Author: Mei Ling Tan

  • Holiday Season in Hong Kong: Good for Sales, Good for Theft

    Holiday Season in Hong Kong: Good for Sales, Good for Theft

    With the holiday season fast approaching, a study report reveals that retailers around the world will experience both their highest sales and shrink distributions during this period. According to the 2016 Retail Holiday Season Global Forecast, 30% of the losses Hong Kong retailers incur due to internal and external theft will come during the holiday season, with apparel, children’s toys and electronics emerging the favourites among thieves.

    Theft from internal sources (primarily via employee theft and other sales reducing activities) and external factors (primarily via shoplifting/organized retail crime), which is referred to as shrink by retailers, is at its peak during the holiday season, which also sees 27% of annual retail sales of a retailer in Hong Kong .

    The study, underwritten by an independent grant from Checkpoint Systems , Inc., was carried out by Ernie Deyle , a retail loss prevention analyst, and provides an analytical view of business risks that major retailers face during this holiday season. The 13 markets covered in the report include North America , Europe and Asia , and include the U.S., Belgium , France , Germany , Italy , Netherlands , Portugal , Spain , UK, Australia , mainland China , Hong Kong and Japan .

    Mark Gentle , Vice President — Merchandise Availability Solutions Asia Pacific, Checkpoint Systems, said, “Building holiday inventories earlier and specifically for high-risk items may lead to increased sales reduction pressures, such as markdowns and shrink throughout the fourth-quarter. The report reveals that nearly 30% of sales reducing activities are incurred during this time period. This leads to increased shrink, and puts additional strains on brick-and-mortar retailers already reeling from an ongoing inhospitable retail market.”

    Even though Hong Kong has the lowest proportion of Q4 losses due to shrink of all the 13 markets surveyed, it is still significant and over 30% higher than during the first two quarters of the year.

    In addition, the cost of retail loss to Hong Kong shoppers in 2016, as absorbed or passed on from retailers, is expected to be HK$175 per person on average, of which HK$53 , or one-third, will be incurred during the holiday season. These increases in losses place an enormous burden on retailers and, ultimately, on honest consumers who pay for it in higher prices.

    “For most retailers, wholesalers and distributors, inventory — including the space to store it — is the largest single cost of doing business. While reducing inventory means lower costs, insufficient inventory leads to out of stock situations, lost sales and unhappy customers. Therefore balancing these two factors is critical to profitability and growth, particularly in omni-channel environments,” said Mr. Gentle.

    “The use of advanced data analytic tools, inventory management strategies, along with technologies such as RFID will provide retailers with enhanced visibility to track merchandise as it moves through the supply chain to distribution centers, retail backrooms and store shelves, helping retailers reduce losses due to shrink and other causes, ultimately increasing the financial contribution of each item.”

  • Samsung kills the Galaxy Note 7 for good

    Samsung kills the Galaxy Note 7 for good

    Samsung is permanently discontinuing production and sales of the Galaxy Note 7 smartphone, owing to safety fears over defective batteries — including in replacement handsets the company had subsequently sent to customers following a recall of original devices.

    The news was reported earlier by the WSJ, and a spokeswomen for Samsung confirmed it is ending production of the device, telling: “We can confirm the report that Samsung has permanently discontinued the production of Galaxy Note7.”

    The company did not provide any additional statement explaining its decision but in a filing about ending production with South Korean regulators it cites ‘customer safety’ as the reason.

    Yesterday Samsung had asked carriers and resellers to halt sales and exchanges of Note 7 devices, as reports of problems with replacement handsets mounted. Note 7 owners were offered a full refund or a refund for a different Samsung smartphone, along with a $25 gift certificate or other add-on to sweeten the hassle of dealing with two rounds of recalls.

    The initial recall of the circa 2.5 million Note 7s in circulation was announced in early September.

    The company had also previously said it was adjusting production of the Note 7 to, in its words, “take further steps to ensure quality and safety matters”.

    However, in the event, and given the mounting PR nightmare of even replacement Note 7s having a demonstrable risk of an exploding battery — coupled with the model being namechecked as a safety hazard at airports and on flights all over the world — it’s hardly a surprise Samsung has decided to pull the plug and put the Note 7 out of its misery.

    Aside from the damage to Samsung’s Galaxy brand of being associated with exploding batteries, the cost of withdrawing the Note 7 will not come cheap. Reuters cites analysts estimating that a permanent end to Note 7 sales could cost the company up to $17 billion.

    Meanwhile, the company’s stock price has also taken a substantial hit on the news of the Note 7’s nixing: falling by 8 per cent today, its biggest percentage decline since October 2008, as investors wiped some $19 billion off the value of the company.

  • International Design Policy Conference and Design Week Forum

    International Design Policy Conference and Design Week Forum

    The World Design Capital (WDC) Taipei 2016 International Design Policy Conference brought together leaders in design thinking from around the world in Taipei to share their ideas on the future role of designers, public servants, and private firms in facing the challenges of urbanization and resource scarcity.

    The conference, held on the weekend of October 15 and 16, was followed by the WDC Taipei 2016 International Design Week Forum on October 17 and 18, which saw organizers of leading design weeks discuss how to elevate the value of design weeks as platforms for promoting design.

    Prof. Mugendi M’Rithaa, President of ICSID, described the conference as an opportunity to “exchange practical and inspiring solutions that strengthen design’s role in urban planning, and which set the foundation for a design-led legacy program which resonates far beyond the designated World Design Capital year.”

    “Design is not just about seeking aesthetics in objects, it is about an attitude of thinking,” said Mayor of Taipei City Ko Wen-je. “To change Taiwan, we must start with the capital; to change the capital, we must change the culture; and to change the culture, we must start with design.” 

    Mayor Ko added that implementing design into urban development requires collaboration across different bureaus within government, as well as from citizens and professional designers, and stated that “our vision is to make Taipei a livable and sustainable city by 2050.” 

    Mayor Ko was joined in the first session by public officials from previous and future World Design Capital cities, including Jussi Pajunen, Mayor of Helsinki; Ian Neilson, Executive Deputy Mayor, City of Cape Town; and Miguel Torruco Marqués, Secretary of Tourism, Mexico City. 

    They shared thoughts on the role public officials can play in supporting and investing in social design innovation to develop a sustainable and inclusive urban future. Anne Stenros, the newly appointed Chief Design Officer of Helsinki, noted the trend of design moving away from a “user-centric” approach towards a “citizen-driven” mindset that encompasses a more holistic and participatory view of design.

    In further sessions, Jocelyn Wyatt, Co-Lead and Executive Director of IDEO.org, and Rama Gheerawo, Director of the Helen Hamlyn Centre for Design and the RCA Reader in Inclusive Design, elaborated on their approaches to human-centered, social design and the importance of empathy. 

    Having both conducted design interventions with lower socio-economic and disadvantaged communities, Gheerawo spoke of the importance of breaking down social barriers through simple, fun exercises in order to open up genuine conversations. Wyatt further emphasized the need for tangible and measurable results, and the value of deep listening in gaining insight and inspiration for solutions that can scale.

    Professor Dung-Sheng Chen, from the Department of Sociology at National Taiwan University, stated that “every citizen should be a social designer and have the ability to participate in the process of social design.” Professor Chen spoke of the rapid progression of Taiwan since 1987 towards a democratic and inclusive society, highlighting the many ways that now exist for citizens to participate in policy, budgeting, and shaping the city through platforms like join.gov.tw.

    In her first public appearance since starting in her role as the first and youngest Digital Minister without portfolio for the Executive Yuan, Audrey Tang gave an introduction to her involvement in hackathons with the civic tech community with the aim of bringing about greater government transparency. She was joined by Julia Kloiber, Project Lead for the Open Knowledge Foundation in Germany, who also spoke of the role designers can play in supporting software developers and engineers to make complex data sets accessible to citizens.

    Shikuan Chen, Vice President of Experience Design at Compal Electronics; Annete Baumeister, the Studio Director of Shanghai Designworks for the BMW Group; and Mike Orgill, the Director of Public Policy in the Asia Pacific region for Airbnb, spoke on the “sharing economy.” Since sharing of assets can reduce the demand for precious natural resources and limited urban space, the speakers suggested that designers’ efforts will increasingly focus on user experience over ownership. Baumeister showcased the Mini Vision Next 100, a futuristic concept car which is autonomous, electric, and designed to be shared. 

    The International Design Week Forum brought together organizers of design weeks from cities including Beijing, Chiang Mai, Dubai, Eindhoven, Holon, London, Tokyo Paris, Sydney, and areas and countries including Hong Kong, Mexico, Singapore, and Taiwan. During the fruitful exchange, organizers shared ideas on how to overcome common challenges and developed strategies to share resources in future.

    “I think that it’s important as design weeks that together we look into how we can strengthen the ties between the weeks, to make a network that is useful for our design communities,” said Ingrid Van der Wacht, International Projects Manager of Dutch Design Week. 

    “Through this forum we were able to get to know each other better, and understand how other people curate their own event. We’re already starting to think about the next step, of how we can work together in future,” added Ben Chiu, Executive Director of Taiwan Designers’ Week. 

    Organized by Taiwan Designers’ Web, the forum was held on Monday, October 17 at the Xue Xue Institute and Tuesday, October 18 at the Taipei Fine Arts Museum. The International Design Policy Conference was held at the Taipei International Convention Center. 

    The WDC Taipei 2016 International Design House Exhibition, located in the Songshan Cultural and Creative Park, will be open every day from 10AM to 6PM, from now until Sunday, October 30, and is free for all visitors. A free shuttle bus service will be provided from Songshan Cultural Creative Park to three satellite exhibition areas around the city, including Yongkang Street, Zhongshan-Shuanglian District, and Wanhua-Dadaocheng District. 

  • H:Connect brings Korean style to Singapore

    H:Connect brings Korean style to Singapore

    Contemporary South Korean fashion brand H:Connect, fronted by Korean celebrity Yoona of Girls’ Generation, has officially opened its first Southeast Asian store at Bugis Junction in Singapore.

    The brand plans to make the most of the rising appeal of hallyu, or the Korean Wave, across Southeast Asia, which is driving Korean exports of fashion, entertainment and cosmetics in particular.

    It joins more than 300 H:Connect stores across South Korea, China and Taiwan, including a flagship store in the Gangnam district of Seoul.

    In its new Singapore store, the 10-year-old brand features it latest collection for men and women, separated into three themes: City Dweller (understated designs), Nostalgic Insta (combining vintage denim with floral prints and embellishments) and Athleisure (statement sweaters, pullovers and denim with a Korean street-style vibe).

    Prices range from S$19 (US$13.64) for basic tops to $129 for jackets and overcoats.

  • Schiphol Aims to Reinforce Position as Smarthub

    Schiphol Aims to Reinforce Position as Smarthub

    Schiphol Cargo announced today that it will back further projects as part of its Smart Cargo Mainport Program, aimed at finding innovative schemes to improve cargo flow through the Amsterdam hub. The Smart Program projects centre on cargo flows, encouraging cooperation between the different parties in the supply chain, and is underpinned by transparent data sharing.

    The program brings together Schiphol Cargo as chair, with KLM Cargo, Dutch Customs, and Cargonaut, and has already attracted €375,000 (US$409,000) of Dutch government funding.

    A pilot scheme is currently underway with Royal FloraHolland becoming one of the first to successfully implement Smart Mainport elements in its operations.

    Last month, KLM Cargo also embarked on a pilot scheme aimed at speeding up and enhancing the efficiency of European supply chains bringing cargo to Schiphol for subsequent international shipment.

    The pilot, which kicked off on the route from Frankfurt to Amsterdam, is operated by a consortium which brings together Schiphol Cargo, Jan de Rijk Logistics, Swissport, Kuehne + Nagel, importer Fresco Flowers, Cargonaut and Dutch Customs.

    Under the scheme, a distinction has been drawn between shipments with shorter connecting times and those with less time pressure, and a new schedule is being trialled.

    The schedule marks the first step towards setting up a cloud platform facilitating data exchange amongst the cooperating parties. 

    “We constantly have to deliver value in the hyper-competitive air freight market,” said Marcel de Nooijer, EVP of KLM Cargo and MD of Martinair Holland. “In the ideal supply chain it is all about co-operation and optimization of the movement of shipments, both in the air as well as on the ground. Therefore transparency and access to data through digitization is key!”

    “The Smart Cargo Mainport Program is about facilitating the design and delivery of data driven predictable and compliant air cargo processes. It is not about the Cloud, it is about what we do with it,” said Nanne Onland, executive director of Cargonaut.

    Speaking, Jonas van Stekelenburg, head of cargo at Schiphol, said cooperation was in their DNA in the Netherlands. “We have taken a community approach to this initiative, and people are favourable to cooperating. People will share information with us because they view us as a trusted partner,” he said. “This doesn’t stop with the pilot route from Frankfurt to Amsterdam, and you will hopefully see more new projects in the coming months.”

  • Zalora Support Three Local Designers at Singapore Fashion Week

    Zalora Support Three Local Designers at Singapore Fashion Week

    ZALORA, Asia’s online fashion destination, today announced its partnership with Singapore Fashion Week as the Official E-Tail Partner. This is the second time the online fashion brand is taking part in one of the region’s biggest fashion events of the year. ZALORA will be presenting three Singapore designers and labels namely, Stolen, Aijek, and Max Tan in the Fashion Futures Showcase. Fashion fans in Singapore can purchase the collections on ZALORA from today onwards.

    As the Official E-Tail Partner, ZALORA will be hosting a shoppable Singapore Fashion Week microsite on ZALORA.com that will feature curated collections from Fashion Futures Showcase and Singapore Fashion Week Access, a dedicated show segment for Singapore designers. As part of ZALORA’s commitment to stay up-to-date with the latest trends within the industry, ZALORA is embracing the ‘see now, buy now’ model enabling fashion show goers to purchase their favourite looks immediately.

    Shop Max Tan Spring/Summer 2017, Stolen Spring/Summer 2017, and Aijek Fall/Winter 2016 collections at www.zalora.sg/fashion-week-singapore and on the ZALORA mobile app.

    “ZALORA is proud to be supporting local designer talent in one of the most anticipated fashion events of the year,” said Parker Gundersen, Chief Executive Officer of ZALORA Group. “We’re very passionate about supporting the local fashion industry across all of our markets in Asia, and Singapore Fashion Week provides a great opportunity for us to give the region’s top designers exposure to millions of new consumers on our online platform. It’s also an exciting way for our customers to discover new fashion and to buy product straight from the runway.”

    “Singapore Fashion Week is delighted to be working with ZALORA again this year, as we recognise the growing impact and importance of digital and social media, and connecting designers and labels

    with customers via e-commerce. With the growing trend of ‘See Now, Buy Now’ as well, I believe that online retailers like ZALORA will play an ever-growing role in partnerships with fashion weeks around the world,” commented Tjin Lee, Founder and Chairman of Singapore Fashion Week.

    ZALORA also strongly believes in making fashion more inclusive and accessible. To further engage fashion consumers, the Fashion Futures Showcase will be live-streamed on ZALORA where viewers at home can watch the shows and access exclusive content. Catch all the exciting happenings at Singapore Fashion Week Fashion Futures Showcase on social media at #ZALORAxSGFW.

  • Tycoon sells Century Link for $2.95 billion

    Tycoon sells Century Link for $2.95 billion

    Chinese tycoon Li Ka-shing has sold the Century Link office and retail complex in Shanghai for 20 billion yuan (US$2.95 billion).

    Li’s Cheung Kong Property Holdings (CK Property) and the Li Ka Shing (Overseas) Foundation agreed to sell their combined 100 per ownership of the complex, in Pudong’s Lujiazui district, to a company set up especially for the deal. China Life Insurance is the majority shareholder, with the minority stake held by closed-end funds managed by ARA Fund Management, in which CK Property owns 7.8 per cent. The purchaser, known as Mapleleaf Century, will be managed by ARA.

    Century Link comprises two 34-storey towers and a retail podium.

    “The disposal enables the company to realise its investment,” says CK Property. It expects to record an unaudited gain of about HK$6.22 billion (US$801.9 million) after the transaction.

    CK Property was reportedly looking for a buyer for the development last year. Over the past two years, companies backed by Li and his family have sold office and shopping mall projects in Beijing, Shanghai, Guangzhou and Nanjing.

    Many businesses have been prompted to shed renminbi-denominated assets, reports the South China Morning Post, following the yuan depreciating by 2 per cent against the US dollar since mid-August after having weakened by 6.6 per cent in the past year.

    Five days before the announcement of the sale, China Life led the acquisition of a US$2 billion stake in American hotels owned by Starwood Capital Group.

    The net proceeds from the Shanghai property disposal are intended to be used by the group as general working capital, says CK Property.

    In Hong Kong, CK Property is selling The Center in Central, the tallest building in its portfolio, with an asking price of HK$35 billion. The 73-storey tower, which has 1.2 million sqft (111,483.6 sqm) of office space, 13,000 sqft of retail space and 402 car parks, has attracted a handful of potential buyers.

    CK Property owns 48 storeys in The Center building after Malaysian developer Guoco Group bought 11 floors in 1997. Nine of the 11 floors were sold to Singapore’s DBS Group Holdings in 1998, while CK Property sold the 60th and 79th floors in 1999.

  • Tesla’s Musk unveils solar roof tiles, longer-lasting batteries

    Tesla’s Musk unveils solar roof tiles, longer-lasting batteries

    Tesla Motors Inc Chief Executive Elon Musk on Friday unveiled new energy products aimed at illustrating the benefits of combining his electric car and battery maker with solar installer SolarCity Corp.

    The products include solar-powered roof tiles that eliminate the need for traditional panels and longer-lasting batteries aimed at helping to realize Musk’s vision of selling a fossil fuel free lifestyle to consumers.

    “This is sort of the integrated future. An electric car, a Powerwall and a solar roof. The key is it needs to be beautiful, affordable and seamlessly integrated,” Musk said during an event to showcase the products at the Universal Studios theme park near Los Angeles. “If all those things are true why would you go any other direction?”

    Musk is the biggest shareholder in both Tesla and SolarCity, which is run by two of his first cousins. Analysts have been dubious of the deal’s proposed synergies, with some suggesting the merger is a way for Tesla to rescue money-losing SolarCity. A vote on the acquisition is scheduled for Nov. 17.

  • China Unicom developing 5G VR streaming tech

    China Unicom developing 5G VR streaming tech

    The China Unicom Network Technology Research Institute is working on a new use case for advanced technologies including 5G and VR – panoramic VR streaming of live video using drone technology.

    China Unicom and wireless broadband technology provider Baicells are developing a prototype mobile edge computing VR live video technology using Artesyn Embedded Technologies’ MaxCore mobile edge computing acceleration platform.

    The technology uses the emerging panoramic video collage algorithm and transmission protocol to provide VR video streaming from drones equiped with 360-degree high-definition cameras.

    Users can manipulate their perspective in real-time, providing a more immersive live VR experience.

    “This end-to-end solution can be applied not only to concerts, sporting events, films and other entertainment industries, such as the Mid-Autumn festival, live CCTV broadcasts using VR panoramic technology, but it can also be applied to public safety, emergency communication, UAV inspection, and much more,” Baicells research director Mingyu Zhou said.

    “We believe China Unicom and Baicells’ joint research and development can help users experience live HD VR video transmissions more quickly and smoothly.”

    “MEC provides a distributed computing environment for application and service hosting, bringing cloud technologies closer to the RAN and ultimately, closer to consumers,” Artesyn marketing VP Linsey Miller added.

    “Carriers are telling us that for these applications they need telco-grade features, which is Artesyn’s expertise.”

  • Kakao food-delivery service planned

    Kakao food-delivery service planned

    Korean internet company Kakao, known for its chat app KakaoTalk, plans to jump into the food-delivery sector.

    The Kakao food-delivery service is planned for launch by January, and it is expected to be incorporated into the app, which has four menu buttons. One of them lists extra services such as sending gifts or making reservations.

    A Kakao spokesperson says the deliveries would mainly be from franchise restaurants.

    In July, Kakao acquired a 20 per cent stake of CNT Tech, a developer of an order-receiving platform for more than 80 franchise restaurant brands in Korea.

    CNT Tech has 90 per cent of market share in the ordering platform sector. Once an order is placed through a franchise’s key number or homepage, the start-up connects orders to stores nearest the customer.

    Already companies are battling for share in the food-delivery market, including Baedal Minjok, Baedaltong and Yogiyo. Baedal Minjok, which has more than 50 per cent market share, is the only start-up that has turned around its business from losses.

    Kakao head of communications Lee Su-jin says its new on-demand service will follow the company’s business perspective that an online-to-offline service should add value both to individual service providers and customers.
    “Through our Kakao Taxi service, the annual income of taxi drivers rose by more than 3 million won [US$2650],” he says.

  • Shinsegae Group to run mall, arcade

    Shinsegae Group to run mall, arcade

    Following a bidding process, Shinsegae Group has become the manager for Coex Mall and the adjacent CALT shopping arcade in Samseong-dong, southern Seoul.

    An official signing has taken place with the Korea International Trade Association (KITA), which owns the two venues.

    The confirmation comes three months after Shinsegae Property, the shopping-mall management arm of the retail giant, was chosen as preferred bidder.

    Shinsegae Group expects the lease profit to be around 66 billion won (US$58.3 million) this year.

  • Toyota to recall 5.8 million cars in Japan, China, Europe over Takata airbags

    Toyota to recall 5.8 million cars in Japan, China, Europe over Takata airbags

    Japan’s Toyota Motor Corp on Wednesday said it was recalling a total of about 5.8 million cars at home and abroad over potentially faulty air bag inflators made by Takata Corp.

    The recall, which includes the Corolla and the Vitz subcompact hatchback model which is marketed overseas as the Yaris, covers models produced between May 2000 and November 2001, and April 2006 and December 2014, the company said in an email.

    It affects about 1.16 million vehicles sold in Japan, and also includes about 820,000 cars sold in China and around 1.47 million cars in the European market.

  • BT to build cloud infrastructure for Randstad

    BT to build cloud infrastructure for Randstad

    HR services provider Randstad Group has contracted BT to build a new global IT infrastructure providing cloud connectivity to more than 3,500 sites worldwide.

    The network will connect 37 countries in Europe, North- and South-America, Middle East and Asia-Pacific.

    BT will consolidate, centralize and standardize Randstad’s network infrastructure, currently sourced from multiple domestic and regional providers. The new infrastructure uses BT’s IP Connect and Internet Connect services to combine the reliability and security of IP-based VPNs with the flexibility of internet connections.

    The network infrastructure will use BT’s Cloud Connect service to deliver high performance connectivity to multiple Amazon Web Services locations. In addition, BT One Cloud will deliver cloud-based voice services for Randstad’s 33,000 employees, hosted from data centers in Europe, North America and Asia. BT will also standardize Randstad’s in-office – fixed and wireless – networks.

    “We were looking for a global network and cloud services integration partner to help us gain more control over our network estate, increase efficiencies, maximize the benefits of the cloud and help accelerate our digital transformation,” said Bernardo Payet, general manager of Randstad Global IT Solutions.

    Payet said BT will take away the burden of managing a multitude of different suppliers and make it easier for us to implement new services for our employees and customers.

    “Our ambition is to be the leading global cloud services integrator, offering customers unparalleled choice, security, resilience, speed, flexibility and agility on their digital transformation journey,” BT Global Services president of Europe and global telecom markets  Corrado Sciolla said.

  • QVC Japan taps Verint to enhance quality assurance, customer experience

    QVC Japan taps Verint to enhance quality assurance, customer experience

    TV shopping firm QVC Japan is leveraging Verint Workforce Optimization in its in-country contact centers to drive operational improvements, as well as enhance the quality of calls and productivity of its customer service agents.

    QVC is also using and benefitting from Verint Speech Analytics, which continues to play an important role in its focus on customer engagement.

    Having used the Verint Workforce Optimization and Customer Analytics solutions for three years, QVC Japan is capturing, analyzing and acting on feedback from its customers to help ensure consistency in its service approach and deliver positive experiences.

    “QVC Japan was the first operation in the QVC global network to implement Verint’s workforce optimization and analytics solutions, and based on our positive results, we have gained a lot of attention,” said Masukawa, customer experience manager at QVC Japan.

    In particular, the combination of quality management and speech analytics helps us determine how best to maximize customer and other business insights coming into our operations and then apply them to new measures.”

    The QVC quality team was the first to introduce workforce optimization and speech analytics to the organization. In doing so, the business has increased quality scores, while enhancing productivity across its teams. Upon experiencing these results, QVC Japan’s customer experience division implemented the Verint Speech Analytics solution.

    By leveraging the data and valuable insights from the voices of its customers, the company says it is better able serve them, meet their expectations, and develop and launch compelling marketing initiatives and campaigns.

  • Emmi milk plans Asian expansion through Amazon

    Emmi milk plans Asian expansion through Amazon

    Emmi, a Swiss milk processor and dairy products company headquartered in Lucerne, plans to expand its Asian sales through a strategic partnership with internet giant Amazon. Emmi has been relatively uninvolved in Asia, with only a turnover of around CHF 20 million. CEO Urs Riedener said he believes he could double total sales “over the next five years”. In Asia, Emmi is pursuing an export strategy and is not producing on the spot.

    In Hong Kong, Emmi is already the third strongest yoghurt brand. In Singapore, Riedener sells Emmi products in many four- and five-star hotels and Singapore Airlines in Business Class as well as in expat shops in China. ording to Riedener, the happenings in Asia are analyzed “repeatedly”. But one must remain realistic: “We are a relatively small company, our opponents are world giants.” Emmi is currently active in twelve countries, perhaps it could be 15. “Can we have 25?” I believe this would be self-assessment, “said the Emmi CEO.

    However Riedener considers the pricing model at Amazon “difficult”. In principle, the dealer determines the final selling price. “Amazon keeps its margin in any case. This is relatively ugly in the calculation for the manufacturer. “Such a clause would not enter Riedener for the manufacturer and supplier Emmi with Amazon.