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Category: Fashion

Retail News Asia is committed to providing both local and global retailers with the latest Fashion news throughout the Asian market. This on a daily base.

  • Prada Station pop-up at Galaxy Macau

    Prada Station pop-up at Galaxy Macau

    The pop-up is designed as a dream-like container; it represents the image of Prada on the move, drawing inspiration from the brand and its fundamental codes, such as travel and modernity.

    Around the train, the illuminated platforms host a series of small installations that complement the main aesthetic experience embodied by the train including Christmas versions of life-size Prada Robots and a ticket kiosk .

    The interior features walls covered in floral-patterned red silk brocade to create a luxurious, romantic look.

    The setting is completed by the iconic black-and-white chequered floor which characterizes Prada stores around the world since 1913.

    The Prada Cahier bag is reinterpreted in three styles made of exotic leathers, exclusive at The Promenade Shops in Galaxy Macau.

    This project – here inaugurated for the first time – offers customers the chance to acquire exclusive products which are chosen for each leg of the journey and presented inside this original installation.

    Prada Station Pop-up will delight the customers until 14 January 2018 at The Promenade Shops’ Pearl Lobby, located within Galaxy Macau.

    Galaxy Macau and Broadway Macau combine deliver the “Most Spectacular Entertainment and Leisure Destination in the World”. Developed at an investment of HK$43 billion, the two properties cover 1.1 million square meters of unique entertainment and leisure attractions that are unlike anything else in Macau.

  • Kawaii fashion heading to Manila

    Kawaii fashion heading to Manila

    W Tokyo is partnering with Manila online shopping company Hallohallo to open a Tokyo Girls Collection (TGC) store in the Philippines.

    Set to launch in May, the boutique will be at the Vertis North complex in Quezon City, Manila. In the mall’s Japan Town section, which features Japanese restaurants and retailers, the store will sell kawaii (cuteness) clothing, wigs and accessories targeting teenage girls and women in their 20s. The collection will be curated from up to 20 Japanese fashion brands.

    A feature of the 965sqm store will be a runway and stage for events featuring local models.

    Hallohallo will run the shop while W Tokyo will choose brands, run promotions and stage events.

    W Tokyo will also team with Japanese live-streaming service Showroom to feature events at the store and salespeople introducing products.

    “We want to implement a business model combining brick-and-mortar stores and live commerce in Japan as well,” says W Tokyo president Noriyoshi Murakami. The aim is to find success first in the Philippines before tackling Japan, where shopping malls often restrict the type of sales events stores can hold.

    Hallohallo has also partnered with Japanese trading house Mitsubishi and Philippine conglomerate Ayala Group to sell Japanese products.

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  • Pandora opens in Chiang Mai, Thailand

    Pandora opens in Chiang Mai, Thailand

    Spread across 70 square metres, this is the brand’s 28th shop in Thailand and is decked out to resemble an art gallery. The display counters resemble picture frames, with white and pastel pink as the main colours hinting at femininity.

    Pandora encourages women to choose their own accessories to match their lifestyle and individuality. The Facets of Winter series, inspired by stars and snowflakes with colours like sapphire blue, ruby red and emerald green, invites wearers can mix and match the items to create their own style or give them to loved ones to mark any special occasion.

    Pandora also launches a Happy New Year collection to celebrate the Year of Dog. Intricately crafted charms and beautiful tokens of luck are given and received as we say goodbye to the old and welcome the new. Among this year’s novelties is the festive Fortune & Lucky dangle. Inspired by the God of Wealth, it features a man dressed in a traditional outfit holding two 14k gold ingots. Gorgeous on bracelets and necklaces, the dangle brings good fortune to its wearer.

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  • Folli Follie To Open 50 New China Stores

    Folli Follie To Open 50 New China Stores

    Greek jewelry- and timepiece-maker Folli Follie plans to open 50 new stores in China next year, showing a renewed faith in a market in which its presence has shrunk in recent years.

    Twenty of the locations will be directly operated by the company, five to seven of which will become its flagship stores in major Chinese cities, including Beijing, Shanghai and Shenzhen, Folli Follie China Director Connie Law told Caixin.

    The other 30 shops will run on a franchise model, Law said.

    The brand recently launched a necklace that includes depictions of dogs ahead of the Chinese year of the dog, the first time the company has launched such a design and a clear attempt to appeal to Chinese consumers.

    Folli Follie became well-known to Chinese fashionistas in 2011 when domestic conglomerate Fosun Group became its second-largest shareholder. The brand had 220 stores in China in 2014, according to a Fosun financial report. This figure has since declined to only 150, Law said.

    An industry insider said that the decline was in part caused by some Folli Follie franchisees switching to rivals such as Austria’s Swarovski.

    Law told Caixin that Chinese consumers are buying entry-level luxury goods at home rather than abroad as the price gap between China and other countries has narrowed.

    As e-commerce continues to rapidly expand in China — online sales grew 32% in the first 11 months of 2017, compared to a 10% increase in total retail spending — Folli Follie has also established stores on online marketplaces, including Alibaba’s Tmall and JD.com.

    But 75% of the company’s spending in China goes to its offline stores, Law said, adding that the company will never abandon its brick-and-mortar business.

  • Da Milano eyes an increased revenue with adding 150 new stores

    Da Milano eyes an increased revenue with adding 150 new stores

    High-end leather products retailer Da Milano is eyeing Rs 300 crore turnover and plans to open 150 new outlets across the country for its three brands in three years.

    “We are looking at a turnover of Rs 300 crore by fiscal 2020-21. We will grow our business through our network of retail stores and focus on customer loyalty and satisfaction,” Da Milano Managing Director Sahil Malik told.

    Da Milano expects to close the current fiscal year with a turnover of Rs 200 crore.

    The company currently operates 70 stores in India and six abroad. It is also looking at expanding its overseas operations and plans to open stores in Singapore and London by next fiscal.

    Da Milano recently opened its new store in Dubai.

    “We expect overseas operations to contribute to our turnover in a big way. We are an affordable luxury leather brand and the price points at which offer our products makes the brand attractive,” Malik said.

    Da Milano sells three brands — Da Milano, Rosso Brunello and Wooba.

    “We plan to open 150 stores across our three brands in three years time,” he added.

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  • Luxury cosmetic brand Giorgio Armani Beauty to Join Tmall

    Luxury cosmetic brand Giorgio Armani Beauty to Join Tmall

    Giorgio Armani Beauty will launch a flagship store on Alibaba-owned B2C shopping platform Tmall next month as part of the brand’s latest campaign to capture China’s fast growing appetite for high-end beauty products, Alibaba said Monday.

    The luxury beauty and skin care brand, owned by the world leading cosmetic giant L’Oreal, will hold a series of pre-sale events on Tmall for the next three weeks ahead of its official launch on Jan 16. As part of the rev-up, the brand is offering 4,000 cases of its iconic “My Armani To Go” cushion foundation exclusively to be sold on the platform during the period.

    On the day of the launch, the brand will also open a store on the Luxury Pavilion, the invite-only section within the shopping site for premium and luxury brands. Brands including Burberry, Hugo Boss, La Mer, Maserati and Guerlain (LVMH) have joined since the platform was first introduced in August this year.

    China’s beauty product sector has seen a boom in recent years in tandem with the rapid development of the Chinese economy. According to China’s National Bureau of Statistics, retail sales of cosmetic items in the first 11 months of this year notched a 13.5% on-year growth, amounting to RMB $228.5 billion ($34.87 billion).

    Recognizing China’s fast-growing demand for high-quality cosmetic products and Tmall’s expansive reach with its 500 million active users, many top beauty names such as Lancome, La Mer, MAC, Bobbi Brown, Fresh and Kiehl’s have opened up shops on Tmall in recent years.

    In a recent interview with China Daily, Veronique Gautier, global president of Giorgio Armani Fragrances & Beauty, said Armani Beauty has seen stellar growth in China, at twice the speed of the rest of the markets combined.

    On Jan 12, several of the Giorgio Armani Beauty’s high-ranking executives will appear at an event in Beijing to announce the official launch of the flagship store on Tmall. The brand will also introduce a high-tech showcase of its 2018 spring-summer collection.

    As part of tie-up, the brand and Tmall will introduce interactive digital experiences for consumers to book offline make-up sessions with beauty advisors, explore its product offerings — from the latest Ecstasy Shine lipstick crafted specifically for the Asian market to its iconic fragrances and Lip Maestro lip gloss.

    Entertainment and gamification will also play a major role in attracting customers to Giorgio Armani Beauty’s new online store. By using their mobile phones, users can use the AR-powered interactive feature—Unlock Armani Codes—to scan anything that contains any of the six-letters in the word “Armani.” Those who have collected all six letters will have the chance to win sample kits priced at RMB 260 each.

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  • Bata debuts AW Lab at Suntec City

    Bata debuts AW Lab at Suntec City

    Asia’s first AW Lab multi-label sneaker store has been opened at Suntec City by the Bata shoe company.

    It is part of a new approach by the 123-year-old Czech brand, now headquartered in Switzerland.

    “You are going to see things coming from Bata in the next few months that you would never have expected,” says Bata CEO Alexis Nasard.

    He says there are plans to expand the brand’s presence in Singapore, where it has had a presence since 1931. And as well as developing their product ranges, Singapore’s 41 current stores will be revamped, says Nasard. Some stores already have the new look, including the Eastpoint Mall and VivoCity outlets. Another has just opened at Northpoint City.

    Nasard says Singapore is a strategic focus for Bata because it is “the window of Asia”.

    “It’s an acid test for all of Asia Pacific. It is one of the most competitive marketplaces, with a very fickle and demanding consumer.”

  • Louis Vuitton Singapore makes splash in airport

    Louis Vuitton Singapore makes splash in airport

    Louis Vuitton Singapore has opened a spectacular duplex store taking centre stage in the new Crystal Garden in the Terminal 3 departure transit hall at Changi Airport.

    The first-ever airport store of its type in south Asia, the store has a theme of travel and features a full-size model of a 1930s French plane suspended from the ceiling, plus “flying machines” carrying the French luxury brand’s signature trunks and suitcases.

    A giant digital display surrounds the entrance, and the store has a translucent facade of glass and copper-diamond mesh. Inside, tiered garden beds feature a flowers and spheres containing glass sculptures.

    For the opening, an exhibition space on the second floor features antique objects from the Louis Vuitton archives displayed alongside more contemporary pieces.

    On the ground floor there is a range of travel-related offerings including men’s and women’s leather goods, ready-to-wear, accessories, shoes, watches and fragrances.

    Covering 530sqm, it is the first airport store in Asia Pacific to be directly managed by Louis Vuitton, which has had a 37-year presence in Singapore.

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  • Prada Silver rolls out a new line in Macau

    Prada Silver rolls out a new line in Macau

    Adopting a rail theme, Prada has unveiled an itinerant retail project, “Prada Silver Line”, at Galaxy Macau.

    It runs until January 4, then will steam off to other destinations around the world. Different items will be developed for each city the Silver Line visits.

    With an illuminated platform, the pop-up draws inspiration from American train sets of the ’30s to ’50s. The imaginary railway station includes a train coach with metal outer shell that houses the main product display space. Floral-patterned red silk brocade tapestry and black-and-white checkered marble flooring, as appears in all the brand’s boutiques, embellish the space.

    Around and outside the coach are rail-inspired installations including life-size Prada robots and a ticket booth, which serves as a concierge service where customers can arrange delivery of purchases to their homes.

    A “Macau St” sign marks the retail space, a reference to the first stop for the train on its international journey. Throughout next year the retail project will travel throughout Asia, Europe and the US, starting with Dubai late next month.

    To mark the project, the brand presents a range of exclusive products including women’s bags and accessories. In particular, the Prada Cahier bag is reinterpreted in three new styles using exotic leathers.

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  • Star creates stir as Adidas Neo ambassador

    Star creates stir as Adidas Neo ambassador

    After scarcely a month, Chinese entertainer Jackson Yi from boy band TFBoys has already created a stir as brand ambassador for clothing and footwear label Adidas Neo.

    Following his appointment, on his birthday, Adidas Neo launched three online and offline interactive marketing activities targeting his fans.

    His first assignment was a Jackson Yi gift box, awarded to 1128 winners of a draw on the Adidas Neo online store (the number references his birth date). Photos of the winners combined with a Yi poster went viral when posted on Weibo.

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  • Levi Strauss merges with MENA markets

    Levi Strauss merges with MENA markets

    US denim giant Levi Strauss has merged its South Asia market business with the Middle East and North Africa.

    And the company has appointed its India head Sanjeev Mohanty to spearhead the consolidated Levi Strauss Asia-MENA business.

    The company cites common consumer preferences and synergies across the three regions as the reason for the restructure.

    Mohanty joined Levi’s India little more than 12 months ago after about nine months at troubled fashion e-tailer Jabong, and previously ran Benetton India.

    The Middle East, North Africa  and South Asia account for around US$200 million in wholesale turnover for Levi’s. Based in Bengaluru, Levi’s India reported revenue of more than Rs 842 crore (US$130 million) at the end of March, with a net profit of almost Rs 58 crore.

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  • Estee Lauder launches mobile training via YouCam

    Estee Lauder launches mobile training via YouCam

    Using Perfect Corp’s YouCam, Estee Lauder has introduced mobile-based AR training for its beauty advisers internationally.

    Its ART (augmented reality training) is the world’s first such education program. Using interactive live streaming, it allows the company’s more than 17,000 beauty advisers to engage in real-time training and product briefings via their mobile devices.

    Beauty advisers will be able to interact with instructors, virtually try featured looks, watch presentations and ask questions.

    Estee Lauder will also be able to track attendance, engagement and overall performance of its trainers and participants.

    “We believe this is a turning point in beauty education,” says Estee Lauder global brand president Stephane de La Faverie.

    The training initiative builds on two other technology projects launched as a result of the Estee Lauder-YouCam partnership. In April, Estee Lauder used YouCam for the launch of Pure Color Love lipstick, allowing customers to virtually try all 30 shades in 30 seconds. It has since rolled out Virtual Try On on more than 800 devices in stores and on the YouCam app for its global makeup franchises.

    This month, Estee Lauder introduced YouCam “Look Transfer” technology as part of an influencer launch event for Pure Color Envy Paint-On Liquid Lip Color. The technology recognises the makeup shades used on models in an advertising campaign, allowing consumers to recreate the model’s look via Virtual Try-On. This will debut in stores and through the app next year.

    The YouCam Makeup app can be downloaded free from the App Store and Google Play.

  • NBA Teams for Online Stores in APAC

    NBA Teams for Online Stores in APAC

    In partnership with the US National Basketball Association (NBA), sports merchandise e-commerce company Fanatics has launched official NBA online stores across Asia Pacific.

    Fanatics already runs the flagship NBA Store in New York City, the league’s global e-commerce site and its official online store for Europe.

    It has now opened official online stores in Cambodia, Japan, Laos, Malaysia, Singapore, Thailand and Vietnam, as well as Australia and New Zealand. These offer a range of men’s, women’s and youth products from all 30 NBA teams, including oncourt apparel from official outfitter Nike and products from a range of NBA merchandise partners including Mitchell & Ness and New Era.

    There are also exclusive products, including personalised team jerseys.

    As well as paying in local currency, online shoppers will benefit from quicker deliveries and cheaper shipping thanks to Fanatics’ centralised distribution point in Asia.

    “The NBA is becoming an increasingly global league, and we’ve seen a significant uptick in fandom across several regions throughout Asia,” says Fanatics International president Steve Davis.

    With the launch of the new online stores, the league now has 20 international e-commerce sites.

  • Yohji Yamamoto receives Asia’s Lifetime Achievement Award

    Yohji Yamamoto receives Asia’s Lifetime Achievement Award

    Japanese fashion designer Yohji Yamamoto is this year’s recipient of the Lifetime Achievement Award, awarded last Friday at the Design for Asia gala dinner in Hong Kong.

    The 74-year-old design giant — known for his avant-garde tailoring featuring Japanese design aesthetics featuring over-sized silhouettes and a restricted, dark palette — was celebrated for his contribution to luxury fashion. Today, his two main lines Yohji Yamamoto and Y’s are stocked in high-end department stores around the world.

    Moreover, the designer has been hailed for his pioneering of the fusion between athletic wear and luxury fashion. He began hid collaboration with Adidas in 2003, forming the now very popular athleisure brand, Y-3.

    “Let me say, I think I’m a good dressmaker, but I am not a very good talker,” said Yohji Yamomoto, when he received the award.

    “In my long career, in design, architecture, [I’ve been to] so many parties, this is the very first time that I have such a warm feeling, I really appreciate this. Please let me become your family,” said the designer, who spends most his time between Tokyo and Paris. The latter is where he shows his seasonal collections each year.

    The designer has stores in Japan, France and the UK.

    Yamamoto has received several other accolades in previous years, including the Commander of the Order of Arts and Letters back in 2011 — the highest honour in arts and culture in France.

    The Design for Asia gala dinner also paid homage to hotelier Adrian Zecha, founder of the Aman resorts, and a new affordable luxury hotel concept, called Azerai, for design leadership.

    During the same night, organisers also awarded scholarships to 17 young designers of up to 500,000 Hong Kong dollars (US$640,000).

  • Shilla Duty Free opens six new shops at Hong Kong International Airport

    Shilla Duty Free opens six new shops at Hong Kong International Airport

    The Shilla Duty Free has opened six new retail outlets at Hong Kong International Airport (HKIA).

    The retailer sucellfully bid on the perfume and cosmetics and fashion accessories concessions earlier this year. Shilla says the new license marks it as the first operator to simultaneously secure duty free perfumes and cosmetics concessions across the hub airports of Incheon International, Hong Kong International and Singapore Changi.

    With the opening of the HKIA stores, Shilla has also announced its new vision for experiential retail – Beauty & You. Following the commencement of operations this December, the outlets will be transformed in phases into the new identity.

    Shilla’s Beauty & You concept is designed to combine “innovative store designs with a wide array of products, excellent service and exciting activities to delight guests at every stage of their shopping journey, giving a new innovative approach to travel retail in an airport”. Designed to represent how modern customers shop, the new Beauty & You store layout will incorporate both branded counters and non-branded areas, as well as immersive engagement zones.

    New brands

    With the grand opening of the new concept stores slated for the summer of 2018, the number of brands featured across the six stores will increase to over 200.

    “We’re extremely excited to expand The Shilla Duty Free network to one of the busiest airports in the world,” said Alice Woo, managing director of Shilla Travel Retail Hong Kong. “The airport served more than 70 million passengers annually and 1,100 aircrafts daily in the past 12 months. Hong Kong’s proximity to other Asian countries and mainland China also makes HKIA a powerful and promising hub for duty free sales. With the upcoming launch of Beauty & You, we hope to redefine the airport retail experience and customer journey through personalised service, interactive and engaging environment in one of the most robust travel markets in the world.”

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