Tag: car news

  • Toyota To Launch Its Own Automotive Software Platform By 2025

    Toyota To Launch Its Own Automotive Software Platform By 2025

    Japanese automaker Toyota Motor is planning to launch its own operating system, which would be capable of handling advanced operations such as autonomous driving, for its vehicles by 2025, Nikkei reported on Monday. Software is playing an increasing role in vehicles, from managing electric motors and batteries to supporting functions such as autonomous driving, entertainment, and navigation.

    Toyota’s automotive software platform Arene will compete with German rivals, Volkswagen AG and Daimler AG, with Volkswagen working on its ‘VW.OS’ software and Daimler planning to roll out its own ‘Mercedes-Benz Operating System’ in its cars by 2024.

    Toyota is considering a licensing model to make Arene available to other car manufacturers and companies working on electric or self-driving cars

    The Japanese carmaker aims to put the operating system in its own vehicles by 2025, with plans to make it available to affiliates such as Subaru in the future, Nikkei said.

    Toyota is considering a licensing model to make Arene available to other car manufacturers and companies working on electric or self driving cars, the report added.

    Toyota did not immediately respond to Reuters’ request for comment.

  • Parent Car Companies That Own Most Car Brands

    Parent Car Companies That Own Most Car Brands

    For instance, automakers shrink to become more profitable and efficient, historic names like Mercury, Oldsmobile, and Pontiac are fading from history. Names like Chrysler, Jaguar, and Volvo are looking for new parent companies outside their home countries. And new companies have sprung up, like Rivian and Tesla.

    Everywhere you look, a seemingly independent company is owned by someone else. Many liked car companies are owned by someone else.

    Car Brand Guide

    List of some car brands and their proprietors:

    1. Acura by Honda Motor Company
    2. Alfa Romeo by Stellantis
    3. Audi by Volkswagen Group
    4. BMW by BMW Group
    5. Bentley by Volkswagen Group
    6. Buick by General Motors
    7. Cadillac by General Motors
    8. Chevrolet by General Motors
    9. Chrysler by Stellantis
    10. Dodge by Stellantis
    11. Fiat by Stellantis
    12. Ford by Ford Motor Co.
    13. GMC by General Motors
    14. Genesis by Hyundai Motor Group
    15. Honda by Honda Motor Co.
    16. Hyundai by Hyundai Motor Group
    17. Infiniti by Renault-Nissan-Mitsubishi Alliance
    18. Jaguar by Tata Motors
    19. Jeep by Stellantis
    20. Kia by Hyundai Motor Group
    21. Land Rover by Tata Motors
    22. Lexus by Toyota Motor Corp.
    23. Lincoln by Ford Motor Co.
    24. Lotus by Zhejiang Geely Holding Group
    25. Lucid by Lucid Motors
    26. Maserati by Stellantis
    27. Mazda by Mazda Motor Corp.
    28. Mercedes-Benz by Daimler AG
    29. Mercury by Ford Motor Co.
    30. Mini by BMW Group
    31. Mitsubishi and Nissan by Renault-Nissan-Mitsubishi Alliance
    32. Polestar by Zhejiang Geely Holding Group
    33. Pontiac by General Motors
    34. Porsche by Volkswagen Group
    35. Ram by Stellantis
    36. Rivian by Rivian Automotive
    37. Rolls-Royce by BMW Group
    38. Saab owned by Saab AB
    39. Saturn by General Motors
    40. Scion by Toyota Motor Corp.
    41. Smart by Daimler AG
    42. Subaru by Subaru Corp.
    43. Suzuki by Suzuki Motor Corp.
    44. Tesla by Tesla Inc.
    45. Toyota by Toyota Motor Corp.
    46. Volkswagen by Volkswagen AG.
    47. Volvo by Zhejiang Geely Holding Group

    Know About Car Brands and their Owners

    BMW

    • Mini Cooper is owned and manufactured by the German luxury car company BMW.
    • The BMW Group has a simple structure, and it owns- BMW, BMW Motorrad, Mini, and Rolls-Royce.

    Volkswagen Group

    • Volkswagen Group, the German car giant, owns many famous car brands.
    • The Volkswagen Group sensibly chooses its car brands as they own some of the best and most recognized car brands globally.
    • It owns- Volkswagen, Audi, Porsche, SEAT,Bentley, Lamborghini, Skoda, Bugatti, MAN, Scania, and Ducati

    Daimler AG

    • Daimlerwas founded in 1899, merged with Benz etCie in 1926 to become the name we know today as DaimlerBenz AG.
    • The famous Mercedes brand has been around since 1900.
    • Daimler AG now controls: Mercedes-Benz, Western Star,  Smart Freightliner, Fuso, Bharat Benz, Setra, and Thomas Built

    General Motors Company

    • William C Durant founded General Motors in 1908, who then owned Buick.
    • It was later acquired from other automakers such as Cadillac and Oldsmobile.
    • This brand used to own many popular models in the US before going bankrupt in 2009, forcing famous brands such as Saturn, Hummer, Pontiac, and Oldsmobile to close.
    • General Motors at present is controlling: Aubobaoijun, Buick, Cadillac, Chevrolet, GMC, Holden, OpelJiefang, and Wuling.

    Hyundai Motor Company

    • In 1947, Hyundai started as a construction company that quickly grew and entered the auto industry in 1967.
    • They first started building a licensed and economical version of the Ford Cortina
    • Hyundai Motor Company, at this time, owns Hyundai, Genesis, and Kia.

    Honda Motor Company

    • Honda Motor Company was established in 1948 by Takeo Fujisawa and Soichiro Honda.
    • In 1963, the company entered the automotive industry officially with an S500 sports car and T360 pickup truck.
    • Honda Motor Company’s headquarter is situated in Tokyo, Japan.
    • The brand currently owns Honda Powersports, Acura and Honda.

    Fiat Chrysler Automobiles (FCA)

    • As Italy’s largest automaker, there’s no contradicting that Fiat has an incredible variety of brands.
    • The Italian automaker can be proud of its offspring with Alfa Romeo, Ferrari, Chrysler, and Lancia among its subsidiaries.

    The Solo Wanderers

    While many companies control other vehicle brands in the automotive sector, some prefer to remain independent and isolated. Among those vehicles are:

    • Suzuki and Mazda mainly flying alone;
    • And Mitsubishi is a singleton.

    It becomes simpler for potential car buyers to see which brands and companies they can trust by knowing the car brands and their parent companies based on their previous knowledge of their vehicles.

  • Goodyear Introduces ElectricDrive GT EV First Tyres For Tesla Model Y

    Goodyear Introduces ElectricDrive GT EV First Tyres For Tesla Model Y

    Goodyear has introduced a new set of tires called the ElectricDrive GT which is the first replacement tires for the North American market, designed specifically for EVs particularly for the Model Y. The ElectricDrive GT is a high-performance, all-season tire which has been designed to last long and provide ride quality that one expects with EVs.

    Goodyear is one of the oldest tire companies in the world founded in 1898 just 12 years after the first automobile was invented.  So it does know a lot about tires and it is appropriate that it is one of the first to come up with replacement tires for EVs which are heavier, faster, and have instant torque. This is a huge difference from cars based on the internal combustion engine.

    According to Goodyear, this is the first replacement tire of its kind of EVs in the North American market by a US-based manufacturer.

    “Products that anticipate the mobility needs of consumers are central to Goodyear’s focus on innovation excellence. Electric vehicles present a very specific set of requirements for load, torque, noise, range, rolling resistance, and overall performance. We’re proud to deliver leading technologies to serve the evolving EV landscape,” said David Reese, Vice President, product development, Goodyear Americas.

    The tires leverage Goodyear’s sound-comfort technology which actively rides as a bull in sound batterie to reduce road noise for passengers. The tyre also gets an asymmetric tread pattern and has a specialized tread compound that provides enhanced traction despite the terrain and the driving conditions.

    It also gets a 64,374 km tread life and has a limited warranty with a W speed rating of 270 kmph which is basically not achieved by any car outside of the Bugatti Chiron or the McLaren F1. Goodyear states that the ElectricDrive GT will come only in the 255/45R19 104W XL, but it will expand the product line in 2022.

  • Ferrari Plans New Leadership Structure, Three Top Manages To Leave

    Ferrari Plans New Leadership Structure, Three Top Manages To Leave

    Luxury sports car maker Ferrari announced plans on Monday to shake up its leadership structure, in one of new boss Benedetto Vigna’s first major moves, and said three top managers will leave the company. Those who have decided to leave include Chief Technology Officer Michael Leiters, the carmaker said. The planned reorganization, to be unveiled in detail on Jan. 10, was consistent with Ferrari’s “strategic goals of exclusivity, excellence and sustainability”, it said.

    Vigna, an industry veteran, took the CEO role at the beginning of September with a task to drive Ferrari into the new era of electrification.

    The new management structure will “further foster innovation, optimize processes and increase collaboration both internally and with partners”, the carmaker said.

    Leiters, a German national who joined Ferrari in 2014, has helped develop Ferrari’s recent most successful models, including the 2019’s SF90 Stradale and this year’s 296 GTB, the house’s first two hybrid electric cars.

    Other top managers leaving the company are Chief Manufacturing Officer Vincenzo Regazzoni and Chief Brand Diversification Officer Nicola Boari, who oversaw Ferrari’s push into luxury, with the unveiling in June of its first in-house fashion collection.

    Key figures in the new organizational framework have been already identified through internal promotions and new hires, and will join the company starting from next month, Ferrari said.

  • Delhi To Deregister Diesel Vehicles Completing 10 Years On January 1, 2022

    Delhi To Deregister Diesel Vehicles Completing 10 Years On January 1, 2022

    The Delhi government has announced that it will deregister all diesel vehicles that will complete 10 years on January 1, 2022. Owners of said vehicles will be given a No Objection Certificate (NOC) which will allow them to re-register the vehicle in other places. The Delhi government has taken this decision in compliance with the National Green Tribunal’s (NGT) directions relating to restrictions on registration and plying of 10-year-old diesel and 15-year-old petrol vehicles in the city. While owners of petrol cars that have completed 15 years will get the NOC from the transport department, the same will not be issued for diesel vehicles that have completed 15 years or more on the date of applying for it.

    An order issued by the transport department said, “the department will deregister all such diesel vehicles in Delhi on January 1, 2022, which have completed or would be completing 10 years on that date”. The department has been deregistering vehicles that have completed their lifespan. Owners of diesel vehicles, which are 10 years old, and petrol vehicles, which are 15 years old, can get the NOC for any place in the country. However, it is subject to the condition that NOC will not be issued for the places which are identified by states as restricted areas for re-registration. To facilitate this, the NGT had directed states to identify areas where the dispersion of air is higher and vehicular density is less.

    Interestingly, the transport department has said that owners will also have the option to convert their 10-year-old diesel or 15-year-old petrol vehicles to electric vehicles in case they want to continue using them in Delhi. Of course, this means the vehicles will need to be retrofitted with impaneled electric kits via agencies approved by the department. The empanelment process for electric kits is under process.

    For vehicle owners with diesel vehicles that are older than 10 years and petrol vehicles older than 15 years, scrapping is the only option. Transport department and traffic police teams are impounding such vehicles and sending them for scrapping by authorized vendors.

  • November auto sales rise to year high as government halves registration fee

    November auto sales rise to year high as government halves registration fee

    November saw the highest monthly auto sales this year of 38,656 units as a discount in registration fees sent buyers scrambling to dealers’.

    The figure represented a 30 percent rise from October and a 6 percent increase year-on-year, according to the Vietnam Automobile Manufacturers Association.

    The government cut registration fees for locally produced cars by 50 percent for six months starting December 1.

    November was the third month in a row in which auto sales rose after five months of declines between April and August as the fourth wave of Covid-19 hit sales.

    In the first 11 months of this year, 257,390 units were sold, a 3 percent rise.

    Thaco, an assembler of Mazda and Peugeot led with 88,967 units, up 5 percent, followed by Toyota with 55,109 units, down 7 percent, and Mitsubishi, Ford, and Honda made up the top five.

    Last year sales fell by 8 percent to 296,634 units as the Covid-19 pandemic hit the economy, people’s incomes, and discretionary spending.

  • Toyota Promises 100% Zero Emissions Sales In Europe By 2035

    Toyota Promises 100% Zero Emissions Sales In Europe By 2035

    In an about-face from its anti-EV stance, Toyota has now pledged to have 100 percent zero-emissions sales in Europe by 2035 something which is revealed in a recent media event in Brussels, Belgium. This goal is a follow-up to a commitment of at least 50 percent zero-emissions vehicles sales in Western Europe by 2030. Toyota has still not given up on hydrogen fuel cell-based vehicles as its plan is based on a combination of EVs and fuel cell-based cars. This comes after the company launched its first EV and is preparing to launch another affordable EV in partnership with BYD. This commitment could be bolder should customer demand be higher than what the Japanese giant has envisioned.

    “Moving beyond 2030, we expect to see further ZEV demand acceleration and Toyota will be ready to achieve 100% CO2 reduction in all new vehicles by 2035 in Western Europe, assuming that sufficient electric charging and hydrogen refueling infrastructures are in place by then, together with the renewable energy capacity increases that will be required,” said Matt Harrison, Toyota’s CEO for Europe.

    Toyota is still not committing on its own account but is rather been forced to do so after the new European Green deal which proposes a 55 percent reduction in new car emissions by 2030 and a 100 percent reduction by 2035. A number of nations have already agreed to a 2040 mark following the recent COP26.

    What’s interesting is that unlike some major automakers like Daimler, Volkswagen Group, Stellantis, GM, and Ford, Toyota’s commitment is restricted to only Europe, not globally. Why so? Because Europe is the place where laws are being enacted to ban the internal combustion engine – and hence it has no choice, if it wants to operate in the continent.

  • REE Unveils Leopard, A Fully Autonomous Concept Vehicle

    REE Unveils Leopard, A Fully Autonomous Concept Vehicle

    REE Automotive revealed its autonomous concept vehicle based on a brand new ultra-modular EV platform design. The full-scale concept is geared for customers including last-mile autonomous and electric delivery companies, delivery fleet operators, e-retailers, and technology companies seeking to build fully autonomous solutions.

    Leopard’s design and specifications are the results of collaborative work with leading global delivery and technology companies focused on autonomous delivery and Mobility as a Service (MaaS) fleets. The concept vehicle is 3400 mm in length with front-wheel-steer, rear-wheel-drive, and has a 2-tonne gross vehicle weight.

    Leopard – the last mile autonomous concept vehicle – is designed to carry significantly more cargo due to REE’s low, flat floor. This means improved environmental impact of fewer trips in fewer vehicles, backed by a strong cost of ownership (TCO) structure: each vehicle in the fleet will be less expensive to run and maintain due to reduced energy cost and improved serviceability, leading to lower maintenance costs.

    Daniel Barel, REE co-founder, and CEO said, “Autonomous and electric vehicles ‘Powered by REE’ offer unsurpassed operational efficiency and the lowest total cost of ownership combined with full flexibility when it comes to integrating top hats in virtually any size, shape or form. We’re here to make the shift to a carbon-neutral future a reality faster and at scale.”

  • McLaren Denies Being Acquired By Audi

    McLaren Denies Being Acquired By Audi

    Earlier in the day, reports had emerged that Audi had closed a deal to acquire the entire McLaren group. Audi had been exploring an acquisition of the McLaren Formula 1 team to facilitate its entry into the pinnacle of motorsport in 2026 when the new engine formula come into the sport. It had been open to the full acquisition of the entire McLaren Group that gives it access to the McLaren supercar brand. Audi, of course, already has a controlling stake in Lamborghini and the Volkswagen Group has been looking to enter the world of Formula 1 with its Audi and Porsche brands. Due to the pandemic, McLaren had faced many losses and was forced to lay off 1,200 workers.

    Even though its F1 team has been on a revival and its financials have improved with external funding, last month the supercar maker also lost its longtime CEO Mike Flewitt who ran the main motorcar brand while its Applied sciences division was already sold.

    Volkswagen Group has been looking to enter the world of Formula 1 with its Audi and Porsche brands

    While Audi seems keen, McLaren has come out and rubbished all these claims. “McLaren Group is aware of a news media report stating it has been sold to Audi. This is wholly inaccurate and McLaren is seeking to have the story removed. McLaren’s technology strategy has always involved ongoing discussions and collaboration with relevant partners and suppliers, including other carmakers, however, there has been no change in the ownership structure of the McLaren Group,” the company said in an official statement.

    ly denied the report which originated from Autocar. “As part of our strategic considerations, we are constantly looking at various cooperation ideas,” said an Audi spokesperson in response to the Autocar report. Porsche is looking at a partnership with Red Bull for its powertrains division while Audi had been planning to acquire a team and McLaren was the one on top of its list. If it can’t get McLaren, it will be looking at either Sauber or Williams which are now the last of the three independent teams left in the sport.

    For Audi, McLaren is very attractive. Apart from being the third most successful F1 team in history, it is a storied supercar brand. Its team is also now back on the upswing with a great set of drivers in Lando Norris and Daniel Ricciardo. What’s interesting is if an acquisition were to happen what will happen to the McLaren brand which counts F1 core to its identity?

  • Porsche AG Benefits From Being Part Of Volkswagen Group

    Porsche AG Benefits From Being Part Of Volkswagen Group

    Porsche AG, part of the Volkswagen Group, profits from being part of Volkswagen, its CEO Oliver Blume said on Wednesday, following speculation that an IPO of the luxury unit could be on the cards.

    “We feel very comfortable in the Volkswagen Group, we can profit from synergies. The important thing in this time is to focus on transformation,” Blume said, speaking at a car industry conference organized by autos publication Automobilwoche in Ludwigsburg, Germany. China Vehicle Sales Fall 9.4% In October 2021

    Germany’s Manager Magazin reported in October that investment bank Goldman Sachs and law firm Freshfields were among advisors working on a possible listing of the unit.

    Volkswagen’s CEO Herbert Diess said on Oct. 28 the company was constantly reviewing its portfolio but provided no further comment.

  • Vietnam supplier resumption to reboot Japan auto industry

    Vietnam supplier resumption to reboot Japan auto industry

    The resumption of auto part factories in Vietnam is set to contribute to the recovery of Japanese automakers struggling with a supply shortage due to Covid-19.

    The three Vietnam factories of Japan’s Furukawa Electric, which make wire harnesses for cars, are expected to soon return to full capacity.

    Factory floors “have returned to a position where they can respond to requests from a client,” Furukawa Electric President Keiichi Kobayashi said.

    The fourth Covid-19 wave has forced most southern companies to operate under restrictions, but since October, utilization rates at all three factories in Ho Chi Minh City and Ben Tre Province have been recovering steadily.

    Vietnam was the source of about 40 percent of Japan’s wire harness imports last year, with pandemic restrictions having forced Toyota Motor and seven other Japanese automakers to cut September production in half compared to a year earlier.

    Yazaki and Sumitomo Electric Industries also restoring production at their Vietnamese plants could further help support a production comeback in Japan’s auto sector.

  • Elon Musk Sells $5 Billion In Tesla Shares After Twitter Poll

    Elon Musk Sells $5 Billion In Tesla Shares After Twitter Poll

    Tesla Chief Executive Elon Musk sold about $5 billion in shares, the billionaire reported in filings on Wednesday, just days after he polled Twitter users about selling 10% of his stake. In his first share sale since 2016, Musk’s trust sold nearly 3.6 million shares in Tesla, worth around $4 billion, while he also sold another 934,000 shares for $1.1 billion after exercising options to acquire nearly 2.2 million shares. The 4.5 million shares equate to about 3% of his total holdings in the electric vehicle manufacturer, which makes up the vast part of his estimated $281.6 billion fortune, according to Forbes.

    Musk on Saturday polled Twitter users about selling 10% of his stake, helping to push down Tesla’s share price after a majority on Twitter said they agreed with the sale. The stock sank 12% on Tuesday in a multi-day selloff that endangered the company’s position in the $1 trillion club, but recovered 4.3% on Wednesday.

    The options-related sales were set up in September through a trading plan that allows corporate insiders to establish preplanned transactions on a schedule, the filing said. The sales of the option-related shares paid for associated taxes. It was not clear how or whether the trading plan related to Musk’s Twitter poll. Tesla did not respond to a request for comment.

    The additional share sales were separate and provide Musk with sizeable reserves of cash, given his wealth is largely tied to his stakes in Tesla and SpaceX. Musk has more than 20 million further stock options that are due to expire in August of next year. If Musk carried out the 10% stock sale plan, it would be a slight negative near term, said Mark Arnold, chief investment officer at Hyperion Asset Management in Brisbane where Tesla is the top holding in its global fund. “But the stock is pretty liquid and its not a huge percentage of total issued shares, so it shouldn’t have that much of an impact … we’re quite comfortable with the outlook for the business,” he said.

    While Tesla has lost close to $150 billion in market value this week, retail investors have been net buyers of the stock. Some 58% of Tesla trade orders on Fidelity’s brokerage website on Wednesday were for purchases, rather than sales. Retail investors made net purchases of $157 million on Monday and Tuesday, according to Vanda Research. Tesla is now up more than 51% in 2021, thanks largely to an October rally that was fueled by an agreement to sell 100,000 vehicles to rental car company Hertz.

    “The company itself is on fire, with strong results,” said Tim Ghriskey, a senior portfolio strategist at New York-based investment management firm Ingalls and Snyder. Bullish sentiment returned to Tesla’s options on Wednesday, with about 1.1 calls traded for every put. Calls are typically used for bullish trades, while buying puts shows a bearish bias. The company’s options accounted for about $109 billion in premium changing hands over the last two weeks, or about one in every three dollars traded in the U.S.-listed options market, according to a Reuters analysis of Trade Alert data.

  • Self Driving Startup Momenta Raises $500 Million

    Self Driving Startup Momenta Raises $500 Million

    Chinese self-driving startup Momenta has raised $500 million in a Series C funding. This round of funding comes after GM invested $300 million in the startup. This means now Momenta is valued at over $ billion.

    Momenta’s product portfolio includes advanced driver assistance systems which it sells to OEMs like GM and another tier 1 suppliers like Bosch. It also does R&D on unmanned level 4 ADAS systems. It has a high-profile constellation of investors including China’s SAIC group, GM, Toyota, Mercedes Benz and Bosch. It also has Temasek which is Singapore’s sovereign fund and Jack Ma’s Yunfeng Capital onboard as institutional investors.

    Momenta’s main point of differentiation is its relationship with automotive OEMs as many of the top ones are its investors as well. Many of its peers have taken a different path as they have developed in-house robotaxi fleets which is a more capital-intensive operation. It harvests data from its customers who are mass-producing vehicles.

    In China, it has Pony.AI and WeRide as its main rivals, and while they have raised a lot of money Momenta’s fundamentals are stronger because of its frugal operations.

    For GM, Momenta deploys a solution that is a mixture of consumer-grade millimeter-wave radars and high definition cameras which will be used in the automaker’s cars sold in China. Momenta also opened an office recently in Stuttgart in Germany probably because of its relationship with Mercedes Benz which is also based out of the same city.

  • Maserati And Hiroshi Fujiwara Launch Limited-Edition Capsule Collection of Streetwear Fashion

    Maserati And Hiroshi Fujiwara Launch Limited-Edition Capsule Collection of Streetwear Fashion

    Italian automaker Maserati and Fragment founder Hiroshi Fujiwara, one of the most influential designers in streetwear fashion collaborated for the first time earlier this year for the global launch in Tokyo of Maserati meets Fragment. The collaborators have come together once again for the launch of the Fragment meets Maserati, a limited-edition capsule collection of streetwear staples co-created by Fujiwara and Maserati.

    The collection comprises two styles of hoodies, oversized t-shirts and a baseball cap emblazoned with the signifiers of these two iconic brands. The Capsule Collection brings together Fujiwara’s rebellious style and Maserati striking design. The Fragment meets Maserati capsule collection is available worldwide at Maserati Stores and on Hypebeast’s e-commerce platform.

    Earlier this year, the Italian carmaker and the streetwear designer collaborated to bring the Maserati Ghibli Operanera and the Ghibli Operabianca special-edition cars. These special edition models were limited to only 175 units globally and are meant to symbolise “the deconstruction of convention, a rebirth of hope and unmistakable statements of intent.”

    Sprucing up the Ghibli were elements like the premium leather and Alcantara interiors with contrasting silver inserts. The seatbelts were done up in dark blue, while the grille and trident logo were tricked out. Both versions also got the 20-inch Uranus matte black alloy wheels and a badge with the Fragment logo on the C-pillar.

  • Rolls-Royce Announces Black Badge Ghost

    Rolls-Royce Announces Black Badge Ghost

    The Black Badge has been a highly successful alter ego of Rolls-Royce and it now represents more than 27 percent of commissions worldwide. Rolls-Royce debuted Black Badge with Wraith and Ghost in 2016, followed by Dawn in 2017 then Cullinan in 2019. And now another joins this elite club – the Black Badge Ghost. Conceived in response to a group of clients who requested a Rolls-Royce that was agile, discreet, highly connected and free of any superfluous design, the new Ghost is not just the most technologically advanced Rolls-Royce yet, but also the most aesthetically pure.

    In the twelve months since this motor car has been available, it has become one of the fastest-selling products in the marque’s history, having sold more than 3500 examples worldwide. With the Black Badge Ghost, Rolls-Royce is giving its customers a choice to select any of the marque’s 44,000 colours or create their own entirely unique Bespoke hue.

    To match this dramatic coachwork, the marque’s Bespoke Collective of designers, engineers and craftspeople collaborated to create an entirely customizable process that allows Rolls-Royce hallmarks such as the high-polished Spirit of Ecstasy and Pantheon Grille to be subverted. Instead of simply painting these components, a specific chrome electrolyte is introduced to the traditional chrome plating process that is co-deposited on the stainless-steel substrate, darkening the finish. Its final thickness is just one micrometer – around one-hundredth of the width of a human hair. Each of these components is precision-polished by hand to achieve a mirror-black chrome finish before it is fitted to the motor car.

    The exterior treatment resolves with a Bespoke 21-inch composite wheelset. Designed in the Black Badge house style and reserved for Black Badge Ghost, the barrel of each wheel is made up of 22 layers of carbon fibre laid on three axes, then folded back on themselves at the outer edges of the rim, forming a total of 44 layers of carbon fiber for greater strength. A 3D-forged aluminum hub is bonded to the rim using aerospace-grade titanium fasteners and finished with the marque’s hallmark Floating Hubcap, ensuring the Double R monogram remains upright at all times. To celebrate the material substance and remarkable surface effect, a lightly tinted lacquer is applied to protect the finish but still allow clients to observe the technical complexity of the wheel’s unique carbon fibre construction.

    Advanced luxury materials have been meticulously created and crafted for a unique ambiance in the interior suite. While recalling the dramatic mechanical intent of Black Badge Ghost, the materials are true to Ghost’s Post Opulent design philosophy – one defined by authenticity and material substance rather than overt statement. In this spirit, a complex but subtle weave that incorporates a deep diamond pattern rendered in carbon and metallic fibres has been created by the marque’s craftspeople.

    Multiple wood layers are pressed onto the interior component substrates, using black Bolivar veneer for the uppermost base layer. This forms a dark foundation for the Technical Fibre layers that follow. Leaves woven from resin-coated carbon and contrasting metal-coated thread laid in a diamond pattern are applied by hand to the components in perfect alignment, creating a three-dimensional effect. To secure this extraordinary veneer, each component is cured for one hour under pressure at 100 degrees Celsius.

    The Black Badge Ghosts comes with a twin-turbocharged 6.75-litre V12 engine pushing out 592 bhp and total torque is now up by 50 Nm to 900 Nm. The powertrain has also received Bespoke transmission and throttle treatments to further enhance the engine’s increased power reserves. The ZF eight-speed gear box and both front- and rear-steered axles work collaboratively to adjust the levels of feedback to the driver, depending on throttle and steering inputs.

    As with all products in the marque’s Black Badge portfolio, the ‘Low’ button situated on the gear selection stalk unlocks Black Badge Ghost’s full suite of technologies. This is asserted by the amplification of the motor car’s engine through an entirely new exhaust system, subtly announcing its potency. All 900Nm of torque is available from just 1700rpm and, once underway in Low Mode, gearshift speeds are increased by 50% when the throttle is depressed to 90%, delivering Black Badge Ghost’s abundant power reserves with dramatic immediacy.