Tag: poltrona frau

  • Poltrona Frau has opened a new retail space in China

    Poltrona Frau has opened a new retail space in China

    Italian furniture maker Poltrona Frau has opened a new retail space in Ningbo, China. The new 340sqm, single-floor shop presents a range of living spaces that alternate between living area and bedroom, dining room and home office according to the Poltrona Frau philosophy.

    The retail concept is designed to convey the atmosphere of a real home.

    Pieces on display include classic and contemporary designs, from early 20th century armchairs to recent Chinese lighting collections. The store features an area dedicated to showcasing the brand’s leather bookcase.

  • Poltrona Frau Tokyo opens door

    Poltrona Frau Tokyo opens door

    Italian furniture brand Poltrona Frau has opened its first showroom in Tokyo.

    Covering two floors, the 366sqm store’s design is inspired by the firm’s Via Manzoni showroom in Milan.

    Its opening in the culture/fashion/design district of Aoyama represents an important step for the company’s strategy to expand in Asia. It already has a distribution presence in 350 cities.

    The showroom’s layout combines historical and contemporary pieces, from the 1930s Vanity Fair armchair to the GranTorino sofa and the Archibald armchair, both designed by Jean-Marie Massaud.

    Poltrona Frau was founded in 1912 by Sardinian-born Renzo Frau in Turin.