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Tag: Coles

  • Coles boosts baby products range with 150 new products

    Coles boosts baby products range with 150 new products

    Coles is expanding its baby products range by more than 150 new products while reducing retail price of major baby brands during the next four weeks.

    The 150 new products include reusable nappies and baby wipes such as Nat Baby and Cub Bare, bamboo feeding accessories, organic baby food pouches and limited-edition toys and clothing.

    Coles has also rolled out affordable items such as Little Tikes toddler toys, playpens and baby monitors part of the limited edition Coles’ Best Buys range which is available across 340 Coles supermarkets.

    “We know that more than ever, our customers are looking for baby products that are practical and affordable,” said Jonathan Torr, GM for health and home at Coles.

    Besides boosting the baby products range, Coles has also reduced prices for selected products, including Huggies nappies, Ecostore, Aveeno Baby and Johnson & Johnson bath and body products.

    “The new baby range and slashed prices across the baby aisle are another way we can provide more value to our customers when trying to manage the weekly shopping budget for their growing family,” said Torr.

  • Coles revamps cereals aisle, moving healthy options mainstream

    Coles revamps cereals aisle, moving healthy options mainstream

    Coles is making its healthy breakfast options more accessible, transforming the chain’s cereals aisle by adding a larger range of healthy products.

    More than 50 new healthy cereals, muesli, and breakfasts on the go have been added, to meet surging demand for healthy and nutritious products among Aussie consumers.

    The new range includes Coles’ first breakfast in beverage form, Breakfast on the Move, Wellness Road toasted muesli range with high fibre grain Barleymax, and an exclusive range of 11 ‘Goodness Bowl’ cereals and low sugar mueslis from Uncle Toby’s.

    According to the company, the new aisle is tailored to help customers easily find dietary options in one destination, including a new ‘Gluten Free Cereal’ section which was previously only found in the health food aisle.

    “Customers will love the simplicity of finding their favorite breakfast products in the main aisle and making healthy choices part of their everyday lives,” said Leanne White, GM for grocery at Coles.

    “The changes we’ve made will help make it easier, enjoyable, and affordable for millions of customers, particularly those with special dietary requirements, to shop for suitable healthy breakfast options.”

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  • Coles spending $2.5bn on digital over the next two years

    Coles spending $2.5bn on digital over the next two years

    Supermarket Coles will spend $2.5 billion over the next two years on improving its digital offer, the business announced today.

    The business will seek to improve its online shopping, as well as its self-service checkouts, data and automation across its warehouses, in an effort to streamline the experiences and make it even simpler for Australians to buy their groceries.

    Coles’ chief executive Steven Cain said following its demerger from Wesfarmers, and the subsequent Covid-19 pandemic, the business is increasing its pace of change.

    “There’s a myriad opportunity facing us. The market in Australia is very good for food and liquor. It’s growing, there’s plenty of opportunities, and we think we’ve got the assets to exploit some of them,” Cain said.

    “It’s making sure you’re confident that you’ve got the right returns before you press the accelerator. And I think what we’re saying today is we’re pressing the accelerator.”

    According to Cain, when Coles was demerged from former parent company Wesfarmers it wasn’t as advanced as it could have been – there hadn’t been enough investment in its online capabilities at the time, something he is hoping to rectify now.

    These changes have been coming for a while. Last year Coles appointed former Walmart SVP Ben Hassing to the position of Coles’ chief executive e-commerce, who said in February the supermarket’s online transformation will focus on creating a seamless and unified customer experience.

    “To activate this, we are connecting e-commerce and content. And then we’ll begin merging online and offline into a unified experience,” he said.

    This became more important as the changes to shopping behavior throughout Covid-19 opened up new pathways to the ‘omnichannel shopper’: customers who shop both online and offline.

    “These digitally-engaged customers are very, very important to Coles. We find them more loyal, they shop with Coles more frequently and they have a higher participation rate in Flybuys,” Hassing said.

    “This is a fast-growing customer segment for us. The year-over-year growth in total spend with Coles is much higher, as well.”

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  • Coles doubles down on payments with launch of Flypay for grocery

    Coles doubles down on payments with launch of Flypay for grocery

    By using Flypay, Coles customers will no longer need to enter their payment and delivery information separately when shopping at Coles group retailers online.

    Once customers set up their Flypay account, all they do is select ‘Flypay’ when completing the transaction.

    This new way to pay also includes the Flybuys reward card, so customers can collect points.

    Coles chief of emerging businesses George Saoud said the new system makes shopping online faster, easier and more secure.

    “Coles is committed to helping our customers shop more easily anytime, anywhere, and we are thrilled to introduce Flypay as a payment option for customers shopping at any of our online liquor retailers,” he said.

    The payments system was co-developed by Coles and Bell Identification, a Visa solution.

    Visa head of merchant sales and acquiring Dan Parsons said speedy and secure ways to pay are “more important than ever”.

    Eligible retail outlets include:

    • Coles online
    • Coles Liquor
    • Liquorland
    • First Choice Liquor and Liquor Market

    More Coles-branded retailers will be added in the coming months, according to the group.

    The Foundation for Alcohol Research and Education (FARE) has flagged concern about easy online ordering of alcohol during COVID-19.

    FARE chief Caterina Giorgi said it would be “seriously worrying” if it were easier for retailers to sell alcohol to people who are intoxicated or who are underage.

    “Even now, fundamental community standards around the way alcohol is sold are not upheld by online alcohol retailers and there is not enough alcohol industry accountability,” she said.

    “Alcohol companies have been taking advantage of people’s fear and anxiety by urging us to drink to cope with the COVID-19 pandemic.

    “This is concerning because the evidence shows that drinking alcohol can make people’s stress, anxiety and depression worse.”

    There are also concerns around alcohol-fuelled harm according to Ms Giorgi.

    “Alcohol-fuelled harm in the home is often invisible and there are strong indications of family and intimate-partner violence escalating,” Ms Giorgi said.

    “As online alcohol retailing increases and expands across platforms we need common sense controls in place to keep families and communities healthy and safe, including ending rapid and late-night delivery and requiring age verification at point of sale and delivery.”

    “We are most concerned about children and young people, and people who are intoxicated being sold alcohol well into the night by online alcohol retailers who aren’t even required by law to verify proof of age.”

    However, a Coles spokesperson told Savings.com.au that Flypay does not make it any easier to pay for alcohol than other ways to pay.

    “We take our responsible service of alcohol obligations seriously,” they said.

    “While Flypay makes it easier for customers to complete their transaction, it does not make it any easier to purchase alcohol than using any other form of payment.

    “For online alcohol purchases, customers need to show ID when they have it delivered.

    “This is the same process for card purchases or Paypal, which we already offer on these websites.”

    In the past week, FARE released a study in conjunction with Women’s Safety NSW that found 51% of family violence specialists across that state have seen an increase in the involvement of alcohol in cases since the COVID-19 restrictions were introduced.

    Earlier in May, FARE also released a report that found in just one hour on a Friday night, 107 sponsored alcohol advertisements were displayed on a person’s Facebook and Instagram accounts – one alcohol advertisement every 35 seconds.

    The report found 58% of the ads’ main message was getting easy access to alcohol without leaving the home.

  • Beyond Meat and Coles launch plant-based meatballs

    Beyond Meat and Coles launch plant-based meatballs

    Beyond Meat has partnered with Coles to bring its plant-based meatballs into Australia.

    Beyond Meatballs will be sold across more than 300 Coles outlets with an RRP of $15. The launch comes at a time when the country is experiencing a rising demand for plant-based products.

    “We’ve seen demand for plant-based meat continue to grow as consumers look for new ways to incorporate plant-based meat options into their diets,” said Ihab Leheta, VP international business development at Beyond Meat.

    “The launch of Beyond Meatballs in Australia marks a new milestone towards our goal in making great-tasting, nutritious and sustainable plant-based meat more accessible to everyone,” said Leheta.

    Beyond Meatballs will join the brand’s existing plant-based products sold in Australia, Beyond Burger and Beyond Mince. Beyond Meat first launched its products in the country in 2018 in partnership with Coles.

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  • Coles trialling BYO container scheme in Melbourne this week

    Coles trialling BYO container scheme in Melbourne this week

    This week Coles Group is looking to trial a bring-your-own container scheme at its supermarket in Fitzroy, Melbourne, which will allow customers to fill up on shampoo, coffee, and soaps in a more environmentally sound way.

    The announcement, which will see customers able to use their own containers for select ‘scoop and weigh’ products, came ahead of June 4th’s World Environment Day.

    “To achieve our goal of being Australia’s most trusted retailer and creating long-term shareholder value, you can’t do that if you’re not going to be sustainable,” Coles’ chief sustainability, property and export officer Thinnus Keeve said.

    “We’re under no illusions we’ll need to work together to achieve some of these targets, we cannot do it ourselves.”

    And, according to Keeve, the trial is part of its larger push to reduce the number of plastics it uses company-wide – which saw the company sign on as a founding member of Australia, New Zealand and Pacific Islands Plastic Pact, and investigating the benefits of a local plastics recycling facility in Victoria.

    The facility could recycle old soft plastics into oils that can be used to produce new soft plastics.

    “We are committed to innovating when it comes to packaging so that where we can’t eliminate packaging and plastic, we are ensuring it’s contributing to the circular economy by being produced with recycled content where possible, as well as being recyclable,” Keeve said.

  • Coles launches own-brand premium pet food range

    Coles launches own-brand premium pet food range

    Supermarket chain Coles has launched a new premium pet food range called ‘Elevate’, recognizing Australians’ growing pet ownership.

    Coles said the new range, which features 19 products, was scientifically developed to cater to dietary requirements and health concerns, from digestive support for dogs to hairball and urinary care for cats.

    “We worked closely with pet nutritionists to develop a range that featured vital nutrients and health benefits typically found in top brands without compromising on price,” said Jonathan Torr, GM at Coles.

    Pet nutritionist, treasurer of the Pet Food Industry Association of Australia, and a member of the Australian Pet Food Standards Working Group, Scott Williams also helped to develop Elevate.

    “Food safety was paramount in everything we made for Elevate,” Williams said. “We tested all ingredients to understand their nutritional properties and meet the requirements set by the American Association of Feed Control Officials”.

    According to Coles, more than two-thirds of Australian households own a pet and the number is growing substantially each year. The supermarket also recorded more than 80 percent of pet owners purchasing pet food from its stores, showing the rising demand to this sector.

    “Research showed pet owners are spending $3.6 billion on dog and cat food per year,” Torr said. “In fact, the top two things our customers are looking for when purchasing pet food at Coles is health followed by budget.”

  • Coles ramps up safety for online delivery of alcohol

    Coles ramps up safety for online delivery of alcohol

    Supermarket giant Coles has joined a coalition of some of the world’s largest liquor companies to promote better standards of alcohol sale and prevent underage consumption through online purchasing.

    The International Alliance for Responsible Drinking (IARD) aims to address the harm of overconsumption of alcohol on a worldwide scale, and promote the understanding of responsible drinking behaviors.

    “Most people consume alcohol in a sensible and responsible manner, however, we are committed to harm minimization initiatives that reduce excessive consumption,” said Coles Liquor chief executive Darren Blackhurst.

    “We saw a change in customer behavior during Covid-19 and continue to see strong performance in eCommerce, so we have worked to adopt best practice safety protocols online and are pleased to join the IARD to share information on global initiatives and drive further improvement across the industry.”

    In an effort to cut down on underage drinking made possible by the increase in online delivery of goods throughout the pandemic, Coles is introducing a number of new safety measures to its delivery practices.

    These measures include no unattended same-day delivery, or standard delivery for new or guest customers; no deliveries to be made to a public place in an alcohol-free zone; delivery agents will not be penalized for failing to complete delivery if they believe the recipient is under 18 years of age, or is intoxicated; as well as a ‘self-exclusion program’ where customers can opt-out of delivery services.

    Coles is also a signatory on the Alcohol Beverages Advertising Code and is a founding member of the not-for-profit organization DrinkWise.

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  • Coles house brands win global recognition

    Coles house brands win global recognition

    Coles’ exclusive brands, KOi and Woofin’ Good, have won multiple awards in the US-based Vertex Awards 2021.

    With a focus on label and packaging design, the competition attracted 650 entries from 32 countries and 55 retailers.

    Besides winning a Gold award in the personal care category, Coles’ skincare range KOi earned the coveted best in show ‘Publishers Choice Award’. Meanwhile, the dog food range Woofin’ Good also received Gold in the pet-products category.

    Both of the Coles’ exclusive brands were designed by independent Australian branding and design agency Hulsbosch.

    “These products have packaging and design that our customers are proud to put on their shelves,” said Belinda Anderson, head of marketing for Own Brand at Coles. “Exclusive brands like KOi and Woofin’ Good are inspiring customers and strategically important to Coles’ strategy to be an Own Brand powerhouse.”

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  • Coles embraces AI for fresh produce management

    Coles embraces AI for fresh produce management

    Coles has partnered up with Finnish tech provider RELEX, to replace manual ordering systems for fresh fruit and veg with AI-enabled, cloud-based tech designed to improve efficiency and reduce waste.

    The technology will be rolled out in all 850 Coles stores throughout the country, and in seven fresh produce distribution centers.

    The RELEX platform will integrate with Coles’ existing in-house analytics system, which has already been rolled out to provide forecasting for other non-fresh categories, chief information officer Roger Sniezek said in a statement.

    “This will enable an improved customer offer by not only taking into account past purchases but also factoring weather and local community events into the forecasting algorithms,” he said.

    This move from Coles is just the latest example of Australia’s grocery behemoths embracing a new, tech-enabled future of retail.

    Last week, Woolworths announced it has paid $223 million to increase its stake in data analytics business Quantium from 47% to 75%, while also ramping up its use of the technology to help shape its strategy and interact with customers.

    Woolies has also recently made a multimillion-dollar investment into Melbourne startup Marketplacer, through its venture capital firm W23. And, Marketplacer is set to build its new online empire.

    This is all part of a broader shift in the sector, exacerbated by the COVID-19 pandemic. Speaking to SmartCompany last week, Marketplacer co-founder and chief Jason Wyatt said the pandemic was a “catastrophic event that forced behaviors to change overnight”.

    For retailers, that meant perfecting — or even creating from scratch — their e-commerce offerings overnight. And, as the economic impact continues, it’s never been more important to know your customer and remain competitive.

    However, Kevin Gunn, Coles’ executive general manager for central operations and transformation, said centralizing the supermarket chain’s replenishment model has been on the cards for more than a decade.

    Fresh produce is one of Coles’ “most complex supply chains”, he explained in a statement, with short shelf life, seasonality, price elasticity, and diverse growing seasons presenting a suite of unique challenges.

    Using AI technology is intended to help the grocery giant expand the range and availability of produce, and simplify processes for both internal teams and suppliers.

    But, Gunn also pointed to the environmental benefits. Centralised ordering should reduce waste on existing products, and minimize waste on new ranges, “which is important to us as Coles aims to become Australia’s most sustainable supermarket.”

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  • Coles launches grocery subscription service

    Coles launches grocery subscription service

    Coles is taking its online grocery offering a step further with the launch of a new subscription service that allows customers to make unlimited orders for a flat monthly fee.

    Customers must spend over $100 in each transaction to qualify for Coles Delivery Plus, which gives the option of delivery any day of the week for $19 a month, or mid-week delivery from Tuesday through to Thursday for the lower rate of $14 per month.

    Coles Online general manager Karen Donaldson said the new service is aimed at time-poor online regulars who are looking to save on delivery.

    “On average, the cost of a Coles Home Delivery window is $10, depending on location, time of day and length of delivery window chosen,” Donaldson said.

    “Delivery Plus will allow customers who regularly shop online to save hundreds of dollars a year and help them manage their family budget by knowing exactly how much they will pay on Coles Online delivery each month.”

    The big two have been ramping up investment in online this year, in a bid to retain and gain consumers as new players like Kaufland enter the market.

    In March, Coles scored an exclusive deal with the world’s leading online grocery platform, Ocado, which has previously signed lucrative deals with some of Britain’s biggest grocery retailers including Waitrose and M&S.

    But Woolworths hasn’t been resting on its laurels. A recent partnership with eGrocery startup Takeoff Technologies is expected to propel its online grocery operations with the addition of compact, automated micro fulfillment centers at a number of its supermarkets.

    Woolworths Group CEO said the new centers will allow the retailer to deliver “ultra-convenience at a local level” and be even closer to the customer for that last-mile delivery.

    Woolworths is also planning to bring circular shopping to its online service through a partnership with TerraCycle’s Loop platform. By mid-2021, shoppers will be able to have products such as washing detergent, shampoo, juice or ice cream delivered to their door in reusable and refillable containers, which can be collected for cleaning and refilling after use.

    In a bid to get customers onboard with Coles new subscription service, the retailer is offering the first month free, with automatic payments commencing the following month. But customers can cancel the auto-renewal of their subscription at any time.

    For a limited time, Delivery Plus will also cover the fees for unlimited Same-Day Deliveries.

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  • Coles drops prices of over 300 products

    Coles drops prices of over 300 products

    Coles is dropping the price of over 300 products and adding more own brand and bulk offerings as part of a refreshed “value strategy”.

    The price cuts cover a wide range of supermarket categories from the bakery to the meat section, with a big investment in lowering the price of poultry, the number one dinner protein choice for customers.

    Following in the footsteps of US giant Costco, Coles is introducing big value packs of staple items such as tea, coffee, tomato sauce, olive oil and rice, and adding hundreds of new own-brand products.

    The supermarket giant said this is its biggest investment in value in recent years, and is aimed at lowering the cost of meal times for customers.

    “We’ve been reviewing the products our customers are buying every day and determining where we can really make a difference to their cost of living. Our vision is to be the most trusted retailer in Australia and we must take a customer-obsessed approach to value,” Coles chief marketing officer Lisa Ronson said in a statement on Friday.

    Retail expert, Professor Gary Mortimer  said hat Coles’ strategy will mean, “short term gain, but long term, unsustainable pain,” as competitors match prices and demand patterns return to normal.

    “Price is the easiest, most replicable marketing strategy,” Mortimer said.

    “In an oligopolistic market, dominated by three or four major players, price cuts trigger price wars. While there will be an initial short term kick to sales at Coles in the coming weeks, as Woolworths and others follow, sales stabilize and return to normal.”

    “Short term price strategies lack sustainability, particularly in fresh foods, such as meat, fresh produce and delicatessen,” he added.

    Woolworths might be reluctant to engage in these “price wars” however, having announced in May that it was moving away from the discounting model, to focus on every day better value for customers.

    Speaking at the Australian Food and Grocery conference Woolworths’ director of buying, Peter McNamara, highlighted the importance of “value beyond price”, saying that customers want to feel like they are getting the best deal and that they can trust this is what they are getting from the retailer.

    “We want to be competitive in the marketplace, customers expect us to be competitive,” McNamara told conference attendees. “Price trust is consistently one of the key metrics of store choice.”

    The retailer is hoping that its strategy of providing “good food, good prices, good acts,” will help it to grow sales in the increasingly competitive market.

    Point of difference

    Mortimer believes that finding a point of difference is a better strategy than engaging in “price wars” particularly with the impending entry of more international players in the market.

    “With Kaufland less than 18 months away from launch, it is interesting to see a supermarket push a low price message. Going head to head on price with Kaufland is not a smart move,” he said.

    “Adopting a point of difference is much smarter, and we have seen both Coles and Woolworths move in this direction.”

    Both Coles and Woolworths have announced changes to store format this year, with Coles planning to reformat around 200 stores to focus on convenience, and Woolworths returning its focus to fresh, customer service and convenience.

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  • Coles claims former employee stole $1.9 million

    Coles claims former employee stole $1.9 million

    Coles is suing a former employee for allegedly stealing more than $1.9 million from the company.

    The supermarket claims that Aaron Baslangic, former head of strategic initiatives and B2B for Coles Online, submitted phoney invoices requesting payment to third parties, and in some cases faked the approval of his supervisor for payments that were above his authority limit.

    In documents filed with the Supreme Court of Victoria over the past two weeks, the supermarket said it has identified 13 questionable payments made to BMW Australia, the Autralian Taxation Office and other businesses from February to June of this year.

    The amounts range from $48,000 to $413,139. More than $1.5 million was paid to a business called Katana Services, whose assets were frozen by the Victorian Supreme Court on July 30, alongside Baslangic’s assets.

    Coles said it first discovered the questionable transactions during a review of payments prior to its migration to a new platform.

    “Irregularities were detected by our internal finance checks and we promptly obtained a freezing order from the Victorian Supreme Court,” a spokesperson for Coles told Inside Retail.

    The transactions caught the eye of Coles’ finance team because some were unsupported by invoices, some were supported by invoices sent from a personal email address for Baslangic and some were for amounts above Baslangic’s authority limit.

    Five of the 13 payments were for more than $75,000, which was Baslangic’s personal authority limit. Payments above this amount required the approval of his line manager Karen Donaldson, general manager of Coles Online.

    But while the accounts team received emails from Baslangic indicating Donaldson’s approval, Donaldson said in an affidavit that she had no prior knowledge of those emails and did not approve the payments.

    Cameron Newell, head of corporate business protection for Coles Online, said in an affidavit that he could find no emails from Baslangic to Donaldson requesting approval, or from Donaldson to Baslangic granting it, suggesting that Baslangic faked his supervisor’s go-ahead.

    Donaldson said she has worked closely with Baslangic since February 2017, when he was employed by Coles’ finance team and worked as a senior finance business partner with Coles Online. He was appointed head of strategic initiatives and B2B for Coles online on July 1.

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  • Coles partners with Accenture to cut costs

    Coles partners with Accenture to cut costs

    Coles is powering ahead with plans for a more digitally-focused future by signing a long-term agreement with global technology services company Accenture.

    The partnership is part of Coles’ Smarter Selling initiative which is hoped will cut costs to the tune of $1 billion over the next four years through the rollout of new technology.

    As part of the strategy, the supermarket plans to increase automation of manual tasks and use artificial intelligence for quicker and more accurate stock ordering.

    The supermarket giant has amped up its technology since its demerger from Wesfarmers last year, having recently announced a strategic partnership with Microsoft to transform its shopping experience and improve productivity.

    Accenture has a global strategic relationship with Microsoft and will work alongside the tech giant to help Coles deliver “simpler, more efficient, and robust operations”.

    Accenture will also support the modernization of Coles’ supply chain with online grocery leader Ocado, which Coles partnered with in March.

    “We have committed to being technology-led in our stores and throughout our supply chain to reduce costs while delivering an even better shopping experience for customers and making life easier for our team members,” Coles chief executive Steven Cain said.

    “The partnership with Accenture will enable us to deliver the efficiencies we need for long-term sustainability, and provide the agility to respond to rapidly-evolving consumer needs. This is a vital part of Coles winning in its second century,” Cain said.

    As part of the expanded relationship with Accenture, the companies will invest in a joint innovation fund set up to explore new technology applications within Coles.

    “The evolution of the relationship with Accenture reflects the company’s strategy to win together through genuine partnerships with suppliers,” Coles chief information and digital officer Roger Sniezek said.

    “Accenture is a global leader in the digital space and in working together over the past years across a wide range of areas of Coles Group, we have each come to understand each other’s businesses, strengths, and ways of working,” he added.

    “By leveraging this enhanced relationship, we will work together to build Coles’ technological capability, so we have the tools we need to inspire our customers and make life easier for our team members.”

    Accenture will also support the implementation of SAP solutions across procurement, human resources, and finance at Coles.

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  • Tailored and more culturally diverse food offerings at Coles

    Tailored and more culturally diverse food offerings at Coles

    Coles general manager of Grocery, Anna Croft told industry leaders at the Food and Grocery Conference in Sydney that the supermarket giant is transforming its food offer with a much more tailored range powered by innovation and convenience.

    The retailer is focusing on several key trends which are influencing everything from store formats, to food ranges and technology.

    “Customers are changing faster than we’ve ever seen,” Croft said, highlighting the importance of the retailer adapting to the changing society.

    “At the moment 20 percent of all Australians are over 65… in just five years is that will move to 25 percent of all Australians – a huge number. We have to think around our store format, our packaging, our shelf layout, and how we really think about products that suit the needs in terms of nutritional content. So a really big change in our consumer society.”

    Croft highlighted the importance of having a diverse culture at Coles and said the supermarket is working with international brands to discuss import opportunities.

    “We know that our customers are looking for authenticity… we need to think about the big brands in those countries and how we bring them to Australia, and really not try and change the palate and taste profile.”

    “So we are working with some people that have got big brands over in certain countries to understand if they would be right to import for the local market.”

    Croft said the rise of the independent, authentic retailers is evident and pointed to the opening of a new Coles store in Roseland, NSW which is surrounded by a Vietnamese retailer, a Halal butcher and a Middle Eastern supermarket.

    “That for us says we haven’t got our offer right, we’re not tailoring our offer to the right consumers. And we’re really not thinking about how we bring authenticity to those customers.”

    On the convenience front, Croft said the supermarket need to better cater to the frantic lifestyles of consumers.

    “Online, digital, subscription models, whatever that may be, we’ve got to think about the frenetic two-parent lifestyles that we see becoming more and more prevalent in the Australian consumer landscape.”

    Speaking on Coles recent partnership with Ocado, Croft said it will make a “huge difference” to the online shopping experience.

    “The whole of our front end platform will change so we will pick up the front end website of Ocado which will be tailored. It enables us to have a really broad range, very quick delivery options… it’s pretty amazing in terms of electronic robot politicization, so certainly [we] will be able to respond much quicker to customer needs with a much more agile and advanced front end user experience.”

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