Tag: Schaffhausen

  • IWC Schaffhausen Unveils a Fresh Take on “The Little Prince” Masterpiece

    IWC Schaffhausen Unveils a Fresh Take on “The Little Prince” Masterpiece

    Swiss luxury watchmaker IWC Schaffhausen is set to enchant watch aficionados with the launch of two exquisite limited edition timepieces inspired by Antoine de Saint-Exupéry’s cherished novella, “The Little Prince.” This charming tribute includes the Big Pilot’s Watch Perpetual Calendar Tourbillon Le Petit Prince, distinguished as the brand’s first-ever blue ceramic perpetual calendar tourbillon, and the Big Pilot’s Watch 43 Tourbillon Le Petit Prince.

    Setting New Standards in Watchmaking

    The standout 46.5-millimeter Perpetual Calendar Tourbillon showcases a stunning blue ceramic case that elegantly honors the whimsical universe of “The Little Prince.” Complemented by an 18-carat 5N gold crown and case back ring, this sophisticated piece features the in-house calibre 51950, boasting a perpetual calendar and a captivating flying minute tourbillon positioned at 12 o’clock. Limited to a mere 100 pieces, each watch illustrates the beloved Little Prince standing upon his asteroid, taking the place of the traditional moon phase indicator.

    Celebrate Avant-Garde Design

    Next up is the Big Pilot’s Watch 43 Tourbillon, crafted in a chic 43-millimeter platinum case. Featuring the flying minute tourbillon at 6 o’clock, this beauty is powered by the calibre 82905, offering an impressive 80-hours of power reserve. Enhanced with IWC’s Pellaton winding system and friction-reducing Diamond Shell technology, the rotor—visible through the sapphire case back—once again showcases the whimsical figure of the Little Prince, adding a playful touch to its technical prowess.

    A Legacy of Giving

    Both timepieces are part of IWC’s long-standing collaboration with the Antoine de Saint-Exupéry Youth Foundation. This partnership, dating back to 2009, is dedicated to promoting education and literacy initiatives around the globe. By supporting young people through cultural and philanthropic means, IWC is keeping the spirit of the esteemed French aviator and author alive, working closely with Saint-Exupéry’s heirs and the foundation for nearly two decades.

    In a world where timepieces often tell tales of craftsmanship, IWC reminds us of the power of storytelling itself—turning ephemeral moments into eternal memories.

    Questions & Answers

    What is unique about the Perpetual Calendar Tourbillon Le Petit Prince?
    The watch features blue ceramic for the first time in a piece dedicated to “The Little Prince,” setting it apart in both aesthetics and craftsmanship.

    How many pieces of the Perpetual Calendar Tourbillon Le Petit Prince will be produced?
    Only 100 pieces of this exquisite timepiece will be made, making it a true collector’s item.

    What is the goal of the IWC partnership with the Antoine de Saint-Exupéry Youth Foundation?
    The partnership aims to support global initiatives in education and literacy, empowering youth through cultural and philanthropic efforts inspired by Saint-Exupéry’s legacy.

  • Studio City retail tenants revealed

    Studio City retail tenants revealed

    Studio City and Taubman Asia, have revealed the lineup of fashion brands that will open inside The Boulevard at Studio City.

    A mix of fashion-forward labels and internationally-renowned luxury brands include Macau’s first Balmain, Macau’s first Belstaff, and Tom Ford’s largest store in Asia, amongst many others. The selection was assembled by Taubman Asia and Melco Crown Entertainment’s combined team of retail specialists to meet Chinese consumers’ increasing desire to express their individuality through high quality, expertly crafted clothing and accessories. Bespoke and personal services will be offered to ensure our shoppers take center stage.

    Taubman says The Boulevard at Studio City will bring “an unparalleled shopping experience” to Studio City.

    “Unlike any retail offering to be found in Asia, the unique 35,000 sqm ‘immersive’ retail entertainment environment brings shopping to life by ‘transporting’ visitors to high-energy street-scapes and entertaining them at every turn with featured streets and squares inspired by iconic shopping and entertainment locations, including New York’s Times Square and Hollywood’s Beverly Hills,” Taubman said in a statement.

    “At the futuristic Times Square Macau, inside The Boulevard at Studio City, a variety of entertainment from ‘virtual’ musicians to film stars will be shown through holographic projections.

    “Leveraging our global expertise increating extraordinary retail environments, and our exceptional relationships with the world’s leading brands, our talented team in Asia has brought together an exciting mix of brands for The Boulevard at Studio City,” said René Tremblay, president of Taubman Asia.

    “Our merchandising and management services are the industry standard for performance and excellence. We are thrilled to welcome these brands to our latest project and are committed to supporting them for the long term.”

    List of brands:

    Aeronautica Militare
    Balmain
    Bank of China
    Belstaff
    Boss
    Bottega Veneta
    Bulgari
    Cigar Emporium
    Coach
    Cosmos Food Station
    Din Tai Fung
    Dunhill
    Emporio Armani
    Fendi
    Girard-Perregaux
    Givenchy
    Glashutte Original
    Graff
    Gucci
    Hide Yamamoto
    Hublot
    ICBC
    Trattoria Il Mulino
    Image Digital
    IWC Schaffhausen
    Jaeger-LeCoultre
    Jaquet Droz
    kate spade new york
    Kenzo
    Longines
    McCafe
    McDonald’s
    MCM
    Michael Kors
    Montblanc
    Philipp Plein
    Piaget
    Prada
    Rainbow
    Rimowa
    Roberto Cavalli
    Saint Laurent Paris
    Shiki Hot Pot Restaurant
    Starbucks
    Tag Heuer
    T Galleria Beauty by DFS
    Tiffany & Co.
    Tom Ford
    UM
    Vacheron Constantin
    Valentino
    Van Cleef & Arpels
    Versace Collection
    Ermenegildo Zegna
    Zenith