Tag: subscriptions

  • Taiwan Plans Ban on Auto-Renewing Subscriptions with Fines up to NT$50 Million

    Taiwan Plans Ban on Auto-Renewing Subscriptions with Fines up to NT$50 Million

    Taiwan will ban automatic subscription renewals for digital services and require explicit user consent, the Executive Yuan announced in Taipei.

    Companies that conceal renewal terms face fines of up to NT$50 million ($1.57 million) per violation under proposed regulatory amendments. The cabinet said service providers must scrap pre-ticked consent boxes and allow customers to manually confirm any recurring payment schedule through a clearly labeled checkbox.

    Contract Rules and Cancellation Parity

    The Ministry of Digital Affairs will amend the Mandatory and Prohibited Clauses for Standard Contracts in Online Retail Transactions to enforce the ban. Under the updated framework, platforms must clearly disclose subscription durations, recurring fee structures and cancellation procedures before a customer signs up.

    Ending a recurring plan must become as simple as starting one. Regulators will require businesses to build cancellation workflows that match the ease of their sign-up funnels. Platforms must also send a separate advance notice to users before any scheduled renewal charge goes through.

    Under Article 42 of the Fair Trade Act, initial concealment of subscription terms carries fines between NT$50,000 and NT$25 million ($1,570 to $784,831). Operators that fail to fix non-compliant interfaces before a set deadline face recurring penalties ranging from NT$100,000 to NT$50 million for each infraction.

    Targeting Dark Patterns in Digital Commerce

    Scrutiny over subscription traps has sharpened across Asia-Pacific markets as streaming, software and direct-to-consumer apps shift revenue models toward recurring billing. Regulators across the region are cracking down on deceptive user interface designs, commonly known as dark patterns, that lock shoppers into recurring payments with hidden clauses and overseas corporate registrations.

    Taiwanese consumer protection rules will also void hidden terms entirely. Under Article 12 of the Enforcement Rules of the Consumer Protection Act, clauses presented in ways that are difficult to detect or understand will not legally bind the subscriber.

    The policy overhaul follows legislative questioning by Chinese Nationalist Party (KMT) lawmaker Liao Hsien-hsiang, who highlighted user financial losses tied to overseas digital providers. The cabinet is working against a one-month timeline to formalize the regulatory draft and submit the revised contract provisions.

  • KDDI Launches Paid Consumer AI Assistant Buffmee in Japan

    KDDI Launches Paid Consumer AI Assistant Buffmee in Japan

    Japanese telecom operator KDDI launched Buffmee, a consumer artificial intelligence assistant that charges JPY 980 a month for verified search and study tools. The service runs on Google Cloud and restricts query answers exclusively to curated materials from licensed book publishers, magazines and specialized databases.

    Unlike general-purpose chatbots that scrape the open internet, Buffmee functions as a closed ecosystem where users can cross-check answers directly against partner citations. The platform targets daily consumer queries across education, cooking, sports, parenting, business and personal finance.

    Curated data over open web searches

    KDDI designed the app to address rising consumer frustration with unverified AI search results and hallucinations. Partner publishers provide copyrighted and premium texts to the platform, gaining a controlled digital distribution channel while KDDI secures proprietary content for its model.

    Users interact through structured shortcuts and dedicated buttons designed to reduce prompt writing. The software includes tools for text summarisation, data analysis, image generation, daily planning, test problem creation and digital flashcards.

    Freemium tiers and study tools

    The service operates on a two-tier pricing structure. The free tier caps usage at 100 chat sessions and 10 image generation requests per day, while the JPY 980 (USD 6.50) monthly subscription removes all volume limits. KDDI is offering the premium tier free for the first year to build initial consumer adoption.

    Asian telecom operators are increasingly shifting from commodity network access into branded consumer digital services to defend average revenue per user. While regional peers in Southeast Asia and South Korea have focused primarily on enterprise AI contracts and customer care automation, KDDI is taking subscription software directly to retail mobile subscribers through curated publisher partnerships.

    KDDI will track conversion rates as early adopters reach the end of their 12-month free promotional period and transition onto the standard monthly billing cycle.

  • Your App Store subscriptions could now charge you more without explicit permission

    Your App Store subscriptions could now charge you more without explicit permission

    Apple’s auto-renewable subscriptions, just like any other automated payment method, can save you a lot of time, especially if you pay for many services. But Cupertino has recently updated its policy, and if you are on a tight budget, you should be even more careful from now on.

    In a blog post, the Cupertino company announced that — starting now —, if the price of a subscription rises and certain criteria are met, the developers could bill you automatically for the next period without requiring you to opt in again for the service. In terms of the specific conditions for this to happen, Apple stated that the price increase must occur only once a year, must not exceed $5 and 50% of the subscription fee, or $50 and 50% for an annual membership price, and must be permissible by local law.

    Apple will, of course, notify you in advance of the price increase via email, push notification, and a message within the app. If you wish, it will also inform you how to view, manage, and cancel your subscriptions.

    It’s important to know that for all subscription price increases above the thresholds, exceeding the annual limit, or occurring within territories where the law requires it, the subscription won’t automatically renew. In this case, you have to manually opt in for the service before the increase takes effect.

    Previously, when there was a price increase, Apple notified you of the change in pricing, and you were automatically opted out of the service. Then you had to manually choose to re-subscribe if you wanted to continue paying for the app in question. But, according to Apple, this method has led to unintentionally interrupted services, as many users just missed or forgot about the opt-in prompt. This is why the Cupertino company decided to introduce the new policy and now, if you are willing to pay the higher price, you don’t have to do anything, because the service will continue to work.

    Of course, it’s very probable that you could miss Apple’s opt-out notifications as well, or forget to cancel your subscription in time before the price change goes into effect. Presumably, this is why the Cupertino company decided to set a threshold. Furthermore, in most cases, you can cancel your subscription at any time, so if you forgot to opt out when it was time, in the worst-case scenario, you lose a few extra bucks.

  • TikTok is testing paid subscriptions to allow creators to charge for their content

    TikTok is testing paid subscriptions to allow creators to charge for their content

    A TikTok spokesperson said that TikTok is testing paid subscriptions. This new feature would allow TikTok creators to charge followers with a subscription to their content.

    TikTok’s spokesperson didn’t provide specific information about the testing and how this new feature may work. The spokesperson also didn’t provide any information about pricing or possible subscription plans.

    Currently, TikTok has a few monetization features in place to enable its creators to earn more. Fans can send money to creators via their profiles, and viewers can purchase virtual gifts using the app and then send them to creators, which they can exchange for real money.

    TikTok said, “We’re always thinking about new ways to bring value to our community and enrich the TikTok experience.”

    The Information report comes right after Instagram revealed that it had begun testing a similar subscription feature. As previously reported, Instagram’s subscription feature is currently available only to ten content creators, but Instagram said that this number would increase in time. The prices of Instagram’s subscriptions may vary from $0.99 to $99.99 per month, and creators will be able to select the prices of the subscriptions themselves. Subscribers will have access to exclusive Instagram Stories as well as Instagram Live, which is a real-time video stream.

  • Apple defends its 30% cut of in-app purchases

    Apple defends its 30% cut of in-app purchases

    This coming Monday the CEOs of Apple, Alphabet, Amazon, and Facebook will testify before the U.S. House Judiciary Antitrust Subcommittee. Each of the four firms is being investigated for alleged anti-competitive behavior. Alphabet is Google’s parent company and Google is being accused of putting its products ahead of the competition when it comes to search results. It also is accused of forcing phone manufacturers to use Google Search and Chrome as the default search engine and browser on phones using the licensed version of Android. Amazon’s large share of the e-commerce market is under scrutiny and Facebook has a large share of the social networking scene.

    And that leaves Apple. The company is being investigated for taking a 30% cut of in-app payments and subscriptions made through the App Store (although the cut on subscriptions drops to 15% after the first year). Because Apple doesn’t allow iOS users to sideload apps from third-party app stores, it forces users to pay Apple’s prices for apps. The so-called 30% Apple Tax has led companies like Spotify and Netflix to stop accepting new subscribers from the App Store. And to make matters worse, Spotify competes directly with Apple’s own Apple Music app.

    The App Store is part of Apple’s fast-growing Services unit. After the number of iPhones it shipped peaked in fiscal 2015, the company decided that it would be a shrewd move to concentrate on a large number of active iPhone users worldwide. Apple could continue to generate profits from these consumers even without selling them a new iPhone by having them sign up for a service with a recurring subscription plan. Apple set a goal to hit $50 billion in Services revenue by fiscal 2020 from the $25 billion it took in during fiscal 2016. So far, halfway through fiscal 2020, Apple is on track to take in $52 billion in services revenue for the year. This unit includes Apple Music, Apple Pay, Apple News+, Apple Arcade, iCloud, iTunes, Apple Care+, the App Store, and more. Speaking of the App Store, it brings in twice the revenue of the Android app storefront, the Google Play Store.

    It is estimated that the App Store brings in $15 billion in revenue for Apple annually which is approximate twice the haul brought in by the Google Play Store despite the much larger share of the smartphone market that is owned by Android. The latter has approximately 85% of the connected handset market, but still, it trails badly when it comes to collecting revenue from its app storefront.

    The Wall Street Journal published Apple’s defense and the tech giant says that it does not run a monopoly. Instead, it says that the revenue it takes in from the App Store comes from a small percentage of the two million apps that are available from the store. One argument that Apple often cites on its behalf is that the 30% it charges is still cheaper than what software developers were paying to distribute their products to stores prior to the 2008 launch of the App Store.

    Apple decided to run a comparison study that sought to compare the App Store with other “digital marketplaces” including ones run by Amazon, Microsoft, Uber, and Walmart. Economists at Analysis Group, commissioned by Apple, came to the conclusion that the 30% cut charged by Apple is in line with the cut taken by Google and other peers. It is below 37% and 31% cuts taken by ticket sellers StubHub and Ticketmaster, respectively.

    European competition attorney Damien Geradin, who co-authored a study on this topic a couple of months ago, said that the App Store fee structure is “uneven.” He notes that while apps like Tinder pay 30% of their App Store sales to Apple, Uber and Airbnb don’t pay anything. “Problems are much deeper than the 30%,” he said.