Tag: Korea

  • Korea’s first Internet bank struggling to raise capital

    Korea’s first Internet bank struggling to raise capital

    K-Bank, the country’s first Internet-only bank, is struggling to raise the capital it needs to expand as profits remain elusive amid increasing costs, sources directly involved with the issue said.

    “K-Bank recently asked local private equity funds (PEFs) to participate in an additional rights offer because it wants to raise its capital to 500 billion won ($455 million) by the end of the year. However, investors have concerns about the bank’s future profitability given its weak growth in consumer loans and growing policy threats,” a local PEF source said.

    “It’s highly unlikely the bank can achieve its goal. One reason is it has too many shareholders. This can create additional administrative costs, which I believe is not good for K-Bank as it has to address many challenges as quickly as possible,” said the source.

    After a delay of one month, K-Bank’s shareholders approved in June a plan to raise 150 billion won via a rights offer. The bank was in discussions with new investors and PEFs to raise up to 300 billion won in an additional shares sale.

    Korea Telecom (KT), the country’s dominant fixed-line operator, is the largest shareholder of K-Bank with 18.01 percent, followed by Woori Bank with 12.97 percent, NH Investment with 10.10 percent, Hanwha Life with 8.13 percent, GS Retail with 8 percent, KG Inicis with 6.57 percent, Danal with 6.57 percent and 13 others owning the rest, according to the bank.

    New “digital banks” are widely expected to have an impact on its performance particularly by poaching customers and eroding margins across its retail segments.

    Consumers and industry watchers see evidence of these trends and some say they are happening faster than expected. A key question is services differentiation that haven’t been extensively explored because Internet banks charge lending rates comparable to existing banks, which offer mobile banking services 24 hours a day.

    “My question is how well K-Bank is positioned in terms of product differentiation. Differentiation will make its services much more attractive by contrasting its uniqueness with other competing services and products. K-Bank made an impressive start, however, it has to respond to lots of questions from shareholders and investors if it wants to attract more,” said another PEF source.

    K-Bank reported an 83.8 billion won net loss last year, according to data from the Korea Federation of Banks. The bank, which began operating in April of last year, has extended about 1.95 trillion won in loans as of May this year. But it reported an 8.6 billion won loss by exempting customers from commission fees to win more users.

    The PEF sources have asked the financial regulators to ease rules that bar non-financial companies from owning more than 10 percent of a bank.

    “This regulation limits the growth of internet-only banks. If the rule is eased, then the bank’s largest shareholder KT has no legal issues in participating in a large-scale share sale,” said the second source, adding it will be tough for K-Bank to change the industry dynamics and resolve?the broader industry’s woes.

  • Korea advances in the Asian entertainment market with 3D technology

    Korea advances in the Asian entertainment market with 3D technology

    Korea Creative Content Agency organised the 3D VFX pavilion at the recently concluded Asia TV Forum 2010 held in Singapore from 8-10 December, in hopes of promoting Korean 3D contents technology.

    The 3D VFX was further demonstrated at the 3D conference thus promoting not only the technology but also the so-called Korean Wave.

  • Japan’s ‘LB’ targets Korean market

    Japan’s ‘LB’ targets Korean market

    Japanese makeup brand ‘LB’, known as Japan’s No. 1 eyeliner brand, entered Korean Market.

    LB was launched in the health and beauty store ‘LOHB’s’ in March 2018 and became immediately popular among Koreans.

    LB is sold in 14 countries including Japan, Taiwan, Hong Kong, Thailand, Vietnam, Singapore, Philippines, Australia, USA and China.

    LB is an abbreviation of LadyBird. It comes from an ancient European story about a LadyBird considered lucky. The brand name was chosen to suggest that luck will come when all women in the world use LB products.

    LB has already been recognized as a well-received brand from many beauty creators, including domestic and foreign influencers.

    It features a variety of trendy colors and a wide range of products that are easy to use for beginners. It mainlyprovides eyeliner, eyeshadow, blush, and lipsticks; all supplied at reasonable prices to target urban millennials.

    LB plans its full expansion in Korea by March 2019. The brand is also planning to open duty-free shops in Korea. In addition, through the make-up school run by Sosan Pacific, it will propose “LB style” and raise awareness.

    Representative of Soosan Pacific said: “we will actively promote the brand awareness of LB to consumers through diverse on-line and off line distribution.”

  • Biggest Zoo Coffee opens in Philippines

    Biggest Zoo Coffee opens in Philippines

    Korean chain Zoo Coffee has launched its third and largest outlet in the Philippines, at Ayala Vertis North.

    Zoo Coffee stands out for its jungle-themed interiors and staff wearing safari costumes.

    The menu includes the popular Korean iced dessert bingsu, waffles, sandwiches, hotdogs, and cakes.

    Katrina Balolan told ABS-CBN News that the coffee chain plans to open two more branches within the year – at Robinsons Malls and another Ayala mall.

    The company is also opening a barista academy to train people, as well as upgrading its logistics and supply chain to support future store openings.

    Zoo Coffee opened its first branch in Philippines at Alphaland Makati Place in June 2016, followed by the second one at SM Megamall.

    Established in 2009, Zoo Coffee has 100 stores in its home country South Korea.

  • Hyundai presents Kelly Park and Démoo together

    Hyundai presents Kelly Park and Démoo together

    Hyundai Department Store in Seoul has opened a shop-in-shop that brings together Kelly Park and Démoo in the first use of its new Artspace installation dedicated to brand and artist collaborations.

    Artspace, by multi-disciplinary design studio NBDC, is inspired by the temporary lifespans of pop-up shop formats and has been conceived to enhance the department store’s regular environment with conservatively-balanced experimental displays. Hyundai says the space attempts a convergence of artistic exhibition with the sale of product.

    The current Kelly Park x Démoo, themed “Expanding the Image”, showcases a range of offerings by both brands and is marked by the calligraphic visual styling of the Kelly Park Studio artworks on display, as well as the avant-garde Démoo fashions by designer Demi Choonmoo Park.

    The installation is built to resemble a gallery setting, allowing visitors to view artworks, fashions and patterned furniture pieces as they move through the exhibition.

    Gallery of the event can be viewed below (5 images) :

  • Memebox eyes to return the US after a year pending

    Memebox eyes to return the US after a year pending

    Memebox, a Korean beauty startup founded in 2012 as a subscription-box service, is relaunching its e-commerce business in the US after a year on hold.

    The company has remained active in Asian markets while awaiting its window to return to the US. Founder and CEO Dino Ha identified a rise in Asian beauty-brand awareness among American consumers as being the key factor in the relaunch.

    Memebox recently contracted with beauty retailer Sephora to launch a new line of cosmetics to come out this autumn. Its in-house brands are already available in the US on its new online platform, which has been reconfigured to include review and community features designed to bolster consumer education. The company’s community-building efforts to encourage sharing of product information have resulted in an increase in user engagement from three to 25 minutes spent on its platform.

    The firm maintains a database that lists the skin types, preferences and consumer trends of its 5 million active users. According to product manager Danielle Zhu, this is central to Memebox’s short product development cycle and trend-forecasting efforts.

    Memebox maintains a close relationship with social media influencers as a core strategy since first trading, and is now developing an affiliate program to encourage users to register as ambassadors of the brand. The program serves in part to address recent criticism accusing the firm of only targeting very light-skinned women, excluding many potential users with darker skin tones.

  • World Cup boosts South Korean convenience stores revenue

    World Cup boosts South Korean convenience stores revenue

    South Korean convenience stores saw their sales more than double in some categories as tens of thousands of South Koreans took to the streets to cheer on their national football team in the first game of its World Cup campaign.

    BGF Retail Co, which operates the country’s largest convenience store chain, CU, said sales of major products at its stores from 6pm Monday to midnight soared as South Korea faced Sweden in their 2018 FIFA World Cup Group F opener.

    Sales of beer surged 124.8 per cent, with revenue from ice cream and water jumping 121.9 per cent and 120.2 per cent, respectively, from the previous week.

    GS Retail Co, which operates GS25, said sales of beer skyrocketed 274.6 per cent on Monday compared with the same day the previous week.

    Police estimated some 17,000 fans joined the mass street cheering in Seoul’s Gwanghwamun Square. Another 6000 fans are estimated to have gathered at Seoul Plaza in front of City Hall.

    South Korea fell to Sweden 1-0. Its next game, against Mexico, will take place in Rostov-on-Don on Saturday.

  • Food companies enjoy the help of fashion

    Food companies enjoy the help of fashion

    As they wage a marketing war for consumers’ attention and appetites, food companies are increasingly teaming up with fashion brands, leading to a boom in “food merchandise.”

    Brands see the collaborations as an entertaining experience for customers that increases opportunities to create a synergistic marketing effects to increase sales.

    Quirky, humorous and sometimes odd marketing has often been a successful public relations strategy for food companies. The fashion foray is the latest such tactic, as it helps to draw customers with limited-time offerings, according to industry insiders.

    Local food giant SPC Group is one of the companies that has been experimenting with the food-fashion convergence.

    It has launched collaborative merchandise targeting young consumers in their 20s and 30s who want unique and eye-catching “Instagram-worthy” items.

    SPC Group, which operates the local unit of US burger chain Shake Shack, has teamed up with Case Study, a brand operated by Shinsegae Group’s premium fashion store Boon The Shop.

    It launched T-shirts, caps and bags printed with characters of the Shake Shack burger, fries and hot dog, designed by Case Study’s Creative Director Mike Sherman.

    All items sold out within days, according to SPC.

    “Collaborations between unexpected fields such as food and fashion usually bring positive feedback from consumers. Such creative brand experiences can provide an opportunity for a company to evoke a new brand image,” said an official in charge of brand marketing at a fashion company.

    Shake Shack has picked local sportswear brand Barrel as its next collaboration partner. From June, limited menu items such as Surf and Fries will be added, along with sales of Shake Shack-Barrel collaboration summer fashion items such as a beach towel and badge.

    “If it is a rare collaboration, the brand can quickly go viral on social media. This normally works as an opportunity for new brands to increase the level of awareness through collaboration marketing,” the official explained.

    Collaboration marketing is not an opportunity limited to “hip” companies.

    Dongwha Pharmaceutical, which has been selling indigestion drink Gas Whalmyungsu for 120 years, collaborated with global jeans brand Guess in May.

    The very first collaboration between a pharmaceutical company and a fashion brand quickly went viral. Some 4,000 T-shirts, jeans and denim bags bearing Gas Whalmyungsu’s signature folding fan logo sold out from Guess Korea’s online store within three days.

    “The millennial customers particularly enjoy our collaboration and buy items which are reasonably priced. They are limited editions, easy-going and can be used in everyday life,” said a Dongwha Pharmaceutical official. A Guess T-shirt with Gas Whalmyungsu’s logo sold for 28,000 won ($26) at Guess Korea’s online and offline stores.

    This was not the first collaboration project by Dongwha Pharmaceutical, which has been working since 2013 with non-food brands like Kakao Friends as well as TV series “Show Me the Money,” launching limited editions of Gas Whalmyungsu products to raise brand awareness among younger consumers.

    Customers these days prefer products that have a trendy first image as well as a sense of humor,” the official said.

    Coca-Cola’s recent collaboration with cosmetics brand The Face Shop also scored record sales, selling over 300,000 limited package cosmetics items such as Coca-Cola concept lipstick, foundation and eye shadow in 50 days from its launch.

    “Collaboration marketing often leads to increased product quality since two brands join to make synergy. Customer satisfaction is normally high as well. With brands from different categories breaking down the boundaries, companies should continue to research and develop creative products, moving away from an idea that collaboration marketing is a one-time campaign,” said an industry insider.

  • E-Mart to introduce Korean SMEs’ products in Singapore

    E-Mart to introduce Korean SMEs’ products in Singapore

    Korean retailer E-Mart starts selling products from 16 Korean SME companies in Singapore yesterday.

    The move is a part of E-Mart’s plan to take Korean brands into new markets, starting with the winners of the giant retailer’s SME-support project.

    The products include Mpac Plus waterproof cases for smartphones and JM Green’s  containers for storing food in a refrigerator.

    E-Mart will promote the products via both online and offline sales channels across Southeast Asia.

    From yesterday until July 22, the products will be sold on Singapore’s largest online shopping mall, Qoo10.

    Korea’s Small & Medium Business Corporation has teamed with I’m Startice to sell the products through offline channels as well. A pop-up store will open at Suntec City from July 2 to 8.

    E-Mart will also provide consulting services for local buyers that want to sell Korean SME products.

    This the third time that E-Mart, a subsidiary of Shinsegae Group, has organised such a project.

  • Korean sandwich chain Isaac setting up Business in Singapore

    Korean sandwich chain Isaac setting up Business in Singapore

    Korean sandwich chain Isaac will open its first store in Singapore next month.

    Over the last 15 years, Isaac has built a network of more than 700 stores across South Korea and expanded into Taiwan, Macau and – most recently – Malaysia, where it has a store across the causeway in Johor Bahru. Now it is heading further afield, with a takeaway store planned for Plaza Singapura’s basement 2.

    Isaac serves toasts with variations including the popular Korean dish bulgogi, steak ham, chicken, double cheese potato, shrimp and ham and cheese, with prices starting at S$2.85. It also serves juices and coffees.

  • Mulberry Group looking for a JV Parter in Korea

    Mulberry Group looking for a JV Parter in Korea

    Despite a profit decline for its latest year, UK luxury leathergoods company Mulberry Group plans to form a JV to develop its business in South Korea.

    It says it has signed an agreement with SHK Holdings to form Mulberry (Korea) Co. It will own 60 per cent of the new entity and the two companies will invest £4.6 million (US$6.1 million) to buy assets and to develop the business in South Korea.

    Mulberry last year had plans to launch an equal-share JV with another company as well as plans to launch into Hong Kong.

    Meanwhile, for the financial year to March 31, Mulberry made a profit of £6.9 million, down from £7.5 million the year earlier.

    Revenue rose 1 per cent to £169.7 million, it said. Retail sales grew 3 per cent, with UK sales broadly flat and international sales up 20 per cent. Digital sales grew 14 per cent, making up to 17 per cent of group revenue, the company said.

    For current trading, Mulberry says retail like-for-like sales fell 7 per cent in the 10 weeks to June 2 with international sales up 1 per cent. However, UK sales were down 9 per cent because of lower footfall.

  • Mulberry FY profit falls; to form South Korea JV

    Mulberry FY profit falls; to form South Korea JV

    Mulberry Group PLC (MUL.LN) said Wednesday that fiscal 2018 pretax profit declined 8% and that it will form a new majority-owned joint venture to develop its business in South Korea.

    The luxury leather-goods company said it has signed an agreement with SHK Holdings Ltd. to form a new entity called Mulberry (Korea) Co.

    Mulberry said it will own 60% of the new entity and the two companies will invest 4.6 million pounds ($6.1 million) to buy assets and to develop the business in South Korea. Mulberry expects to incur around GBP3 million of costs in the current financial year for the joint venture.

    Meanwhile, for the financial year ended March 31, Mulberry said it made a profit of GBP6.9 million compared with GBP7.5 million the year earlier.

    Revenue rose 1% to GBP169.7 million from GBP168.1 million, it said. Retail sales grew 3%, with U.K sales broadly flat and international sales up 20%. Digital sales grew 14% making up to 17% of group revenue, the company said.

    For current trading, Mulberry said retail like-for-like sales fell 7% in the 10 weeks to June 2 with international sales up 1%. However, U.K. sales were down 9% due to lower footfall in the period, it said.

    London-listed Mulberry maintained the dividend at 5 pence a share.

    “Following another period of cash generation, our balance sheet is strong. Although the U.K. market remains challenging, we will continue to invest in our strategy to develop Mulberry into a global luxury brand to deliver increased shareholder value,” Mulberry Chief Executive Thierry Andretta said.

  • Missha and Disney launched make-up collection

    Missha and Disney launched make-up collection

    Missha and Disney have teamed up to create a Princess-inspired collection “It’s Demo Missha x Disney Makeup”.

    The collection includes four princess designs – Belle, Rapunzel, Ariel or Snow White – for both cushion BB creams and the eight-shade FAB eyeshadow palettes.

     

    The collection is only available in Korea stores and the company only ships online to the US. However, customers can purchase via third-sellers on Amazon.

  • Chelsea jerseys will soon bear Hyundai logo

    Chelsea jerseys will soon bear Hyundai logo

    Hyundai Motor signed a four-year contract with storied English Premier League club Chelsea FC to become its global automotive partner.

    Korea’s biggest automaker announced that it will sponsor the football team until 2022.

    Hyundai Motor’s logo will appear on the sleeves of the team’s new uniform and on the signboards at Chelsea’s home and away games. The automaker will also display its cars at Chelsea’s Stamford Bridge stadium.

    This is the first time Hyundai Motor has sponsored a British football team.

    “For 20 years, Hyundai has been bringing the dynamism, passion and excitement of football to fans around the world,” said Andreas-Christoph Hofmann, vice president of marketing product at Hyundai Motor. “We are thrilled to begin a new partnership with Chelsea, a successful and ambitious club that matches the global scale and challenging spirit of Hyundai.”

    Chelsea’s new uniform that features Hyundai Motor’s logo will debut on July 23, when the team will play against Perth Glory in Australia ahead of the 2018-19 Premier League season.

    Chelsea was founded in 1905 and has won six EPL seasons. It has also won the FA Cup eight times.

    The automotive company has been a FIFA Top Partner since 1999, and has been sponsoring the French football team Olympique Lyonnaise since 2012.

    As official FIFA partners, Hyundai Motor and Kia Motors have recently stepped up their marketing effort for the upcoming Russia World Cup.

    On May 31, Hyundai Motor delivered 530 Santa Fe, Tucson and Starex SUVs to the World Cup venues. Kia Motors sent 420 of its K9, Sorento, Sportage and C’eed models.

    Hyundai’s standalone Genesis luxury brand has sponsored the Genesis Championship, a men’s golf tournament for Korean players, since last year.

  • Skincare gadgets becoming household necessity in Korea

    Skincare gadgets becoming household necessity in Korea

    The demand for electronic skincare devices is growing as consumers seek more affordable and time-efficient options to use at home rather than visit a dermatologist clinic.

    Electronics firms have been promoting a wide array of products, claiming they improve skin tone and suppleness using various light frequencies, sonic waves, and ion charges.

    Online retailer GS Shop recorded over 5.7 billion won (US$5.3 million) in sales with LG Electronics light-emitting diode (LED) masks this year. On June 3, the retailer sold 3 billion won worth of LED masks made by a smaller local firm named CellReturn in just one hour.

    The products are not cheap and prices vary widely depending on the brand or product model. Some cost 200,000 won (US$190) but higher-end products advertised by top actresses such as Kang So-ra can cost up to 1.7 million won.

    Even the latter price, however, is considerably lower than regular treatments at the dermatologist.

    The appeal seems to be greater for older women with increasing skin problems and working women or mothers who need quick, hassle-free remedies. The mask _ like other recent skincare devices _ simply needs to be switched on and placed over the skin for a few minutes each day.

    “Regular treatments at a dermatology clinic are too expensive,” said a 62-year-old housewife surnamed Kim who lives in Uijeongbu, Gyeonggi Province. Kim recently bought an LED mask for 200,000 won.

    “It’s light and convenient to use, so I leave it by my bedside and use it before I go to sleep,” she said. “About two months after I started using the mask, people said my skin looked brighter.”

    “But I’m not sure why the LED masks by bigger companies are so expensive,” she added.

    Before LED masks, there was the electronic cleanser brush, which became well-known here in 2013 with the popularity of L’oreal’s Clarisonic face cleanser. A similar device launched the following year by Eyesel Creative, a local firm, was also well received by consumers.

    Companies are capitalizing on the recent boom of the home skincare market with a diverse array of products.

    A local brand, introduced a vacuum face massager for relieving muscle tension and getting rid of dirt from pores. The handheld light therapy device by Makeon, a daughter brand of cosmetics giant Amore Pacific, has three different wavelength settings to address different types of skin concerns.

    The homecare beauty equipment market, already estimated at 450 billion won, is growing by 10 percent every year.