Studio City and Taubman Asia, have revealed the lineup of fashion brands that will open inside The Boulevard at Studio City.
A mix of fashion-forward labels and internationally-renowned luxury brands include Macau’s first Balmain, Macau’s first Belstaff, and Tom Ford’s largest store in Asia, amongst many others. The selection was assembled by Taubman Asia and Melco Crown Entertainment’s combined team of retail specialists to meet Chinese consumers’ increasing desire to express their individuality through high quality, expertly crafted clothing and accessories. Bespoke and personal services will be offered to ensure our shoppers take center stage.
Taubman says The Boulevard at Studio City will bring “an unparalleled shopping experience” to Studio City.
“Unlike any retail offering to be found in Asia, the unique 35,000 sqm ‘immersive’ retail entertainment environment brings shopping to life by ‘transporting’ visitors to high-energy street-scapes and entertaining them at every turn with featured streets and squares inspired by iconic shopping and entertainment locations, including New York’s Times Square and Hollywood’s Beverly Hills,” Taubman said in a statement.
“At the futuristic Times Square Macau, inside The Boulevard at Studio City, a variety of entertainment from ‘virtual’ musicians to film stars will be shown through holographic projections.
“Leveraging our global expertise increating extraordinary retail environments, and our exceptional relationships with the world’s leading brands, our talented team in Asia has brought together an exciting mix of brands for The Boulevard at Studio City,” said René Tremblay, president of Taubman Asia.
“Our merchandising and management services are the industry standard for performance and excellence. We are thrilled to welcome these brands to our latest project and are committed to supporting them for the long term.”
List of brands:
Aeronautica Militare
Balmain
Bank of China
Belstaff
Boss
Bottega Veneta
Bulgari
Cigar Emporium
Coach
Cosmos Food Station
Din Tai Fung
Dunhill
Emporio Armani
Fendi
Girard-Perregaux
Givenchy
Glashutte Original
Graff
Gucci
Hide Yamamoto
Hublot
ICBC
Trattoria Il Mulino
Image Digital
IWC Schaffhausen
Jaeger-LeCoultre
Jaquet Droz
kate spade new york
Kenzo
Longines
McCafe
McDonald’s
MCM
Michael Kors
Montblanc
Philipp Plein
Piaget
Prada
Rainbow
Rimowa
Roberto Cavalli
Saint Laurent Paris
Shiki Hot Pot Restaurant
Starbucks
Tag Heuer
T Galleria Beauty by DFS
Tiffany & Co.
Tom Ford
UM
Vacheron Constantin
Valentino
Van Cleef & Arpels
Versace Collection
Ermenegildo Zegna
Zenith