Tag: asia

  • Instagram users top 400 million as Japan and Indonesia growth soars

    Instagram users top 400 million as Japan and Indonesia growth soars

    Instagram has rocketed past the 400-million-user mark, with more than 80 million pictures shared daily at the Facebook-owned service.

    The number of people sharing pictures and videos each month using Instagram soared from 300 million at the start of this year and tops the number of people using Twitter monthly by nearly 100 million.

    “While milestones like this are important, what really excites us is the way that visual communication makes the world feel a little bit smaller to every one of us,” Instagram said in a blog post.

    “Instagrammers continue to capture incredible photos and videos from all corners of the Earth (and even the solar system).”

    More than half of the last 100 million people to join Instagram live in Europe or Asia, with Brazil, Japan, and Indonesia seeing the strongest growth, according to the service.

    The list of high-profile new Instagram users who quickly won legions of followers included David Beckham, Caitlyn Jenner and footballer Toni Kroos.

    Earlier this month, Instagram unveiled plans to expand its offerings to advertisers, opening up possibilities for global marketing efforts on the photo-sharing network.

    The expansion is intended to allow advertisers to launch global campaigns in a variety of formats, including video ads of up to 30 seconds.

    Instagram, which was acquired by Facebook in 2012, has had only limited advertising opportunities up to now.

    In 2013, it began with a small number of “sponsored” posts by well-known brands such as Michael Kors and Adidas.

    The new system could help Instagram generate considerably more revenue.

    Instagram also introduced a service called Marquee, a “premium” advertising product aimed at driving mass awareness in a short time-frame for events like movie premieres and new product launches.

    Industry tracker eMarketer estimates that Instagram’s worldwide ad revenue this year will grow rapidly, hitting $600 million.

    Instagram is seen as a potential growth segment for Facebook, which has nearly 1.5 billion users.

    Last month, Instagram broke its square mold with an update that adds portrait and landscape formats to the image-sharing smartphone application, which also opened up new possibilities for advertisers.

    Meanwhile, Twitter continues to search for a new leader since Dick Costolo announced on June 12 he was stepping down, with co-founder Jack Dorsey holding the job on an interim basis since July 1.

    The unusually long search has some investors and analysts worried over the future of Twitter, which has failed to ignite the kind of growth that many had anticipated when it launched its public offering in 2013.

  • Bossini strong in retail storm

    Bossini strong in retail storm

    Apparel retailer Bossini has weathered Hong Kong’s retail downturn by achieving strong growth offshore.

    The Hong Kong based company has revealed its annual results in the year to June 30, reporting a mere one per cent decline in sales to HK$2.523 billion, and a three per cent decline in gross profit to HK$1.264 billion with gross margin down one per cent to 50 per cent. profit attributable to shareholders fell nine per cent.

    “During the fiscal year 2014/15, despite facing challenging retail conditions in Hong Kong and Macau, its segmental business, which includes the export franchising operations, registered record-high sales with flat same-store sales growth for the directly managed stores,” the company said.

    “The operations in mainland China, Taiwan and Singapore all experienced improvements in segment results, resulting from the continuously improving shop productivity and stringent cost control measures. Mainland China segment achieved six per cent same-store sales growth and also recorded nine consecutive quarters of positive same-store gross profit growth. Taiwan segment saw a same-store sales growth of seven per cent, representing seven consecutive quarters of positive same-store sales growth.”

    Bossini ended the year with a presence in 35 countries and regions and a store count of 938 (down 24). Of those, 257 were directly managed stores and 681 were franchised.

    One factor in the group’s improved operational efficiency was a small reduction in inventory turnover timetable from 84 days to 83.

    Looking forward, CEO Edmund Mak said the group will benefit from lower production cost if US dollar remains strong versus Renminbi.

    “Besides, it is estimated that rents will fall in certain areas in Hong Kong as retailers are generally suffering from sales downturn, which could help partially offset the group’s ongoing difficulties. The group will be proactive in taking stringent measures to control costs, including rental costs, and continue to improve shop productivity. The group aims to remain flexible and responsive to changing market conditions.”

    Mak said Bossini sees grounds for “considerable optimism” in its overseas operations.

    “Therefore, we will focus more on expanding operations outside Hong Kong and Macau, in order to achieve a more balanced portfolio. Furthermore, we will continue to expand kids’ line, particularly in Mainland China, while launch co-branded and licensing programmes of clothing and accessories via partnerships that reinforce the core brand value ‘be happy’, striving to build “bossini”’s reputation as a vibrant, valued and competitive go-to brand.”

  • Siam Discovery ‘Breaks the Rules’

    Siam Discovery ‘Breaks the Rules’

    Bangkok shopping centre Siam Discovery has been wrapped in a giant vinyl curtain to raise awareness of the centre’s redevelopment and planned reopening early next year.

    Owner Siam Piwat says the revamped mall will reopen in the first quarter of next year with a completely renewed retail concept and execution. It follows the success redevelopment of the neighbouring Siam Centre which was reopened in 2013 and was recently named amongst the world’s best shopping centres by the US-based ICSC.

    Siam Piwat is spending 4 billion baht (US$112 million) in revamping both the interior and exterior of the Siam Discovery.

    The company has already adopted the campaign theme “Break the Rules” to promote the renewed retail destination when it reopens.

    The giant vinyl wrapper which has now appeared on the building is designed not just to prmote the redevelopment but to match international safety standards.

    Located in the center of Pathumwan Intersection, the vinyl has been formed into a gigantic billboard on which is the graphic designing of shattering glass.

    “This symbolic image represents a familiar sight of Siam district before being changed to make a better creation,” said a Siam Piwat spokesperson.

    “It is absolutely the talk of the town among both Thais and foreign tourists who look forward to seeing the new look of Siam Discovery. This will also modify Siam district to maintain its rank of being Thailand’s everlasting shopping destination.”

  • Nojima commences Vietnam rollout

    Nojima commences Vietnam rollout

    Japanese consumer electronics retailer Nojima is about to commence its store rollout program in Vietnam, following its acquisition of an additional  21 per cent of local chain Tran Anh Digital Worldlast June.

    The first of the new stores will carry both retailer’s brands when it opens in October inside the new Aeon shopping centre, currently under completion on the outskirts of the capital city Hanoi.

    Like the Nojima stores in Japan, the Hanoi shop will feature wide aisles and LED lighting, and stock a range of Japanese brand appliances. It will also stock Nojima’s house brand Elsonic.

    Tran Anh is based in Hanoi and has 15 stores in the northern regions of Vietnam. It is on track to open as many as nine more stores this year.

    Research house GfK reports home electronics sales in Vietnam exceeded US$5.5 billion last year, the second year in a row growth in the category has exceeded 20 per cent year on year.

    Nojima had held 10 per cent of the shares in Tran Anh before June and now owns about 31 per cent of the business.

  • Air Asia starts Pattaya-Macau flights in November

    Air Asia starts Pattaya-Macau flights in November

    Air Asia says it will launch on November 27 a service connecting the Thai coastal resort of Pattaya direct with Macau.

    Air Asia’s website says the low-cost airline will make one return flight per day until October 29 next year.

    Air Asia already has four return services a day between Bangkok and Macau, and one return service a day between the northern Thai city of Chiang Mai and Macau.

  • China online shopping sales soar

    China online shopping sales grew a staggering 48.7 per cent during the first six months of this year, according to data from the China e-Business Research Center (CECRC).

    Online retail sales hit 1.6 trillion yuan (US$250 billion) and accounted for 11.4 per cent of total retail sales in China in the period.

    The number of online shoppers rose 19.1 per cent to 417 million, said the Hangzhou-based eCommerce trend tracker.

    Cross-border eCommerce has become a new driver of retail sales as online retailers connect domestic consumers with an increasing number of overseas brands, according to CECRC analyst Mo Daiqing

    Alibaba’s online marketplace Tmall continues to dominate China’s online business-to-consumer market, with 57.7 per cent of the market. Its rival JD.com comes in second, at 25.1 per cent, followed by a distant third by Suning.com, at 3.4 per cent.

    CECRC also said that more transactions are being made on mobile Internet as online retailers move to encourage consumers to shop with their mobile apps on smartphones and tablets.

    Robust online sales also boosted the revenue of China’s courier services by 33.2 per cent during the same period, to 120 billion yuan. CECRC estimates revenue will top 290 billion yuan for the whole year.

    China’s rural areas, Mo said, have emerged as the next source of growth for retail sales and online retailers are seeking deeper integration with offline retailers, reported Chinese press agency Xinhua.

  • NTUC FairPrice opens $350m HQ

    NTUC FairPrice opens $350m HQ

    NTUC FairPrice has officially launched FairPrice Hub, its new headquarters and high-tech distribution centre.

    The $350 million complex is equipped with technological innovations to manage increasing consumer demand for the next 20 years.

    The building was formally opened by Prime Minister, Lee Hsien Loong.

    Bobby Chin, NTUC FairPrice chairman, said FairPrice Hub is “more than just a building”.

    “It is a reminder of our past. It is serving the present and it is preparing for the future. As we celebrate a new chapter in FairPrice, we are reminded that this Hub is a reflection of our history and a tribute to all our founding members and stakeholders including our past chairmen and board members, business partners, members and loyal customers,” said Chin.

    The new distribution centre, which went operational at the end of last year, features a highly automated system that combines the Automated Storage and Retrieval System (ASRS) together with the Caddy Pick system. This system, which is the first of its kind in the Asia Pacific region, uses robotic technology and autonomous vehicles mounted on a monorail system for warehousing operations. The ASRS allows FairPrice to increase its ambient storage space with a warehouse storage capacity of over 52,000 pallets. Designed to manage a throughput of 120,000 cartons per day, it is able to achieve high productivity of 200 cartons per man hour, twice the productivity rate of a conventional distribution centre that uses manual pallet movers.

    FairPrice Hub will also serve as its new headquarters for over 600 employees, who were previously located at five different premises around Singapore. Housing its staff under one roof enables FairPrice to promote closer interaction and boost morale. Staff facilities include a running track, a fully equipped gym, a multi-purpose court, training facilities including an auditorium and a clubhouse for social gatherings.

    NTUC FairPrice has also announced commitment of another $50 million to the FairPrice Foundation by 2020 to help the poor and needy, promote community bonding and support workers’ welfare.

    Said Chin: “Besides staying at the forefront of the latest consumer trends, we will continue to abide by our philosophy to serve, to care and to give. We will Do Well in order to Do Good for the community.”

    FairPrice has since donated $88 million to FairPrice Foundation, which was set up in 2006 to focus its giving efforts to provide a better life for the community.

  • Boucheron Singapore store opens

    Boucheron Singapore store opens

    Paris jeweller Boucheron has opened its first store in Singapore.

    Boucheron Singapore is among several new boutiques recently opened inside The Shoppes at Marina Bay Sands.

    Designed to reflect the famous jewellery brand’s Parisian flagship boutique at 26 Place Vendome, the Singapore store has a sumptuous, luxurious feel to highlight the timeless, elegant nature of its jewellery creations.

    The boutique was opened with a cocktail function early this month where more than 100 guests got the chance to view an exclusive Boucheron jewellery collection flown in from France.

  • Alibaba promises faster deliveries to US

    Alibaba promises faster deliveries to US

    Cainiao, Alibaba Group’s logistics affiliate, has agreed to work with the US Postal Service to speed delivery of merchandise ordered by US consumers on Alibaba’s international online shopping platforms.

    Under a Memorandum of Understanding (MoU), Cainiao and the US’s national mail carrier agreed to collaborate on the development of enhanced shipping solutions for cross-border eCommerce. In addition to helping provide more efficient shipping channels into the US for Chinese merchants and manufacturers selling on Alibaba’s AliExpress global-shopping website, the USPS will also work with Cainiao to expand its worldwide shipping capabilities, especially in South America, according to a press release.

    The global B2C cross-border eCommerce market is expected to grow from $230 billion in 2014 to $1 trillion in 2020, according to a report from global consulting firm Accenture and AliResearch, Alibaba Group’s research arm. To reduce barriers to shipping small parcels quickly on a global scale, Alibaba and related companies have been working with several national mail carriers including Singapore Post and Spanish Post.

    Cainiao VP Wan Lin cited the agreement with the USPS as “a key part of Alibaba’s globalisation strategy and our vision to enable consumers around the world to enjoy the convenience and benefits of e-commerce”.

    With more than 600,000 employees, the USPS is the leading postal and shipping service provider in the US, the world’s biggest consumer market.

    Cainiao and the USPS said by working together they are aiming to make it easier and more efficient for Chinese companies to sell and deliver goods directly to the homes of US consumers by improving the way goods purchased from China are processed and handled during international shipping.

    “As cross-border eCommerce grows rapidly, it is critical that we evolve shipping services to the next level, with shorter delivery times and easier methods to track a shipment,” said Wan in a statement.

    “The collaboration between Cainiao and USPS will enable us to create new solutions and ultimately improve the overall customer experience.”

  • Smiggle speeds Asian expansion

    Smiggle speeds Asian expansion

    Smiggle, the trendy, stationery retail concept from Australia, is to open stores in Hong Kong and Malaysia within 14 months.

    Smiggle – popular with students and people seeking gifts – has proven an enormous success in Singapore for its parent, Melbourne-based Premier Investments. During the announcement of the company’s trading results yesterday (read about Premier’s year here) founder and chairman Solomon Lew outlined plans to expand into Hong Kong, Malaysia, Wales and Scotland over the next 14 months.

    Based on trading figures from the company’s Singapore store network, Lew said management expected Hong Kong and Malaysia to support 50 stores within five years.

    “I am pleased to announce the expansion of the Smiggle footprint in Asia through entry into two new markets, Malaysia and Hong Kong.”

    Smiggle’s worldwide sales rose 26 per cent. The company opened 24 stores in the UK during the last trading year and expects to have another 16 open before Christmas.

    Lew says both Smiggle and its sleepwear chain Peter Alexander performed beyond expectations in the year past.

    The company opened eight new Peter Alexander stores in the first half of the current year and plans as many as 15 more over the next two years in Australia and New Zealand.

  • Lawson to accept UnionPay

    Lawson to accept UnionPay

    Japanese retailer Lawson has installed 1000 ATMs in a new network to help Chinese tourists access their cash via UnionPay cards.

    And from September 24, customers will be able to pay for purchases using UnionPay credit cards at all Lawson stores in Japan – that’s 12,195 stores, trading under the Lawson, Natural Lawson and Lawson Store 100 banners.

    From September 28, customers can also withdraw Japanese yen by UnionPay credit or debit card on the newly introduced ATM network which will eventually be expanded to more than 2000.

    During the Chinese National Day holidays, a large number of Chinese tourists are expected to visit Japan. During this holiday season, Lawson will launch a coupon campaign for customers who use the UnionPay credit card for settlement. Customers who have purchased over 2000 JPY worth of goods using a UnionPay credit card can get a 200 JPY coupon ticket which can be used for their next purchase.

    The campaign runs through the month of October and the coupons can be used until November 7.

    At Lawson stores in Japan, the average shopping amount per payment is 600 JPY. Spending on credit cards is more than twice as much, at around 1300 JPY. Furthermore, in some pre-launched stores where payment by UnionPay card is already available, the average shopping amount made by UnionPay card jumps to about 3000 to 4000 JPY.

    Foreign visitors going to Lawson stores buy not only rice balls and drinks, but also confectionery and daily goods as souvenirs. This campaign will be able to meet a wide range of needs from foreign visitors to Lawson stores.

  • Hong Kong retail ‘moves to the middle’

    Hong Kong retail ‘moves to the middle’

    Hong Kong retail is moving from its traditional luxury focus to the mid market and the demographics of shoppers change, according to a report from CBRE.

    Mid-market retail brands are set to overtake luxury brands  as the main driver of retail demand in the territory, according to the report, The Changing Retail Landscape: How to Survive the  Slowdown in Hong Kong?.

    The Hong Kong retail sector outperformed over the last decade with strong sales growth for high-end products. This generated an increase of 213 per cent in average rents from 2003 to 2014 for core street shops in Causeway Bay, Tsim Sha Tsui, Mong Kok and Central.

    “But the tailwind for luxury retailers has slowed since 2014 hindered by a range of factors including Chinese government’s anti-corruption measures, milder GDP growth in China, weakening Asian currencies and the loosening of policies on travel for mainland Chinese,.” says CBRE in a summary of the report.

    These are all unfavorable factors for Hong Kong’s tourism and retail sales. The total retail sales in Hong Kong from January to July 2015 edged down by 1.8 per cent year on year, while sales of watches and jewellery plunged 15 per cent in the first seven months of this year.

    “Despite the gloomy outlook  for the retail sector, opportunities are emerging for mid-market retailers.”

    “The retail sector is experiencing a structural change,” said Joe Lin, executive director, retail services, CBRE Hong Kong.

    “Over the past decade, high-street shop landlords have reaped the benefits of strong demand from luxury retailers and massive rental growth. Landlords must now be more realistic on rental negotiations, as luxury retailers are adjusting their leasing strategies to save costs, and more mid-range brands are looking to tap into prime locations at relatively affordable rental levels. This opens the door for mid-market brands to expand. In the last quarter, we saw prime street shops leased to mid-market brands following the lease expiry of the previous luxury goods retailers.”

    To cope with the slowdown, luxury retailers are consolidating their second-tier shops, which will increase space availability in the market. Some high-end fashion, cosmetics and watch and  jewellery retailers have either stopped renewing leases or surrendered spaces well ahead of  expiry. However, they will still strive to secure flagship premises in strategic locations with  prominent addresses and good visibility, which means a higher marketing value. They may also introduce secondary lines at accessible prices, targeting young consumers with a growing  demand for mid-market products.

    Consolidation by luxury retailers in Hong Kong implies that the tenant composition in some prominent retail locations will gradually change. Meanwhile, mid-range retailers previously not able to afford to lease a space in prime locations are now looking to take up vacant space  surrendered by luxury brands. Landlords are more willing to negotiate with tenants for more  affordable terms. While rents are generally falling, shops in the most strategic locations with  good footfall and visibility are not expected to run into high vacancy risks as long as landlords are prepared to be flexible in leasing terms.

    “The sales performance of luxury products is heavily reliant on the external factors mentioned,” said Marcos Chan, head of research, CBRE Hong Kong, Macau and Taiwan.

    “In contrast, the demand for mid-market goods from both tourists and local consumers is relatively steady.”

    CBRE foresees three trends in the next five years:

    • The main driver of demand for retail space are shifting from high-end consumer goods to mid-market brands;
    • Local demand will gradually regain a bigger share in total retail sales compared with tourist spending; and
    • Decentralised areas will provide a significant proportion of new retail space, offering more leasing options.

    “These trends suggest that retail market stakeholders, including  luxury and mid-market brands, and street shop and shopping mall landlords, will have to reconsider their business strategies,” said Chan.

    “Structural changes in the retail landscape will ultimately result in a more balanced and sustainable retail market in Hong Kong,” added Lin.

    “The tenant mix of both core areas and sub-markets will become more diverse, enabling both high-end and mid-market brands to offer a broader range of products to consumers. Domestic spending will get retailers’ attention and the mid-market sector will see healthy growth potential.

    “We would recommend mid-market retailers to continue to explore opportunities in emerging districts. This will ensure they obtain first-mover advantage. Meanwhile, street shop landlords should lower their rental expectations and consider leasing to mass-market brands to avoid long-term vacancy.”

    The lack of supply in the market is another reason for pushing retail rents to a high in past years. CBRE believes that supply in the next five years will ease some pressure on retailers on rental expense but new options in the core shopping districts will continue to remain limited.  The development of several new towns in more remote districts will result in substantial growth  in residential and working populations that will need to be served with by shopping facilities.

    CBRE estimates that in the next five years, 70 per cent of the new supply will be in non-core districts and 5.6 million sqft of retail space will be shopping arcades for residential estates.

    “This will provide opportunities for mid-range retailers to expand their store networks targeting the mid-to-high income households. Government statistics suggest that the catchment areas of these regional malls usually have an above-median household income.”

  • Grana opens first permanent store

    Grana opens first permanent store

    Online fashion startup Grana has opened its first permanent physical store as it tries a new way of ensuring clothes fit the customers who order them.

    The new 1300 sqft store in Sheung Wan is branded The Fitting Room. It’s a unique hybrid retail concept, allowing customers to try a garment on, then buy clothes online instore for delivery to home or collection later in-store.

    While customers can try clothes on and see the styles first hand, they cannot purchase clothes from the store and take them home immediately.

    It aims to address the problem of online shoppers returning goods because they don’t fit, or because they don’t consider their purchase matches the colour or style of what they saw online.

    Grana is the creation of Australian Luke Grana, who was inspired by the high quality of t-shirts he came across during a trip to Peru. The site was developed with a unique business model in mind – in Grana’s own words “high-quality fashion at disruptive prices”.

    “Our business model is a little bit different; we deal directly with fabric mills instead of going through distributors or agents. Also, by operating online, we don’t have to pay rent. So when fashion retailers put in mark-ups along the way, our pricing is really simple: each of our shirts cost US$6, we retail that for US$12; jeans are US$20, we sell that for US$40. It’s a really honest and transparent pricing model and I think that’s what our, Generation Y customers prefer.”

    Of the new Sheung Wan store, Grana observes: “We bring together the best of two shopping worlds for a unique hybrid experience. Our customers can receive the tailored customer service and interaction that only a bricks-and-mortar location can provide, but with the ease of online purchasing.”

    Grana says similar hybrid stores are now being considered for Australia and the US.

    The new store is located at 108 Hollywood Rd, Sheung Wan, Hong Kong.

    Grana Hong Kong store inside

  • Korea Fashion Week extends Alibaba’s trade cooperation

    Korea Fashion Week extends Alibaba’s trade cooperation

    Chinese e-commerce giant Alibaba Group launched its Korea Fashion Week with its Taobao, Juhuasuan and Tmall online platforms in Seoul.

    Alibaba pledged to strengthen its exploration of overseas markets and to ink agreements with overseas brands to jointly explore the market, the report said.

    Imported Korean products have achieved annual sales of more than 10 billion yuan (US$1.6 billion) on Alibaba’s online retail platforms, according to statistics released by the company. Best-selling imports include beauty products, women’s clothing, daily life goods and baby products, accounting for 60% of the total market for imported Korean goods, according to statistics.

    The two nations have repeatedly announced moves to boost bilateral trade. In March, the two signed a free trade agreement. In addition, South Korea became one of the top destinations for Chinese tourists traveling abroad, the report said.

    In mid-May, Alibaba chair Jack Ma visited Seoul for the opening ceremony of the group’s Korean shop, indicating more Korean brands and products can reach Chinese consumers through the Alibaba platform.

    Samsung C&T, South Korea’s largest conglomerate with interests in construction, electronics, chemicals, finance and numerous other fields, has already moved three of its apparel brands — Beanpole, Rapido and Mvio — into the Chinese market through Tmall. It plans to cultivate China as its second domestic market, Samsung said.

    Samsung has annual revenue of US$30 billion.

    South Korea’s Eland Group began cooperating with Juhuasuan and Tmall in 2013, and reached sales of over 300 million yuan (US$47 million) last year. The group is expected to double sales to more than 600 million yuan (US$94 million) this year.

    The popularity of Korean TV dramas in China has sustained demand for Korean clothing, with 80% of the 4.32 million Chinese tourists to South Korea in 2013 shopping for clothes, shoes and bags.

    More than 200 Korean fashion brands have joined the Alibaba fashion week in Seoul, with most of them aiming to enter the Chinese market via the Alibaba retail platform. Zhang Jianfeng, president of Alibaba’s retail group, said he hopes to introduce Korean brands to Chinese consumers through their cooperation.

  • Apple retailer iBox to focus on regional markets

    Apple retailer iBox to focus on regional markets

    iBox, one of Indonesia’s largest resellers of Apple products, plans to open six more retail stores by the end of 2015, mostly focusing on regional areas that are potential markets for Apple products.

    Cities on the retailer’s sights include Yogyakarta, Balikpapan and Manado, showing its effort to try and capture markets outside of major cities, particularly in Java.

    Herman Wong, director of iBox in Indonesia, elaborated that the retailer would increase the number of its nationwide retail stores to 48, from the current number of 42 to extend its reach within regional markets.

    He described the relative market for Apple products in Indonesia as still very segmented within the upper middle- to high-income bracket demographic, adding that a lack of proper awareness on the usage and capabilities of Apple’s hardware and software is what kept the giant US brand from settling in that segment.

    “For upper middle-income people in regional cities, their purchasing power would be slightly better than those of larger cities due to the lower costs of living and of goods in general,” he told on Tuesday.

    Herman also said that because Apple’s principal products, such as the iPhone and the iPad, were majorly based on data and Internet usage, and with many parts of Indonesia lacking adequate data infrastructure, Apple’ s national penetration remained very minimal.

    “Many Apple users in Indonesia are still concentrated within Java, particularly in major cities, where data infrastructure is more developed than in other areas. One way to expand awareness about Apple products is to also open training centers and provide training sessions on how to use the software and hardware,” he added.

    iBox distributes up to 40 to 45 percent of all Apple products in Indonesia. PT Data Citra Mandiri, a subsidiary of publicly listed cellphone distributor PT Erajaya Swasembada, is responsible for operating and supplying iBox stores.

    Regarding the availability of newer Apple products in Indonesia, Herman mentioned that the Apple Watch smartwatch, which was released in April, may be available in iBox stores by December. However, he could not confirm the release dates for the recently announced iPad Pro or iPhone 6S.

    Erajaya Swasembada marketing and communications manager Djatmiko Wardoyo said the strong US dollar and weak domestic economic conditions had not significantly impacted sales owing to the fact that the market for Apple products remained segmented into the upper middle- to higher-income bracket buying for the “brand” value.