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Tag: Maxis

  • Maxis taps YouTube for 360° film series

    Maxis taps YouTube for 360° film series

    Maxis is partnering with YouTube and Malaysia’s best storytellers to produce a Merdeka-themed film series, shot entirely using the latest cutting edge 360° cameras.

    Maxis will be working with award-winning filmmakers that include The Ming Thing, YouTube superstars with over 20 million video views; Junad Mohd Nor, whose film Ikal Mayang’s Odah premiered at Busan International film festival; and Denes Kumar & Vimala Perumal, the filmmakers behind Tamil’s box office hit, Vetti Pasanga.

    The company said that, using YouTube 360° video, it wants to empower Malaysians to be the first to “see Malaysia from different angles.”

    “Instead of premiering in a traditional physical cinema, these films will premiere exclusively via the YouTube platform to an estimated audience of 15 million via their mobile screens starting August 25,” said Sulin Lau, Maxis’ head of marketing services.

    “Because 360 films are truly immersive video, it’s a great way to demonstrate how great the Maxis 4G network is for seamless, buffer-free video,” said Lau.

    For this film series, the filmmakers are drawing inspiration from Malaysia’s diversity and will tell stories showing that even though we are made up of many different people, we can still come together and embrace each other’s differences.

    Maxis and YouTube are also inviting students and the public to submit their own Merdeka film and stand a chance to be premiered alongside the films of these award-winning filmmakers.

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  • Maxis to offer Vodafone IoT services

    Maxis to offer Vodafone IoT services

    Malaysia’s largest operator Maxis has arranged to offer Vodafone’s IoT services for its business customers.

    The operator will offer a service combining its high speed data network with Vodafone’s IoT platform to help assist business customers looking to implement IoT services in their operations.

    The IoT offerings have been designed with multiple layers of security between IoT devices and applications, and to be scalable to support the constantly increasing number of connected devices.

    At a recent media event, Maxis showcased potential applications for the IoT in key sectors including automotive, retail, logistics, banking and financial, smart cities and manufacturing.

    “The exponential growth of data and how people use them has had a huge impact on how businesses operate,” Maxis head of marketing and products Shanti Jusnita Johari said.

    “Through our agreement with Vodafone, which brings with it a global standard of service, unrivalled IoT experience and highly ranked by analysts, we are equipping businesses in Malaysia with more than just connectivity through our advanced data network, but a suite of IoT solutions to digitalize and transform their operations.”

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  • Maxis Q4 profit grows 7.2%

    Maxis Q4 profit grows 7.2%

    Malaysia’s Maxis has reported a 7.2% increase in net profit for the fourth quarter to 477 million ringgit ($115.8 million), on the back of solid revenue gains.

    Service revenue grew 3.2% year-on-year to 2.16 billion ringgit despite intense price-focused competition.

    For the full year, profit after tax grew 0.9% to 1.96 billion ringgit, with service revenue up 3.8% to 8.23 billion ringgit.

    Postpaid revenue was up 2.7% to 3.66 billion ringgit as a result of solid adoption of its MaxisONE plans, which helped compensate for declines in voice and SMS.

    Prepaid revenue meanwhile increased 6.2% year-on-year to 4.18 billion riggit on the back of rising data usage and market share gains in the migrant customer segment.

    During the year the company more than doubled its LTE coverage to span 71% of the population. The company accelerated its infrastructure spending to a total of 1.3 billion ringgit during 2015.

    Maxis CEO Morten Lundal commented that the company plans to push on with its transformation efforts in the year ahead.

    “The first phase of our transformation of becoming a high performing mobile company is more or less done. Now we have a strong foundation to push ahead with the second phase of our transformation of becoming the preferred choice for digital experience seekers,” he said.

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