Tag: instagram

  • Instagram to bring mods to Lives, ‘likes’ for Stories

    Instagram to bring mods to Lives, ‘likes’ for Stories

    Instagram is going to be adding some welcome new features to the platform in the coming future, according to recent findings from Italian self-proclaimed reverse-engineer and mobile developer Alessandro Paluzzi.

    Paluzzi has always enjoyed tearing down beta APK releases of Instagram, Snapchat, as well as other apps to get an early glimpse of future updates, and this time is no exception. His most recent foray into Instagram’s code has revealed that Instagram is about to implement a “like” option for Instagram Stories, among other things.

    Until now, Instagram has only given users the ability to react in a number of ways to people’s Insta Stories, which is different from a regular thumbs up or alike. By swiping up from the bottom of a Story screen, for example, you could “quick react,” or choose from a predetermined group of emojis to react with.

    You could also react to the Story by sending a GIF or a written message. However, what is probably the most basic function of all—being able to “smash that like button”—has surprisingly taken this long to appear. For the record, once the Stories have been up for 24 hours, any likes or reactions sent disappear along with them.

    Aside from the ability to “like” Stories, Paluzzi has also unearthed an upcoming ability for Instagram “Live” broadcast hosts to add moderators to their streams, to monitor the feed and keep the chat in check.

    Reportedly, hosts will only be able to have one moderator per Live video. This person will have to be chosen from the “Who’s Watching” list, and will receive full permission to moderate comments (naturally), as well as turn questions on/off and manage requests to go live.

  • Instagram replaces swipe up gesture for sharing links with stickers

    Instagram replaces swipe up gesture for sharing links with stickers

    Instagram started to test a new way to share links for its users several months ago, but not many people have had access to the feature until recently. Starting this week, the so-called “link stickers” will be rolled out to all Instagram users on both Android and iOS platforms.

    The link stickers are meant to replace the “swipe up” gesture for sharing links, which will be retired. Here is what you’ll have to do, to add a link to an Instagram story:

    • Capture or upload content to your story
    • Select the sticker tool from the top navigation bar
    • Tap the “Link” sticker to add your desired link and tap “Done”
    • Place the sticker on your story — like our other stickers — and tap on the sticker to see color variations

    Instagram also hinted at future tweaks that the sticker might get, such as various customization options to make it clear what someone will see when they tap a link. If you don’t see the ability to add links in Stories yet, make sure to update your Instagram app to the latest version. Also, keep in mind that link stickers cannot be used on the main Instagram feed, they’re limited to Stories.

  • Internal memo reveals Instagram’s concern about losing its teenage users

    Internal memo reveals Instagram’s concern about losing its teenage users

    A year ago, Instagram was so concerned about losing teen users that it decided to spend a huge percentage of its marketing budget to reach teenagers. This report was published in The New York Times and was based on anonymous sources and internal documents. One company memo said, “If we lose the teen foothold in the U.S. we lose the pipeline.”

    Facebook, which bought Instagram for a reported $1 billion back in 2012, garnered some negative media coverage earlier this month when a former product engineer named Frances Haugen leaked documents to The Wall Street Journal. The documents revealed that Facebook’s own researchers discovered that Instagram is “harmful for a sizable percentage” of its young users, specifically teenage girls who can get depressed, anxious, and develop body-image issues from using the app.

    Haugen also testified before Congress and said that the products offered by Facebook “harm children, stoke division and weaken our democracy.” Besides Instagram and Facebook, the latter also owns messaging apps WhatsApp and Facebook Messenger. Instagram has competition in the teen market from Snapchat.

    Facebook says that the media and the public are taking Facebook’s internal research out of context. It says that the report actually showed that teens benefited from using Instagram. The company said that its researchers were told by teenagers that they use the app “when they are struggling with the kinds of hard moments and issues teenagers have always faced.”

    Starting in 2018, most of the spending earmarked for Instagram’s annual worldwide marketing budget was focused on messaging directed at teens. The budget for this year is $390 million. A Facebook spokesman said, “. “While it’s not true that we focus our entire marketing budget towards teens, we’ve said many times that teens are one of our most important communities because they spot and set early trends. It shouldn’t come as a surprise that they are a part of our marketing strategy.”

    The Times was told by marketers that focusing on a specific age group to the extent done by Facebook is not usual. And the newspaper’s report noted that Facebook also focused some of its advertising on parents and young adults.

    In March, it was discovered that Facebook was developing a version of Instagram for those children under 13 who are not allowed on the Instagram site. Instagram Kids wouldn’t be designed like the adult version of the app as it would be free of ads and parents would have control. The 1998 Children’s Online Privacy Protection Act restricts companies from collecting or storing personal data on anyone under 13.

    Last month, half a year after the initial report about Instagram Kids leaked, Instagram announced that it was halting work on the site. Despite pausing the development of the kid-friendly version of Instagram, Facebook still believes that it “is the right thing to do.” Additionally, the company said that it will continue to work on opt-in parental supervision for teens. It also wants the app to flash a “Take a Break” warning to remind users that it is time to move on to something else.

    Instagram Kids would also have allowed parents to limit the amount of time their kids used the app, oversee who they were following on the app, and who was following them.

    An unnamed source told it that Facebook managers explained to workers that it is doing all that it can to prevent underage users to sign up for an Instagram account, but these kids find a way to open such an account anyway. The Instagram Kids platform would have been aimed at children 10 to 12 years of age, would have required parental permission to join, and the app would include only “age-appropriate content and features.”

  • Facebook, Instagram, WhatsApp, Messenger are all up again

    Facebook, Instagram, WhatsApp, Messenger are all up again

    If you’re having a problem using Instagram, WhatsApp, Messenger, and Facebook this morning, it’s not you. It’s them. subscribers to the two social media sites and the two messenger apps have been having problems refreshing their screens this morning as a worldwide outage is affecting those apps. These sites are also not working on desktop devices as well.

    If you’re wondering why those four sites are having problems at the same time, it might have slipped your mind that Facebook owns Instagram, Messenger, and WhatsApp. DownDetector shows that the outages started this morning at 11:45 am ET. The number of complaints about the loss of Facebook connectivity surged to 124,000 on DownDetector from 22 in just 30 minutes.

    Facebook was forced to turn to Twitter to issue a statement that says “We’re aware that some people are having trouble accessing our apps and products. We’re working to get things back to normal as quickly as possible, and we apologize for any inconvenience.”

    Facebook issuing a tweet to make an important statement about a major worldwide outage is like the CEO of Pepsi enjoying a Coke at lunch. Or imagine if Tim Cook was caught with the Samsung Galaxy S22 Ultra in his hands.

    Third-party experts believe that the problem is related to a change made to networking instructions that are used globally to access Facebook’s systems. It could take some time for everything to return to normal for Facebook and its apps. That’s because the outage has been described by DownDetector as “widespread and global in scale.

    An internal memo sent to all Facebook employees says that the company’s global security team “was notified of a system outage affecting all Facebook internal systems and tools.”

    Those familiar with what is going on inside the company say that the outage has also impacted Facebook’s internal systems as well as with voice calls and work apps used for calendar appointments. The office staff is reportedly communicating with each other via Zoom.

    In a company memo, Facebook’s global security operations center said that the outage was “a HIGH risk to the people, MODERATE risk to Assets and a HIGH risk to the reputation of Facebook.” There have been messages posted on social media that have tied today’s global outage with some of the scrutiny and bad publicity Facebook has recently received. On CBS-TV’s 60 Minutes newsmagazine, a Facebook whistle-blower named Frances Haugen, who worked on the company’s civic misinformation team, said Facebook would always choose “profit over safety.”

    Among those who enjoy passing along conspiracy theories, the timing of the outage seems suspicious having occurred the morning after Haugen’s interview on national television. Those who believe that the outage was created on purpose by Facebook say that the company didn’t want subscribers posting negative comments about.

    Instagram was acquired by Facebook in 2012 for $1 billion in a deal that many consider the most lucrative in tech history. Today, Instagram is valued at over $100 billion. A little more than two years later, Facebook closed on its acquisition of WhatsApp, a deal that was valued at over $21 billion by the time it closed.

    The outage has currently been going on for over five hours which is unusually long for such a service disruption. Tom Daly, a networking expert who co-founded internet company Dyn, explained this by noting that “They have a massive infrastructure with a massive amount of complexity and they have to resolve all of that complexity to recover.”

  • Instagram is pausing work on Instagram Kids following recent backlash

    Instagram is pausing work on Instagram Kids following recent backlash

    Following recent reporting from The Wall Street Journal that suggested Facebook had ignored internal research about the negative impact Instagram was having on teenage girls, development of Instagram Kids is being halted.

    Nevertheless, Instagram still believes that launching a version of its platform that targets younger users “is the right thing to do” and will now switch to working with parents, experts, and policymakers to demonstrate the need for Instagram Kids.

    The Facebook-owned platform also plans to continue building opt-in parental supervision tools for teenagers. Recent ideas include a “Take a Break” warning and encouraging users to view other topics.

    Instagram head Adam Mosseri clarified that its so-called Instagram Kids platform was never meant for young children. It instead targeted kids aged 10-12 because they often have phones but lie about their age in order to gain access to social media.

    The final version would have required parental permission to join and would be filled with “age-appropriate content and features.” Mosseri says ads weren’t going to be included either.

    The version of Instagram Kids that was in the works would have allowed parents to supervise the time their children spend on the app, as well as oversee who they follow, who can follow them, and messages.

    It’ll remain to be seen whether Instagram can convince the public that a version of Instagram for kids is needed. But what’s clear is that the social media platform isn’t giving up on its efforts just yet.

  • Facebook has always known how toxic Instagram can be

    Facebook has always known how toxic Instagram can be

    Most of us social media users are aware it’s not a good idea to be drawn in too much by the “perfect lifestyle,” “perfect body” illusions that Instagram throws at us on a daily basis. Doing so often leads to a lack of satisfaction and disappointment in ourselves, so it’s always a good idea to know when to time out from the platform.

    However, there is one group of users that is particularly vulnerable to Instagram’s deceptions, and that is young teenage girls, who are often prone to body image issues triggered by the bombardment of such unrealistic figures. And Facebook has known about it all along, according to recently discovered documents.

    A detailed report by Wall Street Journal elaborates on these details. Apparently, Facebook has been very well aware of this damage caused to young girls at least for the last three years, with researchers constantly bringing up very worrying statistics—which have been kept secret and seemingly ignored.

    Facebook’s internal findings were discovered by WSJ , and they show that Facebook was in on everything, even while downplaying the harsh reality in public, and refusing to share any of its research openly.

    Various slides from multiple presentations from past research laid bare the harm done. “We make body image issues worse for one in three teen girls,” openly declared one 2019 slide.

    Putting this harm into solid numbers, another slide from a 2020 presentation revealed that “thirty-two percent of teen girls said that when they felt bad about their bodies, Instagram made them feel worse. Comparisons on Instagram can change how young women view and describe themselves.”

    “Teens blame Instagram for increases in the rate of anxiety and depression,” the presentation posted to Facebook’s internal message board continued. “This reaction was unprompted and consistent across all groups.”

    If this doesn’t sound bad enough, the findings get worse. According to a different presentation, Facebook’s researchers had discovered that among young people who struggle with suicidal thoughts, 13% of British teens and 6% of American teens felt that the source of these thoughts of self-destruction was none other than Instagram.

    WSJ’s story is accompanied by the testimony of one Anastasia Vlasova from Virginia, who signed up to the social media platform at 13. Not long after, she found herself consuming unrealistic body images and ideals a full three hours a day. By 18, Anastasia was in therapy struggling with an eating disorder.

    While back in May, Adam Mosseri (head of Instagram) had reported that Instagram’s negative effects on young teens was actually “quite small,” he seems to have turned over a new leaf after these new findings became public.

    “In no way do I mean to diminish these issue Some of the issues mentioned in this story aren’t necessarily widespread, but their impact on people may be huge.”

    “I’ve been pushing very hard for us to embrace our responsibilities more broadly,” Mosseri insisted recently. “For me, this isn’t dirty laundry. I’m actually very proud of this research,”

    It remains to be seen whether or not initiatives will be taken in the coming future to actually change these statistics. Making these findings public about the reality of Instagram’s effect on young people would be a start, for certain.

  • McDonald’s hit with breach of advertising rules over Instagram mix-up

    McDonald’s hit with breach of advertising rules over Instagram mix-up

    Ad Standards has found that McDonald’s Australia breached rules for distinguishable advertising, as set out in the Australian Association of National Advertisers (AANA) Code of Ethics, Section 2.7.

    The breach occurred in an Instagram post by @southaussiewithcosi, which featured a man, woman and two children in matching McDonald’s pyjamas and holding McDelivery bags. Andrew ‘Cosi’ Costello, who fronts the Instagram account, is also a co-host of SAFM’s breakfast show on the Hit Network in Adelaide.

    The post, which has since been deleted, had the following caption: “Verified @maccas_sa have been serving South Australians for 50 years. How cool is that? Tonight we are celebrating their birthday with delivery and my girls are wearing the @peteralexanderofficial limited edition maccas PJ’s”.

    In one of the complaints submitted to Ad Standards’ community panel, it was noted that it was unclear whether it was a sponsored post or not as it did not contain the hashtags #ad or #sponsored.

    In McDonald’s initial response, the company argued that the code was not applicable in this case as the products provided were gifts, and there was no formal agreement with @southaussiewithcosi to post on social media.

    In its response, McDonald’s said: “McDonald’s has a partnership with SAFM, which is a commercial radio station that broadcasts to Adelaide. McDonald’s gifted the products as a gesture of goodwill and to support SAFM. The talent in question is part of the breakfast radio crew with SAFM and has his own personal brand/TV show called ‘South Aussie with Cosi’. McDonald’s does not have any commercial relationship with “South Aussie with Cosi” or the talent directly. As such the content posted on the account ‘South Aussie with Cosi’ is entirely outside of the McDonald’s reasonable control.”

    McDonald’s continued: “Unlike the previous cases that the panel has determined, in the current case it is not reasonable to assume that the motivation to provide free products is that they will post about the products or otherwise draw the attention of their followers to the brand given that McDonald’s does not have any affiliation with ‘South Aussie with Cosi’”.

    McDonald’s also highlighted that if the post was found to be advertising, it was distinguishable as another brand is mentioned, the caption refers to McDonald’s delivery service and 50th-anniversary celebrations, and both the products and label on the products are clearly visible.

    A majority of the panel found the post did meet the definition of advertising as while the advertiser did not have direct editorial control over the post, “the influencer was motivated to publish positive content about his employer’s sponsor, and in the context of the relationship would not, for example, have posted similarly about a competitor to the employer’s sponsor”.

    The panel further found that tagging the brand in the caption was not sufficient to distinguish the post as advertising, as per its Practice Note for the Code. The post needed to be clear, obvious, and upfront as sponsored content.

    McDonald’s responded to the finding: “McDonald’s takes its responsibility as an advertiser seriously. We are disappointed with the outcome of the complaint, however, we respect the final decision from the panel. We have communicated with the influencer, and the influencer has agreed to remove the post.”

  • Instagram CEO says that there are no plans to create a native iPad app

    Instagram CEO says that there are no plans to create a native iPad app

    If you don’t own an iPad, you might not know that there is not an Instagram app for Apple’s tablets. But that might not be surprising since stablemate WhatsApp is only now developing an app for the iPad. Instagram chief Adam Mosseri responded to the question “Where’s the Instagram iPad app?” by saying, “I spent a bit of a time on an iPad because I was on a flight, but still no iPad app for Instagram. It would be nice to do, but there’s a lot to do and only so many people, so it hasn’t made the cut.”

    This response doesn’t make sense to many iPad owners. And back in June, Instagram started to allow those accessing the site from their computer to post to it from the desktop. Once iPadOS 15 is released (which could happen as soon as this coming week), a change will allow iPhone apps without an iPad counterpart to be viewed in landscape mode. The scaled-up iPhone version of Instagram will be able to switch orientation on the iPad following the release of iPadOS 15.

    Back in 2010 when the iPad was brand new, Apple wanted to bring apps to the tablet that were available on the iPhone but not yet developed for the iPad. This way iPhone users could purchase an iPad with the knowledge that their favorite apps would be available.

    Currently, Instagram does have a pair of camera apps for the Apple iPad. Hyperlapse creates time-lapse videos using Instagram’s in-house stabilization. This allows users to make time-lapse videos without requiring the use of a tripod or other gear. An entire sunrise can be captured in just a 10-second video and an entire video can be sped up to 12 times normal. Videos can be shared seamlessly over Instagram and Facebook or saved on the camera roll to be shared with any platform.

    The other Instagram camera app available for the iPad is Boomerang. With this app, you can record looping videos. As the App Store listing says, “Find something (or someone!) that’s moving, or create a video selfie by switching to the front-facing camera. There’s just one button. Tap it once and Boomerang does the rest: shoots a burst of 10 photos and turns them into a delightful mini video. Share it on Facebook and Instagram right from the app, or save your video to your camera roll to share later.”

    As delightful as this sounds, iPad users would prefer to have an Instagram app made specifically for the tablet. While Facebook and Messenger do have iPad versions of their apps, it is the rest of the Facebook app family that acts as though the iPad doesn’t exist. The WhatsApp for iPad native app is supposedly incoming but has yet to surface, and of course, there is the lack of an Instagram app for the tablets.

    Facebook purchased WhatsApp in a transaction valued at over $21 billion when it closed in 2014. A couple of years earlier, Facebook purchased Instagram for $1 billion in a deal that has become one of the best investments ever made in the tech space. Bloomberg estimates that Instagram now has a current valuation of $100 billion providing Facebook with a huge paper profit.

    Originally a photo filter, Instagram matured to become more of a social media/messaging app. One of the biggest moves it made was to steal away Snapchat’s stories feature which allows pictures and videos to remain posted for 24 hours before they are removed. Ironically, Instagram’s version of stories has been much more successful than Snapchat’s and other apps have joined the club by offering their own stories-like feature.

  • TikTok is now working on an Instagram-Story-like feature

    TikTok is now working on an Instagram-Story-like feature

    TikTok was an exception to the fact all social media platforms have been getting some sort of an Instagram-Story-like feature, but this is no longer the case. TikTok will now be getting a Story-like feature too.

    Matt Navarra was the first one to reveal the company was working on a Stories feature earlier on Twitter. Currently, all the mainstream social media platforms have a form of Stories – a disappearing post that stays up for 24 hours on your account.

    The fact TikTok is developing the popular feature has been confirmed now by a representative of the company, stated The Verge. The feature will be simply called “TikTok Stories” and will work similarly to the Stories on Facebook, Instagram, or Snapchat.

    The published Stories will be visible in a newly-added slide-over sidebar in the TikTok app, and you will be able to see Stories by the accounts you follow on TikTok for 24 hours before they automatically disappear. Of course, reactions and comments to Stories will also be present. And, just like Instagram, tapping on a user’s profile picture on TikTok will load a Story if they currently have one active.

    This will be a new way you can interact with your fans, claims TikTok. You will be able to create a new Story by a “create” button that will be available on the sidebar, and as usual, you will be able to write captions, put music and text on. Quite understandably, Stories on TikTok will need to be videos and not a still image.

    At the moment, there’s no clear indication when the new feature will be released to the general public.

  • Twitter begins testing shopping feature on brand profile pages

    Twitter begins testing shopping feature on brand profile pages

    Twitter will begin allowing businesses to showcase products for sale at the top of their profile page, the social networking company said on Wednesday, as it seeks to grab a piece of the lucrative online shopping world.

    The San Francisco-based company is following in the footsteps of larger rival Facebook which opened a “Shops” feature last year to let consumers purchase products directly through Facebook and Instagram.

    Twitter said it will begin testing the new shopping feature with “a handful of brands” in the United States.

    Users can scroll through a carousel of products at the top of the brand’s profile. The customer can tap on a product and then pay through the retailer’s website.

    The test is a renewed attempt to offer shopping on Twitter. The company previously experimented with a “Buy Now” button and product pages in 2015.

  • Instagram’s new Sensitive Content Control feature gives you more control

    Instagram’s new Sensitive Content Control feature gives you more control

    A new Instagram feature allows users to control how much sensitive content they see in the app, and more specifically, on its “Explore” tab.

    The ‘Explore’ section of Instagram is the place where users discover new content from people they don’t follow. Before this new tool was made available, Instagram relied on recommendation guidelines to ensure its users did not see upsetting or offensive content in the ‘Explore’ section.

    However, now, users will get to have a say in that. The default setting will be a limited amount of potentially sensitive content. Apart from that, the feature gives two more options to users: an option that allows all content, and a severely restricted option dubbed “Limit even more”. The “Allow” option is, understandably, available only for users over 18 years of age.

    Instagram’s policies on content ban certain types of content, such as hate speech and harassment. This new tool is for other content, that some viewers might take offense to, such as sexual content, or content with some degree of violent nature, but that doesn’t necessarily violate the app’s rules.

    Facebook, Instagram’s parent company, stated that users will now have more control over what they see in “Explore”, as everybody has different preferences of what they want to view.

    If you want to make changes to this setting, go to your profile, tab the Settings menu (in the upper right corner) > Account > Sensitive Content Control.

  • Instagram introduces new security feature against hackers

    Instagram introduces new security feature against hackers

    Instagram is taking a powerful new step to combat account hacking and malicious activity on their social media platform. If you yourself haven’t experienced your Instagram account getting compromised, you probably know at least a couple of friends who have. It’s a fairly widespread phenomenon, as unpleasant as it may sound, and it’s about time something is done about it.

    As of Tuesday, Instagram is introducing a new feature on the platform called Security Checkup, which is aimed to maximize account security and facilitate recovery for anyone whose personal account may be at risk.

    No matter whether they have already been compromised or are simply vulnerable in some way, Security Checkup will prompt users to go through all the necessary steps to secure their account, which includes updating necessary profile information and account settings.

    In a recent news post, Instagram announced that “Security Checkup will guide people, whose accounts may have been hacked, through the steps needed to secure them. This includes checking login activity, reviewing profile information, confirming the accounts that share login information and updating account recovery contact information such as phone number or email.”

    Even if you haven’t necessarily been hacked, Security Checkup will prompt you to take all the important measures to ensure there is an infinitesimal chance of that ever happening in the future.

    Instagram already strongly encourages you to have two-factor authentication, which drastically decreases the chances of that and can be easily set up by going to Profile > Settings > Security > Two-factor authentication.

    With 2FA enabled, anytime there is a login attempt from an unrecognized location, you’ll be immediately alerted with the option to approve or deny the request from your personal device. Instagram also keeps track of all devices which have recently logged into your Instagram, and which can be viewed by going to Settings > Security > Login Activity. From there, you can remotely log out of any devices you don’t recognize on the list.

    You should also make sure your e-mail and phone number are the ones you are using currently, as keeping that info up to date will ensure smooth verification should any suspicious activity be detected.

    Instagram also emphasizes that one of the most common ways in which malicious parties gain entry into personal accounts is through impersonating Instagram itself, and sending out DM’s pretending they are working for the platform.

    “They may tell you that your account is at risk of being banned, that you are violating our policies around intellectual property, or that your photos are being shared elsewhere,” the post warns. These are apparently fairly common tactics scammers use in an effort to bully people into sharing their login credentials.

    Instagram stresses that it will never, ever try to contact users of the platform via Direct Messages. This means that if you see such a message claiming it’s from Instagram or asking for any personal info, you should automatically know it is malicious and immediately report the message to Instagram and block the account.

    • To report an Instagram post, tap on the three dots appearing at the top right
    • To report a message, tap and hold on it until a menu appears
    • To report an account, go to the profile and tap on the three dots at the top right

    If Instagram ever needs to contact you for any reason, rather than DM-ing you, they can reach you through an “Emails from Instagram” tab in the app’s settings. That is “the only place you will find direct and authentic communication from Instagram on the app,” the company says.

    Thanks to some new updates to the Support Inbox on Instagram, you can now easily view the status of any and all messages, posts, or accounts you have reported, and find out whether or not Instagram has taken any action. You can also keep track of your own posts’ status, to see if they are breaking any rules—and if they are, you can directly repeal them from there.

  • Instagram is getting an Exclusive Stories feature

    Instagram is getting an Exclusive Stories feature

    Instagram has been busy with a string of initiatives lately to boost its social media platform and capitalize on monetization techniques. The latest of these is a new “Exclusive Stories” feature, which was discovered by reverse engineer and full-stack Android developer Alessandro Paluzzi. The code Paluzzi found shows the layout of the future option to post paywalled content, much like Twitter’s upcoming Super Follows feature. This will allow certain Instagram users to deliver paid content to fans who are paying a regular fee for access to it.

    Although Instagram hasn’t made any official announcements regarding Exclusive Stories, they’ve acknowledged that it is something they’re working on after news of Paluzzi’s discovery spread. Public testing hasn’t started yet, nor have any details been released, as Instagram still seems to be preparing for an effective launch.

    Тhe leaked screenshots of the “Exclusive Stories” feature show an advanced stage of development, which means that it’s sure to arrive to the platform sometime in the near future.

    As per the screenshots, these paywalled posts will be set apart from regular stories by a marked purple color. And if you haven’t paid your dues to the creator yet, you will see a message across the story stating that “Only members of x can see this story.” Naturally, these exclusive stories will not be able to be screenshotted even by paid members.

    Creators of Exclusive Stories will be prompted to share their story as a Highlight as well, so that “fans always have something to see when they join.”

    There is currently no other information on Exclusive Stories circulating beyond this.

    Alessandro Paluzzi has also caught on to a “collectibles” NFT feature, the details around which are even less clear as of yet. Essentially, it’s another way to allow Instagram users to sell certain virtual goods (NFTs, or non-fungible tokens) in exchange for money, increasing Instagram’s revenue as well.

  • Instagram is trying its best to keep up with TikTok

    Instagram is trying its best to keep up with TikTok

    After TikTok shook the social media market and fundamentally changed the name of the game, western companies quickly rushed in to grab a piece of the pie. As per usual, Instagram was quick to follow up with a similar feature with the release of Reels in 2020.

    On June 30, the head of Instagram shared a video on his Twitter page about upcoming changes in the social media platform. In his post, he mentions the addition of fullscreen mobile-first video to the app.

    We’re also going to be experimenting with how do we embrace video more broadly — full screen, immersive, entertaining, mobile-first video.

    These videos will appear in your feed in the form of recommendations, even if you don’t follow the account that’s posted them. Adam Mosseri explained the need for such changes by addressing the increasingly competitive environment in which Instagram finds itself.

    Let’s be honest, there’s some really serious competition right now. TikTok is huge, YouTube is even bigger, and there are lots of other upstarts as well.

    The days when the app was primarily photo-centric are long gone. It used to be a place where people would casually share photos of their everyday life with their friends and family. It then became a creative place for professional artists to showcase their work and promote it to a wider audience. Some would say that was the golden age of Instagram.

    In the last couple of years, however, Instagram evolved into a platform that also focuses on retail, instant entertainment, and product advertising. “We’re no longer a photo-sharing app or a square photo-sharing app,” said Mosseri. He then cemented his message, saying that “people are looking to Instagram to be entertained, there’s stiff competition and there’s more to do. We have to embrace that, and that means change.”

  • Simple methods to gain customers on Instagram

    Simple methods to gain customers on Instagram

    Do you have a brand-new Instagram account and want to know how you can gain new followers as quickly as possible? Are you trying to promote your business or brand on Instagram but have no idea how to gain more followers?

    Social media is a large part of our culture, and it has taken many shapes in recent years. TikTok, for example, is an app on which users can watch short videos or clips posted by other people. Instagram has become one of the most popular social media platforms with approximately 1 billion active monthly users and an incredible interface with so many different features and ways to post.

    As we all know, the size of your followers on Instagram can have a big impact on how successful you are. The more followers you have, the more people see what you post and the better the chance for them to follow suit. This is why many brands and businesses have begun using growth services like Growthoid to get Instagram followers, as it gives them the head start when creating new accounts on the platform. We all want to be popular on social media but it’s not always easy to get new followers on your account without some serious hustle. If you need help gaining customers, here are a few methods to do just that.

    Use hashtags and influencers

    One tool that far too many businesses, brands, and individuals, don’t seem to be taking enough advantage of is hashtags. Hashtags are one of the most misused and underrated tools that social media has to offer and are a fantastic way to gain more customers and followers, when used correctly.

    People tend to think that hashtags are just fun little words that you can include at the end of your posts to liven them up a little. Or some people think that by just adding the most popular hashtags they can find; they will see success. However, you need to be very particular about the hashtags you are choosing in order to receive the benefits from them. When choosing hashtags, they must always be relevant to your content otherwise they will be useless. Of these relevant hashtags you should choose the most popular ones, as these will allow you to reach a much bigger audience. Last but not least, you should limit it to around 4 or 5 hashtags per post so that you don’t come across as spammy or annoying.

    Create quality content follow trends

    When it comes to marketing on social media and trying to grow your audience and customer base, there are a few things that you need to consider and keep in mind in order to be successful. The very first step you should be taking is following the trends.

    Trending content is by far the most popular content that you will find on Instagram and it won’t hurt you to take inspiration from it. Not only is that a fantastic way to reach more people who will be interested, but it also makes your life that much easier because you don’t always have to be thinking about original content all the time.

    Engage and use services

    If you are looking to have a successful Instagram account for your business and gain both followers and new customers, you need to think about how to do this. One of the best ways to go about doing this is by engaging with your audience and other users. Engagement is one of the key factors to having a successful marketing campaign, and the best ways to receive engagement is by dishing it out too. You can engage with your followers and other users in a variety of ways from responding to direct messages, replying to comments on your content, liking and sharing other users’ content, and even following other users that you would like to follow you.

    Understand the audience

    If you are trying to gain more customers from your audience, you need to know and understand who your audience is and what they like. One of the best ways to do this is by looking at your analytics on Instagram, and it is also an efficient way to gain followers. Here you will see exactly what kind of content your audience likes the best, what content they engage the most, how they engage on the various different features, and even what times they are most active on social media.