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Tag: Olivia Burton

  • Olivia Burton launched a concept store in Ion Orchard

    Olivia Burton launched a concept store in Ion Orchard

    British accessories brand Olivia Burton, together with Asian retail specialist Norbreeze Group, has launched a concept store in Ion Orchard.

    For the first time in Singapore, the brand’s fashion jewellery collection and personalisation services are being offered at the flagship store. Its signature vintage-inspired watches have been available in Singapore since October.

    Olivia Burton was founded by best friends Lesa Bennett and Jemma Fennings in 2012 and named after Bennett’s great aunt. Its London studio creates detailed watches and jewellery inspired by nature.

    Norbreeze Group co-founder Anne Trads Juel Sauerberg describes Olivia Burton’s accessories as “fashionable and affordable luxury”.

    To celebrate its opening, the store will host experiential activities on Saturday. Guests and customers will be able to create floral crowns and be offered floral cupcakes. The first 20 shoppers will each receive limited-edition exclusive merchandise.

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  • Olivia Burton launches first stand-alone retail presence in Hong Kong

    Olivia Burton launches first stand-alone retail presence in Hong Kong

    British watch brand Olivia Burton has launched its first stand-alone retail presence in Hong Kong.

    The move comes as a partnership with the company’s Hong Kong distributor – Working Unit – and has seen three Olivia Burton-dedicated ‘watch corners’ open across the city in Kapok retail stores.

    The company said it launched the stores in December 2015 in an effort to capitalise on the Christmas shopping period.

    Located in prime locations that offer “high traffic and consumption”, the Olivia Burton watch corners are based in the LCX store in Tsim Sha Tsui, the apm mall in Kwun Tong and the New Town Plaza in Shatin.

    Jemma Fennings, brand founder and managing director of the brand, said the launch of the retail corners mark a “huge milestone” for the brand and its international presence.

    She said: “The label has proved extremely popular with the Asian market since we started trading internationally and to be able to offer a dedicated retail space that is designed and merchandised by our in-house team is really exciting.

    “We’re looking forward to increasing our brand awareness and product offering within the Asian market and hope to add additional retail spaces to the current portfolio in the coming year.”

    The stand-alone corners will stock a wide range of Olivia Burton styles and new collections will be added every two months.

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