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Tag: bangkok

  • CAT to propose 2G tower JV with Dtac

    CAT to propose 2G tower JV with Dtac

    Thai state-owned operator CAT Telecom is seeking to enter a telecommunications infrastructure joint venture with private operator Dtac to allow it to continue generating revenue after its concession revenue dries up.

    CAT’s concession agreement with Dtac expires in September 2018, marking the end to the prior build-operate-transfer regulatory regime, whereby private operators paid a portion of their revenues to the state-owned operators. The market is instead transitioning to the more conventional spectrum licensing model.

    After this period CAT will be left without a sustainable revenue stream. Dtac will meanwhile need to transfer its roughly 13,000 2G mobile towers and base stations to CAT. As the deadline approaches, the CAT board is exploring establishing a JV with Dtac for the operation of CAT’s 2G mobile tower assets.

    Under the proposal, Dtac would need to invest nearly 10 billion baht () in exchange for a 51% stake in the venture, which would be named Telecom Tower Co. CAT would take the remaining 49% in exchange for transferring the tower assets to the venture.

    According to the report, the CAT board believes that such an agreement would be mutually beneficial, as it would allow CAT to earn new revenue from the venture, while Dtac would be able to guarantee service continuity after the concession expires.

    The proposal still requires approval from the Thai Cabinet, the report adds. CAT hopes that the venture will help it realize annual revenue of around 10 billion baht per year.

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  • Scale360 establishes Centre of Excellence to develop Thai Fintech talent

    Scale360 establishes Centre of Excellence to develop Thai Fintech talent

    Scale360, a UK-based fintech start-up that develops cutting-edge software to power banks’ digital transformation, has established a Bangkok Digital Centre of Excellence to service banks’ growing need for financial technology and develop local skills in leading global technologies.

    Thailand’s Board of Investment has recognised Scale360’s commitment to developing skills in Thailand, awarding the company a special eight year status to help attract top talent and establish the Digital Centre of Excellence in Bangkok.

    Combining Microservices application architecture with Scala and Java programming languages, Scale360 develops technology platforms that deliver better outcomes for customers across all channels via a digital banking infrastructure. Scale360 has established its own Thai language learning programme to advance the knowledge of skills required to build its Digital Banking 4.0 platform, with the aim of providing local developers with knowledge of programming languages used by global Internet giants like Twitter and LinkedIn.

    “We have a very clear vision of how banks need to operate in the digital age, and to deliver the kind of services today’s mobile and connected customers’ need requires a new approach to technology. This means using global leading technologies which are not yet prevalent in banking. At Scale360 we have developed our own learning programmes to give our employees the tools they need to compete in a global marketplace,” said Neville Molyneux, managing director, Scale360.

    Scale360 has implemented solutions-focused technology to leading global businesses for over 10 years, helping businesses define and execute their digital strategy, and create growth opportunities driven by enhanced customer-centric digital experiences.  Scale360’s developers have already completed transformation projects in Vietnam and are working with a challenger bank in the UK.

    “Scale360’s solutions enable pure digital play; we help our partners build greater customer loyalty and engagement, developing in-depth understanding of the digital customer that ultimately grows online revenue. It’s not just financial services – we’ve given retailers, hoteliers and charities the tools to embark on their digital journey,” added Neville.

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  • NBTC may require OTTs to secure licenses

    NBTC may require OTTs to secure licenses

    Thai telecoms regulator NBTC is considering requiring OTT communications service providers to secure an operating license and an internet bandwidth fee to ensure a more level playing field between OTT players and telecoms operators.

    NBTC secretary general Takorn Tantasith told that a fee could be imposed on OTT services by 2018.

    Initially OTT services running over mobile networks could also be expected to secure an operating license from the NBTC and pay a value-added tax the same as traditional businesses, he said.

    He said the regulator is making the move to reflect the dramatic increases in revenues generated by OTT providers and the strain demand for services such as YouTube places on mobile networks and accordingly operator revenues.

    The NBTC plans to hold an open forum to discuss the issue in Bangkok in September, and will invite representatives from all telecoms regulators in the Asean region, as well as 50 operators across the region and the major OTT service providers.

    The NBTC’s decision was motivated by a meeting of the Asean Telecommunication Regulators’ Council focused on the challenges OTT services pose to business ecosystems.

  • Introducing the largest integrated real estate project in Bangkok

    Introducing the largest integrated real estate project in Bangkok

    Described as “a city within a city”, Thailand’s largest integrated development, One Bangkok, is being launched as a joint project by TCC Assets (Thailand) and Frasers Centrepoint (FCL).

    Incorporating green-sustainability principles, the development covers 104 rai (16.7 ha), and will increase green and open areas in the city centre by 50 rai when it opens in 2021.

    One Bangkok 3

    One Bangkok will be the largest private-sector property development initiative undertaken in Thailand, with an estimated investment value of more than THB120 billion (about US$3.5 billion).

    “The fundamental aim in the planning and design of One Bangkok is to enhance Bangkok’s stature as a key gateway city in Asia,” says TCC Group and FCL chairman Charoen Sirivadhanabhakdi.

    One Bangkok 1

    A fully integrated “city-within-a-city” district, One Bangkok will comprise retail and leisure offerings within differentiated precincts, next-generation office buildings, luxury and lifestyle hotels, ultra-luxury residential towers, civic areas, and art and culture amenities as well as greenery and open spaces.

    Leased from the Crown, the land is in a prime location at the corner of Wireless and Rama IV Roads, next to Lumphini Park and with direct linkages to mass transit systems.

    “We are very honoured to be entrusted by the Crown Property Bureau to turn this important plot of land in the heart of the city into a showpiece district,” says Sirivadhanabhakdi.

    “With One Bangkok, I hope to enhance global confidence in Thailand as the epicenter of Asean and a key gateway and lifestyle city in Asia.”

    One Bangkok - Opening Ceremony

    Shared vision

    For the “game-changing” endeavour, he says he has placed his confidence in two TCC Group companies – TCC Assets (Thailand) and Frasers Property. “They are companies that perfectly complement each other and can, together, fulfill our shared vision of a quality development.”

    For the JV, TCC Assets hold an 80.1 per cent interest, with Frasers Property Holdings (Thailand) holding the balance of 19.9 per cent. Frasers Property is the international property brand of FCL, a multi-national real-estate company with more than US$17.6 billion in assets.

    One Bangkok 5

    “By forming such a strategic alliance, we are able to combine the financial strength and local know-how of TCC Assets, with the enormous international property development expertise of Frasers Property, which has an impeccable global track record of award-winning development projects,” says Sirivadhanabhakdi.

    “The partnership will ensure that we have the creativity, capability and capital to bring to life one of our most exciting development initiatives,” says FCL Group CEO Panote Sirivadhanabhakdi. “No single development of this scale and diversity has ever been undertaken in Thailand.”

    He says One Bangkok will attract top-level local and multinational companies to set up headquarters in the district. “It is Bangkok’s first fully integrated ‘people-centric’ development, designed around how people can seamlessly live, work and play, seeking to reinstate a sense of human scale in a way that enhances comfort and convenience.”

    He says One Bangkok’s development philosophy is centred on diversity of uses and architecture, overlaid with sustainability principles and sensitive to the local social and cultural context, incorporating Thailand’s heritage and aspects unique to Bangkok.

    One Bangkok’s CEO Su Lin Soon is supported by a development team of more than 100 specialists.

    “In creating a world-class district in the heart of Bangkok, we envision One Bangkok to be synonymous with Thailand,” she says. “New quality standards, international best practices and diversity in the mix of uses and architecture are fundamental features of the master plan, designed by Skidmore, Owings & Merrill, supported by local expertise from Plan Associates and A49.”

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  • Free KKday Vacation for Thais Who Love to Travel in Asia

    Free KKday Vacation for Thais Who Love to Travel in Asia

    KKday, a leading E-commerce travel platform in Asia offering localized travel across the globe launched in Thailand in March 2017, and is now offering Thais a chance to WIN a FREE all-expenses dream holiday for two to Japan, Hong Kong, Korea, Singapore or Taiwan with a video competition from now until May 31st, 2017.

    The KKvacay contest invites Thais to create a fun and engaging one-minute video of their own travel trip in any destination. To be automatically entered, each film needs to then be uploaded to the competition entrant’s Facebook Page wall by the end of May and tagged @KKdayThailand with the hashtags #KKvacay and #KKdayth added too.The full entry rules for the KKvacay video competition can be found at the KKday Thailand Facebook Page.

    The winning KKvacay video will be announced on the KKday Thailand Facebook Page in June 2017.

    Ming Chen, CEO of KKday is encouraging Thai vacation videographers to be as creative as possible as there could be some fierce competition. “We know that Thais love to travel within Asia and each of the KKvacay prize destinations is incredibly dynamic; promising an exhilarating, action-packed trip with lots to see and do and fascinatingly diverse cultures. We are expecting to see some really creative videos that explore these different holiday hotpots through the script and the filming style, as well as with the use of props, costumes and setting. Thais are renowned for their inventive style and sense of fun so it will be interesting to see videos portraying their chosen destination and with a free holiday for two up for grabs I imagine there will be some great entries.”

    Part of winning the holiday prize is for the recipient and travel partner to create a short video highlighting their vacation experience along with five KKday activities they enjoyed during their trip. This video diary will be shared by KKday and partners on social media.

    Easy to navigate and book online, KKday appeals especially to those travelers who enjoy immersive vacation experiences and exploring destinations through localized, customized travel rather than simply following the standard tourist trek or trying to seek out ever-more remote locations.

    The Taiwanese- headquartered company, which was established in 2014, brings over 6,000 experiences, in 25 different categories, in 174 cities and 54 countries worldwide. The KKvacay video competition celebrates KKday’s debut in Thailand and with e-commerce popular in the country Thais could prove to be a big market, adding to KKday’s existing 7 million plus visitor views each month, a fanbase of more than 600,000 on Facebook and over 300,000 members.

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  • DHL eCommerce expands in Thailand’s booming e-Commerce market

    DHL eCommerce expands in Thailand’s booming e-Commerce market

    DHL eCommerce, a division of the world’s leading logistics company, Deutsche Post DHL Group (DPDHL Group), is capitalizing on the booming Thai e-commerce market expected to more than triple in size to EUR 3.6 billion between now and 2020 by enhancing its nationwide coverage with next day delivery in remote areas and extending pick-up service to small e-commerce merchants to meet its growing customer demands.

    DHL eCommerce, launched January 2016 in Thailand, offers end-to-end domestic delivery services and easy access for local businesses to expand globally through affordable B2C international cross-border shipping and scalable, pay-per-use fulfillment solutions through a global fulfillment network within Deutsche Post DHL Group.

    “The e-commerce market in Thailand is currently second largest in Southeast Asia and expected to grow 22 percent annually till 2020. Along with this remarkable growth, there are increasing demands for cost-effective and high quality logistics solutions to meet rising consumer needs. As such, we are investing now to ensure we are the provider of choice for Thai consumers,” said Kiattichai Pitpreecha, managing director, DHL eCommerce Thailand.

    “We are strengthening our delivery network across the country in order to offer second-to-none nationwide service across Thailand. This will enable merchants to reach out to the growing base of e-commerce consumers outside Bangkok in major provinces and rural areas with superior service quality. We have also extended our pick-up service to include small and large merchants. For the 2.7 million SMEs in Thailand, this means greater convenience and a quicker process to deliver to their consumers — with less time spent travelling and waiting in queues to drop off their goods, they can spend more time focusing on growing their business.”

    Over the past year, DHL eCommerce Thailand has invested significantly in people, service, facilities, vehicles and coverage. The DHL eCommerce 3,222 sqm central hub in Bangkok and its domestic delivery network across Thailand have the capacity to handle over 15 million shipments annually. For merchants, DHL eCommerce offers access to Cash on Delivery (COD) with daily remittance as well as access to a multilingual call center and easy IT integration of online orders to allow shippers to easily prepare orders for delivery into the DHL network.

    Offers cross-border service to help customers expand overseas

    DHL eCommerce also enables Thai businesses to grow internationally and tap on the massive international e-commerce market through its range of affordable international cross-border shipping products and scalable, pay-per-use fulfillment solutions. “We are incredibly positive about the Thailand economy and we are committed to its development. The Thai government’s ‘Digital Thailand’ initiative started in 2016 has brought about a wave of opportunities for businesses across different industries to digitize their operations and services, especially for SMEs to undergo digital transformation,” said Malcolm Monteiro, CEO, DHL eCommerce Asia Pacific.

    “Thailand is ranked as one of our top priority markets in Southeast Asia , and we foresee growth to be largely driven by significant numbers of SMEs extending their business models into online marketplaces. DHL eCommerce is committed to enabling Thai businesses as they fully leverage the huge e-commerce growth locally and internationally.”

    As noted in a recent DHL Express report on the e-commerce industry, the cross-border market opportunity offers growth rates (~25 percent) not found in most traditional retail markets. DHL eCommerce, along with its sister company DHL Express is helping to connect Thai e-tailers to the world through DPDHL Group’s range of cross-border delivery solutions. To cater to varying customer requirements, DHL Express offers premium and faster delivery services while DHL eCommerce provides affordable solutions. Thailand -based businesses can also leverage on DHL eCommerce’s global network of fulfillment centers in the US, Mexico, Europe, Hong Kong, Australia and India so that merchandise can get to the consumers in those regions quicker.

    “Cross-border B2C e-commerce is forecasted to grow to USD1 trillion in 2020. DHL eCommerce Thailand has witnessed tremendous growth in the past year and we are enhancing our service to meet the growing consumer demands,” said Charles Brewer, CEO, DHL eCommerce. “We are incredibly proud to be delivering the smile in the last mile and we will continue to provide more first and last mile solutions.”

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  • Crown delivers XPO Logistics a competitive advantage in Thailand

    Crown delivers XPO Logistics a competitive advantage in Thailand

    XPO Logistics is relying on a total product solution from Crown Equipment to manage high work-flow stock movement for a number of prominent global brands at its Thailand operations.

    XPO Logistics, which includes the Bangkok and Rayong branches among its 1,440 global locations, is managing stock on behalf of major brands with the help of a full suite of Crown material handling equipment that includes reach trucks, counterbalance forklifts, power pallet trucks, Wave work assist vehicles and walkie stackers.

    Crown has been supplying XPO Logistics with equipment since 2010 and the company is running a total of 20 lift trucks at its busy Bangkok and Rayong locations.

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  • NBTC likely to postpone 5G auction

    NBTC likely to postpone 5G auction

    Thai regulator NBTC is likely to have to postpone the planned 2600-MHz 5G auction until 2018 due to regulatory and administrative hurdles.

    The regulator had planned to hold the 2600-MHz auction in September this year, but this process will probably need to be delayed, an NBTC commissioner told.

    Factors behind the delay include the fact that 190MHz of 2600-MHz spectrum has been allocated to state broadcaster MCOT and is currently unused.

    MCOT expects compensation for the return of 80MHz of spectrum for the auction, but the NBTC is currently not authorized to pay compensation to state agencies in return for spectrum.

    The new draft bill restructuring the NBTC is expected to give the regulator the power to do so, but the process of arranging compensation and drawing up the framework for these payments will take time. The new bill has yet to identify methodologies for calculating compensation.

    The NBTC restructuring is also likely to create its own issues that will impact the auction process due to the transition to new commissioners expected after the bill takes effect.

    Meanwhile Thailand still lacks a clear spectrum roadmap for the evolution to 5G will inevitably cause a delay in Thailand’s 5G ecosystem development.

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  • Challenge to build engagement among a fashion-loving clientele

    Challenge to build engagement among a fashion-loving clientele

    To marketers nowadays, the major challenge is to build engagement among target groups to provide first-hand experience and brand engagement inside of their own. However, one target group found very demanding in terms of engagement building is fashion lovers as they are very unique, and hard to persuade. Indeed, they do not just follow fashion trends but adapt the trends to suit their own character. This makes marketing planning for this target group complicated and difficult.

    But not for Siam Center The Ideaopolis, a shopping destination which is a hub of fashion in Thailand for more than 44 years. No matter how edgy fashion trends would be, Siam Center will enable Thai fashion lovers to be the first to get updated on up-to-date fashion trends.

    To build engagement among a fashion-loving clientele, Siam Center has done a fantastic job as if it is simple. Thanks to its long-term experience and support of Thai designer brands as well as being a catalyst for the promotion of Thai fashion industry to be equal to world fashion cities, Siam Center meets fashion lovers’ demands. Such demands mean how to wear clothes to reflect their own identity and not to create a distinct character but to shine at getting dressed with style and being fashionable for the society to see and admire.

    Siam Center devises a strategy to reach this kind of customers by presenting the latest collections of over 40 Thai designer brands at the end of last March.

    Siam Center The Ideaoplois, joining hands with Cheeze and Looker magazines, held “#iamsiamish” campaign to fulfill the dream of youngsters who would like to become professional models. The campaign set up a casting room box to select 100 teens as #Nodels to strut on the catwalk of the fashion show of the year, “#iamsiamish Fashion Show [S/S Collection 2017].”

    Ms. Chanisa Kaewreun, Senior Deputy Managing Director for Marketing Events and Business Relations – Siam Piwat Co., Ltd., said, “Since the opening, Siam Center has always been the center of Thai fashion industry because we are the second home of many Thai designers, both top and young-blood designers. Housing many local brands, Siam Center is therefore the first place fashion-forward people think about when it comes to trend updates. As a place of inspiration for everyone, especially young generation wishing to enter the world of fashion, Siam center joined forces with Cheeze and Looker magazines in hosting “#iamsiamish” campaign. It opened a studio to cast talented teens as models. Out of 1,700 candidates, the judge panel selected 100 finalists to become #Nodels and walk in “#iamsiamish Fashion Show [S/S Collection 2017]”, which launched spring/summer collections of leading Thai brands in Siam Center.”

    “#iamsiamish Fashion Show [S/S Collection 2017]” mixed and matched the latest collections of 40 Thai fashion brands featured by 100 #Nodels. The fashion show presented the trends of this season, which encouraged fashionistas to find the perfect items that match their own style and create their own look. Moreover, the 1,600 fashion-loving candidates who did not join in walking on the catwalk were also invited to a party and enjoyed the fashion show of the latest collections. Let’s imagine that this event can gather those who are really interested in fashion to see the launch of the latest collections of 40 fashion brands. It is another fantastic marketing promotion activity that Siam Center created.

    #Nodels deserved big applause for their courage to express themselves and join a troop of professional models in “#iamsiamish Fashion Show [S/S Collection 2017].”

    At the same time, Siam Center earned praise for setting a new phenomenon to Thai fashion industry, giving customers the opportunity to have experience in fashion industry. Marketers have also realized an outstanding example of the strategy to build customer engagement and thus definitely contribute to sales of Thai designer brands.

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  • MaxMara Thailand opens two spin-off stores

    MaxMara Thailand opens two spin-off stores

    Max&Co and Weekend MaxMara stores have opened at CentralWorld, joining the MaxMara Thailand store at Gaysorn Shopping Centre.

    They have been opened by the Italian fashion house’s sold distributor for Thailand, Pacifica Group.

    On the second floor of the Groove Zone and managed by Opras, Sopana and Prasert Lavichant of Pacifica Group, the Max&Co flagship store attracted a crowd of Thai fashionistas to its opening, revealing the brand’s spring-summer line.

    “We’ve been importing Max&Co clothing for more than a year and have had great feedback,” says chief executive Opras.

    “The store interior is typical of the brand, meant to resemble a cosy Milanese apartment, in subdued tones that convey wellbeing and serenity. It is designed to make women shoppers feel more at home.”

    At Weekend MaxMara, the focus is on leisure and cruise looks with matched blouses, trousers, skirts, shorts, swimwear, bags and shoes. It covers 95 sqm and features strips of walnut wood contrasted with grey glazed Cotto tiling above Italian cementine flooring. Sofas, chairs, lamps on tables and a smattering of books and magazines invite shoppers to linger. Founded in 1984, Weekend MaxMara features mainly outdoors clothing.

    Meanwhile, the main MaxMara store at Gaysorn is showing the spring-summer line from creative designer Lina Bo Bardi, who injects modernism into sensual, sleek and luxuriant clothes that might be athletic or hi-tech, as reported. MaxMara also uses high-performance jersey and nylon for its body-hugging dresses.

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  • Honestbee Thailand launches in Bangkok

    Honestbee Thailand launches in Bangkok

    Singapore on-demand online grocery concierge and delivery service Honestbee has launched in Bangkok.

    In partnership with retail chain Villa Market, Honestbee is offering customers a faster and easier way to obtain their daily groceries through concierge shoppers. Honestbee has been training the shoppers to select the best quality groceries and deliver them the same day.

    Under the partnership, Honestbee will use all Villa Market’s outlets throughout Bangkok as well as its bistro and cooking studio The Gastro, and the Villa Market Holiday Store.

    Honestbee co-founder/CEO Joel Sng says the company has been doing some trial runs during the past few months.

    Honestbee Executive - Mr Joel Sng

    He says Honestbee is committed to help Villa Market and other speciality stores work online through technology such as website and mobile apps, plus logistics. Honestbee also aims to create flexible jobs.

    Honest Bee website

     

    Honestbee’s one-stop app service will offer a range of more than 11,000 products from grocery chains and gourmet/specialty food suppliers. These include organic foods, fresh fruits, imported frozen meats, wines, specialty drinks, hampers, seasonal products and kitchen supplies from partners including Ahmad Tea London, Happy Flavour, Ja Guem Song, K-Market, Meyer, Perfect Earth Organics, Pierre Herme Paris, Pipper Standard, Simply W and Wishbeer, with more to come.

    Prices are the same as in store, and deliveries are to the customer’s doorstep. There is a special voucher promotion to help launch the service.

    As well as Singapore, Honestbee already has a presence in Hong Kong, Indonesia, Japan, Malaysia and Taiwan.

    Established in 1974, Villa Market was a retail pioneer when the only outlets to buy groceries in Bangkok were markets and small grocery stores.

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  • AEON in Collaboration with Kasikorn Bank Launch “Cashing @ K-ATM with AEON

    AEON in Collaboration with Kasikorn Bank Launch “Cashing @ K-ATM with AEON

    Mr. Nuntawat Chotvijit (second right), Director of Marketing, AEON Thana Sinsap (Thailand) Public Company Limited, together with Ms. Supaneewan Chutrakul (second left), First Senior Vice President of Kasikorn Bank recently launched the “Cashing @ K-ATM with AEON Your Cash Card get  a special chance to win smartphone prize” campaign. The campaign, which runs until April 30, offers AEON Your Cash cardholders the chance to win one of 10 iPhone 7 Plus (128GB), or one of 51 Samsung Galaxy A7 (2017), at a total value of 1,195,990 baht by withdrawing a Your Cash loan of over 1,000 baht via a Kasikorn Bank ATM.

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  • Cheap money transfer system to boost cashless transactions in Thailand

    Cheap money transfer system to boost cashless transactions in Thailand

    Thailand launched a cheap electronic interbank transfer system for depositors in January, in a much awaited milestone since it unveiled a digital payment masterplan two years ago.

    Called PromptPay, it allows someone to transfer sums of less than 5,000 baht (S$xxx) to accounts of other banks for free, as opposed to the 25 baht fee usually levied by banks.

    Some 19 million bank accounts were linked to the PromptPay service as at Jan 16, a modest fraction of the 78.8 million savings accounts nationwide that month (Jan 2017). Experts say one of the factors hampering take-up is lack of a privacy law, raising fears that signing up for the PromptPay system might make one more susceptible to having one’s personal information stolen.

    PromptPay was part of a larger plan, involving inducing consumers and taxpayers to go electronic, to reduce transaction costs and increase the transparency of tax and government related payments.

    Previously, interbank transfer fees had created a virtual ringfence around depositors, forcing cost-conscious consumers to physically transfer cash between different automated teller machines. This also limited the appeal of an increasing variety of e-wallet options.

    Commuters on Bangkok’s skytrains currently use a stored value “Rabbit” card, which can also be used to buy items from over 3,000 retail outlets.

    Thailand’s three mobile phone service providers also offer their own version of e-wallets, alongside social messaging applications like Line and WeChat.

    For example, True Money is an electronic payment system linked to mobile service provider True Move.. Last October (2016), True Money also launched a remittance service that would allow Myanmar migrant workers in Thailand to make real-time transfers of their earnings home.

    But while the value and proportion of e-money transactions processed by banks and non-bank service providers have been steadily growing, they totalled just 91 billion baht last year – or less than  1 per cent of the value of payment transactions processed – according to Bank of Thailand data.

    The rollout of PromptPay’s peer-to-peer transfer system is expected change the dynamics of Thailand’s e-payment landscape, says Mr Punnamas Vichitkulwongsa, who heads the Thailand e-Payment Association and who is also the chief executive of True Money.

    “There would be more excitement in the market,” he told.

    “PromptPay creates a level playing field for (non-bank e-wallet providers)…Banks will be more aggressive and step up their offerings to end users,” he said.

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  • My Kitchen opens at Siam Discovery

    My Kitchen opens at Siam Discovery

    A “new dimension of downtown hangout” called My Kitchen has opened at Siam Discovery,  described as a social dining experience concept.

    Siam Discovery parent Siam Piwat says the new hangout – an “eat, meet, mingle concept” targets millennials.

    My Kitchen offers a social dining experience on the fourth floor of Siam Discovery which integrates digital innovation to make the dining experience more fulfilling and enjoyable.

    Apart from the flavours of international dishes from five well-known restaurant brands – Cafe Chilli, Kuppadeli, Man Fu Yuan, Nara, Yuzu By Yuutaro and a Brix Dessert Bar – all come with an all-new concept where signature dishes are selected to please individual tastes and styles.

    2. My Kitchen

    My Kitchen also introduces the My Kitchen is Your Kitchen concept providing a workshop space designated to offer every diner enjoyable and interactive cooking demonstrations, tasting parties, and other food events in rotation every day.

    “It is also ideal for friends to throw a party on special occasions or use the workshop to prepare foods for important guests in a beautiful panoramic atmosphere right in the heart of Bangkok,” says a Siam Piwat spokesperson.

    My Kitchen tablet menus allowing diners to order and pay quickly.

    The decor of the precinct includes art installations designed by Nendo Studio, a team of well-known designers from Japan led by the world-famous Oki Sato, (who designed the Siam Discovery revamp unveiled last year).  The area is painted in shades of white.  The floor is paved with white volakas marble to give a feeling of friendliness and warmth. Clear glass walls offer a panoramic view of downtown Bangkok.

    My Kitchen comprises various zones including reception, lounge, private room and workshop spaces, covering more than 1000 sqm and seating up to 250 people.

    The reception is decorated with disco balls and a graphic mapping time lapse projection as highlight to keep diners in a relaxing mood while waiting for food to be served.

    The lounge features a visual mapping technique from Le Petit Chef, a group of visual art enthusiasts and winners of multiple international awards. They created food mapping that combines 3D animation with motion capture techniques to project onto dining tables two stories of food preparation: one for soup and the other for dessert, so customers can enjoy their time with friends or someone special while waiting for their meals “just like having a tiny chef prepare food for them on the table”.

    “It  will offer an original experience unlike anywhere else,” says the spokesperson.

    The new venue is open daily from 10am to 10pm.

  • Lalamove Releases ChomChob

    Lalamove Releases ChomChob

    Lalamove, the Hong Kong based on-demand delivery company has joined hands with ChomCHOB, a point accumulation app that converts a customer’s credit and debit card points into reward points, allowing them to purchase an extensive range of products and services from over 1000 merchants.

    From now until April 30th, ChomCHOB points can be redeemed towards Lalamove motorbike and pick up delivery services. Photo shows Thanwarat Chailert, COO & Co-Founder of ChomChob Group, (left) with Lalamove’s Managing Director Chanon Klahan.

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