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  • Byron Bay Cookies Unveils New Protein-Plus Range: Healthier Indulgence on its 35th Anniversary

    Byron Bay Cookies Unveils New Protein-Plus Range: Healthier Indulgence on its 35th Anniversary

    Byron Bay Cookies is celebrating its 35th anniversary with the introduction of the Protein Plus Cookie range. These are 60g cookies, each individually packed, with protein content ranging from 16g to 18g and fibre content from 5g to 6g.

    Healthier Cookie Option

    The company claims that their new range of protein-rich cookies contains about 45% less sugar and 60% fewer carbohydrates compared to their original cookie lineup. This makes the new range a healthier choice for consumers who are conscious about their sugar and carbohydrate intake.

    Three Delicious Flavours

    The Protein Plus Cookie range comes in three delectable flavours: White Choc Macadamia, Milk Choc Chunk, and Triple Choc. These delicious options give customers variety and make it easier for them to incorporate these healthier cookies into their diet.

    Availability and Pricing

    The new range is set to be available on the company’s website from this month onward, with a recommended retail price of $6 per cookie.

    Bill Quayle, the owner and director of Byron Bay Cookies, believes that protein is not just a fleeting trend, but a lifestyle choice. He said, “We know our customers have been looking for something that delivers extra nutritional benefits, while still delivering on the taste and indulgence that we’re known for.”

    Questions & Answers

    What is the protein and fibre content of the new Protein Plus Cookie range from Byron Bay Cookies?
    Each 60g cookie from the new range contains between 16g to 18g of protein and 5g to 6g of fibre.

    What flavours does the Protein Plus Cookie range come in?
    The range comes in three flavours: White Choc Macadamia, Milk Choc Chunk, and Triple Choc.

    Where can customers purchase the new Protein Plus Cookie range and how much does it cost?
    The cookies are available on the company’s website from this month, with a recommended retail price of $6 per cookie.

  • Ferrero Rocher Sweetens the Season: Introduces New Festive Treats to Christmas Range

    Ferrero Rocher Sweetens the Season: Introduces New Festive Treats to Christmas Range

    This festive season, Ferrero Rocher is enriching its Christmas assortment with two additional seasonal products, aimed at gifting and holiday merriment.

    New Additions to the Festive Selection

    The first of these holiday additions is Ferrero Rocher’s “Merry Christmas Gift Pack”. Priced at $15, this pack includes 10 individually packaged chocolates along with a gift tag that can be personalised to suit the recipient.

    The second product is the “Christmas Cracker” by Ferrero Rocher. This item, priced at $7.50, promises to bring a candy-focused twist to traditional table decorations. It contains five chocolates aimed at satisfying those after-dinner sweet cravings.

    Enhancing the Existing Collection

    These new introductions serve to supplement Ferrero Rocher’s existing festive range. The current collection comprises a variety of gift-centric products specially curated for the holiday season, such as Ferrero Rocher Origins, Ferrero Rocher Bell, Ferrero Rocher Star, and the Ferrero Rocher Christmas Tree.

    All of Ferrero Rocher’s products stay true to the brand’s signature format – a whole hazelnut cloaked in a creamy filling, enclosed within a crunchy wafer, and finally, enrobed in chocolate.

    Questions & Answers

    What are the new additions to Ferrero Rocher’s Christmas lineup?
    The new additions are the “Merry Christmas Gift Pack” and the “Christmas Cracker”.

    What does the Ferrero Rocher Christmas Cracker offer?
    The Ferrero Rocher Christmas Cracker offers a sweet take on traditional holiday table decorations with five chocolates inside, intended to be an after-dinner treat.

    What is the signature style of Ferrero Rocher chocolates?
    Ferrero Rocher chocolates are known for their whole hazelnut surrounded by a creamy filling, encased in a crisp wafer and coated in chocolate.

  • Table Of Plenty Unveils Nostalgia-infused Miniature Rice Cakes: A Delicious, Nutritious Treat Available Nationwide

    Table Of Plenty Unveils Nostalgia-infused Miniature Rice Cakes: A Delicious, Nutritious Treat Available Nationwide

    Table of Plenty, a cherished family food brand based in Australia, has recently unveiled its new product, miniature rice cakes, available in two different packaging options.

    A Nostalgia-Infused Treat

    Taking a trip down memory lane, the new product line melds together the sweet, comforting taste of milk chocolate and the vibrant visual appeal of rainbow sprinkles atop rice cakes. This innovative product promises to serve as a delightful treat for customers, harking back to the simpler times of childhood.

    Two Packaging Sizes

    These bite-sized rice cakes are being offered in two different packaging sizes to cater to varying customer needs. The smaller 102g box contains six pouches, while a larger 200g family pack is also available. These are being sold at Woolworths stores across the nation, priced at $7 and $10.50 respectively.

    Nutritional Content

    Table of Plenty has made sure that while these mini rice cakes bring joy to the taste buds, they also provide nutritional benefits. Each serving is said to contain whole grains and has a low-calorie count, making it a guilt-free indulgence. Additionally, these treats are gluten-free, lending them to a broader range of dietary preferences. They are also fructose-friendly and suitable for vegetarians, further enhancing their appeal to a wide variety of consumers.

    Questions & Answers

    What is the new product that Table of Plenty has introduced?
    Table of Plenty has introduced mini rice cakes, which are milk chocolate-topped and sprinkled with rainbow sprinkles.

    Where can these mini rice cakes be purchased and how much do they cost?
    These mini rice cakes can be bought from Woolworths stores across Australia, with the 102g box priced at $7 and the 200g family pack priced at $10.50.

    What are the dietary benefits of these mini rice cakes?
    The mini rice cakes are made with whole grains and have a low-calorie count. They are also gluten-free, fructose-friendly, and suitable for vegetarians.

  • Steggles Launches New Flavours In Tenders Range, Exclusively At Woolworths

    Steggles Launches New Flavours In Tenders Range, Exclusively At Woolworths

    Steggles, a renowned poultry brand, has announced the introduction of two unique flavours to its popular Steggles Tenders line. These new offerings will be available exclusively at Woolworths locations starting next week.

    Inventing New Flavours

    The upcoming additions to the Steggles Tenders range are Sweet & Spicy and Korean Style. Both these flavours have been carefully created using 100% chicken tenderloins. Not only are these new variants bursting with taste, but they also come with a 4-star health rating, making them a healthier choice for consumers.

    These new products uphold Steggles’ commitment to quality and health. They are free from artificial flavours and colours, and they contain no added preservatives or hormones. The new Sweet & Spicy and Korean Style Steggles Tenders will be available in 600g packs.

    Prioritising Convenience

    Steggles is not just focused on taste and health; the brand also prioritises consumer convenience. The new chicken tenders can be prepared in just 25 minutes, making them an ideal choice for individuals and families seeking quick, healthy, and tasty meal options.

    Steggles was bought by Baiada in 2009. Since then, it has continued to provide fresh, chilled, and frozen chicken and turkey products to its loyal customer base.

    Questions & Answers

    What are the new flavours introduced to the Steggles Tenders line?
    The new flavours introduced to the Steggles Tenders line are Sweet & Spicy and Korean Style.

    What is the health rating of the new Steggles Tenders flavours?
    The new Steggles Tenders flavours carry a 4-star health rating.

    What is the commitment of Steggles towards the health of its consumers?
    Steggles is committed to providing healthier food options. Their products are free from artificial colours and flavours and do not contain any added preservatives or hormones.

  • Koh Disrupts $2.3b Laundry Industry With Groundbreaking Sensitive Skin Product Range

    Koh Disrupts $2.3b Laundry Industry With Groundbreaking Sensitive Skin Product Range

    Australian cleaning company, Koh, is making a strategic entrance into the nation’s $2.3 billion laundry industry by introducing a trilogy of products that leverage advanced enzyme technology and are tailored for sensitive skin.

    The New Laundry Range

    Koh is set to release three new products: Sensitive Laundry Detergent Sheets, Sensitive Laundry Liquid, and Sensitive Stain Remover. These offerings are designed to streamline laundry tasks by providing less but more potent alternatives as substitutes for several traditional items.

    The revamped Sensitive Laundry Liquid incorporates Lipex Evity, a specialty lipase enzyme created to dissolve stubborn greasy stains like body oils, sunscreen, and cooking fats. These stains often present a tough hurdle for many eco-friendly or sensitive skin products.

    The Sensitive Stain Remover features a unique combination of five enzymes: protease, amylase, cellulase, mannanase, and lipase. This blend is engineered to address a wide spectrum of household stains, sidestepping the use of bleach, synthetic scents, or optical brighteners.

    Revolutionizing the Cleaning Industry

    “The residential cleaning sector is undergoing rapid changes,” said Charli Walters, Koh’s CEO. She further added, “Customers are increasingly scrutinizing the ingredients and efficacy of the products they use, and we view this as an excellent opportunity to redefine what effective, sustainable cleaning should look like.”

    Koh’s venture into the laundry segment places it in direct competition with established mass-market brands as well as those with an eco-focused ethos.

    Questions & Answers

    What is the new product range that Koh is introducing?
    Koh is launching a three-product range, including Sensitive Laundry Detergent Sheets, Sensitive Laundry Liquid, and Sensitive Stain Remover.

    What unique features does Koh’s new laundry liquid offer?
    The updated Sensitive Laundry Liquid uses Lipex Evity, a specialist lipase enzyme, to break down stubborn greasy stains like body oils, sunscreen, and cooking fats.

    What is the aim of Koh’s new product range?
    Koh aims to simplify laundry routines by providing fewer, more concentrated options that can replace multiple traditional items and set a new standard for effective, responsible cleaning.

  • Ferrero Partners With Paramount: Paw Patrol Meets Kinder Surprise In Phygital Play Innovation

    Ferrero Partners With Paramount: Paw Patrol Meets Kinder Surprise In Phygital Play Innovation

    Ferrero’s Kinder Surprise has embarked on a collaboration with Paramount to introduce a new chocolate egg range that carries a Paw Patrol theme.

    An Exciting Partnership

    In every chocolate egg, a toy inspired by one of the eight characters from Spin Master’s preschool series, Paw Patrol, can be found. The characters include favorites such as Chase, Marshall, Skye, and Everest.

    The collaboration also incorporates the use of the Applaydu app. This app provides children with the opportunity to access an augmented reality experience which brings the collectible toys from the Kinder Surprise eggs to life. This combination of physical and digital play – or ‘phygital’ play – adds an extra layer of interactive fun to the experience.

    A Magical Combination

    Antony Foulet, the marketing manager of Kinder ANZ, has expressed excitement about the collaboration. He remarked that Paw Patrol is a favorite among families with young children. By merging the delicious Kinder chocolate with the adventurous spirit of Paw Patrol, the partnership is bound to create magical moments that will inspire curiosity, imagination, and play.

    The Paw Patrol-themed Kinder chocolate eggs are available in major grocery and convenience stores throughout the country. Each egg retails at a recommended price of $2.80.

    Questions & Answers

    Which characters from the Paw Patrol series are included in the Kinder Surprise eggs?
    The Kinder Surprise eggs contain toys inspired by eight characters from the series, including popular characters Chase, Marshall, Skye, and Everest.

    What unique feature does the collaboration offer through the Applaydu app?
    The collaboration offers an augmented reality experience through the Applaydu app that brings the toys found in the Kinder Surprise eggs to life, creating a ‘phygital’ play experience.

    Where can consumers purchase the Paw Patrol-themed Kinder Surprise eggs?
    The Paw Patrol-themed Kinder Surprise eggs are available in major grocery and convenience stores nationwide.

  • Altina Launches Avec Flowstate: A Revolutionary Non-alcoholic Wine With Functional Ingredients

    Altina Launches Avec Flowstate: A Revolutionary Non-alcoholic Wine With Functional Ingredients

    Altina, a producer of non-alcoholic wines, has introduced Avec FlowState to the market. This innovative beverage fuses dealcoholised wine with functional ingredients.

    The Avec FlowState Range

    The Avec FlowState range includes two distinct varietals. One is the FlowState Shiraz, a full-bodied red wine that boasts a rich blend of dark berries, soft tannins, and delicate spice. The other offering is FlowState Mango Spritzer, a light and tropical spritz that combines the flavors of mango and citrus.

    These unique beverages feature a special blend of L-theanine and magnesium. According to Altina, this combination of ingredients has been designed to support mental clarity and balance the nervous system.

    Christina Delay, Altina’s co-founder, has shared her excitement about the new product line. “FlowState is more than just another non-alcoholic wine,” she stated. “It represents a completely new category. Not only does it provide the depth and pleasure of premium wine without the downsides like hangovers or foggy minds, it also adds functional ingredients instead of simply eliminating alcohol. This redefines what a celebratory drink can be.”

    Production and Availability

    Each Avec FlowState bottle is filled with wine that is delicately dealcoholised to retain its flavour and character. This is then combined with botanicals to enhance its complexity.

    The Avec FlowState collection is priced at a recommended retail price of $150 for a set of six bottles. Customers can purchase the range online, as well as at independent bottle shops and grocery stores across the country.

    Questions & Answers

    What is the Avec FlowState range?
    The Avec FlowState range is a line of non-alcoholic beverages produced by Altina. It includes two varietals: FlowState Shiraz, a full-bodied red wine, and FlowState Mango Spritzer, a light, tropical spritz.

    What makes Avec FlowState different from other non-alcoholic wines?
    Avec FlowState is unique as it combines dealcoholised wine with functional ingredients, like L-theanine and magnesium, to promote mental clarity and balance in the nervous system.

    Where can the Avec FlowState range be purchased?
    The Avec FlowState collection can be bought online and is also available in independent bottle shops and grocery stores nationwide.

  • Haigh’s Chocolates Unveils ‘best Of Australia’ Collection Inspired By Nation’s Distinctive Flavours

    Haigh’s Chocolates Unveils ‘best Of Australia’ Collection Inspired By Nation’s Distinctive Flavours

    Haigh’s Chocolates, a renowned confectionery brand, has recently unveiled a unique collection, the ‘Best of Australia’. This collection draws inspiration from the fascinating landscapes, breathtaking coastlines, and distinctive regional flavours that Australia is known for.

    Australian Essence Captured in Chocolates

    Peter Millard, the CEO of Haigh’s Chocolates, praises the creativity of the brand’s chocolatiers in curating this special collection. He says it effectively encapsulates the diverse and remarkable flavours of Australia.

    Unveiling the Collection

    The ‘Best of Australia’ collection is a gourmet assortment featuring:

    – Dark Cabernet Sauvignon Ganache: A white chocolate ganache, flavoured with Cabernet Sauvignon from Margaret River, enrobed in dark chocolate.
    – Milk Chardonnay Ganache: A milk chocolate ganache infused with Chardonnay from the Hunter Valley, cloaked in milk chocolate.
    – Milk Leatherwood Honey & Walnut Nougat: A nougat that uniquely combines Tasmanian Leatherwood Honey and Australian walnuts, coated in milk and white chocolate.
    – Dark Bush Spiced Almonds: South Australian almonds covered in dark chocolate that’s been infused with bush spices.
    – Australian Collection Box: A collection of nine milk and dark chocolates, perfectly paired with wines from regions such as the Hunter Valley, Margaret River, and McLaren Vale.

    Their offerings also include the Australian Single Origin Milk Chocolate Tablet, made from cocoa beans cultivated in the northernmost part of Queensland.

    Special Launch Collaboration

    In celebration of the collection’s launch, Haigh’s has collaborated with Robert Gordon Australia to create a custom pottery mug. The mug is beautifully painted in red ochre and comes filled with Haigh’s Milk Scorched Almonds. Hannah Gordon, director of Robert Gordon Australia, expressed her delight and honour at being able to contribute her family’s craftsmanship to the esteemed Haigh’s Chocolates.

    Availability

    The ‘Best of Australia’ collection will go on sale starting October 7. It will be available in Haigh’s Chocolates stores located in Adelaide, Melbourne, Sydney, and Canberra. Additionally, the collection will also be sold online for those who prefer e-shopping.

    Questions & Answers

    What inspired the ‘Best of Australia’ collection by Haigh’s Chocolates?

    The collection was inspired by Australia’s captivating landscapes, stunning coastlines, and unique regional flavours.

    What can we expect in the ‘Best of Australia’ collection?

    The collection includes a variety of chocolates such as Dark Cabernet Sauvignon Ganache, Milk Chardonnay Ganache, Milk Leatherwood Honey & Walnut Nougat, and Dark Bush Spiced Almonds. It also features an Australian Collection Box consisting of nine milk and dark chocolates.

    When and where will the ‘Best of Australia’ collection be available?

    The collection will be available from October 7 in Haigh’s Chocolates stores across Adelaide, Melbourne, Sydney, and Canberra. It will also be available for purchase online.

  • Zooper Dooper Unveils Fan-inspired Summer Carnival Range: A Celebration Of Australian Flavours

    Zooper Dooper Unveils Fan-inspired Summer Carnival Range: A Celebration Of Australian Flavours

    Zooper Dooper, the popular Australian ice confection brand, has recently launched its Summer Carnival range. This exciting new line features six unique flavours inspired by suggestions from the brand’s dedicated fan community.

    Flavours of The Summer Carnival Range

    The Summer Carnival collection includes the following flavours: Orange Mango, Musk, Cola Spider, Pineapple Passionfruit, Blueberry Raspberry, and Toffee Apple. This diverse range of flavours is sure to cater to the wide taste preferences of the brand’s customer base.

    Engaging the Fan Community

    The development of the Summer Carnival range was not a singular effort. Over a year ago, Zooper Dooper made an appeal to its fan base via Instagram, encouraging them to share their ideal flavours. This initiative sparked extraordinary engagement, garnering over 815,000 views and receiving 720 comments.

    Georgia Fink, the brand manager at Bega Group, expressed her appreciation for the Zooper Dooper community’s enthusiastic response. “We were overwhelmed by the passion of our Zooper Dooper community,” said Fink. “This launch is a celebration of that energy and our way of expressing gratitude to the Aussies who make Zooper Dooper what it is today, with their desired flavours.”

    Availability of The New Range

    Consumers eager to try the new Summer Carnival range can now find it at Woolworths and independent retail outlets. Furthermore, for a limited period, the range will also be available at Coles stores across the country.

    Questions & Answers

    What are the flavours included in Zooper Dooper’s new Summer Carnival range?
    The Summer Carnival range features six flavours: Orange Mango, Musk, Cola Spider, Pineapple Passionfruit, Blueberry Raspberry, and Toffee Apple.

    How were the flavours for the Summer Carnival range chosen?
    Zooper Dooper engaged its fan community on Instagram for flavour suggestions, resulting in the selection of the six flavours for the Summer Carnival range.

    Where can consumers purchase Zooper Dooper’s Summer Carnival range?
    The new range is available at Woolworths and independent stores, and for a limited time, at Coles stores nationwide.

  • Tasti Products Issues Global Recall Amid Safety Concerns Over Metal Fragments In Snacks

    Tasti Products Issues Global Recall Amid Safety Concerns Over Metal Fragments In Snacks

    Tasti Products, a popular snack company, has issued a recall for numerous items including snack bars, peanuts, and snack balls. This decision follows the discovery of wire-like metal fragments in some batches of these products.

    Recall Announcement

    The recall, which is being supported by the New Zealand Food Safety (NZFS), is a safety measure to avoid serious injuries that could possibly result from consumption of the affected products. Vincent Arbuckle, the NZFS deputy director-general, has issued a statement warning consumers to refrain from consuming these products. He further advised that customers should return any affected products to the point of purchase for a refund. If a return is not feasible, the products should be discarded.

    Distribution Information

    The recalled products have been widely distributed, reaching supermarkets and retailers not only in New Zealand but also in Australia, Fiji, India, and Singapore. The food safety authorities of these countries have been informed about the recall. The specific products and batch numbers being recalled have not been publicly released.

    Investigations Underway

    According to reports, no injuries related to the recalled products have been reported yet. Arbuckle added that NZFS, in line with their standard procedures, will be working closely with Tasti Products. The aim of this collaboration is to gain a comprehensive understanding of the circumstances that led to the contamination, and to implement measures to prevent similar incidents from happening in the future.

    Questions & Answers

    What should consumers do with the recalled Tasti Products?
    Affected products should be returned to the place of purchase for a refund. If this isn’t possible, the products should be discarded.

    What countries were the recalled products distributed to?
    The recalled products were distributed to supermarkets and retailers in New Zealand, Australia, Fiji, India, and Singapore.

    What measures are being taken to prevent future incidents?
    NZFS and Tasti Products are working together to understand how this incident happened. They will be implementing preventive measures to avoid similar occurrences in the future.

  • V Energy Unveils Retro-inspired Zero-sugar Range In Bold New Flavors

    V Energy Unveils Retro-inspired Zero-sugar Range In Bold New Flavors

    Suntory Oceania has recently expanded V Energy’s ready-to-drink assortment by introducing a new zero-sugar range. Inspired by the Y2K aesthetic, the line features three exciting flavors: Strawberries & Cream, Watermelon Candy, and Cotton Candy. Available in 250ml cans, these beverages are now being sold across supermarkets and various retail outlets in Australia and New Zealand.

    The range breaks new ground in the energy drink market, embodying the spirit and identity of modern consumers who demand bold and expressive choices that make no compromises. Ruth Muller, the interim Chief Marketing Officer and Head of Research and Development at Suntory Oceania, commented on the new product line. She emphasized that the range is a reflection of a bold and fearless mindset, invoking a sense of nostalgia while remaining fresh and unprecedented.

    The packaging of these zero-sugar drinks takes inspiration from the Y2K era, sporting bold colors and metallic finishes. With this aesthetic, the company aims to appeal to a generation that is increasingly embracing retro culture.

    This is not the first innovative step by V Energy in the beverage market. The company had previously set a precedent by launching its first slow-release energy drink.

    Questions & Answers

    What is the new range of flavors introduced by Suntory Oceania for V Energy?
    The new zero-sugar range features three flavors: Strawberries & Cream, Watermelon Candy, and Cotton Candy.

    What is the inspiration behind the packaging of the new zero-sugar range?
    The packaging is inspired by the Y2K aesthetic, featuring bold colors and metallic finishes to appeal to a generation embracing retro culture.

    Where are these new zero-sugar energy drinks available?
    The products are available across supermarkets and various retail outlets in Australia and New Zealand.

  • Gippsland Dairy And Beechworth Honey Unveil Honey-infused Yoghurt Exclusively At Coles

    Gippsland Dairy And Beechworth Honey Unveil Honey-infused Yoghurt Exclusively At Coles

    Gippsland Dairy, a subsidiary of Chobani, has joined forces with Beechworth Honey to introduce two new honey-infused yoghurt products into the market.

    Exclusive Partnership Product Launch

    The dynamic collaboration merges Gippsland Dairy’s premium yoghurt with the rich, sweet flavors of Beechworth Honey’s Australian-produced honey. Shoppers can exclusively find these products on the shelves of Coles supermarkets.

    The newly unveiled range features a 160g Honey Pot blend and a Honey Praline Medley Mix-In, the latter of which includes a delightful addition of almonds. Beechworth Honey expressed their exhilaration about the new products, stating, “Tasty is beyond an understatement! We couldn’t be more excited to see this one hit the shelves.”

    Chobani’s Expansion in Australia

    This innovative launch comes on the heels of Chobani’s recent growth of its Fit portfolio in Australia. The expansion saw the debut of Fit Flip, a protein-rich Greek yoghurt product that comes with a side of crunchy mix-ins.

    Questions & Answers

    Where can customers find the new honey-based yoghurt products from Gippsland Dairy and Beechworth Honey?
    These products are exclusively available at Coles supermarkets.

    What are the new products in the honey-based yoghurt range?
    The range features a 160g Honey Pot blend and a Honey Praline Medley Mix-In, which includes almonds.

    What was the recent addition to Chobani’s Fit portfolio in Australia?
    The Fit portfolio was recently expanded with the introduction of Fit Flip, a high-protein Greek yoghurt paired with crunchy mix-ins.

  • Whole Foods Market Expands To Singapore With Exclusive Private-label Products

    Whole Foods Market Expands To Singapore With Exclusive Private-label Products

    Whole Foods Market, a renowned American gourmet grocery chain, has recently launched around 300 of its private-label products in Singapore.

    Exclusive Brand Offerings

    The assortment covers a wide range of products, including everyday grocery items, snacks, beverages, and pet food. This collection is derived from three of the grocer’s exclusive brands, namely 365 by Whole Foods Market, Whole Foods Market, and Whole Paws. All products are formulated according to the brand’s stringent ingredient regulations that prohibit the use of over 550 commonly used additives.

    Sonya Gafsi Oblisk, the Chief Marketing and Merchandising Officer at Amazon-owned Whole Foods Market, expressed the company’s commitment to making organic products more widely available. She also expressed her enthusiasm about exploring a new market where there is a growing demand for high-quality, sustainable grocery options.

    Partnership with Local Grocer

    Whole Foods Market’s products will initially be available online through the Amazon Singapore website and Amazon Fresh. The items will later be physically sold exclusively at Little Farms, a local premium grocer with eight branches across Singapore. This strategic partnership is designed to cater to the increasing number of health-conscious consumers who prefer clean-label and responsibly sourced products.

    Joe Stevens, the CEO of Little Farms, shared his company’s mutual commitment to quality ingredients, transparency, and responsible sourcing with Whole Foods Market. He also acknowledged the global standard set by Whole Foods Market for organic groceries.

    A Strategic Expansion

    The brand’s debut in Asia aligns with its broader growth strategy. This includes an international direct-to-consumer (DTC) expansion, new store formats such as the Whole Foods Market Daily Shop, and wider brand distribution through Amazon’s global platforms.

    Questions & Answers

    What are the exclusive brands of Whole Foods Market that have been launched in Singapore?
    Whole Foods Market has launched products from three of its exclusive brands in Singapore. These are 365 by Whole Foods Market, Whole Foods Market, and Whole Paws.

    Where will Whole Foods Market’s products be available in Singapore?
    Initially, the products will be available online on the Amazon Singapore website and Amazon Fresh. Later, the products will be physically sold exclusively at Little Farms, a local premium grocery chain in Singapore.

    What is the broader growth strategy of Whole Foods Market?
    The broader growth strategy of Whole Foods Market includes international direct-to-consumer expansion, the introduction of new store formats like Whole Foods Market Daily Shop, and wider brand distribution through Amazon’s global platforms.

  • Kinder Joy Partners With Funko To Launch Harry Potter Quidditch Collection Nationwide

    Kinder Joy Partners With Funko To Launch Harry Potter Quidditch Collection Nationwide

    Kinder Joy has teamed up with Funko, a renowned pop culture brand, to unveil the Harry Potter Quidditch Collection. This collection comprises 18 themed figurines and accessories that can be found inside Kinder Joy’s signature twin-chambered chocolate eggs.

    Character Figurines and Quidditch Accessories

    The collection includes a variety of characters from the Harry Potter franchise such as Harry Potter, Hermione Granger, Ron Weasley, Draco Malfoy, and Cedric Diggory. Additionally, fans will be delighted to find Quidditch-related items, like Madam Hooch’s whistle and a Quaffle. Each egg contains a surprise – a collectible on one side, and Kinder Joy’s characteristic chocolate and wafer treat on the other.

    Kinder Joy aims to create exciting moments of discovery, reminiscent of the enchantment of Harry’s first flight on a Nimbus 2000. However, this time, the excitement is paired with a scrumptious chocolate treat. The thrill of finding a collectible in each egg adds to the overall enjoyment of the Kinder Joy experience.

    Availability and Pricing

    The Kinder Joy x Harry Potter Quidditch Collection is available nationwide. Consumers can find these unique products at Coles and other leading retailers. Each egg is priced at a recommended retail price (RRP) of $3.30.

    Questions & Answers

    What is included in the Kinder Joy x Harry Potter Collection?
    The collection includes 18 different Harry Potter-themed figurines and accessories within Kinder Joy’s twin-chambered chocolate eggs.

    Where can I buy the Kinder Joy x Harry Potter Collection?
    The collection is available nationwide at Coles and other leading retailers.

    What is the price of each Kinder Joy x Harry Potter egg?
    Each Kinder Joy x Harry Potter egg has a recommended retail price (RRP) of $3.30.

  • Chobani Launches High-protein, No-added-sugar Fit Flip Yoghurt In Australia

    Chobani Launches High-protein, No-added-sugar Fit Flip Yoghurt In Australia

    Chobani, the popular yoghurt brand, has extended its product line in Australia with the introduction of its high-protein Greek yoghurt, Fit Flip, which comes with a crisp, crunchy side serving.

    High-Protein, Sugar-Free Yoghurt for Everyday Snacking

    The Fit Flip range from Chobani offers 16 grams of protein per serve, making it an ideal choice for those seeking a post-exercise recovery snack. It is also beneficial for anyone seeking a convenient and healthy snack option, with no added sugar.

    Delicious Flavour Combinations

    Fit Flip is being introduced in three exciting flavour combinations. The first is a combination of rich vanilla Greek yoghurt teamed with roasted almonds, crispy cocoa soy crisps, and dark chocolate with no added sugar.

    There’s also a tantalizing banana Greek yoghurt variant that comes with roasted peanuts, soy crisps and dark chocolate. Adding to the selection is a variant featuring salted caramel Greek yoghurt paired with coated peanuts, cocoa soy crisps, dark chocolate and choc fudge.

    Availability

    The new Fit Flip yoghurt range from Chobani is now on sale at Coles and Woolworths retail outlets across Australia.

    Questions & Answers

    What is the protein content of the new Fit Flip yoghurt range?
    The Fit Flip yoghurt range offers 16 grams of protein per serve.

    Are there any sugars added to the Fit Flip yoghurts?
    No, the Fit Flip yoghurts do not contain any added sugars, making them a healthier snack option.

    Where can the Fit Flip yoghurts be purchased?
    The Fit Flip yoghurts can be found at Coles and Woolworths stores in Australia.