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Tag: flagship

  • Adidas football flagship opens in Guangzhou

    Adidas football flagship opens in Guangzhou

    In a world first, an Adidas football flagship has opened in southern China’s Guangzhou Teemall.

    Adidas Group Greater China MD Colin Currie describes it as an important milestone for both Adidas and Chinese football.

    “At the same time, it emphasises the group’s determination and commitment to promote the development of Chinese football.”

    On the first floor of the northern square of Teemall, the store provides the equipment of such Adidas-sponsored clubs as Associazione Calcio Milan, Bayern Munich, Chelsea, Juventus, Manchester United and Real Madrid, as well as exclusive products of superstar players like Bale, Messi and Pogba.

    Customised name-printing on jerseys is also offered.

  • Septwolves flagship merges art and fashion

    Septwolves flagship merges art and fashion

    The new Chinese menswear brand Septwolves flagship in Xiamen was designed by Prospace Asia to offer a “stereoscopic fashion experience”.

    The idea was to merge the sales area with a fashion lounge/art gallery space for the Xiamen store, the same city where the design company is based.

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    Septwolves was founded in 1990, positioning itself as a premium menswear designer and retailer with more than 3000 stores throughout China. It wanted its new flagship store to be transformed into an integrated space.

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    As customers walk through the store they come across themed displays as multi-sensory experiences involving both arts and fashion as events. The store also includes a tailor zone, books, cafe and designer boutique. At its centre is a circular stage, with the other elements of the store becoming part of an open fluid whole, rather than having separated spaces for each category.

    The central round void creates a main hall that connects both floors, and it can be transformed for temporary events. There is a mirrored ceiling over the central glass walkway, lit from beneath, with low glass sidewalls and a living green feature wall on one side.

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    Most of the store features dark brown hues to create a warm, intimate atmosphere. There are such features as suspended shelving and island display units for small pieces, like shoes and bags.

    One area, with low-level lighting, has sumptuous leather furniture that lends the air of a gentlemen’s club. In contrast, there is a brightly lit area with more casual seating and a glass-top coffee table, with garden walls in the background.

    The shop is over two levels, with a timber spiral staircase as a feature. The arched windows on the second floor are an extension of the ground-level windows.

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    RFID technology is integrated with the physical environment, supporting a fluid O2O platform to evokes a multi-sensory journey. O2O, or online-to-offline, platforms involve technology that allows brands to take advantage of the convergence of internet/mobile technologies and product-inventory data for increasing in-store sales.

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    Prospace was established in New Zealand in 1989 as a specialist retail design and interior fitout company that has worked on projects in Australia, the South Pacific, Singapore, Hong Kong, Dubai, Indonesia and Europe. Its sister agencies are Prospace China and, in Sydney, Prospace Design.

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  • Adidas Sets Goal For 3,000 More Chinese Stores

    Adidas Sets Goal For 3,000 More Chinese Stores

    Colin Currie, head of Adidas’ China operations, announced in a press conference that the sportswear company would be adding 3,000 more storefronts to the 9,000 it already operates inside the People’s Republic. Currie emphasized that these new stores wouldn’t just be rehashes of existing designs but targeted implementations of locations that focus on running, soccer and tennis equipment and apparel.

    It’s details like these that Currie hopes can help Adidas find revenue, even when the Chinese economy doesn’t seem to be making it any easier.

    “We are cautiously optimistic, but we’re far more on the optimistic side,” Currie said during the briefing.

    It’s one thing to say that Adidas is confident but another thing to actually mean it. A pledge to open 3,000 stores certainly seems like an earnest statement that can’t be easily walked back, explained that changing demographics might be why Adidas is so ready to hitch its wagon to the down-right-now Chinese economy. As more and more Chinese consumers enter the middle class, Adidas has planned, since at least 2010, to take advantage of the growing desire for sportswear, not just for fitness but as everyday dress as well.

    “We expect two-thirds of our growth to be from consumers in the lower-tier cities as they become attracted to sportswear — not just for fitness but for easy casual wear,” Currie said at an event in 2010.

    If it’s any consolation for Adidas and the Chinese economy at large, odds are both parties will succeed or fail together.

  • UNIQLO to Open First Global Flagship Store in Singapore and in Southeast Asia Region

    UNIQLO to Open First Global Flagship Store in Singapore and in Southeast Asia Region

    UNIQLO today announces that it will open its first global flagship store in Singapore, and in the Southeast Asia region, in the autumn of this year. The new store, which will be the largest UNIQLO store in Singapore and in the region, will be located in the Orchard Central mall along Orchard Road, the fashion hub of Singapore for both local residents and international visitors.

    “We are very honored, and excited, to open our first UNIQLO Global Flagship Store in Singapore. Having been a member of the local retail scene since 2009, we remain committed toward contributing to the local community and being an integral part of Singapore’s growth and future,” said Taku Morikawa, UNIQLO Southeast Asia CEO. “We will continue our effort to design and create innovative clothes that enrich the daily lives of people, as a reflection of our LifeWear philosophy,” he added.

    The Singapore Global Flagship Store will provide an extensive range of the latest lines for women, men, kids and babies, in a sales area of approximately 2,700 square meters across three levels in the Orchard Central, the first and tallest vertical mall in Singapore. Modelled on highly successful UNIQLO flagship stores around the world, customers will enjoy the best that UNIQLO has to offer, in a truly unique retailing setting – from the product range to the store’s interior and layout.

    The opening of a Global Flagship Store in Singapore highlights its prominence in UNIQLO’s expansion plans worldwide and will add to global flagship stores in key locations today, including New York’s Fifth Avenue, London’s Oxford Street, and Ginza in Tokyo. Through its innovative, high-tech displays and extensive product lineup, the new Singapore Global Flagship Store will serve as a launch pad to display the brand’s LifeWear to a wider audience. The latest UNIQLO Global Flagship Store will create more than 300 jobs in Singapore.

    UNIQLO Singapore Global Flagship Store (official name to be announced at a later date)

    Opening Date: Autumn 2016 (Planned)
    Address: 181 Orchard Rd, #01-01, Singapore 238896
    Sales Area: Approx. 2,700 square meters across three levels

    About UNIQLO LifeWear

    Apparel that comes from the Japanese values of simplicity, quality and longevity. Designed to be of the time and for the time, LifeWear is made with such modern elegance that it becomes the building blocks of each individual’s style. A perfect shirt that is always being made more perfect. The simplest design hiding the most thoughtful and modern details. The best in fit and fabric made to be affordable and accessible to all. LifeWear is clothing that is constantly being innovated, bringing more warmth, more lightness, better design, and better comfort to people’s lives.

    About UNIQLO and Fast Retailing

    UNIQLO is a brand of Fast Retailing Co., Ltd., a leading global Japanese retail holding company that designs, manufactures and sells clothing under seven main brands: Comptoir des Cotonniers, GU, Helmut Lang, J Brand, Princessetam.tam, Theory, and UNIQLO. With global sales of approximately 1.6817 trillion yen for the 2015 fiscal year ending August 31, 2015 (US $13.88 billion, calculated in yen using the end of August 2015 rate of $1 = 121.18 yen), Fast Retailing is one of the world’s largest apparel retail companies, and UNIQLO is Japan’s leading specialty retailer.

    UNIQLO continues to open large-scale stores in some of the world’s most important cities and locations, as part of its ongoing efforts to solidify its status as a truly global brand. Today the company has a total of more than 1,700 stores in 17 markets worldwide including Japan, Australia, Belgium, China, France, Germany, Hong Kong, Indonesia, Malaysia, Philippines, Russia, Singapore, South Korea, Taiwan, Thailand, U.K. and the U.S. In addition, Grameen UNIQLO, a social business established in Bangladesh in September 2010, currently operates several Grameen UNIQLO stores in Dhaka. UNIQLO manages an integrated business model under which it designs, manufactures, markets and sells high-quality, casual apparel. The company believes that truly great clothes should be supremely comfortable, feature universal designs, are of high quality and offer a superb fit to everyone who wears them.

    With a corporate statement committed to changing clothes, changing conventional wisdom and change the world, Fast Retailing is dedicated to creating great clothing with new and unique value to enrich the lives of people everywhere. For more information about UNIQLO and Fast Retailing, please visitwww.uniqlo.com andwww.fastretailing.com.

  • Uniqlo to open flagship store in Singapore

    Uniqlo to open flagship store in Singapore

    Japanese clothing brand Uniqlo is set to open its first global flagship store in Singapore and the Southeast Asia region at Orchard Road by the second half of this year.

    The store, spanning across three levels at Orchard Central (a total area of 2,700 sqm), will generate more than 300 jobs here. It will be Uniqlo’s biggest outlet in Singapore and the region.

    “We are very honoured, and excited, to open our first UNIQLO Global Flagship Store in Singapore. Having been a member of the local retail scene since 2009, we remain committed toward contributing to the local community and being an integral part of Singapore’s growth and future,” said Taku Morikawa, CEO of Uniqlo Southeast Asia.

    Uniqlo fans can expect the flagship store to provide an extensive range of Uniqlo’s latest lines for women, men, kids and babies. The store will also serve as a platform to showcase the brand’s LifeWear collection.

    There are currently 13 global flagship stores around the world, including cities such as New York, London, Paris and Shanghai.

  • DJI Korea opens Hongdae flagship

    DJI Korea opens Hongdae flagship

    DJI, the world leader in unmanned aerial vehicle technology, opened its first South Korean retail store at the weekend.

    The DJI Korea flagship has opened in the city of Hongdae in greater Seoul.

    The flagship store features the Phantom 4, the newest and most-intelligent consumer quadcopter camera (or “drone”) introduced by DJI just last week. Visitors will have the opportunity to see the Phantom 4 in action for the very first time in Korea and can test fly other models in special cages.

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    “With more and more people consuming video content on their mobile devices and the growing community of photographers and content creators, DJI sees Korea as a market with strong potential,” said DJI country manager Taehyun Moon.

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    “The DJI Korea flagship experience is an important touchpoint to connect people with our cutting-edge technology and get a sneak peek into the future. We want to provide a truly unique experience for anyone who walks into our new store.”

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    Highlights of the flagship store include:

    • Hall of Inspire:  An immersive visual experience where visitors can sit back, relax and enjoy aerial footage and content from creators around the world.

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    DJI flagship store Hongdae Korea 9

    • Customer Experience Zone: DJI pilots will perform demos throughout the day and visitors can learn about the unique features of different products.

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    • Product Showcase: Various display areas that will feature a full range of DJI products, from the newest Phantom 4 to handheld gimbals to aerial platforms for developers and business applications.

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    DJI flagship store Hongdae Korea 10

    • After-Sales Support: A dedicated team of customer-support staff will provide technical assistance, help with firmware updates and make reservations for drop-off repair.

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    The store’s exterior and interior were custom-designed to fit with both DJI’s and the Hongdae district’s vibe.  The five-story, 870 sqm store will showcase a full range of DJI’s aerial technologies and camera products.

    DJI flagship store Hongdae Korea

    The Seoul store is DJI’s second foray into retail after the December opening of its OCT Harbour shop near the company’s headquarters in Shenzhen, China.

    The DJI Korea flagship store is located at Eoulmadang-ro, 140 Mapo-gu, Seoul, Hongdae District, South Korea. Opening hours are Mon – Sun, 10am – 10pm.

    DJI flagship store Hongdae Korea 1

  • Victoria Beckham Opens Second Fashion Store

    Victoria Beckham Opens Second Fashion Store

    Singer-turned-fashion designer Victoria Beckham unveiled her second fashion store in Hong Kong on Friday (16 Mar 2016).

    The former Spice Girl launched the flagship store for her eponymous label in London in 2014, and she has now expanded her brand by opening a second retail space, which has been designed by the same architect Farshid Moussavi, in the region’s upmarket Central district.

    Victoria flew into Hong Kong last week to put the finishing touches to her store, and she tells the South China Morning Post she has been involved in all aspects of the project.

    “The process wasn’t easy… opening a store is a huge project. Together with my team, I’ve worked really hard to get to this point,” she said. “It’s important to me that I’m part of the decision making in all areas, whether that’s deciding what the changing rooms look like, to what fragrance we use in store, to what the receipts look like. I enjoy all of that, and I’m a perfectionist. I believe it’s all in the details.”

    Victoria decided to open up in Asia because she believes women there appreciate luxury, quality and well-made clothes. She adds, “I’m always struck by how aware Chinese women are when it comes to fashion… Their knowledge of trends and brands is so deep, that being here you feel like you’re really part of a fashion conversation.”

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    Victoria, who wore over-sized sunglasses and a black turtleneck dress, was surrounded by security as she opened the store in front of the large crowd. To celebrate the moment, she posted a picture of herself posing in the store and tweeted, “#VBHongKong is open for business!! I love u fashion bunnies.”

    She also posed with fans and they all made the peace sign with their hands, a nod to her Spice Girls days. In the caption, she wrote, “Loved meeting you all at my store today! #VBHongKong.”

    Victoria, a UNAIDS Goodwill Ambassador, will also attend an amfAR AIDS fundraising gala alongside Uma Thurman on Saturday (19 Mar 16).

  • New Muji flagship store in Singapore in the works

    New Muji flagship store in Singapore in the works

    Japanese lifestyle brand Muji is planning a new flagship store in Singapore.

    Masaaki Kanai, chairman of Muji’s parent company Ryohin Keikaku, said on Tuesday (Mar 15) that the new flagship store is estimated to be around 3,300 square metres and will feature more lifestyle concepts.

    “Apart from the usual Muji products, the store will have an ‘Open Muji’ concept where community creators are invited to interact with us. This is in line with our objective to create an interactive society,” said Mr Kanai, who was speaking to the media at a roundtable interview following his keynote presentation at The Innovation by Design Conference in Singapore.

    Muji, whose full name Mujirushi Ryohin translates to “no brand, good quality”, declined to reveal the specific timeline for the opening of the new store.

    The Japanese retailer currently has 10 outlets in Singapore, including a travel-concept store Muji To Go located at Changi Airport Terminal 2 and Cafe & Meal Muji, which opened at Paragon last year.

    GLOBAL EXPANSION

    The plan to add to its stores in Singapore comes as the lifestyle brand, known for its unorthodox no-brand philosophy and focus on well-designed and practical household items, is carrying out a global expansion.

    According to Mr Kanai, by 2017 Muji will likely have more overseas stores than the 284 it has in Japan, as it seeks for growth outside its mature domestic market.

    Among the top two key growth markets are China and the United States.

    “China is leading the growth due to its big population, while we had a good start in the USA where we are seeing 300 billion yen in annual turnover,” said Mr Kanai, who has worked at Muji since its founding.

    Even as concerns continue about slowing growth in China and the spending power of its consumers, Muji remains upbeat about the world’s second-biggest economy, where it intends to increase its pace of store openings to 50 per year from 2017.

    Ryohin Keikaku had 128 stores in China as of end-May 2015, its biggest market outside Japan.

    “I’m not so worried because the generation born after the 1980s are relatively well-off and they emphasize on a good lifestyle, and that’s in line with our philosophy.”

    Despite the rapid worldwide expansion, Mr Kanai emphasized that the Japanese retailer does not intend to “grow too big” and prefers to stay as a “small and medium-sized enterprise (SME)” so as to stay true to its design philosophy.

    “When a company grows too big, it’s not a good thing because the management will tend to emphasize more on ensuring a profit. That’s not our objective,” the chairman said.

    “Our objective is still to offer something useful to our consumers.”

    BRACING FOR SALES TAX HIKE

    Back in its home market, Muji is keeping an eye on the planned increase in the consumption tax, from 8 per cent to 10 per cent, in April 2017.

    Aimed at reining in Japan’s massive public debt, the sales tax was first raised from 5 per cent to 8 per cent last April. The move, however, took a toll on consumer spending and the country’s retail sales.

    To combat the negative impact, Muji lowered the retail prices of its products following the tax hike, and opted for cost-cutting measures.

    When asked whether Muji is worried about the impact of a second increase in the sales tax, Mr Kanai said: “There was certainly an impact on profit and sales during the last sales tax hike in 2014. If there’s a raise again next April, retail sales will likely come down.”

  • Christian Dior opens its largest boutique in China

    Christian Dior opens its largest boutique in China

    Designed by American architect Peter Marino, the two-level store reflects the timeless elegance of Dior, with a double-layer glass façade that emulates the iconic “cannage” motif of the couture house. Inside, the refined atmosphere is enhanced by wall art and designer pieces, part of a curated selection of a dozen contemporary art pieces.

    To celebrate the opening of the Dior Beijing China World flagship, the House presented its Spring-Summer 2016 collection at a runway show in a sumptuous blue-hued setting at the Phoenix Center. The show was attended by Christian Dior Couture CEO Sydney Toledano and A-list Chinese celebrities and artists.

    Christian Dior opens its largest boutique in China
  • Asics Bugis Junction and VivoCity in Singapore

    Asics Bugis Junction and VivoCity in Singapore

    ASICS, a true sport performance brand, has opened 2 new stores in Singapore, increasing the number of ASICS stores to 7 locally to strategically cater to an increasingly more distributed retail need.

    Located in Bugis Junction Shopping Mall, a vibrant and popular mall in the central business district, and in VivoCity, the largest retail and lifestyle destination in Singapore, these new ASICS stores will front cutting-edge ASICS footwear and apparels for running and popular sports in the region, including badminton, netball, tennis, soccer and gym training. Products are displayed with the latest ASICS visual merchandising concept congruent with innovative trends, to inspire a premium and positive shopping experience for each customer.

    ASICS’ aspirational “Mix Up Your Run” concept inspires runners to run stronger, faster and further. To activate and strengthen different muscle groups for better performance, runners train under varied regimes. Runners “run long” to build endurance and conquer the longest distances, “run natural” to give the muscles a completely different workout, “run fast” to break the speed limit and attain new PB (personal best) and “run tough” to stimulate agility and improve balance.

    In line with the ASICS visual merchandising concept, finding the best footwear has now been simplified with colour coding; “RUNLONG” (in blue), “RUNNATURAL” (in magenta), “RUNFAST” (in orange) and “RUNTOUGH” (in green). Customers can easily select the right footwear by looking for footwear displayed with the relevant colour codes.

    Running enthusiasts will be spoilt for choice with the comprehensive range of footwear available in the store, including the much awaited GEL-KINSEI 6, GT-2000 4, GEL-KAYANO 22, GEL-NIMBUS 17 LITE-SHOW, and GEL-QUANTUM 360.

    ASICS Bugis Junction Store, Singapore

    ASICS Bugis Junction Store, Singapore

  • House of Fraser opens first store in China

    House of Fraser opens first store in China

    UK and Ireland’s department store group House of Fraser opened its first store in China this month. The store, located Xinjiekou Sanpower Plaza (International Financial Centre) in Nanjing, covers a total building area of approximately 28,500 square meters with six floors and around 50 video screens.

    Several brands have partnered with House of Fraser to introduce its products for the first time to the Chinese market.  There are also new concepts such as Style by HoF, and a Nike Beacon store, the largest Nike beacon store in China as well as Monceau, a lifestyle and cafe.

    The store aims to provide a premium retail experience, including a VIP lounge, a VIP loyalty, and personal shopping. The world’s biggest toy chain Hamleys and the American novelty retail corporation Brookstone are adjacent to the store.

    Nanjing is the capital of the Jiangsu Province in Eastern China and has a total population of 8.2 million. Its commercial center, Xinjiekou, has a total of over 1,600 businesses and the most prosperous area in downtown Nanjing.

    House of Fraser completed its sale to Nanjing Xinjiekou Department Store, a Chinese department store chain owned by the Sanpower Group on 2 September 2014, marking an exciting beginning for the company under Chinese ownership.

    “This is an exciting time for House of Fraser and the opening of the store in Nanjing is a strong way to finish 2016. We are confident that our first store will clearly demonstrate the unique status that House of Fraser can achieve in the market, and will be a standout platform for our brand partners,” said Frank Slevin, Chairman of House of Fraser UK, in a media statement.

  • Moncler Tokyo flagship opens

    Moncler Tokyo flagship opens

    Moncler has opened a new flagship store in Japan’s highest profile shopping strip.

    The Moncler Tokyo boutique in the Ginza comprises 560 sqm spread over two floors. It was designed by Parisian architects Gilles & Boissier.

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    For years this studio’s ties with the fantastical world of Moncler have resulted in a lively partnership and the new Japan store is no exception.

    Coinciding with the opening was the launch of a new partnership with young Los Angeles artist duo,FriendsWithYou.

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    “Once again the Italian-French brand is working directly with today’s young and creative generations, interpreting and assimilating its language, sources of inspiration and moods. The universe of comic signs of the FriendsWithYou duo, their references to pop icons such as Malfi, Snowy, Happy Virus, Look Who, or the fluorescent rainbow of Mr TTT, the visual repertoire of smiling graphic clouds, of penetrating, astonished eyes, of mouths and fun monsters, are the hallmarks of a collection of puffer jackets developed in different colors that range from black to light-blue, from red to yellow, which are completed by sweatshirts, t-shirts bags and sneakers,” explains Moncler.

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    The Moncler FriendsWithYou collection will be sold in all Moncler single brand stores from the Fall-Winter 2016/17 season onwards.

     

    Moncler Ginza 2

  • German soccer big opens on Tmall

    German soccer big opens on Tmall

    European soccer powerhouse FC Bayern Munich has opened a flagship retailer on Tmall.com, China’s largest B2C purchasing web site.

    The membership, Germany’s newly topped champion, is promoting jerseys and different fan merchandise on to Chinese language shoppers via a collaboration with Tmall International, Tmall’s cross-border options supplier, and DHL eCommerce, in line with a press launch from the businesses.

    DHL eCommerce, a part of DHL, the world’s main logistics firm, will present worldwide supply providers and handle a part of FC Bayern Munich’s merchandising in China, working with Tmall International on product itemizing, order administration, achievement of orders, native distribution and returns, native customer support and market entry help.

    By opening a Tmall flagship retailer, FC Bayern Munich joins British membership Liverpool, in addition to America’s NBA basketball and NFL soccer leagues, as sports activities organisations that use the location to faucet China’s giant and rising base of followers. The German membership has an estimated 90 million followers on the mainland.

    “Making our fan merchandise accessible is essential to attach with our followers in China,” stated Bayern Munich Chairman Karl-Heinz Rummenigge in a press release.

    Jörg Wacker, FC Bayern Munich’s government board member, internationalisation and technique, added that the nation is vital to the membership’s efforts to succeed in followers worldwide and “for our market entry in China, Tmall International is the perfect platform since lots of our followers already use the platform at present. Along with our strategic companion DHL, we’ll guarantee a quick supply.”

    Tmall.com is a part of e-commerce big Alibaba Group, which operates China’s largest online-shopping marketplaces with some 350 million Chinese language customers.

    Jeff Zhang, president of China Retail Marketplaces for Alibaba, referred to as the addition of FC Bayern Munich’s unique flagship retailer to the Tmall platform “an important step in our European technique”.

    FC Bayern Munich is likely one of the world’s largest soccer golf equipment with over 255,000 members and in addition one of the crucial profitable having gained 5 Champions League titles, three Membership World Cup trophies in addition to 25 nationwide championships.