Retail News CRM

Tag: nike

  • Nike x Top Dawg Launches Official Capsule Collection

    Nike x Top Dawg Launches Official Capsule Collection

    Nike and Top Dawg Entertainment are hosting a pop-up shop in Tokyo this weekend ahead of Kendrick Lamar’s Fuji Rock Festival performance.

    To mark the occasion, Japanese clothing brand Undercover has partnered with rapper “DNA” for the release of an exclusive special collaboration capsule.

    The Damn. pop-up shop will feature a number of garments and accessories themed after K. Dot’s latest release.

    One of the capsule’s items has been previewed on Instagram, which unveiled a black T-shirt with “Damn.” written across the front chest.

    The Damn pop-up shop is set to take place at NikeLab’s MA5 location in Tokyo.

    Lees ook:

  • Vincom Centre Landmark 81 launched

    Vincom Centre Landmark 81 launched

    Vingroup has opened its 55th shopping centre, The Vincom Center Landmark 81 mall, in Ho Chi Minh City’s Binh Thanh district.

    The 50,000sqm shopping centre occupies six of the skyscraper’s 81 storeys, housing 100 domestic and international brands in cosmetics, fashion, F&B, and entertainment.

    Fashion brands include Versace Jeans, Calvin Klein, Adidas, Tommy Hilfiger, Lacoste, French Connection, Kimmay, Superdry, H:Connect; Cole Haan, Ecco, Dune London, Parfois, Aldo, Pandora, Longines, OWL and Nike.

    The 7000sqm food and beverage area features 30 restaurants, including China’s Peach Garden, Japan’s Dozo Sushi, Vietnamese restaurants Delights, Di Mai, and coffee shops including Starbucks’ largest Vietnam outlet and Highlands Coffee.

    In the entertainment area, there is a 2000sqm Vincom Ice Rink, Vietnam’s largest, and a CGV cinema complex including an Imax screen, as well as a tiNiWorld entertainment complex and an indoor games centre.

    Vingroup’s food arm VinMart operates a supermarket there.

    Go to gallery below to view the launching event :
    Lees ook:

    Lees ook:

  • Nike to rise salary of its employees

    Nike to rise salary of its employees

    After an internal review of the company’s pay structure, Nike has decided to increase the salaries of about 7,400 employees globally. 

    Ten per cent of the company’s workforce, across all job levels, will have their pay adjusted starting next month said Nike spokeswoman Illana Finlay in a statement on Monday. These changes are aimed to keep Nike salaries competitive within their industry, and “support a culture in which employees feel included and empowered.”

    The review comes at a time in which Nike’s HR policy is in the spotlight with several executive-level resignations, including president Trevor Edwards, in which Nike flagged “conduct inconsistent with Nike’s core values and against our code of conduct,” though there were no direct allegations of misconduct against Edwards.

    At the time, Nike’s human resources chief Monique Matheson noted the company had “failed” in promoting and hiring women and other senior-level positions.

    “While we’ve spoken about this many times, and tried different ways to achieve change, we have failed to gain traction,” said Matheson.

    “Our hiring and promotion decisions are not changing senior-level representation as quickly as we have wanted.”

    Deloitte LLP managing principal and vice chairman Cathleen Benko was recently appointed to the company’s board of directors, bringing experience leading an award-winning women’s initiative and broader inclusion focus at Deloitte.

    Lees ook:

    Lees ook:

    Lees ook:

  • Nike to fill former Esprit flagship space

    Sportswear brand Nike will take over a 7000sqft shop in the Leighton Centre for a monthly rental of HK$1.5 million (US$190,000).

    The space formerly housed an Esprit flagship, with the local fast-fashion brand reportedly paying rent of HK$2 million (US$255,000). Esprit vacated the space, located in one of the world’s busiest and priciest shopping districts, at the end of June. Esprit’s departure comes at a time when many Hong Kong retailers are abandoning or renegotiating prime streetfront locations.

    The 26,000sqft Esprit flagship at Tsim Sha Tsui was also vacated earlier this year before being taken over by a shoe retailer.

    The company took a net loss of HK$954 million (US$121.5 million) in the second half of 2017. It is currently poised to close more than 40 European stores.

  • Nike new concept revealed

    Nike new concept revealed

    Nike has opened its newest store concept, Nike Live, in Melrose Avenue, Los Angeles.

    The store, “powered” by the insights and engagement of thousands of nearby NikePlus loyalty program members, features a lockbox pick-up service where members may secure unique offerings reserved via the Nike App or through Swoosh text.

    President of NikeDirect Heidi O’Neill said: “Nike Live stores are specifically designed to be a service hub for local NikePlus members… as well as being the first Nike Live destination, we will also test services that can then roll out to other Nike stores, combining digital features with a unique physical environment to create the future of Nike retail.”

    The new concept was created in support of Nike’s efforts to unite digital and physical shopping experiences for its consumers, and to further personalise the NikePlus Member in-store journey. Both the location and the product assortment of the store was selected using insights gained from NikePlus member activity and buying patterns.

    When walking in the store, shoppers can make a first stop for service at the Nike Sneaker Bar. There they can talk with a Nike Expert about the lifestyle and performance footwear available, request to try-on an item on the spot, purchase and go.

    Members have access to the NikePlus Unlock Box, where they can scan their member pass every two weeks for unique Nike products and goods. The store also uses Nike’s Nike App at Retail service, allowing them to reserve product to in-store digital lockers; scan product barcodes to learn more (i.e. product availability in nearby stores or online, and available colorways); book Nike Express Session appointments for one-to-one personal service; and access new features and content in the app.

    Lees ook:

  • Federer moves to Uniqlo after leaving Nike

    Federer moves to Uniqlo after leaving Nike

    20-Grand-Slam champion Roger Federer has walked away from a decade long partnership with Nike, signing on to a new deal with Japanese fashion retailer Uniqlo.

    Federer will represent Uniqlo at all tennis tournaments throughout the year, starting with The Championships at Wimbledon 2018.

    Mr Federer is one of the greatest champions in history; my respect for him goes beyond sport,” said Tadashi Yanai, Uniqlo founder and chairman, president and CEO of fast retailing.

    “Our partnership will be about innovation on and off court. We share a goal of making positive change in the world, and I hope together we can bring the highest quality of life to the greatest number of people.

    “Uniqlo will help Mr. Federer continue taking tennis to new places, while exploring innovations in a number of areas including technology and design with him.”

    Federer noted that he was deeply committed to tennis, but also shared Uniqlo’s values.

    “We share a strong passion to have a positive impact on the world around us and look forward to combining our creative endeavors,” said Federer.

    It is interesting to note that Uniqlo is not a sports company, but describes itself as a life company that creates LifeWear, “apparel that comes from the Japanese values of simplicity, quality and longevity.”

    In addition to Federer, the Uniqlo global brand ambassadors are Kei Nishikori (tennis), Shingo Kunieda and Gordon Reid MBE (wheelchair tennis) and Adam Scott (golf).

    Lees ook:

  • VivoCity mall extension start operating

    VivoCity mall extension start operating

    Singapore’s VivoCity mall has opened a new 3000sqm basement extension housing 10 fashion, athleisure and lifestyle brands.

    Mapletree Commercial Property Management VP for marketing communications Gwen Au said the new extension will allow shoppers to discover new retail concepts and expanded fashion and lifestyle collections.

    A new escalator lobby has been constructed leading through the extension to improve access to and from the Harbourfront MRT station.

    One of the new tenants in VivoCity B1 is Fila, which is launching three concepts under the one roof – Fila, Fila Kids, and Fila Fusion – offering buyers a range of performance, sport couture, and lifestyle collections. Adidas will also present multiple store formats in the extension, unveiling its stadium concept store (featuring performance wear) next to a new Adidas Originals flagship (offering street style fashion trends).

    Other brands opening in the extension include New Era, Nike, L.E. Underground, Weston Corp and Xiaomi.

    Images of the retail stores open can be viewed below :

     

    Lees ook:

    Lees ook:

  • Supreme and Nike sneaker collaboration is launched

    Supreme and Nike sneaker collaboration is launched

    Supreme and Nike have teamed up to release one of the highest-profile sneaker collaborations this year.

    The cross-branded release updates Nike’s road racing Air Streak Spectrum Plus, originally released back in 2003, with a new version in black with lime and blue flames “Black/Volt”. Another variant is the original white and red colourway “White/Habanero-Red”.

    Both designs are upgraded with a mesh upper, Phylon midsole, and a mesh tongue carrying the Supreme logo. The insoles are dual branded.

    The Supreme x Nike Air Streak Spectrum Plus Spring 2018 collection will be released on June 14 (June 16 in Japan) exclusively at Supreme stores and on its website.

    Lees ook:

  • Trend of ‘ugly’ summer collection

    Trend of ‘ugly’ summer collection

    From mop shoes to bejewelled crocs, ‘ugly fashion’ is 2018’s most pervasive trend.

    In fact, it has popularised items that are so deeply uncool, wearing them proves, ironically, just how cool you are.

    The latest addition to the trend: Nike’s ‘fanny-pack’ – or as we call them in the UK, ‘bum bag’ – Benassi slides. They are sandal slides with a handy zip pouch for you to keep your… well, we’re still trying to figure that part out.

    The shoe might not be available yet, nor do we know how much this reworked Nike classic is going to cost, but having a bumbag on your foot has sent the Twitterverse into a frenzy.

    The latest addition to the trend: Nike’s ‘fanny-pack’ – or as they are called in the UK, ‘bum bag’ – Benassi slides. They are sandal slides with a handy zip pouch for you to keep your some of your belonging, not sure what yet.

    The shoe might not be available yet, nor do we know how much this reworked Nike classic is going to cost, but having a bumbag on your foot has sent the Twitterverse into a frenzy.

    But mostly, people have just been wondering what to do with this extra pocket space. The truth about ‘ugly fashion’ is that it definitely creates quite a buzz online, and cascades of UGC.

    But they are not the only shoes in the ugly fashion universe. In fact, sported by the likes of Gigi Hadid and Kendall Jenner, ‘ugly’ footwear companies like crocs have enjoyed a higher market value thanks to the effect of the trend.

    Basically, ugly fashion is here to stay.

    Lees ook:

  • Footwear giants shift outsourcing from China to Vietnam

    Footwear giants shift outsourcing from China to Vietnam

    Major brands in the footwear industry are shifting their outsourced work to Vietnam instead of China, but experts doubt this will be a good thing in the long run.

    Sneaker giant Adidas last year had 44 percent of its footwear produced in Vietnam, more than double the 19 percent made by suppliers in China. This figure also marked a 31 percent increase from 2012 for Vietnam and a 30 plus percent decrease for China.

    A similar move can also be seen at Adidas’ rival Nike, which had 46 percent of its footwear made in Vietnam last year, against just 27 percent in China.

    While China remains the top supplier in the fashion industry, Vietnam is now seen by major brands as a solid and critically important supplier in second place, according to survey results released by the United States Fashion Industry Association.

    “We are reporting a change in the sourcing trend, from ‘China Plus Many’ to ‘China Plus Vietnam Plus Many,’” the association said.

    The typical sourcing portfolio today is 30-50 percent from China, 11‑30 percent from Vietnam, and the rest from other countries, it added.

    According to experts in the industry, China manufacturing has become more focused on high value, and with workers’ wages rising, low-cost manufacturing is no longer its priority.

    This explains why Vietnam, Indonesia and Bangladesh are producing more shoes and apparel for export.

    However, while this trend can yield short-term benefits to Vietnam, long-term consequences will be severe, Professor Nguyen Van Nam, former director of the Institute of Trade Research under the Ministry of Industry and Trade said.

    Since advanced technology is not widely applied in Vietnam, the manufacturing sector exploits labor and pollutes the environment, he said.

    “Vietnam needs to push for the newest technologies in manufacturing, otherwise we will be a ‘landfill’ of other countries,” he added.

    Nguyen Duc Thuan, president of the Vietnam Leather Footwear and Handbag Association (LEFASO), highlighted another challenging aspect of the shift at a conference earlier this year.

    As workers in other countries are assisted by machines in the production process, each of them can make 1.2 pair of shoes in an hour, while their Vietnam peers can only manage 0.7, he said.

    “Labor productivity obviously increases when technology and high management skills are used, and this is a challenge that Vietnam needs to meet,” Thuan said.

    Vietnam’s footwear export value has been growing in recent years, from $8.4 billion in 2014 to $14.65 billion in 2017, a 42 percent increase. The country contributed a billion pairs of shoes to the 27 billion pairs produced globally last year.

    Lees ook:

    Lees ook:

  • Tmall and Intersport launch interactive megastore in Beijing

    Tmall and Intersport launch interactive megastore in Beijing

    Tmall and Intersport unveiled a co-branded store in Beijing yesterday, complete with interactive features that offer consumers in China a more engaging and informative shopping experience.

    Under the new name “Tmall x Intersport,” the two-story, 1300sqm space that sits in Beijing’s tourist hotspot Qianmen has been transformed into a futuristic megastore. The revamp underscores that more global brands are recognising the power of New Retail—tech-driven retail model pioneered by Alibaba that captures the best of online and offline shopping experiences.

    “We believe Tmall is the ideal partner in our endeavour to further our engagement with Chinese consumers by providing them the best-quality and most-fashionable sports goods in the market,” said Victor Duran, CEO of the Switzerland-based sportsgoods retailer Intersport.

    Established in 1968, Intersport has more than 5000 branches in 44 countries. It sells sports brands such as Nike, Puma, Reebok, Adidas, North Face and Dynatour. Intersport made its foray into China in 2013 and opened its Tmall flagship store in September 2016.

    “These new in-store technologies provide consumers in China an unprecedented shopping experience that is both entertaining and educational so they can have fun while shopping for the exact products that meet their unique demand,” the CEO said.

    Currently, Intersport has 24 stores in China with the goal of expanding to at least 100 – a combination of larger flagship stores in major cities and smaller specialty stores – during the next couple of years. “It makes sense to have Tmall technologies to be the link to connect all the stores together,” Duran said.

    New Retail is the new solution

    Many industry watchers have pointed to New Retail as the solution for brick-and-mortar retailers feeling the squeeze from e-commerce. By harnessing engaging technologies, store owners can attract more customers through both online and offline channels. Moreover, these technologies can generate insights to help businesses gain a more-precise view of China’s market trends and customer preferences.

    “We are excited to see an extensive range of Tmall’s New Retail technologies and features under one roof in Intersport’s store,” said Jessica Liu, president of Tmall Fashion and Luxury. “What’s even more encouraging is to see our merchants embracing the New Retail concept and exploring its potential. When customers try out these features firsthand, we are confident that they will see the convergence of online and offline shopping as the future of retail.”

    The Tmall and Intersport store is the latest example of how Alibaba’s New Retail technology is helping brands build up and reimagine their business in China since the push began in late 2015. To date, Tmall Fashion has collaborated with over 400 brands, including top names such as Burberry and Zara, and upgraded more than 50,000 storefronts all over China. Liu said the goal is to increase the collaboration to 1000 brands and help digitise 200,000 storefronts nationwide in the next year.

    Educate your customers

    At the grand reopening yesterday, customers were welcomed by an array of state-of-the-art technologies and augmented reality-powered interactive games. For example, the Smart Shelf and the Smart Shoe Mirror can instantly tell customers all the information they need about a certain shoe they pull from the shelf. This way, the customer can make a more-informed decision on whether or not the products fit their individual demands.

    Education on how a product suits an individual’s needs is an especially crucial element in the sportswear and gear market in China, said Tom Birtwhistle, director of China digital strategy at PricewaterhouseCoopers.

    With a government-led mandate to become more physically fit, and as China gears up to host the 2020 Summer Olympic and the 2022 Asia Games, Chinese customers are becoming more interested in adopting an active lifestyle, he added.

    “Chinese consumers are massively curious in learning about new brands and products. For new sports they want to be educated on the activity and understand how technical features can enhance their performance,” said Birtwhistle.

    His research indicates growth in the athletic fashion category is outpacing China’s overall fashion market. The segment is forecast to see 9 per cent growth annually in sales between 2017 to 2020, versus just 4 per cent for men’s and women’s fashion.

    At the smart megastore, shoppers can also get wardrobe tips from an AI Shopping Assistant – an interactive mirror that recommends related accessories or items that complement the article of clothing they are trying on.

    Can’t find what you want in the store? No problem. The megastore is equipped with Cloud Shelf technology, a virtual shelf that quadruples the volume and production selection customers can choose by simply tapping on the touchscreens, according to Tmall.

    A 24-hour interactive window display at the store’s main entrance means people can shop at the megastore around the clock. By using motion-sensor technology, the giant screen wall can distinguish the gender and approximate age of the passersby and recommend the best type of shoes for that person.

    Those who don’t want to lug heavy shopping bags or bulky shoe boxes around the streets of Beijing can opt to have their purchases delivered to a designated address anywhere in the country. Cainiao, Alibaba’s logistics service, can make the delivery in as quickly as two hours for locations within 5km of the store. Next-day delivery is also available for locations outside of Beijing.

    By scanning the QR code of a product on their phones, customers of the Tmall and Intersport store can also place the products in their Virtual Shopping Bag, so they can still buy the item online after they leave the store.

    Lees ook:

    Lees ook:

  • Nike loses another one, fourth executive in a week

    Nike loses another one, fourth executive in a week

    Nike’s vice president of footwear Greg Thompson will be the fourth executive to leave the sneaker giant in a week, joining a growing chorus of other vice presidents that have taken their leave recently amid a corporate culture shake-up.

    Thompson, who has been with the company for decades, follows VP of diversity and inclusion Antoine Andrews out the door, as well as longtime employees VP of global digital brand marketing innovation Daniel Tawiah and senior brand director for Nike Basketball Vikrant Singh.

    Only last month Nike announced the departure of two other senior executives, brand president Trevor Edwards and general manager of global categories Jayme Martin, in two consecutive days.

    Martin’s departure came after a report in the Wall Street Journal alleged that he had been involved in inappropriate conduct.

    It comes amid an investigation into workplace conduct at Nike under chief executive Mark Parker and the implementation of a new human resources strategy designed to better promote diversity.

    Earlier this month Nike’s human resources chief Monique Matheson issued a company memo conceding that the company had “failed” in promoting and hiring women and minorities to senior level positions within the company.

    “While we’ve spoken about this many times, and tried different ways to achieve change, we have failed to gain traction,”  the memo read.

    “Our hiring and promotion decisions are not changing senior-level representation as quickly as we have wanted.

    Currently only 29 per cent of Nike’s vice presidents are women while in the US only 16 per cent are people of colour.

    Nike will now renew its efforts to address this disparity with immediate effect, Matheson said.

    Nike has more than 70,000 employees worldwide and several hundred vice presidents.

  • Nike’s head of diversity steps down in New Zealand

    Nike’s head of diversity steps down in New Zealand

    Antoine Andrews, Nike Inc’s vice president of diversity and inclusion, has resigned just weeks after the announcement of broad changes to the company’s HR policies.

    Nike confirmed the departure, but declined to comment on the circumstances behind Andrews’ departure.

    Andrews is the third high profile departure within a month, coming shortly after Nike conceded it had “failed” in promoting and hiring women and other minorities to senior-level positions within the business and would renew its efforts to address this disparity “with immediate effect.”

    “While we’ve spoken about this many times, and tried different ways to achieve change, we have failed to gain traction,” said Nike’s human resources chief Monique Matheson.

    “Our hiring and promotion decisions are not changing senior-level representation as quickly as we have wanted.”

    The departure comes just weeks after the president of Nike Trevor Edwards resigned, followed shortly by Jayme Martin, vice president and general manager of global categories.

    Nike, during Edwards’ exit, had flagged “conduct inconsistent with Nike’s core values and against our code of conduct,” though there were no direct allegations of misconduct against Edwards.

    Of Nike’s ‘several hundred’ vice president’s only 29 percent are women while in the US only 16 percent are people of colour.

    Andrews joined Nike in 2015, prior to which he was the director of global diversity and inclusion for Symantec.

    Lees ook:

  • Nike reveals Fabjacks collaboration

    Nike reveals Fabjacks collaboration

    Nike continues the Free RN’s “Free Expression” artist series with Shanghai-based Hong Kong artist Ton Mak, better known as Fabjacks.

    Following Korean artist Novo’s DIY-take on Free RN, Flabjacks opts for a more vibrant approach with a rainbow-like range of hues, alongside her trademark friendly creatures.

    Ton began creating characters and narratives after graduating from University College London as an anthropology student. Tying together her love for art, ethnography and storytelling as Flabjacks, her work spans art toys, paintings, large sculptures and international artist collaborations.

    The Free Expression series asks artists “what it means to be free in the cities in which they live”, and for Mak it is Shanghai’s flaws that make the city special. “Like wildflowers, it is bright and constantly growing and changing.”

    The Flabjacks x Nike Free RN series is available at select Nike retailers and Nike.com in both men’s and women’s sizes.

    Lees ook:

    Lees ook:

    Lees ook:

  • Nike buys custom fit start-up from Israel

    Nike buys custom fit start-up from Israel

    Nike has taken another step towards modernising its offer, announcing the acquisition of 3D scanning start-up Invertex in a move that will allow it to deliver measure-to-fit services online.

    The Israeli based computer vision firm was bought for an undisclosed sum and is Nike’s second acquisition in recent months following its purchase of consumer data business Zodiac in March.

    Invertex found David Bleicher has previously the technology as a “mass customisation” tool that enables customers to fit products to customers online through mobile applications that scan shoppers bodies.

    The business has also launched a smart mat product that uses maching learning to scan feet in-store and achieve what the business calls “unprecedented” levels of sizing reccomendations.

    Nike said the deal would deepen its digital capabilities at a time when it is rushing to capitalise on growing demand for online experiences.

    “The acquisition of Invertex will deepen our bench of digital talent and further our capabilities in computer vision and artificial intelligence as we create the most compelling Nike consumer experience at every touch point,” said Nike Chief Digital Officer, Adam Sussman.

    Nike said Bleicher and his team will focus on “ground breaking innovations” under the Nike umbrella.

    “Nike’s connection to and understanding of their consumer is unsurpassed and we look forward to joining their team to help drive the Consumer Direct Offense,” Bleicher said of the deal.

    Lees ook:

    Lees ook:

    Lees ook:

    Lees ook: