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Tag: unveils

  • Mastercard Unveils Phone. Passport. Mastercard Campaign: Revolutionizing Travel in Southeast Asia with Seamless Digital Payments

    Mastercard Unveils Phone. Passport. Mastercard Campaign: Revolutionizing Travel in Southeast Asia with Seamless Digital Payments

    Mastercard has launched a new campaign aimed at making travel across Southeast Asia more seamless and rewarding for consumers. The initiative, named “Phone. Passport. Mastercard”, primarily focuses on improving the payment experience for travelers journeying through Indonesia, Malaysia, Singapore, Thailand, the Philippines, and Vietnam. Developed in conjunction with issuing banks and merchant partners, the program provides access to over 300 promotions that cover dining, shopping, accommodation, transport, and leisure activities throughout the region.

    Enhancing Travel with Seamless Payments

    At the heart of the campaign is Mastercard’s effort to streamline the travel experience with digital payment solutions. The company is positioning its payment network as an essential tool for travelers along with their smartphones and passports. Whether it’s for transport, accommodation, or dining, travelers can access offers while depending on Mastercard’s secure payment infrastructure, which leverages technologies such as tokenisation, multi-factor authentication, and fraud monitoring for secure cross-border transactions. The initiative is aimed at reducing friction during travel and allowing consumers to focus on their experiences rather than worrying about payment logistics.

    Boosting Regional Businesses

    The campaign also seeks to aid regional merchants and tourism-related businesses by connecting them with consumers traveling along Southeast Asia’s busiest routes. According to Dheeraj Raina, Senior Vice President and Head of Integrated Marketing and Communications for Southeast Asia at Mastercard, “Southeast Asia is one of the most rewarding regions in the world to explore today – rich in culture, nature, food, and unforgettable experiences, often just a short trip away.” The campaign aspires to make travel across the region more accessible while encouraging consumers to discover local businesses and experiences.

    As Southeast Asia continues to reap the benefits of robust tourism flows, improved air connectivity, and growing demand for regional leisure travel, Mastercard’s campaign aims to position itself at the heart of the travel payment journey. The initiative will run until December 2026, reinforcing Mastercard’s strategy of integrating payment services more closely with consumer lifestyle and travel experiences.

    Questions & Answers

    What is the goal of Mastercard’s new campaign?
    The goal is to make travel across Southeast Asia more seamless and rewarding by streamlining the payment experience for travelers and providing them access to various promotions.

    How does the campaign benefit regional businesses?
    The campaign aims to aid regional merchants and tourism-related businesses by connecting them with consumers traveling along Southeast Asia’s busiest routes, potentially driving more business to these establishments.

    Until when is the campaign expected to run?
    The campaign is expected to run until December 2026.

  • Lacoste Unveils New Flagship Store in Historic Hong Kong Pedder Building, Bolsters Brand with Local Artistic Collaborations

    Lacoste Unveils New Flagship Store in Historic Hong Kong Pedder Building, Bolsters Brand with Local Artistic Collaborations

    In a strategic move to align its retail footprint with a site steeped in local history and prominent architecture, Lacoste has inaugurated a new flagship store in Hong Kong. This elegant location is situated in the Central district’s Pedder Building, a Grade 1 historic structure with a rich history that dates back to 1933. The premises had previously been home to Shanghai Tang’s flagship, as well as a briefly operated Abercrombie & Fitch store.

    Store Design and Collaborations

    The store’s interior layout showcases a modern reinterpretation of the building’s original arches, cleverly employing them as spatial dividers to create distinct sections for womenswear, menswear, sportswear, and the brand’s iconic polo line. Lacoste has gone the extra mile to tailor the design elements of the store to the local context; this includes an eye-catching neon installation and a series of customisable apparel patches inspired by local visual aesthetics.

    The flagship store also serves as a platform for the brand’s collaborations with both regional and international artists. Hong Kong-based artist Alvin CK Lam has contributed a unique interior painting inspired by the Pedder Building’s facade and the city. The store also features furniture pieces manufactured by Belgian artist Mathilde Wittock of MWO Design. These pieces, made from upcycled tennis balls, are a creative nod to Lacoste’s tennis history and commitment to circular design initiatives.

    Collection Highlights

    To celebrate the store’s opening, Lacoste has rolled out a limited-edition Hong Kong capsule collection. This collection features graphic interpretations of Victoria Harbour, the skyline of the city, and the Pedder Building. Customers can also shop for items from the brand’s Spring/Summer 2026 runway collection at the store.

    Commenting on the new flagship store, Eric Vallat, CEO of Lacoste, said, “We wanted to encapsulate Lacoste’s identity in a way that reverberates with Hong Kong’s cultural vitality. While Lacoste has its roots in tennis, the brand has always gone beyond sports. This store encapsulates a lifestyle defined by movement, elegance, and freedom.”

    Just last month, Lacoste revamped its branding, introducing a new typography, colour palette, and a fresh look for its iconic crocodile logo. The updated typography brings back serif characters, giving a nod to earlier versions of the brand’s visual language.

    Questions & Answers

    What is unique about the interior layout of the new Lacoste flagship store in Hong Kong?

    The store utilises the original arches of the Pedder Building as spatial boundaries, creating separate sections for different product lines.

    Who are some of the artists Lacoste collaborated with for this store?

    Lacoste collaborated with regional artist Alvin CK Lam, who created a custom interior painting, and Belgian artist Mathilde Wittock, who designed furniture pieces using upcycled tennis balls.

    What is significant about the limited-edition Hong Kong capsule collection?

    The collection features graphic interpretations of Victoria Harbour, the city skyline, and the Pedder Building, symbolising a connection between the brand and the local context.

  • Hermes Unveils Culture-Inspired Redesign of Expanded Osaka Store at Hilton Plaza East

    Hermes Unveils Culture-Inspired Redesign of Expanded Osaka Store at Hilton Plaza East

    Luxury fashion house Hermès has unveiled its newly revamped store at Hilton Plaza East, with a fresh design that pays homage to the surrounding culture and scenic beauty. Parisian architectural firm RDAI is credited with the store’s stunning redesign, which now extends over two storeys, each dedicated to an immersive display of Hermès’ 16 distinguished métiers.

    The updated store boasts an eclectic range of Hermès offerings, from their sought-after leather goods and chic fashion accessories to their signature perfumes and beauty products. Delicate jewellery, elegant watches, and a curated selection of home décor collections add to the store’s luxuriant appeal.

    Interplay of Culture and Nature in Design

    Incorporating a blend of geometric elements and dynamic materials, the store’s redesign has masterfully incorporated motifs inspired by Osaka’s local culture. These are complemented by a winged horse and floating clouds, symbolising Hermès’ annual theme, ‘Venture Beyond’.

    The store’s facade has been strikingly adorned with Mino-yaki ceramic tiles reflecting hues of green and blue, designed to imitate the shimmering reflections of water. This theme is carried into the store’s interiors which combine natural mineral surfaces in earthy tones with contrasting teal accents.

    Reimagined Storefront and Artwork Display

    The storefront windows bear the artistic touch of renowned French artist Matthieu Cosse. His art installations present an intriguing blend of celestial landscapes and theatrical elements, lending a dreamlike quality to the store’s exterior.

    The redesigned store also serves as a gallery for curated artworks from the Emile Hermès Collection and the Hermès Collection of Contemporary Photographs, seamlessly incorporated into the boutique’s inviting layout.

    This unveiling at Hilton Plaza East forms part of a broader renovation initiative by Hermès, with recently updated boutiques in Taipei and Hong Kong exemplifying the brand’s commitment to a refreshed and contemporary store experience.

    Questions & Answers

    What was the inspiration behind the redesign of the Hermès store at Hilton Plaza East?
    The store’s redesign was inspired by the local culture and natural landscapes of Osaka.

    Who was involved in the redesign process?
    Paris-based architecture studio RDAI was responsible for the store’s redesign, with French artist Matthieu Cosse reimagining the storefront windows.

    What can customers expect to find in the revamped store?
    The store offers a wide range of Hermès products, including leather goods, fashion accessories, perfumes, beauty products, jewellery, watches, and home collections. It also showcases curated artworks from the Emile Hermès Collection and the Hermès Collection of Contemporary Photographs.

  • Diptyque Unveils Flagship Store on Hong Kongs Hollywood Road, Blending Parisian Chic with Local Culture

    Diptyque Unveils Flagship Store on Hong Kongs Hollywood Road, Blending Parisian Chic with Local Culture

    Diptyque, the prominent fragrance brand, has extended its presence in Hong Kong with the inauguration of a flagship store on Hollywood Road. This move comes as an expansion of its initial street-level concept store, which was launched in the same location a year prior.

    Positioned in the Central district, the 100 square meter, two-story boutique embodies a Parisian-inspired interior design aesthetic. The store’s aesthetics pay homage to the architectural and cultural heritage of Hong Kong. An eye-catching feature is the green, double-story facade, with a neon installation embedded in the upper-floor window. This vibrant piece is the brainchild of renowned Hong Kong artist Jive Lau.

    On stepping inside, one can observe an intricate blend of traditional Parisian apartment elements, fused with mosaic details inspired by the old-style storefronts and antique shops in Hong Kong. The ground floor gives prominence to an expansive wooden island display, exhibiting a range of products and gift items. Fragrance and home collections are also showcased within wall niches peppered around the area.

    The first floor plays host to a number of collections, inclusive of the Les Mondes de Diptyque and Les Essences de Diptyque ranges. Also featured on this level is an Art of Body Care section, boasting a fresco by the Redfield and Dattner design studio.

    According to Diptyque, the primary aim behind this flagship store was to curate an immersive retail experience. This concept revolves around the themes of fragrance, home decor, and body care rituals. Established in Paris in 1961, Diptyque is a specialist in fragrances, scented candles, and decorative objects. It currently runs multiple outlets and counters throughout Hong Kong, including locations at IFC Mall, Harbour City, and K11 Musea.

    Questions & Answers

    What inspired the interior design of the new Diptyque flagship store?
    The interior design draws inspiration from traditional Parisian apartments and Hong Kong’s cultural and architectural heritage, evident in the mosaic detailing echoing older shopfronts and antique stores.

    What kind of collections does the Diptyque store house?
    The store houses various collections including Les Mondes de Diptyque and Les Essences de Diptyque, as well as an Art of Body Care section.

    What is the concept behind Diptyque’s Hong Kong flagship store?
    The concept of the store is to provide an immersive retail experience centered around fragrance, home decor, and body care rituals.

  • Miniso Unveils First-of-its-Kind ‘Miniso Friends’ Store in Malaysia: A New Era of IP-led Retail Experience

    Miniso Unveils First-of-its-Kind ‘Miniso Friends’ Store in Malaysia: A New Era of IP-led Retail Experience

    Miniso, a leading retailer, has unveiled its inaugural ‘Miniso Friends’ concept store in Malaysia. This move aligns with the company’s initiative to expand its intellectual property-centered retail and experiential schemes throughout Southeast Asia.

    Store Location and Details

    The brand-new store is situated at LaLaport BBCC, with a sprawling area of about 14,000 square feet, making it one of Miniso’s most spacious outlets in the market. The concept primarily revolves around intellectual property (IP). Approximately 62% of the store’s 6500 products are affiliated with licensed and proprietary characters.

    The Product Strategy

    The product range is key to Miniso’s strategy, aiming to attract a larger audience and stimulate sales through character narratives and brand collaborations. The store showcases renowned franchises such as Stitch, along with Miniso’s own IP, YoYo.

    Enhancing Customer Experience

    The store’s design is conceived to amplify customer engagement. To augment the shopping experience, the store incorporates grand installations and interactive photo zones. This concept is particularly aimed at younger shoppers, especially Generation Z, who have a fondness for immersive and shareable retail spaces.

    Expansion Plans

    The rollout of this store comes close on the heels of Miniso’s debut of its first ‘Miniso Land’ concept in Malaysia earlier in the month.

    Questions & Answers

    What is unique about Miniso’s new concept store in Malaysia?
    The ‘Miniso Friends’ concept store is unique as it is focused on intellectual property with around 62% of its products linked to licensed and proprietary characters.

    How does Miniso plan to enhance customer engagement at the new store?
    Miniso aims to boost customer engagement by introducing large installations and interactive photo zones at the new store, thereby improving the overall shopping experience.

    Who is the target demographic for the Miniso Friends concept store?
    The Miniso Friends concept store specifically targets younger shoppers, particularly from Generation Z, who are known to appreciate immersive and shareable retail spaces.

  • South Korean Scent Sensation Tamburins Unveils Fairy-tale Flagship Store in Daikanyama, Tokyo

    South Korean Scent Sensation Tamburins Unveils Fairy-tale Flagship Store in Daikanyama, Tokyo

    Tamburins, a prominent fragrance brand based in South Korea, has recently inaugurated its latest flagship store in Daikanyama, marking its fifth establishment in Tokyo.

    A Modern-Day Wonderland

    The two-story venue is designed to resemble a whimsical fairytale, complete with a 13-meter tall sculpture of a dachshund dog. The brand invites customers to immerse themselves in a unique and sensory-rich environment that blends scent and spatial design. The store’s launch also includes the release of an exclusive egg perfume and other special gift items.

    Tamburins was established in Seoul in 2017. Initially launched as a beauty-focused offshoot of Iicombined – the parent organization of the renowned eyewear brand, Gentle Monster, the brand has flourished under the leadership of Hankook Kim. Its first flagship store was opened in the Sinsa-dong district of Seoul.

    Store Features and Product Range

    The store boasts an array of features designed to enhance the shopping experience. This includes a photo booth for customers to capture their visit, a relaxing lounge area for them to unwind, and ample display spaces. The company affirms that the flagship store carries the complete range of Tamburins products.

    Questions & Answers

    What is the concept behind the design of Tamburins’ newest store?
    The Daikanyama flagship store is designed to resemble a whimsical fairytale, with a 13-metre tall sculpture of a dachshund dog.

    What unique features does the Daikanyama flagship store offer?
    Besides its unique design, the store includes a photo booth, a lounge space, and large display areas to enhance the shopping experience.

    What is special about the launch of the new Tamburins store?
    The store’s launch includes the release of an exclusive egg perfume and other special gift items.

  • Swiss Sportswear Giant On Unveils First Standalone Store in Seoul, Invigorating South Korea’s Retail Scene

    Swiss Sportswear Giant On Unveils First Standalone Store in Seoul, Invigorating South Korea’s Retail Scene

    Swiss sportswear label, On, has unveiled its inaugural standalone shop in South Korea, furthering its direct-to-consumer reach within the nation.

    Strategically Located in Seoul

    The store, nestled within Seoul’s Hannam district, signifies On’s maiden standalone brand space in the Korean market. This launch builds upon the brand’s initial direct retail outposts in Yeouido and Jamsil, which were established in the previous November.

    The shop encompasses three floors, with the lower level spotlighting On’s running collection. The higher levels are dedicated to lifestyle, tennis, outdoors, and children’s merchandise.

    The basement has been repurposed as a hub for running, functioning as a space for community gatherings, such as running club meets and in-store events tied to the local running community.

    Inspired by Seoul’s Night Running Routes

    The store’s aesthetic borrows elements from Seoul’s evening running paths. The use of lighting and reflective surfaces aims to replicate the dynamic movement and visual ambiance of the city post-sunset. The storefront’s design elements also nod towards the nearby Han River.

    According to Rebecca Cai, On’s APAC GM, the brand anticipates the store to serve as a central spot for their running community. This is especially relevant with the looming Seoul Marathon. The brand also hopes the space will allow customers to fully immerse themselves in On’s universe, and personally interact with their latest performance and design innovations.

    This inauguration aligns with the company’s ongoing efforts to widen its retail footprint across Asia. Just this week, On launched its most expansive store in China, situated at Shenzhen MixC World. This two-story outlet covers approximately 802 square meters.

    Questions & Answers

    What does the new On store in Seoul offer?
    The store provides a wide array of sportswear, including running, lifestyle, tennis, outdoor, and kids’ products. Additionally, it will serve as a hub for community activities related to running.

    What is unique about the design of the new store?
    The design of the store is inspired by Seoul’s night running routes, with lighting and reflective surfaces that mimic the city’s atmosphere after dark. The facade also pays homage to the nearby Han River.

    What recent expansion efforts has On undertaken in Asia?
    On has been actively expanding its retail network in Asia. Along with the new standalone store in South Korea, it recently opened its largest store in China, located in Shenzhen MixC World.

  • Miniso Unveils Malaysia’s First Miniso Land: A Mega Retail Experience at Sunway Pyramid

    Miniso Unveils Malaysia’s First Miniso Land: A Mega Retail Experience at Sunway Pyramid

    Miniso, the global retail brand, has inaugurated its first ‘Miniso Land’ in Malaysia, situated at the Sunway Pyramid mall. This new establishment has become the largest in Southeast Asia operating under the brand name.

    The Land of Miniso

    Located on the first floor of the mall, the expansive store covers around 1700 square meters. It brings forward a larger format retail concept, primarily focusing on Intellectual Property (IP) collaborations and engaging retail design. The store is home to over 8000 products, with more than 70% of the items crafted with licensed or proprietary IP characters.

    Thematic Retail and Interactive Zones

    The store features 15 distinct sections, each with a unique theme for retail and interactive purposes. These zones merge product displays with character installations, offering photo opportunities for visitors. The store houses a range of product categories such as mystery toys, stuffed toys, house accessories, drinkware, and a vast collection of beauty and skincare items.

    Spotlight on IP Collaborations

    The store showcases collaborations with licensed brands such as Sanrio and Monchhichi, while also highlighting Miniso’s in-house IP portfolio, including the YoYo series. The store’s visual appeal is further enhanced with ten large-scale Yo-Yo sculptures, emphasizing the brand’s focus on visual merchandising and social media engagement.

    Expansion Strategy

    The ‘Miniso Land’ concept is a significant part of the company’s expansion strategy. The brand aims to create themed environments and character-driven merchandising, with IP-related products constituting the majority of their inventory.

    This concept was first launched in Shanghai and has since grown to multiple locations across China and international markets such as Thailand, Spain, Indonesia, and Australia.

    Questions & Answers

    What is the size of the new Miniso Land in Malaysia?
    The new Miniso Land in Malaysia covers around 1700 square meters.

    What is unique about the Miniso Land concept?
    Miniso Land focuses on creating themed environments and character-driven merchandising, with a majority of the products being IP-related.

    Where was the first Miniso Land introduced?
    The first Miniso Land was introduced in Shanghai.

  • Dior Unveils Largest Southeast Asia Outlet In Bangkok: A New Era Of Luxury Retail Experience

    Dior Unveils Largest Southeast Asia Outlet In Bangkok: A New Era Of Luxury Retail Experience

    Dior Beauty has unveiled its most expansive outlet in Southeast Asia, located in the Siam Takashimaya section of Bangkok’s IconSiam center. This move marks a strategic expansion in one of the most significant luxury consumer markets in the region.

    The latest Dior store exemplifies the firm’s innovative global retail strategy. It offers a curated selection of fragrances, makeup, and skincare products, all under one roof. The focus is on delivering a tailored and immersive retail experience for the brand’s discerning customers.

    A standout feature of the boutique is the private VVIC Lounge, a space meticulously designed for personalized beauty consultations. Additionally, beauty enthusiasts can indulge in Dior La Suite, an exclusive room offering bespoke facials using the brand’s cutting-edge skincare technology.

    Fragrances play a pivotal role in the store’s unique ambiance. The exquisite La Collection Privee Christian Dior is showcased in a distinct area, shaped in collaboration with the celebrated perfume creation director, Francis Kurkdjian. The boutique offers a host of customization services, such as refillable Amphora bottles and engraving.

    The boutique’s makeup area features top-tier products crafted under the guidance of Peter Philips, the creative and image director for Dior Makeup. This includes popular items like Rouge Dior and Dior Forever. Moreover, skincare ranges like Dior Prestige, Dior Capture, and L’Or de Vie are displayed with innovative digital diagnostic tools that help customers select suitable products.

    Since the dawn of the Year of the Horse, IconSiam has seen a rise in its luxury portfolio with several upscale brand debuts. One such example is Moncler, which opened its first company-owned store in Thailand at the IconSiam retail complex.

    Questions & Answers

    What is the standout feature of the new Dior Beauty boutique?
    The standout feature is the private VVIC Lounge, a space designed for personalized beauty consultations.

    What are some of the personalization services offered at the boutique?
    The boutique offers a host of personalization services such as refillable Amphora bottles and engraving.

    What are some of the featured product ranges at the store?
    The store features popular makeup items like Rouge Dior and Dior Forever as well as skincare ranges like Dior Prestige, Dior Capture, and L’Or de Vie.

  • Citi Unveils New Chicago Desk to Bolster Support for Korean Corporates in the US Market

    Citi Unveils New Chicago Desk to Bolster Support for Korean Corporates in the US Market

    Citi, the American multinational investment bank, is set to enhance its service to Korean corporate clientele with the inauguration of a new desk in Chicago.

    Expanding Coverage of Korean Corporates

    The newly launched Korea desk in Chicago is part of Citi’s strategic plan to augment its local financial support for Korean corporate clients who are penetrating the North American market. This addition builds upon Citi’s existing US coverage of Korean corporations, which was initiated in New York in 1993.

    Currently, Citi operates Korea desks around the world, including in London, Prague, Dubai, Singapore, Warsaw, Chennai, Hong Kong, Atlanta, and Monterrey.

    Growth of Korean Corporates in North America

    Citi reports that Korean corporates are quickly spreading their influence across North America, spanning a broad range of industries such as manufacturing, power, semiconductors, and services. The expansion into the United States extends beyond specific regions as businesses set up production and sales bases throughout the country, making their operations progressively widespread.

    Kyoungho Kim, the head of the corporate banking group at Citi Korea, noted the bank’s history of aiding Korean corporates. He highlighted how Citi Korea has been instrumental in bridging the financial operations of these clients’ headquarters in Korea with their overseas subsidiaries through its Korea Desks in key global markets.

    Enhanced Support for Korean Corporates in the Midwest

    The Chicago Korea Desk’s introduction marks a step forward in extending this crucial service in North America. It aims to provide ample support for Korean corporates operating in the US Midwest, guiding them through their funding and financial transactions in alignment with the local financial environment.

    Questions & Answers

    What is the purpose of the new Korea desk in Chicago launched by Citi?

    The Korea desk in Chicago is intended to expand Citi’s local financial support for Korean corporate clients penetrating the North American market.

    What industries are Korean corporate clients involved in?

    Korean corporate clients are involved in a wide range of industries, including manufacturing, power, semiconductors, and services.

    What are Citi Korea’s efforts in supporting Korean corporate clients?

    Citi Korea has been pivotal in connecting the financial operations of Korean corporates’ headquarters with their overseas subsidiaries, providing consistent financial support in key global markets.

  • Coty Unveils AI-Enhanced Fragrance Concept Store in Hong Kong: A New Chapter in Perfume Retail Experience

    Coty Unveils AI-Enhanced Fragrance Concept Store in Hong Kong: A New Chapter in Perfume Retail Experience

    Coty, a leading global fragrance corporation, has inaugurated a unique retail concept store located in Mong Kok, Hong Kong. This revolutionary store, known as My Scent Edit, is situated within Langham Beauty. It is a multi-brand store, providing an immersive and interactive experience for its customers.

    Interactive Experiences and AI Incorporation

    My Scent Edit goes beyond the conventional shopping experience by incorporating various advanced technologies. It provides AI-powered digital consultations to assist customers in selecting the right products. The store also features trial zones where customers can sample various products before making a purchase. Adding to the interactive experience, the store includes an innovative AI photo booth.

    Coty has integrated AI technology into its operations following its collaboration announcement with an AI company. This partnership promised to enhance Coty’s business operations by expanding the utilization of the AI model, ChatGPT Enterprise. The company stated that its employees would have access to AI’s most robust models. This would aid their daily tasks and foster cross-functional collaboration.

    Coty underscores that human expertise remains at the core of its approach, but believes AI is a vital tool to stimulate efficiency. The company sees AI as a tool that complements and boosts the creativity and strategic thinking that uniquely defines its brands.

    Coty’s Hong Kong Presence

    In addition to the My Scent Edit store, Coty has also established another multi-brand concept, Citi Scent, located in Tsim Sha Tsui, Hong Kong.

    Moreover, Coty’s products are widely available through various distribution channels. These include department stores such as Lane Crawford and Sogo, and retailer partners like Sephora Hong Kong, Sasa, Mannings, and Watsons.

    Questions & Answers

    What is the new AI functionality in Coty’s My Scent Edit store?
    The store provides AI-powered digital consultations, trial zones, and an AI photo booth.

    What is Coty’s view on the role of AI in its operations?
    Coty maintains that human expertise is still fundamental, but believes that AI serves as an efficiency enhancer for creativity and strategic thinking.

    Where else is Coty’s presence notable in Hong Kong?
    Coty has a significant presence in Hong Kong with another multi-brand concept store, Citi Scent, in Tsim Sha Tsui, and broad product distribution through various department stores and retailer partners.

  • Heytea Unveils First Experimental ‘Lab’ Store in Canada at Toronto Eaton Centre

    Heytea Unveils First Experimental ‘Lab’ Store in Canada at Toronto Eaton Centre

    Heytea, a renowned Chinese tea chain, has recently expanded its global presence by launching its pioneering ‘Lab’ store in Canada, situated in the bustling downtown Toronto Eaton Centre. This addition to the Toronto cityscape represents a significant milestone in the expansion of the bubble tea market segment.

    Encompassing an area of 1800 square feet, the ‘Lab’ store, strategically located on the mall’s main level, is a deviation from Heytea’s conventional store design. The ‘Lab’ concept focuses on offering a range of limited-edition and innovative products instead of a standard fixed menu.

    This unique Toronto location features an exclusive selection of eight beverages, only available at this site. Many of these drinks are centred around a ‘Rock Oolong’ tea base, which Heytea leverages to enhance the appeal of its premium-priced and specialty products.

    Furthermore, the ‘Lab’ store’s menu also showcases collaborative creations developed with esteemed Toronto chef, Susur Lee. These innovative offerings incorporate high-end ingredients, including caviar, into select beverages and desserts.

    Heytea launched its initial foray into Canada in 2023 when it opened its first store in Vancouver. Since then, the company has continued to grow its Canadian presence, now boasting six stores across Vancouver and Toronto. The opening of the Toronto Eaton Centre location further solidifies its foothold in the country.

    Established in 2012, Heytea has established a significant global presence, operating approximately 4000 stores in over 330 cities worldwide. This includes more than 100 locations spread across Hong Kong, Macau, and various international markets, with over 45 stores in North America alone.

    Questions & Answers

    What is unique about Heytea’s ‘Lab’ store in Toronto Eaton Centre?
    The ‘Lab’ store deviates from Heytea’s typical store format, focusing on offering customers limited-edition and innovative products rather than a standard fixed menu.

    What specific beverages are available only at the Toronto ‘Lab’ location?
    The Toronto ‘Lab’ store offers an exclusive selection of eight drinks, many of which are centred around a ‘Rock Oolong’ tea base.

    What collaborative creations are included in the menu of Heytea’s ‘Lab’ store?
    The ‘Lab’ store’s menu features collaborative creations developed with renowned Toronto chef, Susur Lee. These unique offerings incorporate high-end ingredients like caviar into select beverages and desserts.

  • Aldi Unveils Bold Pricing Strategy: Slashes Rates on 300 Items in Battle with Major Supermarket Chains

    Aldi Unveils Bold Pricing Strategy: Slashes Rates on 300 Items in Battle with Major Supermarket Chains

    Aldi, a renowned supermarket chain, is altering its business approach to better compete with industry rivals such as Woolworths and Coles. This modification in strategy arrives shortly after Costco, another competitor, surpassed Aldi’s profits despite having a mere 15 brick and mortar establishments.

    Intensified Price War

    Aldi’s new tactic revolves around lowering the prices of around 300 selected products, aiming to provide customers with more affordable options compared to its competition. The company, in August 2025, posited that its prices are approximately 16.8% lower than the competition.

    In the words of the company spokesperson, “Our recent reductions in grocery prices present the perfect opportunity for customers to try out new products from our everyday range or to replenish their stock of beloved items.”

    Reducing Branded Goods

    Aldi Australia’s CEO, Anna McGrath, has also acknowledged that the company intends to decrease the number of branded goods available for sale. However, requests for additional commentary on this new business strategy from Aldi have thus far gone unanswered.

    During the ACCC Supermarkets Inquiry of 2024-2025, Aldi acknowledged its relatively limited product range. The company stated that it carries roughly 1,800 products, in stark contrast to the approximately 25,000 products that full-line supermarkets offer.

    Market Performance

    Aldi Australia, which commands a market share of around 9-11%, reported a sales figure of AUD 13.3 billion for the previous fiscal year and profits amounting to AUD 403.7 million.

    Questions & Answers

    What is Aldi’s new strategy to compete with Woolworths and Coles?
    Aldi is planning to decrease prices on around 300 products to provide cheaper alternatives to its competitors.

    How is Aldi’s product range different from full line supermarkets?
    Aldi carries about 1,800 products, far less than the approximately 25,000 products that full-line supermarkets typically offer.

    How is Aldi Australia performing in terms of market share and financials?
    Aldi Australia holds a market share of around 9-11%, and it reported sales of AUD 13.3 billion and profits of AUD 403.7 million in the last fiscal year.

  • Hermes Unveils Upscale Boutique in Hanoi’s Heart: A New Chapter in Luxury Retail Expansion in Southeast Asia

    Hermes Unveils Upscale Boutique in Hanoi’s Heart: A New Chapter in Luxury Retail Expansion in Southeast Asia

    Hermes, the renowned French purveyor of luxury goods, has revitalized its presence in Hanoi by relocating its boutique to a fresh, new spot on Trang Tien Street.

    Moving to a Classic Setting

    Having been in its previous location for several years, the Hermes store has now found a new home within an impressive Art Deco structure situated in the heart of Hanoi’s commercial hub. The multi-level space is set up to elegantly display the full gamut of Hermes’s 16 distinct business areas, including leather goods, fashion, and accessories.

    The interior design of the relocated store has been masterfully executed by RDAI, a renowned architecture firm based in Paris. The building’s architectural features, such as large windows and an open layout, have been utilized to their full capacity to ensure maximum natural light penetration.

    Hermes’s Growth in Southeast Asia

    Hermes first ventured into the Vietnamese market in 2008 and has been operating several additional stores, including one in Ho Chi Minh City’s Union Square. This recent boutique relocation is part of Hermes’s strategy to augment its expansion in Southeast Asia.

    In a similar vein, Hermes has recently reopened its store in Bangkok’s IconSiam mall. The newly designed, larger store space reflects the escalating demand for luxury retail in the Thai capital.

    Questions & Answers

    When did Hermes first enter the Vietnamese market?
    Hermes first made its entry into the Vietnamese market in 2008.

    What are some of the features of the new store location in Hanoi?
    The new Hanoi store, housed in an Art Deco building, boasts large windows and an open layout, designed to maximize the use of natural light. It showcases the full range of Hermes’s 16 métiers, or business areas across several floors.

    What is Hermes’s overall strategy in Southeast Asia?
    Hermes’s strategy in Southeast Asia involves expansion and growth, reflected in the relocation and redesign of its stores in high-demand areas such as Hanoi and Bangkok.

  • Clarke Quay’s CQ Unveils Exciting Revamp: 8 New Brands, Innovative Concepts & Pet-Friendly Spaces on the Horizon

    Clarke Quay’s CQ Unveils Exciting Revamp: 8 New Brands, Innovative Concepts & Pet-Friendly Spaces on the Horizon

    Singapore-based mall CQ @ Clarke Quay, owned by CapitaLand, is undergoing revitalization with the introduction of eight new brands, which will join the establishment alongside additional activity spaces and updated programming.

    Among the new additions are two food and beverage concepts. Waffle Up!, a waffle-on-a-stick brand, and Xiao Long Kan, a Sichuan hot pot chain, will bring their respective brands to Singapore for the first time. Waffle Up! will introduce its unique take on the popular breakfast dish, while Xiao Long Kan will offer visitors a Chengdu-style dining experience.

    Expanded Retail and Lifestyle Offerings

    CQ @ Clarke Quay will also see an expansion in its retail and lifestyle offerings. Eco-apparel brand Esse is launching River’s Edge Abode, a pet-friendly, multi-concept fashion store that supports artisanal craftsmanship. Swapaholic, a local platform for circular fashion, is also introducing a concept for swapping and reselling pre-loved clothing. Additionally, Rhythm Room will open a hybrid dance studio, which will also serve as a social venue.

    The mall will welcome Anytime Fitness, a 24-hour fitness center that will also host outdoor classes. This new fitness hub will stand alongside Revl’s strength and conditioning studio. Elixir Esports is also set to debut its largest 24-hour outlet at CQ this year, complete with gaming facilities, food and drink options, and esports tournaments. Lastly, a dedicated space for pets, called Furry Playzone, will be added to the mix.

    New Entertainment Options

    Zouk, the iconic anchor of CQ @ Clarke Quay’s nightlife, is expected to launch a new day-to-night lifestyle and entertainment concept.

    These changes follow the forthcoming closure of American restaurant chain Hooters’ sole Clarke Quay outlet, which concludes nearly three decades of operation at the location.

    Presently, the riverfront complex hosts approximately 70 tenants across various sectors including food and beverage, retail, fitness, and entertainment. The ongoing changes reflect the mall’s commitment to adapt to changing consumer trends and the evolving Singapore lifestyle landscape.

    Questions & Answers

    What new food and beverage brands are coming to CQ @ Clarke Quay?
    Waffle Up! and Xiao Long Kan are set to make their Singapore debut at the mall.

    What new retail and lifestyle offerings will be available at CQ @ Clarke Quay?
    Esse’s River’s Edge Abode, Swapaholic’s pre-loved clothing concept, and Rhythm Room’s hybrid dance studio are among the new additions.

    What fitness and entertainment options will be introduced at CQ @ Clarke Quay?
    Anytime Fitness and Revl’s strength and conditioning studio will open, alongside Elixir Esports’ gaming facility. Zouk will also roll out a new day-to-night lifestyle and entertainment concept.