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  • Haglofs Unveils Flagship Store In South Korea, Bridging Urban Culture With Outdoor Exploration

    Haglofs Unveils Flagship Store In South Korea, Bridging Urban Culture With Outdoor Exploration

    Swedish outdoor apparel company, Haglofs, has inaugurated its premier flagship store in South Korea, in collaboration with local distributor, Hayl. The store is strategically situated at the foot of Dobongsan National Park, encompassing a sprawling space of 421 square meters, and houses the brand’s comprehensive collection of clothing, gear, and accessories.

    A location that mirrors the Brand’s Philosophy

    Opening a flagship store in Dobongsan National Park allows Haglofs to become a part of Seoul’s thriving outdoor culture, which seamlessly blends the urban landscape with the natural allure of mountains. As articulated by Ji-Hwan Lee, CEO of Hayl, the location resonates with Haglofs’ philosophy of making nature accessible, welcoming, and within everyone’s reach. Benefiting both novice hikers and seasoned mountaineers, the park is easily accessible all year round.

    ‘Nature Inside, Life Outdoors’ Concept

    The store introduces a unique concept: ‘Nature Inside, Life Outdoors.’ This conceptual approach aims to emphasize the human and technical facets of the brand. By enveloping customers in an immersive retail ambiance, it seeks to enrich their shopping experience.

    Expanding into Untapped Markets

    South Korea offers a new avenue for Haglofs to tap into. Daniel Stiller Cohn, Head of Distribution Sales at Haglofs, believes that their trusted distributor, Hayl, will lay a solid groundwork for the brand in the region. Their enthusiasm and proficiency make them an apt partner as they introduce Haglofs’ commitment to innovation and sustainability in South Korea.

    Questions & Answers

    What is the philosophy behind Haglofs’ new store at Dobongsan National Park?

    The location is envisioned to reflect Haglofs’ belief that nature should be accessible, welcoming, and within everyone’s reach. It is conveniently accessible all year round and caters to both novice hikers and seasoned mountaineers.

    What unique concept does the new Haglofs store introduce?

    The store presents a unique ‘Nature Inside, Life Outdoors’ concept, designed to emphasize the human and technical aspects of the brand, and provide an immersive retail experience.

    What does the new market in South Korea represent for Haglofs?

    The South Korean market represents a new and untapped frontier for Haglofs. The brand has faith in its distributor, Hayl, to establish a strong foundation for them in the region, and to carry forward their focus on innovation and sustainability.

  • Jacques Marie Mage Flagship Store In Tokyo: A Blend Of Japanese Tradition And Western Modernity

    Jacques Marie Mage Flagship Store In Tokyo: A Blend Of Japanese Tradition And Western Modernity

    Jacques Marie Mage, the luxury eyewear brand based in Los Angeles, has recently opened its flagship store in Omotesando, Tokyo. The store is housed in a contemporary three-story building, boasting an interior lavishly designed by Shinichiro Ogata, the founder of the Tokyo and Paris-based design house, Simplicity.

    Blending Tradition and Modernity

    The new store exhibits a unique balance of Japanese traditional aesthetics and Western contemporary elements. As customers step into the store, they are greeted by a mini corridor designed with sophisticated wall-embedded displays and cabinets. The walls, floors, and ceilings are constructed entirely from Hinoki wood, a choice material in Japanese architecture that lends a touch of authenticity to the store’s overall ambience.

    The store’s backdrop is an impressive piece of artwork by renowned calligrapher Daichiro Shinjo, providing a bold yet contemporary touch to the space.

    An Upstairs Lounge and Consultation Room

    The upper floor of the store is thoughtfully designed as a lounge-cum-consultation room. The space, fashioned out of the same Hinoki wood as the entrance, is filled with a selection of vintage furniture and unique Japanese decorative items. Visitors will find a six-panel folding screen from the late Edo period and a variety of Noh masks, a traditional form of Japanese theater.

    In addition to housing a range of eyewear, this floor also showcases an array of jewelry pieces. Customers can browse the selection and even place orders for custom pieces to suit their personal tastes.

    Basement Bar with Cultural Artifacts

    Descending to the store’s basement, customers will encounter a beautifully landscaped patio and a well-stocked bar. Against this backdrop, patrons can view a range of 17th-century European optical tools, Kokeshi dolls, and a larger-scale calligraphy piece by Shinjo, adding an artistic and historical dimension to their shopping experience.

    Questions & Answers

    Who is responsible for the store’s unique design?
    The store’s interior was designed by Shinichiro Ogata, the founder of Simplicity, a design house based in Tokyo and Paris.

    What are some distinct features of the store?
    The store exhibits a blend of traditional Japanese aesthetics and modern Western elements. It features an upper floor lounge-cum-consultation room and a basement bar, both decorated with vintage and traditional Japanese items, as well as a mini corridor made entirely of Hinoki wood.

    What products does the store offer, besides eyewear?
    In addition to eyewear, the store also showcases a selection of jewelry pieces which can be customized according to the customer’s preference.

  • Swarovski Unveils Iconic Flagship Store In Osaka, Ushering New Era Of Retail Experience

    Swarovski Unveils Iconic Flagship Store In Osaka, Ushering New Era Of Retail Experience

    This week, Swarovski, the renowned Austrian producer of luxury cut lead glass, inaugurated its new flagship store in Shinsaibashi, Osaka, Japan, marking another step forward in the brand’s expansion across Asia.

    Store Design

    The new retail space, which is spread over three levels and spans more than 122 square meters, was conceived and executed under the creative guidance of Giovanna Engelbert, the brand’s global creative director. The store offers an immersive, sensorial journey that reflects both Swarovski’s iconic aesthetic and its legacy in the world of crystal.

    The ground floor of the new store, bathed in a soothing palette of blues, houses a broad selection of Swarovski’s jewelry, watches, and accessories. This includes a hands-on earring spinner, as well as a special display dedicated to Swarovski Created Diamonds.

    Thematic Zones

    Moving up to the first floor, the mood shifts to a sunny yellow theme, where the emphasis is on lifestyle and gifting. Here, customers can browse home decor items, collectibles, and collaborative pieces with Rosenthal.

    The top level of the store, painted in a soft pink, is where Swarovski’s heritage and innovative spirit come to the fore. This floor serves as a showcase for the brand new Vienna collection, the Millenia line, and pieces from the Swarovski Creators Lab.

    Creating a Unique Customer Experience

    Masaki Suzuki, the General Manager of Swarovski Japan, shared that the freshly opened Osaka store is designed to provide customers with a luxurious space where they can experience the entire spectrum of what the brand has to offer. Suzuki went on to describe the Swarovski Osaka store as a symbol of the brand’s retail evolution. He emphasized that the store represents a refined environment where creativity, craftsmanship, and savoir-faire converge to create an immersive and engaging customer experience.

    This new opening in Osaka comes on the heels of Swarovski’s recent store launches in New York, Milan, and Seoul.

    Questions & Answers

    What does the new Swarovski store in Osaka offer?
    The store provides an immersive experience across three themed floors. The ground floor offers jewelry, watches, and accessories; the first floor focuses on home decor and gifting; and the top floor showcases the brand’s heritage and innovation.

    Who designed the new Swarovski store in Osaka?
    The store was designed by Swarovski’s global creative director, Giovanna Engelbert.

    What is the significance of the new Swarovski store in Osaka?
    This store represents Swarovski’s expanding footprint in the Asian market and an evolution of its retail strategy, offering consumers a space where they can fully experience the brand’s universe.

  • Chanel Unveils Signature Duplex Boutique At Seoul’s Incheon Airport, Partners With Shilla Duty Free

    Chanel Unveils Signature Duplex Boutique At Seoul’s Incheon Airport, Partners With Shilla Duty Free

    Chanel, the renowned French luxury brand, has recently launched a duplex store in partnership with Shilla Duty Free at Seoul’s Incheon International Airport. This store, situated in Terminal 2, is a reflection of the brand’s signature style, featuring a colour scheme of black and white, adorned with touches of modern art.

    At this duplex store, customers can look forward to browsing through Chanel’s vast collection. The offerings include ready-to-wear clothing, footwear, and accessories. The ground floor is dedicated to showcasing iconic Chanel bags as well as the brand’s newest products, like the Chanel 25 handbag.

    A representative from Shilla Duty Free expressed their optimism regarding the new store. They anticipate the Chanel duplex boutique will become a significant attraction at Incheon International Airport due to its size, unique interior design, comprehensive product range, and superior customer service.

    Chanel is not the only luxury brand under Shilla Duty Free’s umbrella. Other high-end names, such as Tiffany & Co, Omega, and Dior, are also managed by Shilla Duty Free, with plans for these brands to open stores next year.

    In related news, Chanel has also taken a significant step towards sustainability. The company has set up Nevold, a separate division that focuses exclusively on waste management and recycling.

    Despite challenges faced by the luxury sector, resulting in a 4.3% decrease in revenues to $18.7 billion for the year ending on December 31, Chanel remains committed to providing high-quality luxury products and outstanding customer experiences.

    Questions & Answers

    What is unique about Chanel’s new duplex store at Incheon International Airport?
    The store stands out for its size, stylish interior design inspired by Chanel’s brand colours of black and white, its extensive range of products, and its outstanding customer service.

    What can customers expect to find in this new Chanel store?
    Customers can explore a wide selection of Chanel’s collection including ready-to-wear clothing, footwear, accessories, and iconic bags like the Chanel 25 handbag.

    What other luxury brands are operated by Shilla Duty Free?
    Shilla Duty Free also operates other high-end brands such as Tiffany & Co, Omega, and Dior, which are all planning to open stores next year.

  • Ami Paris Launches First Indonesian Outpost In Jakarta, Bolsters Global Expansion Strategy

    Ami Paris Launches First Indonesian Outpost In Jakarta, Bolsters Global Expansion Strategy

    Ami Paris, a renowned French fashion label, has initiated its first venture in Indonesia, extending its reach in Southeast Asia. The flagship store is situated in Plaza Senayan, a prominent luxuriant mall in Jakarta, operating in collaboration with the domestic retail conglomerate Time International.

    The Store Layout and Collection

    Occupying a 90-square-meter area, the store exhibits the full spectrum of Ami Paris’ merchandise that includes menswear, womenswear, and accessories. The store launched with the brand’s Fall-Winter 2025 collection, providing customers with the latest fashion trends.

    In addition to showcasing the brand’s extensive collection, the store also premieres the label’s revamped interior design concept. The store’s design mirrors its Parisian counterpart, employing materials like Euville stone, natural oak, and champagne gold finishes.

    The Jakarta site integrates design elements like striped parquet flooring and an asymmetrical layout, coupled with mirrored surfaces. These features align with the aesthetic principles consistent in other Ami Paris boutiques.

    Global Expansion

    With the inauguration of the Jakarta store, Ami Paris’ global store count escalates to 78. This expansion signifies the brand’s ongoing global growth strategy, focusing on pivotal international markets.

    Questions & Answers

    What is the location of Ami Paris’ first store in Indonesia?
    The first Indonesian store of Ami Paris is located in Plaza Senayan, a high-end mall in Jakarta.

    What are the unique design elements in the Jakarta store?
    The store features a unique design with elements such as striped parquet flooring and an asymmetrical layout with mirrored surfaces, reflecting the aesthetic found in other Ami Paris boutiques.

    What does the opening of the Jakarta store signify for Ami Paris?
    The opening of the Jakarta store represents Ami Paris’ ongoing strategy of global expansion, focusing on key international markets.

  • Maison Francis Kurkdjian Expands Hong Kong Presence With New Flagship Store In Harbour City

    Maison Francis Kurkdjian Expands Hong Kong Presence With New Flagship Store In Harbour City

    Luxury perfume brand Maison Francis Kurkdjian, a part of the LVMH group, has recently expanded its retail presence in Hong Kong by inaugurating a new boutique in Harbour City. This store stands as a regional flagship for the brand, supplementing its existing retail outlet located at K11 Musea.

    Boutique Design Inspired by Paris Flagship

    The design of the new Hong Kong outlet echoes the aesthetic of the brand’s principal store at 24, Rue Francois 1er in Paris. A key feature of the Parisian boutique – a private room dedicated to providing premium client experiences – has been incorporated into the design. Furthermore, the Hong Kong store includes unique aspects tailored for the local market, including a hand experience that is exclusive to this location.

    The interior of the store showcases a balanced blend of materials, incorporating Lutetian limestone, marble, patterned concrete, and warm wood tones. In keeping with the brand’s identity, the design includes subtle details like recurring K-shaped motifs and a stone engraving that marks the brand’s establishment in 2009.

    Full Product Range and Customisation

    The Harbour City boutique stocks the complete range of Maison Francis Kurkdjian’s fragrance and body care products. A unique feature of the store is its provision of an engraving service, allowing customers to customise their purchases.

    To celebrate the boutique’s opening, the brand has reintroduced four previously discontinued fragrances under the ‘My Very Intimate Perfumes’ collection. These exclusive scents are available only at the Harbour City store and through the brand’s online platform.

    Increasing Global Presence

    This latest opening, managed directly by the brand, takes the total number of Maison Francis Kurkdjian boutiques around the world to 22. The move is part of a wider strategy to bolster the brand’s international footprint.

    Questions & Answers

    What unique features does the new Maison Francis Kurkdjian store in Hong Kong offer?
    The store offers a unique hand experience and an engraving service for product customisation. These features are specific to the brand’s new Harbour City location.

    What design elements does the Hong Kong store share with the Paris flagship?
    The design of the Hong Kong store is inspired by the brand’s Paris flagship, incorporating a blend of materials such as Lutetian limestone, marble, patterned concrete, and warm wood tones. Recurring K-shaped motifs and a stone engraving marking the brand’s founding in 2009 are also part of the design.

    What products are available in the new store?
    The Harbour City boutique houses the complete range of Maison Francis Kurkdjian’s fragrance and body care products and has reintroduced four previously discontinued fragrances from the ‘My Very Intimate Perfumes’ collection.

  • Asics Unveils Flagship Store In India: A Strategic Move In Expanding Market Presence

    Asics Unveils Flagship Store In India: A Strategic Move In Expanding Market Presence

    Global athletic apparel titan Asics has recently unveiled its flagship store in India, occupying a prime location in the heart of New Delhi’s bustling Connaught Place. As the brand’s largest retail space in the country, this new outlet represents a significant strategic move aimed at expanding Asics’ presence in the Indian domestic market.

    The Flagship Store

    Sprawling over an expansive 2800 square feet, the flagship store is a comprehensive showcase of Asics’ diverse product lines. In addition to its highly regarded performance running gear, the store offers a broad range of core performance sports items, SportStyle products, and apparel ranges.

    Asics has designed this extensive retail space to cater to a wide spectrum of consumers. Beyond its core performance offerings, the brand aims to appeal to casual wearers and leisure-focused customers by integrating SportStyle and athleisure into their product repertoire. The store is thus positioned to attract everyone from elite athletes to lifestyle-focused and fitness-conscious consumers.

    Store Design and Layout

    The store layout features numerous wall displays and category zones, reflecting Asics’ commitment to innovation and product discovery. These strategic elements of the store’s design facilitate seamless navigation for customers and ensure that the full range of Asics’ products are effectively showcased.

    Brand Expansion and Growth

    The launch of this flagship store underscores Asics’ ongoing investment in strategic store zoning, comprehensive product assortments, and experiential sales formats. Furthermore, it serves as a clear signal of the brand’s expansion objectives, with plans to establish a network of 200 stores across the country by the forthcoming year. This ambitious expansion includes the launch of the brand’s first company-owned outlet later this year.

    Asics’ decision to strengthen its physical retail footprint in India is a testament to the country’s robust footwear market, which is projected to grow at a compound annual growth rate (CAGR) of 12.2 per cent.

    Manufacturing Plans

    In response to India’s stringent import regulations, Asics announced in June its plan to increase domestic manufacturing to 40 per cent over the coming years, thereby ensuring a consistent product supply.

    Questions & Answers

    What is the significance of Asics’ new flagship store in India?

    The new flagship store represents Asics’ strategic move to expand its market presence in India and cater to a broader range of consumers, from elite athletes to lifestyle-focused and fitness-conscious individuals.

    What is Asics’ expansion plan in India?

    Asics plans to extend its network to 200 locations across India by next year, including the launch of its first company-owned outlet.

    How does Asics plan to maintain a steady supply of products in India?

    To ensure a consistent supply chain, Asics intends to increase its domestic manufacturing in India to 40 per cent over the coming years, in response to the country’s strict import regulations.

  • Boots Thailand Expands With Mega Store In One Bangkok Mall, Reinforcing Wellness Commitment

    Boots Thailand Expands With Mega Store In One Bangkok Mall, Reinforcing Wellness Commitment

    Boots Thailand has recently unveiled one of its largest outlets yet located at the bustling One Bangkok mall. The aim is to expand its network further across the nation.

    Expansive Features and Focus on Wellness

    The newly opened concept store, situated on the B1 floor within The Storeys zone, is a haven for health and beauty enthusiasts. Equipped with a pharmacy, a dedicated vitamin section, derma skincare, beauty corners, and a range of exclusive brands, the store promises a comprehensive shopping experience.

    Boots Thailand’s impressive network currently includes over 260 stores throughout the country, offering a broad selection of health and beauty products to its visitors. The company’s core mission is to cater to the wellness needs of the community, and it consistently strives to keep its customers at the forefront of its services.

    Unrivalled Customer Care and Unique Products

    A spokesperson for Boots Retail Thailand confirmed the company’s commitment to providing the finest customer and patient care. They highlighted Boots as the top choice for pharmacy and healthcare needs and stated that they offer innovative products exclusively.

    Boots was established in 1849 in the UK, starting as a pharmacy-led health and beauty retailer. Now, it is part of the esteemed global enterprise Walgreens Boots Alliance. In July, the Alliance made a definitive agreement to transition into a private entity, facilitated by Sycamore Partners. Apart from the UK, Boots currently operates stores in numerous markets, such as Ireland, Norway, the Middle East, and Indonesia.

    Questions & Answers

    Q: What does the new Boots Thailand store offer?
    A: The new store is equipped with a pharmacy, vitamin section, derma skincare, beauty corners, and showcases recent and exclusive brands.

    Q: What is the primary aim of Boots Thailand?
    A: Boots Thailand aims to cater to everyone’s wellness needs, with a strong emphasis on customer-centric services.

    Q: Who is the parent company of Boots Retail?
    A: Boots Retail is a part of the global enterprise Walgreens Boots Alliance.

  • Salomon Unveils Anfu Concept Store In Shanghai: A Fusion Of French Elegance And Chinese Innovation

    Salomon Unveils Anfu Concept Store In Shanghai: A Fusion Of French Elegance And Chinese Innovation

    Salomon, a French sporting lifestyle brand, has recently inaugurated its Anfu concept store in Shanghai, signaling an enhancement of its retail experience within the Chinese market.

    Situated in an iconic, French-style edifice on Anfu Road, the store mirrors a unique blend of French elegance, influenced by the Salomon Sportstyle store in Marais, Paris, and the vibrant local culture of Shanghai.

    The brand described the store as a bold platform that encapsulates both French and Chinese culture, the spirit of innovation, and an array of retail experiences.

    Guillaume Meyzenq, CEO and President of Salomon, stated, “The adaptation of the store embodies Salomon’s brand vision. This was enabled by our partners and the warm reception from local communities. It is becoming more and more evident that Chinese consumers are increasingly focusing on functionality and combined demands for style and performance. With the grand opening of the store, we anticipate growing alongside Chinese consumers and bringing more innovation to the global market!”

    In addition to hosting a unique shopping experience, the concept store also marked the premiere of the brand’s ‘Road to the Future Project’ in China, following its initial showcase during Paris Fashion Week.

    In the lead-up to the store’s official opening, Salomon partnered with 11 local businesses on Anfu Road to cultivate a strong bond with the local communities.

    Questions & Answers

    What is the significance of the new Salomon store in Shanghai?
    The opening of the new store signifies an upgrade in Salomon’s retail experience in the Chinese market. The store represents a fusion of French and Chinese culture and aims to cater to the growing functional and style demands of Chinese consumers.

    What is the ‘Road to the Future Project’?
    The ‘Road to the Future Project’ is an initiative by Salomon, which was first presented at Paris Fashion Week. The project made its debut in China with the opening of the Anfu concept store.

    How did Salomon connect with the local community ahead of the store opening?
    Prior to the official opening of the Anfu concept store, Salomon collaborated with 11 local businesses on Anfu Road, fostering a strong connection with the local communities.

  • Danish Brand Flying Tiger Copenhagen Debuts In Singapore, Amplifying Asia-pacific Presence

    Danish Brand Flying Tiger Copenhagen Debuts In Singapore, Amplifying Asia-pacific Presence

    Flying Tiger Copenhagen, a Danish lifestyle brand, has recently expanded its global footprint with the launch of its first store in Singapore. Situated in Bugis+, the store’s opening signifies the brand’s sustained drive to establish a stronger presence in the Asia-Pacific region.

    The newly unveiled 157sqm store showcases a wide range of products, adhering to the brand’s focus on design-centric and economically priced offerings. The selection includes homeware, stationery, interior decor, and toys, thereby meeting a variety of consumer needs and preferences.

    Singapore represents the latest accomplishment in Flying Tiger Copenhagen’s ambitious regional growth strategy. The brand initiated its Asia-Pacific expansion in 2023 with the inauguration of its stores in Indonesia and the Philippines. This was closely followed by store launches in Australia and Vietnam in the subsequent year.

    The operations in Singapore are steered by PT Mitra Adiperkasa Tbk (MAP), an Indonesian lifestyle retail company. MAP also supervises the brand’s operations in Indonesia and Malaysia, thereby ensuring a cohesive strategy across these markets.

    Established in 1995, Flying Tiger Copenhagen has experienced significant growth and now operates over 1000 stores in 39 global markets. This expansion underscores the brand’s commitment to bringing its unique offerings to a wider international audience.

    Questions & Answers

    What is the Danish lifestyle brand that recently opened its first store in Singapore?
    The brand is Flying Tiger Copenhagen.

    What variety of products does the new Flying Tiger Copenhagen store in Singapore offer?
    The store offers a selection of homeware, stationery, interior decor, and toys.

    Who is managing the operations of Flying Tiger Copenhagen in Singapore?
    The operations are managed by an Indonesian lifestyle retail firm known as PT Mitra Adiperkasa Tbk (MAP).

  • Starbucks Debuts Largest ‘greener Store’ In Asia-pacific, Showcasing Sustainability And Immersive Coffee Experiences

    Starbucks Debuts Largest ‘greener Store’ In Asia-pacific, Showcasing Sustainability And Immersive Coffee Experiences

    Starbucks has made a significant addition to its global retail footprint with the unveiling of its largest ‘greener store’ in the Asia Pacific region. The Starbucks Reserve Dream Plaza Taipei in Taiwan is also the brand’s largest flagship store in Taiwan.

    Store Details

    Situated in the Xinyi District of Taipei, the sprawling store spans over 2000sqm and offers services round the clock. The store’s design is segmented into multiple zones, each showcasing various elements of the Starbucks brand. These include an exclusive selection of Starbucks Reserve coffee, a range of innovative culinary options, and eco-friendly design features.

    Siren’s Lounge and Unique Offerings

    One of the store’s most unique features is the Siren’s Lounge. This attraction is a first in the Asia Pacific region, housing a menu formulated in association with celebrated chef Andre Chiang. Customers can relish specialty mocktails and spirit-infused beverages, all while absorbing panoramic views of Taipei’s stunning skyline.

    The store also hosts a Mixology Bar where trained baristas concoct signature coffee-based cocktails such as the Espresso Martini Flight and Brandy Espresso Bliss. Additionally, Taiwan’s maiden Teavana Bar finds its home in this location, offering an assortment of sparkling tea infusions and season-specific blends.

    Immersive Experiences

    Adding to its list of attractions are two new experiential zones – the Sensory Room and Coffee Experience Room. These spaces are designed to host workshops and tastings guided by coffee connoisseurs. The aim is to provide customers with an immersive experience, delving deeper into the origins, flavors, and brewing techniques of coffee.

    The establishment of this flagship store underscores the importance of the Taiwanese market in Starbucks’s growth strategy. It also highlights the brand’s commitment to promoting sustainability and fostering cultural connections.

    In unrelated news, earlier this month, Starbucks’s operations in China reportedly received offers for a potential stake sale, with valuations amounting to as much as US$10 billion.

    Questions & Answers

    What is unique about the new Starbucks Reserve Dream Plaza Taipei?
    The Starbucks Reserve Dream Plaza Taipei, located in Taiwan, is the largest flagship store in the market and the largest ‘greener store’ in the Asia Pacific region. Some of its unique features include the Siren’s Lounge, the Mixology Bar, and Taiwan’s first Teavana Bar.

    What are the Sensory Room and Coffee Experience Room?
    The Sensory Room and Coffee Experience Room are two experiential zones within the store. These spaces host workshops and tastings led by coffee experts, with the aim of providing a deeper understanding of coffee’s origins, flavours, and brewing methods.

    What does the opening of this flagship store signify for Starbucks?
    The opening of this flagship store marks a key milestone in Starbucks’s growth strategy in Taiwan. It demonstrates the brand’s emphasis on culture and sustainability, as well as its commitment to providing unique and immersive experiences for its customers.

  • Liverpool FC Expands Global Footprint With 20th Standalone Store In Hong Kong

    Liverpool FC Expands Global Footprint With 20th Standalone Store In Hong Kong

    Liverpool Football Club (LFC) recently inaugurated its inaugural standalone store in Hong Kong, marking a significant milestone as its 20th globally. This move is strategically aligned with the five-year extension of the club’s collaboration with All Star Partner, an established sports and e-commerce retailer with a focus on worldwide sports brand merchandizing and licensing.

    Promoting Football Culture in Hong Kong

    The newly launched store, strategically situated in the Kai Tak Sports Park, caters to the club’s burgeoning fan base in the region. It is a one-stop-shop for all official Liverpool FC merchandise, offering a wide spectrum of club-branded attire, exclusive collections, and up-to-the-minute product releases.

    Luo Bin, CEO of All Star Partner, shared his confidence in the standalone store’s ability to not only fulfill the demand for official merchandise from Hong Kong and regional fans but also establish a dedicated space for fan interaction. This will enable fans to fully engage in the distinctive football culture of Liverpool FC.

    On the same note, Lee Dwerryhouse, Senior VP of Merchandising at LFC, reaffirmed that Asia continues to be the club’s strategic priority. This emphasizes the region’s pivotal role in the club’s international retail and fan engagement approach.

    The Growing Presence of LFC in Asia

    The Hong Kong store marks the ninth standalone LFC store in Asia. Besides these standalone outlets, the club also operates over 100 stores within larger establishments, pop-up locations, and an extensive network of e-commerce platforms specifically designed for Asian markets.

    Questions & Answers

    What does the opening of the new standalone store in Hong Kong signify for Liverpool FC?
    The opening of the standalone store in Hong Kong marks Liverpool FC’s 20th such outlet worldwide, highlighting the club’s ongoing expansion and commitment to engaging with its overseas fanbase.

    What is the purpose of the new standalone store in Hong Kong?
    The new store primarily targets Liverpool FC’s growing fanbase in the region by providing a wide range of official merchandise. It also aims to create an exclusive space for fans to interact and immerse themselves in the club’s unique football culture.

    What is the extent of Liverpool FC’s retail presence in Asia?
    With the new addition in Hong Kong, Liverpool FC now operates nine standalone stores in Asia. Additionally, the club runs over 100 stores within larger establishments, pop-up stores, and a robust network of e-commerce platforms across Asian markets.

  • Acne Studios Unveils Pink Granite-adorned Flagship Store In Tokyo’s Aoyama District

    Acne Studios Unveils Pink Granite-adorned Flagship Store In Tokyo’s Aoyama District

    Acne Studios, a renowned fashion brand from Sweden, has unveiled its flagship store in the Aoyama district of Tokyo.

    Designing the Flagship Store

    The store occupies three levels and was crafted in association with Hallerod, an architecture firm based in Stockholm and a long-term collaborator of the brand. The store’s interior is predominantly adorned by pink granite, a signature material in Acne’s retail settings, employed throughout the store’s floors, walls, and fixtures.

    Max Lamb, a London-based designer, contributed matching pink sofas made of leather and fabric, adding to the store’s distinctive aesthetic. The lighting was designed by Parisian Benoit Lalloz, further enhancing the store’s unique ambiance.

    Collaborations & Collections

    The basement of the store features ceramic works by Takuro Kuwata, a renowned Japanese artist. These pieces were curated as part of a collaboration spearheaded by Acne’s creative director, Jonny Johansson. This partnership also resulted in a capsule collection that reimagines traditional Acne pieces. The collection includes denim, bags, and small leather goods.

    Store Offerings

    The flagship store houses the complete range of Acne Studios products. Shoppers can find men’s and women’s clothing, footwear, accessories, jewelry, and eyewear, offering a comprehensive Acne Studios shopping experience.

    Questions & Answers

    Who designed the interior for Acne Studios’ flagship store in Tokyo?
    The space was designed in collaboration with Stockholm-based architecture firm Hallerod. The interior is characterized by pink granite, used throughout the store’s floors, walls, and fixtures.

    What is unique about the basement of the store?
    The basement displays ceramic works by Japanese artist Takuro Kuwata. These were curated as part of a project led by Acne’s creative director, Jonny Johansson.

    What types of items does the store sell?
    The store carries the full Acne Studios range, including men’s and women’s apparel, footwear, accessories, jewelry, and eyewear.

  • Popeyes Expands In The Philippines: New Franchising Program Launched Amid Record-breaking Performance

    Popeyes Expands In The Philippines: New Franchising Program Launched Amid Record-breaking Performance

    Popeyes, the renowned American fast food brand, has initiated its franchise program in the Philippines. This move comes in the wake of the country’s stellar performance, making it the leading global market for Popeyes in terms of transactions, as reported by the company’s parent organization, Restaurant Brands International (RBI).

    Franchising: The Logical Next Step

    Dustin Ngo, the Managing Director for Popeyes Philippines, expressed his views on the new franchising initiative. According to Ngo, franchising was the logical next phase in the company’s growth trajectory. He lauded it as a lucrative investment opportunity that aligns perfectly with Popeyes’ expansion plans over the next three years.

    Franchise investment for a 1000sqm drive-thru store varies between PHP$45 million and $50 million, equivalent to US$793,000 to $800,000. The investment package encompasses construction, equipment, training, and a 10-year franchise fee. The continued costs include an 8 per cent royalty and a 5 per cent advertisement fee, calculated based on sales.

    Comprehensive Support for Franchise Partners

    RBI, along with the local team, will offer comprehensive support to ensure a smooth and efficient setup and operation for the franchise partners. The objective is to make the operation of Popeyes franchises as hassle-free as possible.

    Dan Hayton, the Chief Operating Officer of Popeyes Philippines, further elucidated this point. He expressed the company’s desire for franchise partners to run their Popeyes franchise effortlessly, with the operation starting up as easily as turning a key.

    Questions & Answers

    What is the investment range for opening a Popeyes franchise in the Philippines?
    The investment for a 1000sqm drive-thru store ranges from PHP$45 million to $50 million (US$793,000 to $800,000), which includes costs for construction, equipment, training, and a 10-year franchise fee.

    What are the ongoing costs for a Popeyes franchise?
    The ongoing costs include an 8 per cent royalty and a 5 per cent advertisement fee, calculated based on sales.

    What kind of support does Popeyes provide to its franchise partners?
    Popeyes, in collaboration with RBI and the local team, provides comprehensive end-to-end support. The focus lies on ensuring a fast setup and operational efficiency for the franchise partners.

  • On Unveils Flagship Store In Singapore: More Than Retail, It’s A Community Hub For Running Enthusiasts

    On Unveils Flagship Store In Singapore: More Than Retail, It’s A Community Hub For Running Enthusiasts

    Swiss-based shoe company, On, has marked its entry into Southeast Asia with the launch of its premier store at Jewel Changi Airport in Singapore. Covering an impressive 9300 square feet over two levels, the retail space is designed to reflect the brand’s ‘Dream On’ ethos, presenting an environment that is simultaneously practical and inviting.

    The Vision Behind the Store

    On’s CEO, Martin Hoffman, expressed that the store is not simply a retail outlet, but rather a fusion of innovation and community. The exterior of the store draws its inspiration from Singapore’s picturesque coastal running tracks, while the interior introduces customers to the brand’s unique technologies through interactive displays.

    Highlights of the store include a modular ‘Magic Wall’ designed for quick shoe try-ons, and an introduction to On’s patented innovations such as their CloudTec cushioning and Speedboard technologies. The ground floor of the store is dedicated to the Performance Zone, which showcases technical footwear and clothing items. This includes popular models like the Cloudmonster and Cloudrunner shoes, as well as the upcoming ‘Zendaya x On’ ‘Zone Dreamers’ collection and the LightSpray material innovation.

    More Than Just Retail

    The upper level of the store houses the Lifestyle and Expansion Zones, offering a diverse range of products. Customers can explore a tennis section co-created with tennis legend Roger Federer, a lifestyle wall featuring popular styles like the Cloudtilt and Cloud 6, and an outdoor section presenting travel-ready designs, including the Cloudultra and Cloudrock models. Customers can also get a sneak peek at On’s upcoming kids’ range.

    In addition to the retail offering, the store aims to become a community hub, hosting weekly group runs, training sessions, and workshops. The store will also serve as the headquarters for the On Run Club in Singapore.

    Hoffman stated that the ambition is to create an environment that not only showcases their cutting-edge products but also fosters a community of running enthusiasts. He believes that this commitment to community connection resonates with Singapore’s dynamic fitness culture and strengthens their presence in the region.

    Questions & Answers

    What is the concept behind On’s new store in Singapore?
    The new store is based on On’s ‘Dream On’ concept. It aims to be more than just a retail space, serving as a place where innovation meets community. The goal is to showcase their innovative products while also nurturing a community of passionate runners.

    What unique features does the store offer?
    The store offers a modular ‘Magic Wall’ for quick shoe try-ons and interactive displays introducing On’s proprietary technologies. It also houses a Performance Zone, Lifestyle and Expansion Zones, and will host weekly group runs, training sessions, and workshops.

    How does the new store align with Singapore’s culture?
    The store’s focus on community connection aligns with Singapore’s vibrant fitness culture. It aims to foster a community of running enthusiasts, thereby strengthening On’s regional presence.