Tag: Sneakersnstuff

  • Swedish retailer Sneakersnstuff making debut in Tokyo

    Swedish retailer Sneakersnstuff making debut in Tokyo

    Stockholm-based retailer Sneakersnstuff is about to open a flagship store in Tokyo, its first Asia location.

    The retailer, known for its sneakers, said the Tokyo store will open on December 14 on Log Road in Daikanyama, which is home to high-end boutiques and restaurants.

    Designed by Stockholm-based design studio Bofink, the store will combine the best of both Scandinavian and Japanese design. And more than just a retail space, it will be a multifunctional lifestyle store with an inclusion of a cafe.

    “It features handcrafted and handmade furniture by Swedish and European artists and furniture makers, beautiful and unique colorways, traditional Japanese heritage materials, 3D-printed pieces and more,” Sneakersnstuff said in a statement.

    Tokyo will be Sneakersnstuff’s seventh location worldwide, joining Stockholm, London, Berlin, New York, Los Angeles and Paris.

    The retailer first announced a plan to expand into Asia in October last year.

  • Sneakersnstuff reveals expansion plan in Asia

    Sneakersnstuff reveals expansion plan in Asia

    Swedish boutique athletic footwear retailer Sneakersnstuff has announced plans for an Asian expansion.

    According to co-founder Erik Fagerlind, the brand is targeting a presence in Seoul and Tokyo next year, after opening in Los Angeles late this year. The move is designed to smooth out options for further expansion in the region.

    “It’s easier for us to open another store in Europe than another store in the US because we already have that machinery in place,” said Fagerlind. “So our focus is to build the machinery in Asia so we can open up stores.”

    Sneakersnstuff has stores in Stockholm, London, Paris, Berlin and New York City.