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Tag: Singapore

  • Decathlon opens Singapore megastore

    Decathlon opens Singapore megastore

    French sports chain Decathlon opened its largest store in Singapore late last month, as the European retailer continues to build upon its popularity in the Asian market. Dubbed ‘Decathlon Singapore Lab’, the new experience store is located at Stadium Boulevard and covers 5,000 square metres of retail space, making it the biggest Singapore store. It is also opened 24 hours.

    In addition to Decathlon’s inventory of sports apparel, footwear and accessories, the new ‘Lab’ boasts a series of ‘experiential’ features including an indoor area of four different running surfaces wherein shoppers can test running shoes before purchasing, as well as a hiking path with a gravel surface for the testing products in-store.

    At a media briefing last month, Decathlon Singapore chief executive Yves Claude said the store has been named Decathlon Singapore Lab “because a lab is a disruptive and innovative place where we test new solutions.”

    The store also hosts an Active Health Lab in partnership with Sport Singapore, where users can take a free health assessment and there are free-to-play areas next to the store as well.

    To speed up the delivery process for shoppers, Decathlon has established an in-house conveyor built that transports products as soon as they are ordered online. Shoppers can also order online and collect their items at their preferred store within two hours for free.

    “We have to give new reasons for customers to come back to our store,” added Claude.

    The store is the latest in a string of ‘Decathlon Experience’ stores being rolled out across Singapore and is the fourth in the nation’s offering.

    Decathlon also has a 4,000-square-metre showroom in Joo Koon and two click-and-collect stores.

    In May last year, Decathlon signed a memorandum of understanding with Sport Singapore, which marked the announcement of this new Decathlon in Kallang.

    “We share a common purpose, which is to make sport accessible. They come with a good price point, high-quality products, (and) most importantly, they come with ideas on how to improve participation,” said Lim Teck Yin, Sport Singapore CEO.

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  • The Shoppes at Marina Bay Sands hit record high in 2018

    The Shoppes at Marina Bay Sands hit record high in 2018

    The Shoppes at Marina Bay Sands has capped its most successful year ever, breaking revenue records in 2018 and strengthening its leading position as the luxury shopping destination in Singapore. The luxury mall, which enjoys an occupancy of 95.4%, rang in a record mall revenue of US$179 million last year, a 7 per cent rise against the same period in 2017 – by far its best performance since opening. In 2018, retail tenant sales at The Shoppes jumped 19 per cent to US$1,898 per square foot from the preceding year.

    The Shoppes also kept its top position in tourism shopping, capping a record year to represent an estimated 25 per cent of the tax-free tourist market in Singapore. This is based on industry metrics that track tax-refunded tourist receipts.

    John Postle, Senior Vice President of Retail, Marina Bay Sands, said, “2018 has been an exceptional year for the mall, as we not only achieved our highest sales revenue in history, but also solidified a leading position in tourism shopping. This is so rewarding, given the competitive retail landscape and growth of online shopping.”
    The performance is also the result of an ongoing retail remix strategy that started in 2012, which saw the mall double its footprint with luxury brands in the form of duplexes, as well as expansion into luxury childrenswear.

    This strategy, coupled with attractive programming such as late-night shopping, in-store exclusives, and one of the most generous loyalty programmes in Singapore, has resulted in 120,000 shoppers walking through the doors of the mall daily. This includes locals as well as its biggest tourism markets of China, Indonesia and Japan.

    Jan Moller, Country Managing Director, Singapore & APAC Sales, Global Blue, said, “As one of Asia’s leading shopping destinations, The Shoppes at Marina Bay Sands continues to outperform other luxury malls in Singapore to own the greatest share of inbound tourist spend in the luxury sector in 2018.”

  • Chinese tourists prefer Australia, Japan and Singapore: Survey

    Chinese tourists prefer Australia, Japan and Singapore: Survey

    Mainland Chinese tourists prefer visiting Australia, Japan and Singapore over Hong Kong, a survey has found, citing a preference for outdoor and nature activities in these places. Consultancy firm Kantar, which polled 300 people from Beijing, Shanghai, Guangzhou and Shenzhen, found that 52 per cent of respondents were interested in Australia as a holiday destination, followed by 40 per cent for Japan, 38 per cent for Singapore, and 35 per cent for Hong Kong.

    Some 22 per cent said they were keen to visit Taiwan, compared to 21 per cent who favoured South Korea, 15 per cent for Indonesia and 9 per cent for India.

    “Urban Chinese holidaymakers are looking for a diversity of experiences – nearly nine in 10 say that having lots to do is either important or very important to them,” stated the report, released last month.

    “The dominance of nature in the minds of urban Chinese leisure travellers may, at face value, present a challenge for retailers, malls, theme parks and other places.”

    The report stated that the trend could be an indication for businesses on potential growth directions.

    Despite Hong Kong not being the top destination for Chinese tourists in the poll, official figures showed visitor arrivals in the city – driven mainly by mainlanders – soared to a record high of 65.1 million last year, up 11.4 per cent from 2017.

    About 51 million tourists from across the border visited the city in 2018, a rise of 14.8 per cent from the previous year.

    But the Tourism Board has admitted that 2019 could be a “bumpy and unpredictable” year. Chinese tourists now see the city as a short-term destination, and they prefer Southeast Asia or Europe for long holidays.

    The board said Chinese tourists also craved “in-depth” travel in Hong Kong rather than the usual hotspots. One of the board’s strategies this year will be to attract mainland and overseas visitors to places such as the Geopark, the Ha Pak Nai mudflat in Yuen Long and Lau Fau Shan.

    The Kantar report also stated: “Hong Kong outperforms Singapore on most factors, but when it comes to perceptions of safety and cleanliness, Singapore dominates all [Asia-Pacific] markets, though it is held back by its lack of nature and outdoor [activities].”

    It acknowledged that Hong Kong had a “relative abundance of natural attractions” compared to the Lion City.

    On preferences for nature and outdoor activities in the eight destinations listed in the survey however, only 22 per cent of respondents indicated an interest in what Hong Kong had to offer, compared to 62 per cent for Australia, 42 per cent for Japan, 32 per cent for Indonesia, 31 per cent for Taiwan and 29 per cent for Singapore.

    In the category of sporting events, only 27 per cent said they were interested in those held in Hong Kong, with 47 per cent for Japan, 43 per cent for Australia, 30 per cent for Singapore, and 28 per cent for South Korea.

    Kantar’s group director, Mike Underhill, suggested that to boost Hong Kong’s attractiveness as a tourism haven, unique sporting events could be held, such as a mountain marathon.

    “I’m not saying it’s an easy thing to do, but if such an event is created, it will [capitalise on] an emerging trend among Chinese tourists to help grow a niche sector, thereby raising the perceived uniqueness of Hong Kong.”

    Jenny Zhang, 29, an accountant from Beijing, is among those for whom Hong Kong does not rate highly as a destination.

    “I would choose other places because I have visited Hong Kong several times already. But if I am in transit here to somewhere else, I would visit the city,” she said. “The world is huge and there are many places I have not been to. I love to see natural attractions and take in the culture of other places.”

    Asked to rank the eight destinations in the survey, Zhang placed Hong Kong in last place. Her top choices were Australia, Japan and Indonesia.

    But Chen Peng, 36, from Tianjin is among those who still enjoy coming to Hong Kong after visiting the city six times. This month, he took his daughter to Disneyland for the first time.

    “My wife loves Japan and so I would choose Japan as my top choice. For me though, Hong Kong is my No 1 choice,” he said.

    “When I come, I mostly go shopping with my wife and meet friends. I would go to Harbour City and Central.”

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  • DFS Changi celebrates lunar new year with offers

    DFS Changi celebrates lunar new year with offers

    DFS Group, the world’s leading luxury travel retailer, is celebrating Lunar New Year 2019, ‘The Year of the Pig’ with a series of exciting promotions, exclusive offers, personalization services and interactive activities at DFS, Singapore Changi Airport.

    Until 19 February, DFS has partnered with Moët Hennessy to celebrate the new year festivities with an exclusive Hennessy pop-up store at Changi Airport, the only one of its kind in the global travel retail sphere. Offering interactive consumer experiences and tastings, the pop-up features Hennessy’s first ever engraving station in travel retail for travelers who wish to add a personalized touch to their bottles. Hennessy partnered with contemporary artist, Guang-Yu Zhang to create an exclusive art piece, incorporating the zodiac symbol of the boar and Hennessy’s double distillation process. The artwork is featured on limited-edition festive packaging for Hennessy XO, Hennessy VSOP and James Hennessy.

    “Lunar New Year is one of the world’s most celebrated festivals and is a time for family, friends, giving, happiness and good fortune. As we welcome the Year of the Pig, we thank our loyal customers and look forward to welcoming new traveling customers to a luxurious shopping experience that only DFS can offer. Our Lunar New Year campaign enhances the pleasure of giving by offering an array of DFS exclusive products – for customers to show appreciation to loved ones or treat themselves to something extra special at this special time,” said Ariel Gentzbourger, DFS Group Executive Vice President Merchandising.

    Exclusive and limited-edition products available at DFS Changi include the Macallan Concept No.1, an Asia First Launch, the limited-edition Benedictine Dom Chinese New Year tin and the limited-edition Royal Salute 21 Year Old. All products are also readily available on www.iShopChangi.com, where travelling customers can browse and purchase products from 18 hours to 30 days before their flight. Purchased products can be collected at the departure terminals or arrival halls. Travelers can enjoy 10 per cent discount when they check out with the ‘CHEERS10” promocode now through until 31 March 2019.

    In preparation for festive feasts and celebrations, travelers arriving in Singapore during the festive period can enjoy an unlimited purchase of wines and champagnes. By absorbing all duties and taxes, DFS allows customers to purchase as many bottles as they wish from an extensive collection at an affordable price. Products range in cost and variety and start from as little as S$25, with travelers enjoying savings of up to 70% versus domestic prices.

    From now through 4 February, travelers at Changi Airport can try their hand at winning a 999 Pure Gold Bar (10 g) by playing the exclusive ‘Fortune Catcher’ claw machine. Located in each DFS departure store, travelers are able to use vouchers to play the claw machine – that offers an array of prizes with a minimum purchase of S$168 in store.

  • Lazada to ramp up Southeast Asian grocery offering

    Lazada to ramp up Southeast Asian grocery offering

    Lazada Group has announced plans to ramp up its supermarket business in Southeast Asia as part of its strategy to become the region’s biggest e-commerce ecosystem. The supermarket transformation is being started off in Singapore, as homegrown online grocer RedMart is integrated into the Lazada platform on March 15 following its acquisition in 2016. Following the launch, shoppers will be able to buy groceries and fresh produce along with Lazada’s other product categories on the single platform, boosting the brand’s grocery and supermarket offering to more than 165,000 products.

    Elsewhere in the region, Lazada is looking to launch its grocery and supermarket business in at least one other city from the second half of 2019.

    The new moves are aimed at catering to the growing demand of supermarket shopping as consumers increasingly buy groceries online. The grocery market in Southeast Asia is expected to be worth US$309 billion by 2021, with shoppers filling their baskets online more than twice a month. In Singapore, seven in 10 people who buy their groceries online already do so on RedMart.

    “We want to drive the evolution of grocery shopping in the region by combining our unparalleled assortment of products and superior logistics network to transform the way customers get their daily essentials and fresh produce,” said Jing Yin, co-president of Lazada Group. “Most of us shop for groceries and other household items very frequently. This presents a unique opportunity for Lazada to be part of our daily lives.”

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  • The exhibition of Polaroid at National Museum of Singapore

    The exhibition of Polaroid at National Museum of Singapore

    Singapore mentions “Polaroid” and most people will think of the retro, palm-sized instant prints often stuck on refrigerators or posted in scrapbooks. Not many will associate it with artwork – much less the sort of art you might hang in a gallery. The exhibition of Polaroid in National Museum of Singapore features 10 large Polaroids which are each 20 by 24 inches (50cm by 60cm) – bigger than a sheet of A2-sized paper – and is on display at the National Museum of Singapore as part of an exhibition on the history of Polaroid photography and art using Polaroid, “In An Instant: Polaroid At The Intersection Of Art And Technology”.

    Also on display are about 160 other photographic artworks – in various sizes and styles – by artists such as Andy Warhol, Ansel Adams, David Hockney and others.

    This is the Asian debut of the exhibition, which has traveled in the United States and Europe and will return to North America next year.

    “In An Instant”, which is on until the end of March, starts off by charting the history of the Polaroid camera, the brainchild of American scientist Edwin H. Land.

    The exhibition also features a short film demonstrating the effect of polarised lenses. All the museumgoer can see is a white glare until he puts on a pair of Polaroid sunglasses.

    The Polaroid artefacts and artworks are on loan from the MIT Museum at the Massachusetts Institute of Technology, the WestLicht centre for photography in Vienna, The Polaroid Collection and various artists, as part of a collaboration between the National Museum of Singapore and the Foundation for the Exhibition of Photography.

    The Singapore edition of the exhibition ends with a series of video projections of “influencers” talking about what “in an instant” means to them.

    Among them are comedy site SGAG’s co-founder Karl Mak, YouTube star Jianhao Tan, YouTuber and comedienne Preetipls, socialite Jamie Chua, Instagram twins Yafiq and Yais Yusman, and Angie and David Sim from the lifestyle and travel blog Life’s Tiny Miracles.

    Visitors who want to take home a memento can head to the photo-booth and selfie station outside the exhibition space.

    The exhibition has also a ‘Silent Cinema’ section where visitors can watch a movie wearing Polaroid sunglasses.

  • McDonald’s challenging US market mitigated by international sales

    McDonald’s challenging US market mitigated by international sales

    Strong international sales ensured respectable McDonald’s results in the latest quarter as the fast-food giant encountered challenges in its core US market. Global sales slipped 3 per cent in the three months to December, to US$5.16 billion, although this was largely due to currency translations, without which sales would have been flat. While the company did not break out Asian performance, it said international same-store revenue rose 5.2 per cent.

    Same-store sales in the US rose 2.3 per cent, primarily due to increased prices, given foot traffic in stores fell by 2.2 per cent. Global visitor numbers crept up by a mere 0.2 per cent.

    Breakfast remains its most challenging category, with the chain struggling to attract diners in the mornings. While that mealtime accounts for about a quarter of its total sales, the breakfast market is experiencing fierce competition among rival chains.

    “We’re doing well with average check growth but we really want the customer to come back and more often,” CEO Steve Easterbrook said in an investor presentation about the McDonald’s results.

    He said McDonald’s is trying to recover breakfast customers by trialling different price promotions, launching localised advertising campaigns and improving the drive-through service.

    More stores, more kiosks

    Globally, McDonald’s plans to open a net 750 new stores this year. It will also speed up the rollout of its digital touchscreen ordering systems. Easterbrook says stores with self-ordering kiosks were achieving higher sales than those without.

    Commenting on the McDonald’s results, Neil Saunders, MD of GlobalData Retail, said the kiosks and order-by-app services need to be rolled out faster.

    “This isn’t just a case of installing and implementing the technology, it is about getting customers to actually use it. Consumers need to be given more incentives to use the new ways of ordering, especially mobile, as many still shun the technology,” said Saunders.

    “Longer term, more automation in the kitchen is also critical – something that will be particularly beneficial now McDonald’s menu options are more varied and complex.”

    Saunders described the latest McDonald’s results as “reasonable”. But he said a 6.7 per cent decline in operating income suggests that McDonald’s is having to work harder for much slimmer rewards.

    “In our view, this does not sit well with the increasing complexity and higher levels of capital expenditure the company is introducing into the business.”

    Saunders believes McDonald’s is on the right track. “However, this year will be a more challenging year than last and it will be a balancing act between keeping both customers and franchisees happy.”

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  • Onitsuka Tiger store in Singapore is biggest yet

    Onitsuka Tiger store in Singapore is biggest yet

    Onitsuka Tiger Singapore has opened its largest boutique in Ngee Ann City. As part of its efforts to become recognised as a fashion lifestyle brand beyond its sneaker business, the Japanese footwear firm’s new 165sqm store – the label’s fifth in Singapore – exclusively stocks the label’s Nippon Made collection as well as its usual retail offerings, focused on hand-made shoes following traditional Japanese methods.

    The store also sells Japanese-designed athleisure apparel and accessories in a store space fitted out with plush tiger toys.

    Onitsuka Tiger is owned by Asics.

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  • Diamanti Per Tutti makes debut in Singapore

    Diamanti Per Tutti makes debut in Singapore

    Belgian jewellery brand Diamanti Per Tutti has launched its first standalone store in Singapore at Raffles City Shopping Centre. Positioned as an affordable luxury label, Antwerp-based Diamanti Per Tutti retails 925 Sterling Silver items gilded with 18 carat pink or yellow gold vermeil or white rhodium, set by hand with real, ethically-sourced natural diamonds and gems.

    The brand, which has outlets in Beijing, Shanghai and Hong Kong, plans to open its second Singapore location in March.

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  • French furniture brand Roche Bobois opens showroom in Singapore

    French furniture brand Roche Bobois opens showroom in Singapore

    French high-end furniture brand Roche Bobois has announced the opening of its Singapore showroom with a brand new design concept. The 5300sqft Roche Bobois Singapore showroom is located in the Boon Siew Building on Bukit Timah Road features an expansive floor-to-ceiling window to frame the brand’s collections, designed to resemble a jewel box from a distance.

    “Singapore is a city known for its appreciation of modernity and open-mindedness and these ideals are central to the Roche Bobois brand”, said company CEO Gilles Bonan.

    “This opening demonstrates the brand’s ambitions in Asia; we are already present in China, Hong Kong, South Korea, the Philippines, Japan, Vietnam and India and we intend to increase our presence in this strategic part of the world.”

    Roche Bobois operates more than 265 showrooms in more than 55 countries. After 17 new stores opened in 2017, it continued its growth last year in cities such as Hanoi, Washington, Tokyo and San Diego, with the Roche Bobois Singapore showroom its latest globally.

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  • Siri House opens in Singapore with new concept

    Siri House opens in Singapore with new concept

    Hybrid showroom, restobar, retail space and gallery Siri House has opened in Dempsey Hill as a taste test for a planned flagship in Thailand.

    The venue combines multiple concepts into a single interconnected area, including mock interiors for Bangkok apartments, display spaces for Thai artists, and discrete retail corners focusing on Thai culture and designer items, with jewellery, apparel, accessories and various collectibles available for purchase.

    The store is currently trading seven labels, ranging from homeware and souvenirs to crafts and ceramics. Most products on sale have a quirky or artistic vibe.

    The venue also houses a 48-seat restaurant with art deco stylings, serving a colourful Asian-influenced menu alongside a selection of wines and cocktails.

    The Siri House flagship is scheduled to open in Bangkok by March.

    View gallery below for images of the store :

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  • CapitaLand Mall Trust’s 2018 Full-Year Earnings: Steady Growth in Distribution Per Unit

    CapitaLand Mall Trust’s 2018 Full-Year Earnings: Steady Growth in Distribution Per Unit

    CapitaLand Mall Trust (CMT) has achieved a distributable income of S$108.1 million for the December quarter, up 5.1 per cent on the same period a year earlier. CMT’s manager, CapitaLand Mall Trust Management (CMTML), says full-year distributable income reach S$410.7 million, up 3.8 per cent year on year. CMTML chairman Richard R Magnus said the results were achieved through “proactive asset and capital management” and reflect the quality of CMT’s portfolio, underpinned by attractive locations and diverse tenant mix.

    “Cognisant of the challenges ahead – which include slowdowns in the global and Singapore economies, uncertainty in the interest rate environment and competition from the completion of new shopping malls – we remain vigilant and will continually explore new ways to differentiate our malls from the competition and increase customer engagement.”

    CMTML CEO Tony Tan said the portfolio was rejuvenated last year by through the sale of Sembawang Shopping Centre and redeploying the proceeds into acquiring the remaining interest in Westgate – a higher-yielding quality asset.

    “During the fourth quarter, we completed the asset enhancement initiatives at Tampines Mall and Westgate, which are targeted at expanding their retail offerings and improving comfort and accessibility for visitors. In the same quarter, Plaza Singapura welcomed NomadX,

    CapitaLand’s first multi-label concept store featuring digital sensors, ePayment systems and unmanned store technology. By immersing our physical retail space with digital technology, we are empowering our tenants to strengthen interactions with a new set of customers while getting to know our shoppers better,” said Tan.

    “Through continual efforts to refresh CMT’s tenant mix and elevate the shopping experience, we ended the year with a high portfolio occupancy of 99.2 per cent.”

    Tan said the Funan redevelopment continues its leasing momentum and is on track to open in the second quarter of this year.

    “Including leases under active negotiations, the leasing for Funan has reached more than 80 per cent.”

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  • Sunway, Hoi Hup Realty wins land tender in Singapore

    Sunway, Hoi Hup Realty wins land tender in Singapore

    The Housing and Development Board of Singapore has awarded a parcel of land measuring 2.5ha to Sunway Bhd’s Singaporean unit Sunway Developments Pte Ltd (SDPL) and Hoi Hup Realty Pte Ltd after a successful bid.
    The land is slated for the SG$434.45 million (RM1.32 billion) Executive Condominium Housing Development. The group told the stock exchange that the land located at Tampines Avenue 10 (Lot 7545K MK 28), Tampines, Singapore was awarded to Hoi Hup and SDPL following a successful joint tender submitted by the parties.

    “The land will be acquired by a proposed new joint venture company to be incorporated, in which Hoi Hup or its nominee company(ies) and SDPL will have equity interest in the proportion of 65:35,” it noted.

    The 99-year lease term Executive Condominium Housing Development project is scheduled to go on for 60 months, commencing Jan 22.

    It is expected to contribute positively to the earnings of Sunway Group in the financial year 2023.

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  • Singapore telco M1’s suitors say they won’t raise offer price

    Singapore telco M1’s suitors say they won’t raise offer price

    Singapore conglomerate Keppel Corp and Singapore Press Holdings (SPH) said they will not raise their offer price to gain majority control of mobile operator M1 Ltd, a move that could put pressure on Axiata Group, M1’s single largest shareholder. Keppel and SPH, which together control 34.3% of Singapore’s smallest mobile operator, said in September they would offer S$2.06 (RM6.25) per share for majority ownership of M1 in a bid to support its falling share price and restructure the firm to better compete against sector rivals.

    “The offeror wishes to announce that it does not intend to increase the offer price of S$2.06 in cash per offer share under any circumstances whatsoever,” Keppel and SPH said in a regulatory announcement issued by their jointly-owned holding company. The closing date was extended to Feb 18 from Feb 4. M1 has a total market value of S$1.92 billion.

    Malaysia’s Axiata, which holds a 28.3% stake in M1, said in September the offer should reflect the accurate future value of M1, inclusive of an acceptable control premium and consistent with market standards.

    Axiata said at the time it was working with an adviser and was reviewing its options. As quoted, Axiata viewed the offer price as “inadequate”.

    In response to a query, Axiata said it would not comment on a statement. “Axiata will make any necessary announcements as required and in due time,” it said.

    Since the September announcement, M1’s shares have rallied 26% to trade at S$2.05 this week but are little changed over the past two years and have lost 49% from a record high of S$3.99 in early 2015.

    Mobile telecoms competition is heating up in Singapore, with Australia’s TPG Telecom planning to launch a new service after winning a licence to become the city-state’s fourth telecom operator. Analysts consider M1 to be the most vulnerable to new competition.

    In July 2017, Axiata, Keppel and SPH had considered, and then called off a strategic review of their M1 shareholding, which sources said was due to a lower-than-expected offer from external parties.

  • Singaporean ride-hailing startup TADA launches in Vietnam

    Singaporean ride-hailing startup TADA launches in Vietnam

    Singapore-based tech firm Mass Vehicle Ledger (MLV) launched its ride-hailing app TADA in Ho Chi Minh City Monday. HCMC is the third Southeast Asian market that the firm is entering after Singapore and Cambodia. Instead of billing commissions from drivers like other major players Grab and Go-Viet, the app aims to profit off advertising as well as fees from B2B (business to business) partners that participate in their ecosystem.

    This ecosystem will operate on blockchain technology to store records such as payments and vehicle maintenance, and will engage transport-related companies such as traditional taxis, insurance, repair services, and car dealers.

    Kay Woo, the South Korean founder of MLV, said that among its current partners are Lotte Rental, a rental company of cars and equipment belonging to South Korean conglomerate Lotte Group, local insurance provider PTI and local taxi firm Vinataxi.

    The app will also not offer promotions like its rivals.

    “They throw promotions everyday but this won’t last forever, and prices will eventually go up. We focus on stability, and without commission our prices will be lower.”

    The MLV founder revealed that over 2,000 drivers had signed up with the company. After HCMC, the firm plans to expand the app to Hanoi and Da Nang.

    TADA plans to get 25,000 drivers to register this year but has no plans to join the motorcycle segment in the near future.

    Currently, MVL is registered as a technology company in Vietnam. Operations manager Peter Nguyen explained that because it does not charge drivers, it is only a technological solution. However, the company is willing to comply with transport tax and regulatory guidelines should they apply, he said.

    TADA, which means “let’s ride” in South Korean, opened in Cambodia just last month, and in Singapore in July 2018.

    MVL Technology Co., Ltd, formerly known as MVL Foundation Pte. Ltd, was founded in March 2018 in Singapore by Kay Woo.

    It aims to connect different sectors in the car industry.

    TADA has over 25,000 registered drivers and made more than 970,000 trips in the last 6 months.

    Vietnam’s ride-hailing market has seen new entrants after Uber’s departure early this year, including Vietnamese firm FastGo, GoViet – a subsidiary of Indonesia’s Go-Jek, Aber, Be Group, and the latest, TADA.

    Grab, which counts Chinese ride-hailing firm Didi Chuxing and Japan’s SoftBank Group Corp among its backers, had 175,000 drivers and bikers in Vietnam as of last September and is the most prominent player in Vietnam after it pushed out Uber.

    Rival GoJek entered Vietnam last August, eyeing to grab a share of the fast-growing market. Vietnam has 95 million people, most of whom use smartphones.

    A number of local taxi companies in Vietnam have come together to compete against ride-hailing firms, Grab has been in a legal battle for more than a year with local taxi firm Vinasun Corp.

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