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Tag: drone

  • DJI Introduces A Smart Remote Controller With Built-In Display at CES 2019

    DJI Introduces A Smart Remote Controller With Built-In Display at CES 2019

    DJI, the world’s leader in civilian drones and aerial imaging technology, continues its tradition of making aerial technology accessible to everyone by introducing a powerful new remote controller for its drones at CES 2019. The Smart Controller features an ultra-bright display screen and controls optimized for DJI drones, allowing pilots to fly the newest drones without using a smartphone or tablet. DJI will also be exhibiting its full lineup of consumer drones and handheld imaging products at its booth at CES 2019, including the new Osmo Pocket stabilized camera, and will host exciting workshops, hands-on product demonstrations and more. Attendees can find DJI in the South Hall of the Las Vegas Convention Center.


    Smart Controller Expands Pilot Options The DJI Smart Controller expands the ecosystem of accessories built around DJI’s industry leading drone technology. Using a crisp 5.5” screen built into the controller itself, the Smart Controller allows pilots to quickly get their drone in the air without the need to connect a mobile device. It can be paired with DJI’s newest drones including Mavic 2 Zoom and Mavic 2 Pro1 which use DJI’s OcuSync 2.0 video transmission system, displaying vivid images in Full HD resolution. Drone pilots can take advantage of its compact, highly portable design that has been optimized for use in direct sunlight. It features an ultra-bright display with an output of 1000 cd/m2, twice the brightness of standard smart phones. A customizable Android dashboard supports DJI GO 4, DJI Pilot2, along with various third-party apps such as editing programs. The DJI GO 4 app also touts several new features including SkyTalk, that allows pilots to livestream the drone’s camera feed to social channels including Facebook, Instagram and WeChat so that anyone can experience the thrill of flying a drone. Another new feature is DJI GO-Share which easily transfers imagery from the Controller to your mobile device. The DJI Smart Controller brings a new level of reliability when flying, with 2.5 hours of battery life and the ability to operate in adverse temperatures as cold as -4° Fahrenheit and as hot as 104° Fahrenheit.

  • SkyPixel And DJI Kick Off The Biggest Aerial Photo& Video Contest of 2018

    SkyPixel And DJI Kick Off The Biggest Aerial Photo& Video Contest of 2018

    DJI and SkyPixel, the world’s most popular aerial photography community, are kicking off their annual SkyPixel Aerial Photo & Video Contest. Running from December 18, 2018 to February 18, 2019, the contest is a showcase for the world captured from above, and welcomes submissions from professional photographers, videographers, aerial enthusiasts and content creators around the globe.

    The 2018 SkyPixel Aerial Photo & Video Contest consists of two storytelling formats, one in photography and the other in video form. There is no restriction on the type or brand of aerial equipment, and participants can submit as many photos or videos as they wish.

    Contestants can win a range of prizes, including a Hasselblad X1D-50c camera, DJI Mavic 2 Pro drone and the new Osmo Pocket three-axis stabilized gimbal. In addition, SkyPixel will organize a series of exhibitions at different DJI Flagship Stores in 2019 to showcase the winning pieces. Select work will also be featured and introduced at workshops hosted by winners and professional photographers in conjunction with SkyPixel.

    “DJI has redefined how a drone should look like and what it can do. The compact size, portability and powerful imaging system of our drones have also made capturing amazing aerial content easier than ever before. Now anyone can take their creativity and inspirations to the skies,” said Ferdinand Wolf, Creative Director, DJI Europe. “We are seeing more and more aerial photographers and content creators sharing their unique perspectives and stories of the world via SkyPixel. With this contest, we hope to encourage more people to learn about aerial technology, and together embrace this new creative way of storytelling.”

    Since 2014, the SkyPixel online community (www.skypixel.com) has attracted professional aerial photographers and content creators from more than 140 countries. SkyPixel contests over the past three years have received over 100,000 submissions, a huge collection of extraordinary footage focusing on nature, culture, architecture, and original aerial masterpieces.

    Details of the 2018 SkyPixel Aerial Photo & Video Contest

    The video contest consists of five categories:

    • Nature: Capture footage of natural scenery, wildlife and landscapes
    • City: Showcase the beauty of urban landscapes and man-made architecture
    • Sport: Capture moments in movement and the power and energy of humans doing sports
    • Travel: Share a story about humanity, culture, or your unforgettable adventure (people should be included in these videos)
    • Creative: With your aerial techniques or intelligent features on your drone, curate a visual story to showcase your creative skills and extraordinary visual effectsVideo submissions should not be longer than five minutes and must feature at least 30 seconds of aerial footage.

    The photo contest consists of four categories:

    • Nature: Capture a moment in time and reveal the true beauty of nature
    • Architecture: Discover amazing structures from a new perspective
    • Fun: Experience the world from unique angle while capturing moments of fun
    • Sport: Capture the energy and excitement of an athlete pursuing their dreams

    No matter what categories participants decide to enter, they should always fly with caution, observe their flight environment and follow local regulations at all times.

    From these nine categories, SkyPixel and DJI will give away 49 awards, including two Grand Prizes, and nine first, second and third prizes in each category. There will also be 10 Nominated Entries that are selected by a panel of judges and 10 by popular vote, measured by which submissions get the most likes during the contest period. Contest awards include the Hasselblad X1D-50c camera, DJI Mavic 2 Pro, Osmo Pocket and other products worth a total of approximately $120, 000 USD.

    This year, the judging panel is composed of award-winning directors, photographers and influencers, including Toby Strong, a documentary photographer who has won many Emmy and BAFTA awards, and Ben Nott, one of Australia’s most prestigious directors of photography and an ACS member.

  • Hyundai investing in U.S. drone company

    Hyundai investing in U.S. drone company

    Hyundai Motor, Korea’s largest carmaker by sales, said Thursday it has invested in a U.S. unmanned aerial vehicle (UAV) company to jointly develop new products. In the investment, Hyundai Motor and Top Flight Technologies will jointly seek business opportunities in the global high-end aerial drone market, the company said in a statement.

    “In addition to solving the challenges of longer-duration flight for quadcopters, Top Flight is developing the technologies needed to enable new solutions in aerial logistics and mapping which could be useful in Hyundai’s future business,” John Suh, vice president of Hyundai CRADLE in Silicon Valley, said in the statement.

    Hyundai CRADLE is Hyundai Motor’s corporate venture and open innovation business in the United States.

    “Hyundai’s investment in Top Flight confirms its commitment to autonomous vehicles and mobility solutions, whether on the road or in the air. We fully believe that Hyundai’s world-class assembly and automation capabilities will help spur the production and deployment of aerospace-grade UAVs, more efficiently than ever,” Top Flight Chief Executive Long Phan said in the statement.

    The U.S. start-up is unrivaled in the fields of cutting-edge unmanned aerial vehicles equipped with small-sized gasoline engines that can extend flight range by charging a battery, it said. Hyundai didn’t provide how much it has invested in the U.S. start-up.

    The global UAV market is expected to grow from $5.6 billion in 2016 to $12.2 billion in 2019 and to $22.1 billion in 2026, the statement said. As UAVs are mainly used for military purposes, there is big growth potential for the commercial drone market. At present, the drone delivery services market is in the early stages of development. The concept of drone delivery services began with Amazon in December 2013. The U.S. retailer said its drone service is designed to deliver packages to customers as quickly as possible using UAVs.

  • DHL is new worldwide title sponsor for DR1 Drone Racing Series

    DHL is new worldwide title sponsor for DR1 Drone Racing Series

    DHL has signed on as the latest title sponsor for a new drone racing series – DR1 presents the “DHL Champions Series, Fueled by Mountain Dew”. This racing championship is organised by DR1 Racing, the premiere drone racing organisation that brings together top pilots and racing teams to compete at exhilarating locations throughout the world, including the Post Tower in Bonn, Germany, the headquarters of Deutsche Post DHL Group. This October and November, the races will be broadcast and streamed online by Eurosport, Fox Sports Asia and Twitch.TV, potentially reaching more than 300 million homes around the world.

    This new racing series gives DHL the opportunity to continue bolstering its leadership position in the development of drone technology, which plays a vital part in the future of logistics, and extending the reach of the DHL brand to a broader business and consumer audiences through a thrilling new sport. Locations for the first season of the DHL Champions Series are expected to include the United States, Germany and Ireland. DR1 events are already being broadcast in more than 100 countries.

    “This new racing series is an exciting opportunity for DHL to showcase our passion for drone racing and illustrate our extensive history in developing innovative and sustainable approaches towards future logistics solutions,” said Ken Allen, CEO, DHL Express. “Similar to Formula E, drone racing represents an exciting new e-racing series, which is why DHL took the opportunity to engage as the logistics partner and title sponsor for DR1’s premier league racing series.”

    DHL has been developing and testing its Parcelcopter for more than four years for deliveries in geographically ambitious areas. It has successfully deployed the Parcelcopter for fully automated deliveries in high-altitude and severe weather conditions in the Bavarian Alps and remote locations on German North Sea islands, successfully integrating them into the overall logistical processes of the DHL Parcel unit. DPDHL’s engagement in this area of research has also won the Group the “German Mobility Award 2016” (Deutscher Mobilitätspreis 2016).

    DHL Supply Chain has deployed drones in Mexico and Brazil for security surveillance, monitoring sites and assets for theft and damage. Drones can also be used as aid deliveries as part of disaster relief missions after natural disasters.

    “We are excited by the potential of innovative technologies in transforming logistics operations in the future. Drones, with their flight capabilities, for example, can significantly cut short the time needed during the last mile delivery. These innovations allow us to more efficient as well as effective in allocating resources, which in turn will benefit our customers as waiting times for deliveries get shortened and more predictable,” said Frank-Uwe Ungerer, managing director, DHL Express Singapore.

    “Our commitment to our customers remains at the core of what we do. Embracing new technologies is aligned to our company’s goal of being at the fore of innovation in logistics, so that we maintain pole position as the preferred logistics partner in Asia Pacific.”

    Joining DHL and Mountain Dew as sponsors of the Champions Series are Air Hogs, makers of the official DR1 Micro Race Drone and FPV Race Drone, and the US ARMY, which is sponsoring DR1’s Twitch Channel program, “DR1 Drone Tech” that airs before each race.

    “We are thrilled to have DHL join the DR1 organisation as the title sponsor for the DHL Champions Series Fueled by Mountain Dew,” said DR1 CEO and founder, Brad Foxhoven.

    “Along with Mountain Dew, who has been with us since our first race last year, we have established a racing series that combines epic outdoor racing, elite pilots and racing teams, and a racing format that creates excitement and engagement for the pilots, viewers and spectators.”

  • DHL to be title sponsor of DR1 Drone Racing Series

    DHL to be title sponsor of DR1 Drone Racing Series

    DHL has signed on as the new title sponsor for a new racing series – DR1 presents the DHL Champions Series, Fueled by Mountain Dew. This new racing championship is organized by DR1 Racing, the premiere drone racing organization that is bringing together top pilots and racing teams to compete at exhilarating locations throughout the world, including the Post Tower in Bonn, Germany, the headquarters of Deutsche Post DHL Group. This October and November the races will be broadcast and streamed online globally by Eurosport, Fox Sports Asia and Twitch.TV, potentially reaching more than 300 million homes.

    This new racing series gives DHL the opportunity to continue to extend its leadership position in the development of drone technology, which has a vital part in the future of logistics, as well as elevate the DHL brand to a broader audience of businesses and consumers through a thrilling new sport. Locations for the first season of the DHL Champions Series are expected to include the United States, Germany and Ireland. DR1 events are already broadcast in more than 100 countries.

    “This new racing series is an exciting opportunity for DHL to showcase our passion for drone racing and illustrate our extensive history in developing innovative and sustainable approaches towards future logistics solutions,” said Ken Allen, CEO, DHL Express. “Similar to Formula E, drone racing represents an exciting new e-racing series, which is why DHL took the opportunity to engage as the logistics partner and title sponsor for DR1’s premier league racing series.”

    DHL has been developing and testing its Parcelcopter for more than four years for deliveries in geographically ambitious areas. It has successfully deployed the Parcelcopter for fully automated deliveries in severe, high-altitude and weather conditions in the Bavarian Alps as well as to remote locations on German North Sea islands, and as such integrated into the overall logistical processes of the DHL Parcel unit. For its engagement in this area of research the Group also received the “German Mobility Award 2016” (Deutscher Mobilitätspreis 2016).

    DHL Supply Chain has deployed drone in Mexico and Brazil for security surveillance, monitoring sites and assets for theft and damage. Drones can also be used as aid deliveries as part of disaster relief missions after natural disasters.

  • Amazon launches direct air delivery from US to Zhengzhou

    Amazon launches direct air delivery from US to Zhengzhou

    Amazon has begun its direct air delivery service to Zhengzhou – the capital of central China’s Henan Province.

    Carrying close to one thousand different products each, the planes will embark to China from New York, Chicago and Los Angels – arriving at Zhengzhou Xinzheng International Airport.

    Employees of Amazon logistics services provider WherExpress, told Xinhua news agency that Zhengzhou Xinzheng International Airport offers efficient logistics services to cross-border e-commerce platforms including a swift customs clearance. From here, imports will now be distributed nationwide, reported the news source.

    The US online retail giant made the air delivery decision as more Chinese consumers are shopping online with Amazon, ordering thousands of items including food, clothes and household appliances.

    Talking about China, Amazon had said in March that it was “currently developing the air cargo service and will introduce it soon.”

    The airport in Zhengzhou posted 275,000 tonnes of throughput of imported cargo in 2016, which included imported fruit, aquatic products, meat and live Australian cattle.

    Amazon has been in China since 2004 when it bought the country’s biggest online bookseller Joyo.com for $75 million.

  • China Online Retail Giant Wants to Build a Drone That Can Literally Deliver a Ton of Stuff

    China Online Retail Giant Wants to Build a Drone That Can Literally Deliver a Ton of Stuff

    JD.com, one of the most prominent online retail companies in China, plans to create a drone capable of carrying—literally—a ton for long-distance deliveries.

    The retail giant plans to use the technology for food deliveries to and from agricultural centers in remote areas to cities, the company said.

    “We envision a network that will be able to efficiently transport goods between cities, and even between provinces, in the future,” Wang Zhenhui, chief executive of JD’s logistics business group, said in a statement.

    The company told the drone capable of carrying one ton will likely not be available for two or three years. The drones wouldn’t deliver directly to customers’s doorsteps. Multiple packages would be delivered to a local employee, who will deliver them to customers.

    The retail giant will work on the technology in Shaanxi, a Chinese province, where it reached an agreement to test low-altitude drones and flight routes. The company will also create a research and development center at the Xi’an National Civil Aerospace Industrial Base in that province to develop, manufacture, and test the drones.

    Headquartered in Beijing, JD (jd) has more than 236 million customers and a delivery system with 65,000 employees. The company launched its first drone delivery program in Nov. 2016 for the country’s “Singles’ Day” shopping festival.

    In the United States, e-commerce giant Amazon (amzn) has plans to use drones to deliver packages of up to five pounds to Amazon Prime customers. The company opened testing facilities in the U.K.

  • Hover Camera Passport Comes to Apple Retail Stores, With In-Store Demos Available

    Hover Camera Passport Comes to Apple Retail Stores, With In-Store Demos Available

    Hover Camera Passport, a lightweight, personal drone-style camera from Zero Zero Robotics, is available on Apple’s website and in Apple retail stores in the United States, Canada, China, Hong Kong, and the UK starting today.

    The Hover Camera Passport can be thought of as a sort of next-generation autonomous selfie stick that’s able to follow you around and capture a hands-free photo whenever you wish.


    It’s made from a lightweight (242 grams), foldable carbon fiber material so it packs down small and can go anywhere, and it’s equipped with face tracking and body tracking so it knows who to follow. The drone travels up to 17 miles per hour and can hover for 10 minutes at up to 65 feet away, so it’s able to track a user that’s running, walking, biking, or engaging in other similar physical activities.

    There’s a 13-megapixel camera built in, which can also capture 4K video. Since it’s a flying camera, it can capture 360 degrees of panoramic video, and it’s designed to be flown right out of the box, so even people unfamiliar with drones can pick it up and fly it.


    The Hover Camera Passport is controlled through the Hover Camera iOS app, which provides features like a real-time video feed, quick social sharing, multiple flight modes including spin and orbit, auto follow, and picture-taking features.

    New features are being added to the Hover Camera Passport for its Apple Store launch, including compatibility with iMovie and Final Cut Pro X, a more user-friendly interface, and automated media editing to create small, moving clips that can be shared with family and friends.

    Zero Zero Robotics is offering a $499 Apple-exclusive bundle at Apple Stores, which consists of a Passport flying camera, two batteries, a charger, an adapter, and an easy-carry bag. Apple retail stores will be hosting in-store demos of the Hover Camera Passport so customers can try it out. 42 retail stores will begin demos today, and other stores will start demonstrations in May.

  • Amazon gains patent for drone ‘Mothership’

    Amazon gains patent for drone ‘Mothership’

    Amazon continues to push the envelope as a supply chain and logistics disrupter with the granting of a patent in late December for what has been dubbed a giant ‘flying warehouse’.

    The Amazon Technologies Inc. filing describes ‘airborne fulfillment centers’ (AFCs) comprised of large and robust flying drone made up of numerous smaller drones, designed to make long-distance flights or to carry heavy packages. By comparison, the average quadcopter drone — a design that incorporates four propellers — can typically fly continuously for up to 30 minutes and transport up to 4.5 kg.

    It also describes the use of unmanned aerial vehicles (UAV) to deliver items from the AFCs to users.

    According to the patent, filed 19 February 2015 and granted 29 December 2016, individual modules could detach from the collective drone body once they were no longer required, and operate independently to deliver smaller burdens.

    The filing stated: “For example, the AFC may be an airship that remains at a high altitude (for example, 45,000 feet) and UAVs with ordered items may be deployed from the AFC to deliver ordered items to user designated delivery locations.

    “As the UAVs descend, they can navigate horizontally toward a user specified delivery location using little to no power, other than to stabilize the UAV and/or guide the direction of descent. Shuttles (smaller airships) may be used to replenish the AFC with inventory, UAVs, supplies, fuel, etc. Likewise, the shuttles may be utilized to transport workers to and from the AFC.”

    The filing continued: “An AFC may navigate to an area based on various positioning factors. For example, a temporal event (e.g., a football game) may be expected to produce a demand for certain types of items (for example, sporting paraphernalia, food products, etc.).

    “In advance of the event, the items may be delivered to the AFC in a quantity sufficient to satisfy the expected demand and the AFC may navigate to a position such that UAVs deployed from the AFC can safely navigate to the location of the event and deliver the items, thereby satisfying the demand.

    “In some implementations, the AFC may navigate to a lower altitude and provide advertising for the temporal event or for other occasions (e.g., product announcements, product releases, sales).”

    In a separate patent filing, Amazon was granted a new patent at the end of last month to protect its drones from possible threats and attackers with drawings detailing the possibility of a drone being fired upon by a bow and arrow.

  • DHL adding drones and ‘copters to its courier workforce as e-commerce operation expands

    DHL adding drones and ‘copters to its courier workforce as e-commerce operation expands

    DHL, the world’s largest logistics company, is poised for a major expansion of its delivery channels, including the wider use of shops where customers can collect parcels, drone deliveries, and what the company is calling “Parcel-copters”, says the chief executive of its rapidly growing e-commerce division.

    Speaking in Hong Kong, Charles Brewer suggested the routine procedure of having a uniformed courier delivering to your doorstep is rapidly becoming less popular, simply because customers these days are less willing to sit at home and wait for arrivals.

    So the company is now in the rapid process of introducing “alternative methods”, which Brewer – who’s been with the German deliveries titan since 1984 – is tipping to see the fastest growth.

    “We are going to have a big, big expansion in the choice of deliveries in some places,” he told on Thursday.

    Courier and delivery market leaders such as DHL, UPS and FedEx are having to adapt fast to ever-changing customer demands, with the emphasis very much now on faster, more convenient, internet-based methods.

    Brewer said his and other firms are increasingly facing what the industry likes to call the “parcel conundrum” – instances when shoppers enjoy the comfort and ease of picking their favourite items and placing their orders online, but are disappointed by the delivery efficiency that follows.

    “Their experience quickly begins to sour as the delivery process starts to take over,” Brewer said, citing a recent DHL survey result that showed more than 80 per cent of consumers are either dissatisfied or very dissatisfied with their online delivery experience.

    Many logistics firms, he added, only made deliveries to people’s homes within a time-banding, of say between 8am and 6pm, when typically people are at work.

    “Nobody wants to stay at home, waiting and waiting,” Brewer added.

    Brewer noted that customers are increasingly asking for what he calls “parcel lockers” and parcel shops, where they can easily collect their deliveries.

    We are going to have a big, big expansion in the choice of deliveries in some places

    A tie-up with intelligent locker makers will allow customers to retrieve parcels from lockers using a secure pin.

    “The fastest growing delivery channel is alternative,” said Brewer, outlining the future emphasis of his e-commerce offshoot.

    Since last year DHL has been running schemes in Germany to have packages actually delivered to the boots of people’s cars – in partnership with Daimler and Audi, the carmakers.

    The company is also partnering with Deutsche Telekom to launch a joint research into applications of unmanned aircraft for the safe and rapid delivery of parcels in urban areas.

    The first application is going to be the DHL Parcel-copter, which has been trialling since 2013.

    In September, it concluded a test of shipping products including urgently needed medicines via unmanned aircraft called “Parcel-copters,” in a Bavarian village of Germany.

    The planes were equipped with a mobile communications module allowing them to be located through GPS data.

    “One thing that will be very popular in Asia are parcel shops,” Brewer said.

    Already logistics companies such as Chinese company S.F. Express have been scrambled to join hands with bricks-and-mortar retailers such as 7-Eleven, to arrange convenient parcel pickup points.

    These alternative delivery methods are still in their infancy, accounting for just six per cent of total market share, while in mature e-commerce markets such as Germany and the Nordic countries, they already represent 10 to 15 per cent, Brewer said.

    “But that’s where we will end up in the rest of the world in the coming years.” he noted.

  • DJI Opens Its Second China Flagship Store In Shanghai

    DJI Opens Its Second China Flagship Store In Shanghai

    DJI, the world leader in unmanned aerial vehicle technology, will open the doors of its Shanghai flagship store to the public on December 10, giving residents of China’s largest city the opportunity to explore the creative and professional possibilities that drone technology has brought to the world. 

    Located at the center of Shanghai’s busiest shopping, dining and entertainment district in Xintiandi (aka “New Heaven and Earth”), the two-story, 500-square-meters flagship store will display DJI’s full range of aerial platforms and camera products. Drone enthusiasts and novices alike can get hands-on experience with DJI’s market-leading technology, from the foldable yet powerful Mavic Pro personal drone to the latest professional products such as the Phantom 4 Pro and Inspire 2 drones. 

    “2016 is a milestone year for DJI as we celebrate 10 years of imagination, inspiration and innovation,” said Paul Xu, DJI Vice President. “We’ve expanded creative possibilities for professionals, and we’ve made it easier for general consumers to experience the fun and excitement of flight. Our flagship stores have become important touch points for people to discover, learn and be inspired. Our newest Shanghai flagship store will allow us to continue on this path and provide more people the opportunity to experience our aerial technology first hand.”

    The Shanghai flagship store’s building retains traditional Shanghainese architectural elements, combining Western and Chinese design concepts. The outdoor cafes, art galleries and lifestyle boutiques in the surrounding Xintiandi neighborhood also create a vibrant cultural backdrop for the new flagship store.

     The first floor of the DJI Shanghai flagship store will house a 20-square-meters flight cage demonstrating DJI drones in flight, which can also be seen by pedestrians outside the store. Also on the first floor is the Technical Support Center and the DJI Story Corner where visitors can see creative use cases and the evolution of the DJI Story on a curved surface projection screen. The SkyPixel Gallery on the second floor will showcase breathtaking aerial images by photographers from around the world. A dedicated space is also set aside for future customer workshops, photography seminars and special events.

    The DJI Shanghai flagship store will officially open its doors to the public at 12 noon on Saturday, December 10. The first 300 customers can enjoy special discounts when purchasing selected DJI products or bundles on opening day. The first 100 visitors to the store will also receive a limited edition DJI t-shirt.

    In celebration of the store opening, there will be a series of activities and programs throughout the day around the Xintiandi area. Life-size DJI Phantom and Osmo mascots will kickstart the opening celebration with a street parade, flight simulators and virtual reality goggles will be set up for people to experience the thrill of being in the pilot’s seat, and those who want to play the role of a movie director can try out the Osmo+ and Osmo Mobile handheld stabilized gimbals.

    The Shanghai flagship store is DJI’s fourth foray into retail after opening its first flagship store in Shenzhen, China in December 2015, followed by the Seoul, Korea flagship store opening in March and the Hong Kong flagship store opening in September.

    The DJI Shanghai flagship store is located at No. 222 Madang Road, Xintiandi, Shanghai, China. Opening hours of the store are Mon – Sun, 10 am to 10 pm. The Technical Support Center will begin operations the following Monday, December 12, and is opened Mon – Sun, 10 am to 10 pm.

  • DJI Launches Xmas Promotion

    DJI Launches Xmas Promotion

    DJI, the world leader in unmanned aerial technology, Monday launched its Xmas Promotion featuring price reductions, free accessories with purchases and special holiday gifts.

    Whether you are a content creator looking for the best stabilized handheld camera equipment to shoot your next online video or an experienced aerial photographer looking to take your skills to the next level, there is something for everyone to be excited about this holiday season. 

    DJI’s Xmas Promotion will commence December 12, 2016 and end at 4 pm HK time January 5, 2017. The Phantom discount and Osmo bundle promotion will be available on https://campaign.dji.com/xmas, at authorized DJI dealers and in the Shanghai, Shenzhen, Seoul and Hong Kong DJI Flagship Stores. 

    The DJI Xmas Promotion features:

    • Price reductions on select Phantom drone models as detailed in the chart below (excluding Japan and China).
    • Free High Capacity Intelligent Battery with the purchase of the Osmo+ handheld stabilizer or free Intelligent Battery and Osmo Base with the purchase of the Osmo Mobile.
    • All DJI Care service plans are discounted by 12%. For more info and applicable countries, please visit https://store.dji.com/category/service.
    • The first 400 customers who purchase the recently released Phantom 4 Pro or Inspire 2 at store.dji.com/ will receive a special holiday gift which includes a DJI scarf and 3D Christmas card.

    Pricing Details:

    Model

     

    AUD

    HKD

    TWD

    USD

    (SGP & MYS)

    Phantom 4

    Original Price

    2,099

    9,299

    53,000

    1,279

    Promotional Price

    1,699

    7,999

    37,400

    1,069

    Phantom 3 Professional

    Original Price

    1,699

    7,999

    36,800

    1,070

    Promotional Price

    1,399

    6,499

    30,000

    859

    Phantom 3 Standard

    Original Price

    859

    3,869

    18,300

    530

    Promotional Price

    689

    3,199

    15,000

    429

    Phantom 4 – Obstacle avoidance, intelligent tracking and computer vision, allowing you to experience a simplified flying experience

    The Phantom 4 expands on previous generations of DJI’s iconic Phantom line by adding new on-board intelligence that make piloting and shooting great shots simple through features like its Obstacle Sensing System, ActiveTrack and TapFly. It is the first consumer quadcopter to use highly advanced computer vision and sensing technology, which makes professional aerial imaging easier for everyone.

    For more info: https://www.dji.com/phantom-4 

    Phantom 3 Professional – Smart, responsive and stable, enabling you to unleash your creativity

    The Phantom 3 Professional makes flying remarkably easy so you can shoot like a pro. With GPS-assisted hover, Vision Positioning System, smart features such as Return-To-Home, Point of Interest, Follow Me and real-time flight data, capturing the perfect shot has never been easier. The Phantom 3 Professional is one of the most intelligent, ready-to-fly drone that allows you to unleash all sorts of creative possibilities.

    For more info: https://www.dji.com/phantom-3-pr 

    Phantom 3 Standard – Remarkably intuitive and easy to use, allowing you to enjoy the thrill of flight

    The Phantom 3 Standard makes flying fun and exciting with its powerful, responsive motors. Soar on the path you want, stop in place, speed up, or fly higher in an instant. From takeoff to landing, it’s completely under your control while its onboard intelligent features does all the work, making it the most affordable and easy to fly consumer drone.

    For more info: https://www.dji.com/phantom-3-standard 

    Osmo+ – Control your composition with zoom and capture smooth, cinematic videos

    The Osmo+ allows you to capture motion without blur, action shots without shake and create the perfect video even on the move. It is DJI’s first consumer handheld gimbal with an integrated zoom camera that empower users with a 7× zoom without sacrificing HD quality. This gives you more control over your composition than ever before, allowing you to frame the perfect shot.

    For more info: https://www.dji.com/osmo-plus

    Osmo Mobile – Turn your smartphone into a smart motion camera

    The Osmo Mobile allows you to capture memories and share life’s moments more easily than ever before by turning your smartphone into a motion camera. It can make every moment you shoot look smooth, professional and ready to share. With the DJI GO app, you can automatically track your subject, capture stunning motion timelapses or even stream your moment as it happens.

    For more info: https://www.dji.com/osmo-mobile

    Phantom 4 Pro – An intelligent, easy to use aerial platform for those who demand more from the camera

    The Phantom 4 Pro offers a powerful imaging system for those who demand excellence from the camera. The camera packs a 1-inch 20-megapixel sensor and almost 12 stops of dynamic range to bring out levels of detail even in low-light. Enhanced features include sensing systems on the four sides that help it avoid obstacles, Landing Protection function and newly added subject tracking capabilities.

    For more info: https://www.dji.com/phantom-4-pro

    Inspire 2 – A ready-to-fly platform for professional filmmakers and video creators

    The Inspire 2 takes everything that was good about the revolutionary Inspire 1 and improves it, with an upgraded camera system, dual intelligent battery, autonomous flight features and added sensors for better obstacle detection. An upgraded video transmission system is now capable of dual signal frequency and dual channel, streaming video from an onboard FPV camera and the main camera simultaneously, for better pilot and camera operator collaboration.

    For more info: https://www.dji.com/inspire-2

  • Nokia, UAE to develop drone ecosystem

    Nokia, UAE to develop drone ecosystem

    Nokia has teamed up with the United Arab Emirates General Civil Aviation Authority (GCAA) to drive the development of an end-to-end Unmanned Aerial System (UAS) ecosystem.

    The collaboration will will make the UAE the first country in the world to allow the operation of drones by both businesses and government agencies in a safe, secure and managed environment.

    The project is part of an initiative by the GCAA to make Dubai one of the world’s smartest cities by 2017 and will allow Dubai government security network operator Nedaa to develop a next generation network for mission-critical and smart city services.

    At the heart of this new ecosystem will be Nokia’s UAV Traffic Management (UTM) concept, which is being developed to manage drones in and around cities, and coordinate their interactions with people, manned aircraft and an increasingly diverse array of connected objects.

    The Nokia UTM system will provide capabilities such as automated flight permissions, no-fly zone control and beyond-visual-line-of-sight (BVLOS) that are critical for the safe operation of UAVs in densely populated urban areas.

    The ecosystem will also serve as a testing ground for various applications of drone technology, which can be explored in a safe and controlled environment.

    Drones are quickly emerging as important tools for businesses and governments alike, providing substantial benefits such as infrastructure monitoring and maintenance, public safety applications, logistics and transport and much more.

    The GCAA has launched this initiative so businesses and local government can take advantage of these benefits, making the city smarter while minimizing any hazards that UAVs may present.

    Nokia’s UTM concept combines its expertise in 4G LTE and leadership in developing 5G and Mobile Edge Computing and related services – including managing the Network Operations Center, planning and optimizing the network for UTM connectivity and integrating UTM to other application platforms – to provide a platform that can support the extreme low latency and exceptional reliability and resiliency needed to manage UAV traffic.

    The system will be able to monitor airspace and flight paths, and share data between UAVs, operators, and air traffic controllers and establish no-fly zones that can be continually refreshed with the latest data.

    This agreement complements a recent Nokia’s initiative to establish and develop a UAV test facility at Twente Airport in the Netherlands.

    “The UAE is committed to making Dubai the smartest city in the world, and UAVs are expected to play a critical role in this process by supporting a wide variety of smart city services,” said Bernard Najm, head of the Middle East Market Unit at Nokia.

    Ismaeil Mohammed Al Blooshi, Assistant Director General of the UAE General Civil Aviation Authority, the UAE has superb aviation infrastructure and is qualified to play a key role in innovative aviation projects such as this drone collaboration.

  • Drone maker DJI’s new Hong Kong store offer customers to fly

    Drone maker DJI’s new Hong Kong store offer customers to fly

    DJI, the world’s biggest maker of remote controlled drones, opens its first retail store in Hong Kong this weekend in the heart of Causeway Bay to give up-and-coming drone pilots hands-on experience of flying the machines.

    The 10,000 square foot site – over three storeys in the newly opened 535 Mall on Jaffe Road – marks a return to its roots by Da-Jiang Innovations Science & Technology Co, the formal name of DJI.

    Its founder Frank Wang, an alumnus of Hong Kong University of Science & Technology, established the company in Shenzhen a decade ago.

    It’s the company’s third Asia store, after opening outlets in Shenzhen, and Seoul over the past 10 months.

    Unlike customers in Europe and the US, the largest markets for DJI, Asian pilots haven’t had the opportunity yet to actually get their hands on flying one of its drone before buying it.

    “There’s a lot of growth potential in Asia and having a larger retail footprint will help expand that,” said Michael Perry, DJI’s director of strategic partnerships.

    The company’s top-of-the-line drone is the Phantom 4, which retails for HK$9,299.

    “Phantom 4 may not be an impulse buy, but what we’ve found is that a lot of people are very interested, they spend a lot of time researching but the key turning point in their decision is seeing their technology themselves,” Perry said.

    Research firm Teal Group predicts global sales of civilian drones will soar to US$10.9 billion by 2025, up from US$2.6 billion for this year.

    The ground floor of the new DJI shop displays the firm’s range starting from the hand held Osmo gimbals, which start at HK$2,299, right up to up to the Phantom 4 and Inspire drone models, as well as a large cage for trying out the aerial vehicles.

    DJI’s industrial series of drones and gimbals, including the Matrice 600, designed for professional aerial photography or applications such as surveying, are housed on the first floor alongside a gallery of images taken by DJI users. On the third floor are offices, technical support and space for workshops or seminars.

    Perry said there is huge global potential for the use of drones, adding that its community of users are constantly coming up with new ideas on how the devices can be improved, the latest example being a new sensor for use in warehouses to check inventory.

    “Anywhere that data collection or delivery is too time intensive, too costly, too dangerous, that’s where a drone can play a pretty critical role,” he said.

    DJI launched its first drone for the agriculture market last year. The DJI Agras MG-1 has eight rotors and can carry more than 10 kilograms of liquid for crop spraying, with the ability to spray up to four hectares an hour.

    Perry said the company’s technological strength and control systems such as one that prevents collision gives it an edge over competitors, including Xiaomi’s Mi Drone, and GoPro’s Karma.

    GoPro, which makes action cameras, this week launched the Karma, a foldable model, for HK$6,300. Xiaomi’s Mi Drones sell for less than HK$3,550, and are aimed at competing with DJI’s Phantom 3 model.

  • Telstra taps drones to improve network repair times

    Telstra taps drones to improve network repair times

    Australia’s Telstra has revealed plans to use drone technology to improve network resilience and disaster readiness during the tropical state of Queensland’s upcoming storm season.

    The operator will use drones as an “eye in the sky” to help technicians inspect local base stations following a storm or cyclone, checking for damage before technicians are deployed on-site for repairs.

    According to Telstra, this will decrease the time needed to conduct repairs following a natural disaster related outage.

    Drones from 3D Robotics fitted with sophisticated cameras and capable of flying up to 120 meters high will be used to look for damage to network assets.

    Telstra previously used a drone to check for damage to mobile infrastructure following bushfires in another state in late 2015.

    “With more than 8,500 mobile network sites around Australia, delivering coverage spanning 2.4 million square kilometers, our mobile network is the largest in the country,” Telstra group managing director for networks Mike Wright said.

    “The maintenance of our network is key to ensuring customers get the best possible service available and using drones is revolutionizing the way we inspect base stations.”