Retail News CRM

Tag: SK Planet

  • BGF Retail outlines KRW30bn online investment

    BGF Retail outlines KRW30bn online investment

    BGF, owner of Korean c-store chain CU, has boosted its stake in online grocery business Hello Nature.

    Founded in 2012, Hello Nature offers compact packaged-grocery deliveries. It was bought by SK Planet in 2016. Its sales reached US$9 million last year.

    Investing 30 billion won (US$28 million) for a controlling 50.1 per cent stake, BGF will run Hello Nature as a joint venture.

    “The online premium grocery shopping market is a blue ocean which has been growing rapidly every year,” said BGF chief Lee Keon-jun.

    BGF aims to build Hello Nature into the leading online grocery platform within the next five years by connecting its delivery service to 13,000 CU stores across Korea.

    Hello Nature will also consider consider expanding into the offline market.

    Demand for online delivery services for fresh food in Korea has been increasing rapidly thanks to the growing number of one-person households – 5.28 million in 2016, accounting for 27.8 per cent of all household types in the country.

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  • SK Planet and Samsung sign for online partnership

    SK Planet and Samsung sign for online partnership

    Samsung Electronics Southeast Asia and Oceania has signed a memorandum of understanding with global platform innovator SK Planet on an eCommerce partnership in Southeast Asia.

    Signed in Singapore, the deal aims to promote Samsung’s brand presence and provide increased convenience and access to the Korean company’s products in Southeast Asia through online shopping sites 11street Malaysia, 11street Thailand and Elevenia in Indonesia.

    This follows Samsung and SK Planet collaborating in the South Korean domestic market.

    During the past four years, SK Planet has grown in overseas markets by leveraging its expertise from 11street Korea. SK Planet has launched its eCommerce platform into new markets every year, beginning in 2013 with Turkey’s N11.com, where it became market leader in two and a half years, followed by Elevenia in Indonesia, 11street Malaysia and, this month, 11street Thailand.

    “Our official launch was a great success with more than 3000 partners, customers and media joining,” says 11street Thailand CEO Hong Cheol Jeon. ‘This collaboration with Samsung will help to strengthen our partnership in Thailand and enhance our customers’ online shopping experience.”

    Samsung has an official shop-in-shop page on 11street, complemented by delivery and installation by authorised distributors. The page lets consumers search, browse and buy Samsung products easily, as well as access online-only products, pre-sale offerings and promotional discounts.

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  • 11street Thailand launched by SK Planet

    11street Thailand launched by SK Planet

    Korean-headquartered online marketplace 11street has launched in Thailand.

    Parent company SK Planet says 11street Thailand is the first Korean-owned eCommerce marketplace to open in the Southeast Asian nation.

    An opening ceremony was held at Bangkok’s CentralWorld shopping centre this week, and prominent advertising livery has appeared on BTS stations to promote the brand.

    Korean actor Song Joong-ki and Thai actress Mew Nittha, who feature in marketing for the business, attended the launch event.

    Thailand is the fourth overseas market for SK Planet, a division of SK Telecom. It follows Turkey, Indonesia and Malaysia.

    11Street Thailand will offer “millions of trendy high-quality products at competitive prices,” the company said.

    “11Street will be a leading eCommerce firm that promotes the Korean wave in retail industry,” 11Street Thailand CEO Jeon Hong-cheol said. “We expect our entrance to Thailand will stimulate Korean manufacturers and ICT firms to make their presence felt in Southeast Asian markets.”