and we’ve got a lot of respect for each other. This project was no exception. We went through a ton of ideas to come up with some great results. I think the T-shirts and other items in the collection reflect KAWS’s amazing worldview.”

    Lees ook:

    Lees ook: