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Category: Living

Retail News Asia is committed to providing both local and global retailers with the latest Living news throughout the Asian market. This on a daily base.

  • Vietjet Bags ‘Best Vietnam Deal’ Award for its Successful IPO in 2017

    Vietjet Bags ‘Best Vietnam Deal’ Award for its Successful IPO in 2017

    Vietjet Aviation Joint Stock Company (HOSE: VJC) was recently presented the ‘Best Vietnam Deal’ award in recognition of its successful IPO held in early 2017 by Finance Asia, Asia’s leading finance publication.

    A true testament to Vietjet’s well executed IPO as well as the airline’s subsequent accomplishments throughout the year, the award successfully lifts Vietjet and other Vietnam based companies’ position in the global capital market.

    The Finance Asia Awards, one of the world’s leading awards in the regional finance industry, recognises the region’s most significant transactions and the financial institutions that advised on them. Mr. Chu Viet Cuong, a member of Vietjet’s Board of Directors, received the award on behalf of the airline.

    Valued at a total of US$164 million, Vietjet’s IPO was executed under the guidance of widely acclaimed law firms and financial institutions over a period of nearly 800 days (listed on HOSE on 28 February 2017) and followed all international Regulation S IPO standards.

    Earlier last year, Vietjet was also honoured at the M&A Awards 2016-2017 as “The IPO Deal of the Year 2017” and “The Company with the Best M&A Information Disclosure” as part of the Vietnam M&A Forum 2017.

    Furthermore, Vietjet’s 2016 annual report also received the Platinum Award at the Vision Awards 2016 held by the League of American Communications Professionals (LACP) in the beginning of 2017. The airline ranked fourth amongst the nominees in the Asia Pacific region and 11th out of 100 worldwide participating businesses. Entitled ‘The Flight to the Future’, the 150-paged annual report, was graded with top scores under the criteria for First Impression, Letter to Shareholders, Report Financials, and sustainable development programs.

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  • Mastercard and HKTaxi Partner to Offer In-App Digital Payment for Taxi Rides

    Mastercard and HKTaxi Partner to Offer In-App Digital Payment for Taxi Rides

    Mastercard announced its partnership with HKTaxi, a local taxi-hailing app, to roll out in-app digital payments that will provide a safe, secure and cash-free way to pay for taxi rides in Hong Kong.

    Backed by Mastercard’s global payments processing network and multi-layered security, the new service will specifically cater to Hong Kong taxi users’ needs for a fast and secure cashless payment experience. The HKTaxi in-app credit card payment service helps users avoid common cash payment situations such as fumbling around for loose change, worrying about not having enough cash for a taxi ride when they desperately want to go home after a long work night, or dealing with taxi drivers’ reactions when they see HK$500 bank notes. It offers peace of mind for passengers from the minute they book their rides through the app to the moment they arrive at their destination as they go without the hassle of handling coins or bank notes.

    Taxi drivers too often experience inconvenience in having to prepare change for large bills, and face potential safety concerns such as carrying too much cash or receiving counterfeit banknotes. The new in-app payment feature allows taxi drivers to skip the wait for cash transactions, enhance their service and strengthen their business by giving more options to their customers.

    The demand for further developments in digital payment across all aspects of everyday life in Hong Kong has grown significantly in recent years. According to the 2017 Mastercard Online Shopping Survey, the use of mobile phones for payment continues to rise in Hong Kong, with 44.3 percent of respondents having used their mobile phones for transactions last year. Regarding their motivation in choosing to use mobile payment options, convenience (54.6 percent) is reported to be the key driver, followed by the growing prevalence of apps (41.8 percent).

    The research also finds that well over three-quarters (79.8 percent) of respondents regard security of the payment facility as the top consideration when shopping online. With Mastercard’s deep knowledge of local spending habits in Hong Kong and a reliable global payments network, the technology company provides users with multiple layers of security from account authentication and data protection to purchase authorization. That is why every transaction through the new in-app payment service with HKTaxi is securely protected.

    “Mastercard is proud to be working with HKTaxi in supporting the development of a cashless society in Hong Kong,” said Helena Chen, managing director, Hong Kong and Macau, Mastercard. “Mastercard is leading the transition to digital payments with the convergence of innovation and digital lifestyle. In continuing Mastercard’s efforts – along with the Hong Kong government, merchants and industry players – to improve the lives of the city’s residents and visitors, we believe that the simple, secure and smart in-app payment service Mastercard provides to Hong Kong people through HKTaxi is a significant step forward.”

    “HKTaxi is created by, designed for and used by Hong Kong people, and we understand the needs and demands of both taxi riders and drivers in the city. Through HKTaxi, which is the first and the most popular taxi-hailing app in Hong Kong, we are making taxis more accessible to users. We are also happy to partner with Mastercard in giving both taxi drivers and riders a hassle-free alternative to cash payments, making their taxi journeys seamless and convenient,” said Kay Lui, co-founder, HKTaxi.

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  • Centara appoints new VP of Human Resources to support expansion

    Centara appoints new VP of Human Resources to support expansion

    Centara Hotels & Resorts, Thailand’s leading hotel operator, announced the appointment of Rujapa Hamnilrat as Vice President Human Resources. Ms.Rujapa has over 20 years of experience in human resources in consulting, general administration and organisational development for leading companies such as Accenture, Kimberly-Clark, and Robert Bosch.  Before joining Centara she was the Learning & Development Lead, of Asia Pacific Region, for PepsiCo Services Asia Ltd.

    She holds a master’s degree of Science in Analysis, Design and Management of Information Systems from The London School of Economics and Political Science in the UK. The appointment will support Centara’s ambitious plans to double in size over the next five years, expanding its footprint further into Asia, the Middle East, and Africa.

    Rujapa said “I am really excited for the opportunity to work for Centara.  While I will be focusing on success, long-term stability and ongoing development of people at Centara, I am very aware of the present opportunities within this industry, and am looking forward to being part of the success of this five-year journey and beyond.”

    “We are fortunate to have Rujapa join our team” said Thirayuth Chirathivat, Centara’s CEO. “Her knowledge and experience will be important for our strategies to expand and improve our operating capabilities, and I know she will contribute invaluably to the success of Centara Hotels & Resorts.”

  • Permanent Pokemon Center opens at Nihonbashi Takashimaya Tokyo

    Permanent Pokemon Center opens at Nihonbashi Takashimaya Tokyo

    Japanese fans can step into a whole world of Pokemon in a new experiential store in Tokyo.

    The Pokemon Center brings the game franchise to life with a range of Pokemon merchandise on sale. This is the Japanese franchise’s third Pokemon Center, and by far its largest with 1300sqm of floor space. It is also the first to include a cafe, which offers a range of foods including themed curries and pancakes in the shape of the Pokemon character Pikachu.

    Located inside the Nihonbashi Takashimaya Department store, it serves as another example of how traditional department stores are embracing new experiential concepts to make up for declining sales in traditional categories.

    The store opened yesterday and a special promotion will run until April 22 offering shoppers giveaways, including assets to use in the smartphone-based Pokemon game.

    Merchandise on sale at the Pokemon Center include soft toys and accessories.

    Earlier stores are in Sapporo, which was recently upgraded, and at the Tokyo Skytree complex, which opened in July 2016.

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  • Vietjet to Operate Direct Flights Connecting Vietnam and India

    Vietjet to Operate Direct Flights Connecting Vietnam and India

    In the third quarter of 2018, travelers from India will be able to fly direct to Vietnam and vice versa following an announcement made at the recent Vietnam – India Business Forum. The move is set to create bigger opportunities for the airline as there are currently no direct flights from India to Vietnam.

    The announcement which was witnessed by H.E Vietnam President Tran Dai Quang and senior leaders of Vietnam and India also marks a significant milestone for the country especially in light of the 45th anniversary of diplomatic relations between Vietnam and India and the 10th anniversary of strategic partnership between the two countries.

    The first route is scheduled to connect Ho Chi Minh City with New Delhi on a basis of four flights per week.

    Located in Southern Asia, India has the second largest population in the world, making it a huge potential market for Vietjet in the future. It is an extremely diverse country, with vast differences in geography, climate, culture, language and ethnicity. The country is also blessed with marvelous natural landscapes and grand architectures which have been listed in UNESCO’s World Heritage List including The Great Himalayan National Park Conservation Area, Ajanta Caves, Taj Mahal and Humayun’s Tomb to name a few.

    Vietnam on the other hand, is a bustling country that possesses an eclectic mix of local hotspots. From crystal-blue beaches to misty mountains and buzzing cities with mouthwatering cuisines, Vietnam is certainly a place that caters to the whims and fancy of any type of traveler. Some of the must-see destinations in Vietnam include Hanoi, the country’s cultural capital; Hue, a romantic citadel; the magnificent Da Nang, one of Vietnam’s most important port cities, and Ho Chi Minh City, Vietnam’s economic hub.

    The introduction of the new route thus presents Vietjet with an opportunity to not only tap into the growing tourism market but also facilitate trade integration and exchange between Vietnam and India.

    Modeling itself as a ‘Consumer Airline’, Vietjet will continue to meet the growing demands of consumers by introducing new routes, expanding its fleet, investing in modern technology, and offering greater value-added products and services. The airline also prides itself in offering diverse promotional programs on tickets and entertainment especially during the festive seasons.

    Vietjet is favored and known as a pioneer for its many interesting entertainment activities and special promotions during the festive seasons. With its high-quality services, special low-fare tickets and diverse ticket classes, Vietjet offers passengers enjoyable flights with a dynamic and friendly flight crew, comfy seats, amazing hot meals and special surprises from the airline’s inflight activities.

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  • Bankrupt Toys ‘R’ Us is closing all US and UK stores

    Bankrupt Toys ‘R’ Us is closing all US and UK stores

    Toys R Us will sell or close all of its US and UK stores in coming months.

    The decisions, by respective liquidators appointed on both sides of the Atlantic, will leave Canada, Asia and Central Europe up for sale as the last remaining Toys R Us businesses internationally, with operations in France, Spain, Poland and Australia tipped for closure as well.

    Toys R Us has 885 stores in the US and employees about 33,000 people there. It had already begun closing about 20 per cent of its outlets as part of a plan to exit Chapter 11 bankruptcy protection.

    But no buyer could not be found for the remaining business as a going concern.

    Asia appears to be the only region in the world where the Toys R Us business is robust. It is a joint venture with Fung Group, which holds a 15 per cent stake and is reportedly planning a takeover of the business, possibly funded in part by an IPO. But with the brand having failed almost everywhere else in the world, it is unclear how keen investors would be in Hong Kong.

    Neil Saunders, MD of analysts GlobalData Retail, described the liquidation of Toys R Us as “unfortunate but inevitable” given the retailer had lost its way and forgot its core retail competencies.

    “Even during recent store closeouts, Toys R Us failed to create any sense of excitement.”i

    Saunders said management may blame suppliers and competitors for its demise, but the primary responsibility lies with poor decisions.

    “As the competitive dynamics of the toy market intensified, management failed to respond and evolve. As such, the brand lost relevance, customers and ultimately sales.

    “Admittedly, the leveraged buyout which burdened the company with debt reduced the room for maneuver and left Toys R Us vulnerable. Questions should be asked as to the wisdom of this particular financial transaction which weakened the sustainability of the company.”

    The decision to close down Toys R Us was essentially made by its lenders who believed that without a clear reorganisation plan, they could recover more from a liquidation, closing stores and raising money from merchandise sales, according to sources quoted by AP.

    The Toys R Us UK operation was placed in administration at the end of last month.

    Yesterday, administrator Moorfields Advisory confirmed that no prospective buyer had been found for the business and that all 101 stores would close progressively.

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  • Kikki.K to accelerate global growth

    Kikki.K to accelerate global growth

    Australian stationery brand Kikki.K has partnered with product development and design industry leader, Gartner Studios, to accelerate its growth across the USA and Canada.

    The retailer is currently housed at 78 Nordstrom stores in the USA and 81 Indigo stores in Canada, with the deal with Gartner to fuel its ambitions of opening an additional 400 wholesale doors across the globe by the end of 2018 and over 3000 wholesale doors over the coming years.

    Kikki.K’s partnership with Gartner will ‘simplify and systemise the USA and Canadian product offering and distribution’ for both wholesale and direct to consumer e-commerce fulfilment.

    “I’ve dreamt of seeing kikki.K products in the lives of people across the USA & Canada since the very beginning,” said the stationery firm’s founder Kristina Karlsson.

    “We made that dream a reality with our online store and then our launch in Nordstrom and Indigo in 2017. I’m so excited we’ve now partnered with Gartner Studios to help introduce our brand to even more of the USA and Canada.”

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  • SOS Carved Into former Indonesian Palm Oil Plantation remind People

    SOS Carved Into former Indonesian Palm Oil Plantation remind People

    A Lithuanian artist has carved a giant SOS message into an Indonesian palm oil plantation to draw attention to the damage done by deforestation.

    Ernest Zacharevic curated the “Save Our Souls” project as part of a campaign on the impact palm oil plantations have on tribal communitieglobes and endangered species such as the orangutan.

    “We, as consumers, are so detached from the source of our commodities that we are no longer able to see the consequences of our daily choices,” Zacharevic said.

    “I wanted to communicate the magnitude of the problem.”

    The giant SOS signal, which he completed last month, runs for about half a kilometer inside a plantation in North Sumatra, and can be seen from the air. The land will be replanted with native tree species, he said.

    Environmentalists say land-clearing for agricultural plantations in Indonesia, the world’s biggest palm oil producer, is responsible for forest destruction. Forest cover has dropped by nearly a quarter since 1990, according to World Bank data.

    Zacharevic’s SOS comes amid growing pressure on corporations to adopt sustainable practices. PepsiCo and British cosmetics firm Lush have committed to ending the use of palm oil – which is found in products from soap to cereal – or ensuring their supply is ethical.

    Last month, consumer goods giant Unilever said it had laid bare its palm oil supply chain to boost transparency.

    Indonesia has been a focus of global efforts to rein in greenhouse gas emissions caused by the deforestation of swampy, carbon-rich peatlands to make way for plantations for industries such as palm oil, pulp and paper.

    These forests are often in remote areas long inhabited by indigenous peoples, who might not have documents proving ownership or be able to contest land acquisitions in the resource-rich Southeast Asian nation.

    The forests are also home to dwindling wildlife populations. There are only about 14,600 orangutans remaining in the wild in Sumatra, conservationists estimate.

    The Splash and Burn campaign – a play on the slash and burn method used to clear forests for plantations – is supported by the charity, Sumatran Orangutan Society, and Lush.

    “We are all contributing to the destructive effects of unsustainable palm oil, whether it is by consuming products or supporting policies that affect the trade,” Zacharevic said.

    “This project is an effort to appeal to the consciousness of a wider audience.”

  • BOI approves IKEA Philippines registration

    Swedish furniture maker IKEA has secured a certificate of registration from the Board of Investments (BOI) to open stores in the Philippines.

    The registration certificate was given to Ikano Pte. Ltd., the franchise holder of IKEA in Southeast Asia, BOI Legal and Compliance Service Director Marjorie Ramos-Samaniego told reporters on the sidelines of the EU-Philippines Advocacy Forum on Retail Competition in Makati City on Friday.

    In December 2016, Ikano pre-qualified as a foreign retailer in line with the Retail Trade Liberalization Act of 2000.

    Samaniego, however, said that IKEA still needs to secure its incorporation papers from the Securities and Exchange Commission.

    IKEA Southeast Asia posted a help wanted ad on professional networking site LinkedIn for a Design Manager, specifically for the Manila office. The posting was published in January, with a deadline set on Feb. 28, 2018.

    IKEA, which stands for Ingvar Kamprad, Elmtaryd, and Agunnaryd, is a multinational furniture retailer and franchiser with 387 stores in 48 countries.

    The acronym stands for the name of the company founder, the farm in which he was raised by his parents, and the village where he grew up.

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  • Singapore-based Electrify raises US$30 mln in ICO

    Singapore-based Electrify raises US$30 mln in ICO

    Singapore-based startup Electrify has raised US$30 million through an initial coin offering (ICO) as it seeks to expand its retail electricity marketplace business.

    The company, using blockchain technology, built a marketplace of retail electricity information, which can collect and display relevant retail electricity offers, a year ago.

    Consumers can purchase electricity using an electronic wallet through small independent power facilities such as resident rooftop solar panels and wind turbines, via a smart contract. The prices concerned are all transparent.

    The startup recently rolled out a virtual currency called ELEC, aiming to raise US$30 million. It hit the target in under 10 days.

    The amount raised by Electrify’s first ICO ranks third among Singapore ICO projects.

    Electrify was funded by individual and institutional investors, including noted early-stage venture capital firm Global Brain and Ethereum co-founder Wendall Davis.

    It will use the funding to expand in other markets such as Southeast Asia, Japan and Australia.

    Electrify claimed to have completed electricity transactions totaling around US$3.79 million in value. Singapore’s corporations saved electricity worth as much as US$554,000 since the launch of Electrify’s service, according to the firm.

    The Singaporean government is set to begin deregulating its electricity market in two phases, allowing individuals and corporations to purchase energy from any electricity retailer.

    In the first phase, 108,000 consumers and 9,500 businesses are expected to benefit from the move. If authorities are convinced of the effectiveness of the policy measure, the second phase will begin in June.

     

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  • Singapore’s Creative seeks inspiration from Angry Birds maker

    Singapore’s Creative seeks inspiration from Angry Birds maker

    Singapore’s Creative Technology intends to gain broad acceptance for its new audio technology before it tries to sell or license headsets and other equipment, taking a leaf from app developers such as Angry Birds’ maker Rovio that give products for free to gain market share.

    The sharp departure from its usual practice of selling high-end audio products at a premium comes as Creative attempts to assuage investor concerns about its ability to cash in on its latest innovation.

    Called Super X-Fi, the software allows cinema-quality sounds to be delivered through headsets. It has won rave reviews from analysts since it was first showcased at the CES 2018 consumer technology trade show in January.

    Creative’s stock, which has languished for years as the company faded from the scene, surged to a 10-year high earlier this week.

    Sim Wong Hoo, Creative Technology’s founder and CEO

    Speaking to analysts and media on Thursday, Creative founder and CEO Sim Wong Hoo said that by making available a free app for consumers, the company hopes to achieve 50 million downloads over the next two years, giving it clout in negotiations with consumer electronic firms that might want to license the technology.

    Angry Birds, the game that is popular with many smartphone users, managed the feat in half that time, he added.

    The strategy right now is to reach out to everybody, he said. “The viral app (generates) no revenue but it saves us all the marketing dollars. If you charge for the app, you’ll need to spend a lot on marketing,” he said.

    He added that unlike app developers, which sell enhancements to its free software, Creative can also sell hardware such as dongles that have the Super X Fi algorithms running on a separate processor to improve performance.

    Creative plans to launch a free app in the second quarter, and follow it up with a dongle that will retail for around $150 each. A Super X-Fi-powered wireless headphone is planned for the fourth quarter.

    According to Sim, Creative is prepared to adopt a business model for Super X-Fi that involves focusing on further developing the underlying technology and leaving licensees to develop various consumer products.

    Neo Wee Wu, a tech blogger, said Creative’s strategy of trying to capitalize on the technology through licensing makes sense as the company lacks broad consumer appeal.

    “Creative as a brand is not selling very well. It is seen as value for money rather than a name for high tech equipment,” he said.

    Creative most recently posted a net loss of $4.2 million for the second quarter ended December as revenues slipped 6% year-on-year to $20.9 million. In its heydays in the early 2000s, the company had annual revenue above $1 billion.

    The company was hugely successful in the ’90s thanks to its Sound Blaster family of add-on cards, which became an industry standard for devices that turned beeping and pinging PCs into stereo players.

    However, it lost its edge as stereo quality sound became a standard feature in PCs and new technology emerged.

    It was also a pioneer in pocket-sized digital music players, and its Zen players were once second only to Apple’s iPods in the global market.

    –Kevin Lim

  • Palm oil prices in Kuala Lumpur drop to six-week low

    Palm oil prices in Kuala Lumpur drop to six-week low

    Malaysian palm oil futures declined today, as traders feared the prospect of cancelled shipments to India and after forecasts made at an industry conference in Kuala Lumpur.

    The benchmark palm oil contract for May delivery on the Bursa Malaysia Derivatives Exchange was down 1.4% at RM2,443 per tonne by the close of trade.

    Trading volumes stood at 33,814 lots of 25 tonnes each at the end of the trading day.

    The vegetable oil earlier traded within a narrow price range, with industry participants eyeing forecasts from a two-day palm industry conference, a trader in Kuala Lumpur said.

    Leading industry analyst Dorab Mistry said on Tuesday he expects Malaysian palm oil futures to climb to RM2,700 a tonne by June, up nearly 10% from now.

    Malaysian crude palm oil futures are seen rising to RM2,600 a tonne before falling back to RM2,300 by July, said analyst James Fry.

    Meanwhile, analyst Thomas Mielke said today he expects Indonesian crude palm oil prices to average US$630 (RM2,457) a tonne from April to September, below current levels.

    The two countries count for nearly 90% of global palm oil output.

    Malaysia’s benchmark contract in Malaysia was hovering not far off Monday’s one-month low, which followed India’s decision to raise the import tax on palm oil to the highest level in more than a decade.

    Buyers in India, the world’s top vegetable oil importer, are now seeking to cancel up to 100,000 tonnes of crude palm oil cargoes due to the higher costs of imports, according to three trade sources.

    India tax import policy would have big short-term impact on palm demand, the Kuala Lumpur-based trader said, but he expected demand to be supported by China.

    “China is pointing toward higher demand for soybeans, which would benefit our palm oil,” the trader said.

    Another trader added overall market sentiment was weak, and which weighed on prices in the second half of trade.

    Palm oil prices are affected by movements in rival edible oils as they compete for a share in the global vegetable oils market.

    The Chicago Board of Trade’s May soybean oil contract was down 0.5%, while the May soybean oil on China’s Dalian Commodity Exchange fell 1.5%.

    From a technical viewpoint, a break below RM2,471 could cause a loss to RM2,418-RM2,448, said Wang Tao, a Reuters market analyst for commodities and energy technicals.

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  • Thailand to have largest Ikea in SE Asia

    Thailand to have largest Ikea in SE Asia

    Ikea Thailand will open the Swedish furniture brand’s largest Southeast Asian store in Bangkok next week.

    In Bang Yai, Nonthaburi, it will be the second Ikea store to cater for the outlying districts in Bangkok’s northwest. It covers 50,278sqm, compared to the 46,700sqm of the Ikea Tebrau store in Johor, Malaysia, which was dubbed Southeast Asia’s largest Ikea when it opened in November.

    Ikea Bang Yai is partially solar-powered. Its rooftop solar arrays are capable of producing 1.5 megawatts of electricity a year, or about 13 per cent of the building’s needs.

    Unlike other Ikea outlets, the Bang Yai store has cashier stations on every floor. This new design enables shoppers who are short on time to get in and out of the store faster.

    Ikea’s largest store is in South Korea. Opened in 2014, the Ikea Gwangmyeong covers 59,000sqm.

  • Happy Women’s Day flying with Vietjet’s 1.5 million HKD0 tickets

    Happy Women’s Day flying with Vietjet’s 1.5 million HKD0 tickets

    Celebrating International Women’s Day on March 8, Vietjet is to offer a 3 golden days promotion from March 6 to 8, 2018 with 1,500,000 tickets priced from HKD0. The promotional tickets are for all domestic and international routes flying from Vietnam to Hong Kong, Seoul, Busan (South Korea)/ Kaoshiung, Taipei, Taichung, Tainan (Taiwan)/ Singapore/ Bangkok, Phuket, Chiang Mai (Thailand)/ Kuala Lumpur (Malaysia)/ Yangon (Myanmar)/ Phnom Penh, Siem Reap (Cambodia) with the flight period from April 10 to December 31, 2018.

    Especially, the first 1,000 female passengers buying tickets on the website on March 8 and paying via international cards (Visa, Master, JCB, UnionPay) will receive the promo code to purchase discount tickets through email provided when booking.

    The promotional tickets are available during the golden hours from 13:00 to 15:00 (GMT+8). Payment can be easily made with debit and credit cards of Visa/ MasterCard/ AMEX/ JCB/ KCP.

    Aiming to become the “Consumer Airline”, Vietjet is continually opening new routes, adding more aircraft, investing in modern technology and offering more added-on products and services to serve all demands of customers. Vietjet is a pioneering airline that is loved by many for its exciting promotional and entertainment programs, especially during the festive season. With high-quality services, diverse ticket classes and special low-fare tickets, Vietjet offers its passengers flying experiences on new aircraft with comfy seats, delicious hot meals, beautiful and friendly cabin crews, and other interesting added-on services.

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  • Lucky Vietjet Passenger wins VND100,000,000 in “Enjoy Sky Festival” campaign

    Lucky Vietjet Passenger wins VND100,000,000 in “Enjoy Sky Festival” campaign

    Travelling on flight VJ378 from Ho Chi Minh City to Chu Lai (Quang Nam Province) on 13 February 2018 proved to be an auspicious day for Mr Nguyen Hong Quang, when the lucky passenger won VND100,000,000 in cash thanks to Vietjet’s “Enjoy Sky Festival” campaign.

    The two-month campaign which ran from 28 December 2017 to 28 February 2018, received tremendous support from passengers as super promotional tickets priced from only VND0 were offered during the golden hours of 1pm – 3pm (Malaysian time). On top of that, a whole host of freebies valued at up to VND1 billion were also up for grabs including free domestic and international return tickets, “lucky money” prizes worth VND10, 000,000, as well as other Vietjet merchandise.

    Modeling itself as a ‘Consumer Airline’, Vietjet will continue to meet the growing demands of consumers by opening new routes, expanding its fleet, investing in modern technology, and offering greater value-added products and services. The airline also prides itself in offering diverse promotional programs on tickets and entertainment especially during the festive seasons.

    Vietjet is favored and known as a pioneer for its many interesting entertainment activities and special promotions during the festive seasons. With its high-quality services, special low-fare tickets and diverse ticket classes, Vietjet offers passengers enjoyable flights with a dynamic and friendly flight crew, comfy seats, amazing hot meals and special surprises from the airline’s inflight activities.