Tag: wine import

  • Australian Wine to China

    Australian Wine to China

    Australian wine exporters expect to receive a profit boost from this week, with a further reduction of tariffs to China now in effect.

    China is now Australia’s biggest export market for wine — worth almost half a billion dollars.

    Gemtree vineyards in McLaren Vale, near Adelaide, is confident its 2016 shiraz is a good match for the Chinese market.

    The winery has a Chinese joint venture, and was one of the first to crack the market seven years ago.

    Growth has since stabilised, but from this week exporting to China may be more profitable, with tariffs down to 5.6 per cent.

    The free trade agreement has led to a staged tariff reduction from 14 per cent, hitting zero in 2019.

    “China’s now our biggest market, so this is a great chance to increase our profits,” Tony Battaglene from the Winemakers’ Federation said.

    The Chinese export market grew 50 per cent last year and wine exporter Kandy Xu said her business had also doubled.

    “[In the] beginning we exported about two containers per year, but now from last year we export 15 containers,” she said.

    She said Chinese consumers had developed a wine drinking culture and Australia was now China’s biggest supplier.

    “We’ve got around 24 per cent, 25 per cent of their market ahead of France. We’re now beating the old world at their game so that’s a really good outcome for us,” Mr Battaglene said.

    According to winemakers, about 1.8 million tonnes of grapes were crushed for wine last year in Australia.

  • China’s wine imports forecast to grow 25% in 2016

    China’s wine imports forecast to grow 25% in 2016

    The country imported 505 million litres of wines, worth about US$1.9 billion in the first 10 months of the year, a year-on-year increase of 18.01% in value, according to data released earlier by the China Association for Imports and Export of Wine & Spirits.

    The fourth quarter, as forecasted by industry insiders, is expected to continue to grow in both volume and value terms as consumers are likely to stock up on wines for the upcoming Chinese Spring Festival on January 28, as reported.

    A commentator on China’s food industry Zhu Danpeng, however, noted that the growth seen in the third quarter in particular was largely due to importers and retailers underselling their stocks, citing massive price cuts that have been rolled out by retailers, e-commerce shops and restaurants across China since the mid-autumn festival in September.

    A Sichuan-based retailer, 1919 Wines & Spirits, which topped Tmall.com’s top selling wine shop list during its 9 September Wine & Spirits Festival, saw its gross profit drop by about 5% compared with 2015, despite massive increase in sales volumes, Zhu told the newspaper, explaining how the sales increase have driven down profit margins.

    “Sales growth gained by massive price cuts are vicious growth,” he said.

    One company that has reportedly been suffering of late is Dynasty Fine Wines, which, late last month, began selling off vast quantities of top Bordeaux.