Retail News CRM

Tag: new stores

  • Kitsune touches down in Hong Kong

    Kitsune touches down in Hong Kong

    French fashion label Maison Kitsune has opened its first permanent store in Hong Kong.

    Kitsuné is a French electronic music record label and fashion label created in 2002 by Gildas Loaëc, Masaya Kuroki and the London-based company Åbäke. Kitsune is the Japanese word for “fox” and the brand uses references to foxes in its marketing material.

    “Following the success of our Maison Kitsuné Gallery, the brand’s first ever pop-up shop in Hong Kong inaugurated last March 2015, we’re now settling down in the city for good with the opening of our very own Hong Kong pied-à-terre,” the company announced on its blog.

    Located in Causeway Bay, the 80 sqm store reveals a ‘post-modern chic space fusing the brand’s Parisian heritage with some subtle touches of traditional Asian decors’.

    Co-founders and creative directors Gildas Loaëc and Masaya Kuroki have created a unique retail experience that aligns fashion, music and design, featuring industrial-style floor, black and white tiles, oak shelf with white painted wood bracket, white walls and Asian antique furniture bargain-hunted in Hong Kong.

  • Disney, Uniqlo form global partnership

    Disney, Uniqlo form global partnership

    Uniqlo has announced a global collaboration with Disney Consumer Products, dubbed Magic For All.

    The initiative will see characters from Disney’s brands, including Marvel action, Star Wars adventure and Pixar creativity to everyday Uniqlo LifeWear fashions and introduce “innovative new products, pop-up displays, and in-store and online customer experiences,” the Japanese apparel retailer said in a statement.

    “We want to help everyone’s dreams come true,” said Tadashi Yanai, chairman, president and CEO of Fast Retailing.

    “I look forward to bringing together LifeWear and the magic, excitement and adventure of Disney, Marvel, Star Wars and Pixar to deliver enjoyment to customers all around the world through our products, customer service and shopping experience.”

    Paul Candland, president of The Walt Disney Company Asia, said the entertainment giant prides itself on delivering magical experiences to fans of all ages, “whether it’s at the movies, retail, our theme parks or at home”.

    “Uniqlo shares our passion for storytelling and we look forward to expanding our global collaboration creating unique experiences for fans to immerse themselves in the Disney, Marvel, Star Wars and Pixar brands.”

    The Disney, Uniqlo relationship began in 2009, when the company launched its first collection of UTs (Uniqlo T-shirts) featuring iconic and treasured Disney characters, Mickey Mouse and Minnie Mouse. Through Magic For All, Uniqlo will extend its collaboration beyond the UT and sweat parka lines and introduce new LifeWear items beginning in fall 2015.

    Products will range from Ultra Light Down, fleece, and flannel shirts to umbrellas, plush toys, and other offerings featuring Mickey Mouse and Minnie Mouse and then expand to include popular characters from Star Wars, Pixar Animation Studios’ Toy Story, Marvel’s Avengers and Disney’s Frozen.

    Customers will be introduced to Magic For All at D23 Expo, The Ultimate Disney Fan Event, in Anaheim, California from August 14-16.

     

    A concept store featuring the full product range will open in Shanghai at the end of September. Currently under construction, it will occupy the fifth floor of the five story Uniqlo Shanghai Global Flagship, the brand’s largest worldwide.

    Global flagships and large-format stores around the world will also offer Disney, Marvel and Star Wars-themed products through newly created Magic For All sections.

    In spring 2016, Uniqlo will open its first store in the US southeast, at Disney Springs in Lake Buena Vista, Florida. This flagship will house the brand’s assortment of Magic For All offerings for men, women and children in a setting that captures the fantasy and magic of Disney.

    On July 13, Uniqlo announced “friendship in Disney-Pixar movies” as the theme for its annual UT (Uniqlo T-shirt) Grand Prix 2016 Design Contest. First launched in 2005, the contest attracts thousands of entries from around the world. The winning designs are included in the following year’s spring summer UT Collection, which is sold worldwide. An exclusive animated short was produced to support the 2016 competition.

  • Lawson to open 450 stores in Japan this year

    Lawson to open 450 stores in Japan this year

    Even though Japan’s convenience store sector faces numerous challenges, the country’s second-largest operator, Lawson, plans to open another 450 stores this year, the company’s CEO has revealed.

    Genichi Tamatsuka said there are 55,000 convenience stores in Japan but the market has not yet reached saturation point.

    He sees massive potential for growth because of demographic and other social changes that are altering consumers’ buying behaviour.

    “Whereas people used to go to a big supermarket and prepare meals for a family of four or five, now they’re busier, they’re older, and they prefer to buy in a small neighbourhood store,” he explained.

    Lawson currently runs a network of 12,000 stores – soon to be expanded – and, combined with its logistical muscle, Tamatsuka expressed confidence that it would be able to meet the needs of these “combini” neighbourhood stores.

    “With our scale of 12,000 stores, our supply chain and platform, we can supply food and necessities to these neighbourhoods,” he said.

    Expansion overseas is another source of potential growth, he indicated, considering the value placed on the high level of customer service provided by Japanese retailers.

    Lawson has 500 stores in China and has also started up operations in Thailand, Indonesia and the Philippines.

    Despite Tamatsuka’s confidence, research group Euromonitor earlier this year published a more downbeat assessment of Japan’s retail landscape.

    “Japanese grocery retailers are expected to face numerous challenges imposed by such factors as changing demographics and operational difficulties,” it warned.

    However, in what could be seen as endorsement of Tamatsuka’s expansion strategy, the report went on to say, “in order to fight against such negative circumstances, grocery retailers may attempt to expand in size and diversify business portfolios”.

  • 7-Eleven Vietnam plans 1000 stores

    7-Eleven Vietnam plans 1000 stores

    The world’s largest convenience store operator has confirmed the signing of a master franchisee in Vietnam and now plans 1000 stores over the next decade.

    7-Eleven Vietnam will be a partnership between the Japanese-headquartered US subsidiary and a new venture called Seven System Vietnam Co. While the US announcement did not identify the parties behind Seven System, Japan’s Nikkei news agency identified the partner as IFB Vietnam, which owns the Pizza Hut franchise in Vietnam.

    Nikkei says the first store will open in the nation’s commercial hub, Ho Chi Minh City, with a target of 100 stores within the first three years and 1000 within 10.

    7-Eleven has 56,400 stores globally and Vietnam will mark its 18th international market.

    Japan’s Seven & I Holdings has openly been assessing a Vietnam entry for some years. The convenience store sector is still at an early development stage with Circle K and FamilyMart the early entrants and Thailand’s B-smart, part of the Berlei Jucker Group, playing a cameo role.

    Given the booming convenience store market in other Southeast Asian countries, especially Thailand, the Philippines, Indonesia and Malaysia, 7-Eleven’s superior logistics, product mix, marketing and location selection should see it assume market leadership there well within the first 10 year window.

    7-Eleven’s US statement says, somewhat enigmatically, the new Vietnam business will “construct 7-Eleven stores [and] convert existing locations to the 7-Eleven brand” without disclosing which brand is to be swallowed up.

    While the initial stores will be company-owned, the company says it will eventually franchise stores to local entrepreneurs.

    “7-Eleven’s entry into the country aims to enhance the convenience-shopping experience for Vietnamese customers and contribute to modernizing small retailers in the world’s 13th most populous country.”

    7-Eleven US and its parent company, Seven-Eleven Japan, will provide start-up support for its newest master franchisee by assisting Seven System Vietnam in implementing 7-Eleven’s strategies of market concentration, team merchandising and item by item management. Vietnam marks 7-Eleven’s first new market in the Pacific Rim since it entered Indonesia in 2009.

    It already operates in the US, Canada, Mexico, Japan, Thailand, South Korea, Taiwan, China, The Philippines, Australia, Singapore, Malaysia, Indonesia, Norway, Sweden, Denmark and the UAE, where the first 7-Eleven store will open in the third quarter of this year.

  • Fred Perry Newest Bangkok flagship

    Fred Perry Newest Bangkok flagship

    BuckleyGrayYeoman has designed a new store concept for Fred Perry in Asia.

    The new Bangkok flagship is one of the star tenants of the newly opened EmQuartier shopping centre developed by The Mall Group.

    The store is the second BuckleyGrayYeoman designed in the Far East and the practice’s latest fitout in its tenure as Fred Perry’s Worldwide Retail Design Consultant.

    The Fred Perry Bangkok store in EmQuartier represents “a subtle development of the Fred Perry design language” developed by the architectural practice, which has resulted in “a contemporary and elegant boutique, designed to fit in with the selection of international luxury brands selected by the mall,” according to Paul White, director in charge of the project.

    “EmQuartier is an exciting new development for Bangkok that brings together a truly stellar collection of international retail brands. To match the tone of the development, we have successfully modified our core design strategy, creating a smart interior that aligns with the ethos of EmQuartier while retaining the definitive Fred Perry DNA,” said White.

    The store presents an open plan layout and sophisticated materials palette featuring concrete, black steel, timber and polished brass which contrasts with the wooden parquet flooring. A supersized signature Fred Perry laurel wreath logo has been drawn into the plan, influencing the shape and position of the seating and custom-made cabinets. In addition, BuckleyGrayYeoman  created a sense of luxury in the shopfront by using a striking ribbed black steel and brass strip wreath on a series of large scale artworks incorporating the Fred Perry laurel logo.

    Formed in 1997, BuckleyGrayYeoman is based in Shoreditch, London. Its past projects include Fashion Street in Shoreditch and 25 Soho Square in central London.

    BuckleyGrayYeoman has completed stores for Fred Perry in Cardiff, Westfield Stratford in London and now Munich.

  • Apple China sales double

    Apple China sales double

    Apple China sales doubled in the three months to June 27 – but that wasn’t enough to pacify analysts whose reactions drove the tech giant’s stocks downwards.

    Apple says its quarterly profit leapt 38 per cent to US$10.7 billion on surging iPhone sales as turnover jumped 33 per cent to US$49.6 billion. It now has a massive $203 billion in cash reserves.

    But those figures weren’t enough to please analysts. The company’s stock price fell six per cent after the figures were released. Doomsayers fear Apple’s iPhone sales will come under pressure in Mainland China as consumers there reel in their spending – this despite the almost undentable local passion for Apple as a brand.

    “We had an amazing quarter,” Apple CEO, Tim Cook, insisted, noting that iPhone revenue was up 59 per cent from the same period a year earlier.

    But analysts expected higher sales – and some latched on to rumours the Apple Watch sales have tanked after launch and the fact iPad sales fell for the sixth straight quarter, this time by 18 per cent to 10.9 million. Mac sales increased 9.5 per cent to 4.8 million.

    Apple sold 47.5 million iPhones in the quarter, with sales up 85 per cent in Greater China – Mainland, Taiwan, Hong Kong and Macau – where the company’s overall revenue more than doubled to US$13 billion, according to Apple CFO Luca Maestri.

    But further analysis shows Apple’s Greater China revenue fell 21 per cent quarter on quarter, to US$13.2 billion, down from US$16.8 billion.

    Apple did not detail specifics on sales of its newly-launched smartwatch, instead folding the figure into an “other” category that rose 49 per cent to US$2.64 billion.

    Cook said during an earnings call that sales of iPhone, iPad, Apple Watch and Macintosh computers “topped internal expectations”.

    Nearly three months after the launch of Apple’s fashionably smart wrist wear, some analysts say it’s not a mainstream hit. But others see promise in its popularity with internet-savvy younger people.

    A recent study by research firm Slice Intelligence suggested that, based on a large sampling of email receipts in the US, orders for Apple Watch have plunged 90 per cent since the week that the wearable computing gadget made its debut.

  • Carrefour’s Six China Distribution Centers To Be Opened Within Two Years

    Carrefour’s Six China Distribution Centers To Be Opened Within Two Years

    The world’s leading supermarket retailer Carrefour announced that the company will enhance investments in logistics distribution centers in mainland China over the next two years.

    Carrefour’s new distribution center in Kunshan was completed in June 2014, serving the East China region; and its distribution center in Chengdu was completed in April 2015, serving the West China region. In 2015, the company plans to build two more distribution centers: one in Wuhan, Hubei province, and the other is responsible for the Beijing and Tianjin region. In 2016, Carrefour expects to have two more logistics distribution centers for Northeast region and South China region, respectively.

    By the end of 2016, Carrefour will have six modern distribution centers in the Chinese mainland which will lead the Chinese retail industry sector by construction scale and speed-to-market.

    Carrefour’s Kunshan logistics distribution center, which has already been completed, covers 60 hypermarkets in Jiangsu, Zhejiang, and Shanghai. It adopts the world’s most advanced voice picking system, which boasts a voice picking accuracy of 99.97%.

  • King Living Singapore opens showroom

    King Living Singapore opens showroom

    International furniture designer, manufacturer and retailer, King Living has opened a showroom in Singapore.

    The Australian based, family-owned company, founded in 1977, focuses on contemporary furniture design, especially sofas and King Living says it plans to offer Singaporeans “new ideas, inspiration and solutions for all areas of their home” now it has debuted in the city state.

    The showroom, at 22 Kallang Ave in the Hong Aik Building, offers a large collection of King Living designs, as well as a range of Italian beds, coffee and dining tables, chairs and storage systems from leading Milan furniture designer and manufacturer Former Italy, stocked exclusively by King Living.

    “King Living is incredibly proud to introduce its wide range of furniture solutions to Singapore residents,” said Renata Bayer-Volf, the company’s GM.

    “This showroom is inspiring and contemporary, displaying some of the latest King Living releases in beautiful lifestyle settings that help customers visualise the potential of each design in their own home.

    “Including a wide selection of pieces from Former Italy, with Italian design and styling, we are confident Singaporeans will embrace our modern and luxurious furniture that complements the urban lifestyle.”

  • Metro China expands into Deyang

    Metro China expands into Deyang

    Metro China has opened its eighth wholesale store in West China.

    The new outlet is located in Deyang, Sichuan, described as the “Heavy Duty Equipment Capital” of China.

    “Deyang is a center for manufacturing, and the local economy has seen phenomenal growth in the past few years.” said Jeroen de Groot, president of Metro China.

    “Aiming to be the Champion for Independent Business, Metro China is well positioned to support Deyang’s growing number of small and medium-sized businesses by providing high-quality and safe products, as well as professional solutions and excellent services.”

    Metro entered West China in 2001 by opening two stores in Chongqing and Chengdu. The company opened its second store in Chongqing in 2013, which is also the wholesaler’s 750th store worldwide. With the opening of the Deyang store, Metro will introduce its Cash & Carry new store concept, meanwhile its online store will also open to local customers on the same day to better meet their needs.

    True to the wholesaler’s commitment to local sourcing, Metro has built close relationships with local suppliers through deep roots established in Sichuan over the past years. Hengdu Beef and Luzhou Langjiu Liquor are among the best-selling products in Metro stores throughout the year. Local vegetables and fruits in Sichuan, including kiwifruit, lemon and mango, are purchased and distributed to Metro stores nationwide through Metro’s professional logistics system to provide authentic Sichuan flavor to the customers.

    The new store has a sales area of nearly 5500 sqm, offering more than 19,200 items.

    A feature of Metro Deyang is the coldness in food related display areas, reflecting the importance of the cold chain to food freshness and high quality. The store has multi-temperature areas to meet the demand of different products, such as 0 Celsius – 4 Celsius for fresh meat, 5 Celsius – 7 Celsius for dairy products, etc. If customers want to walk into the cold storage areas to select products, they may borrow clean cotton-padded jackets, considerately prepared by the store for customers’ convenience.

    The store also sells a wide range of non-food products, including Seasonal, Kitchen, Cooking & Table, Apparel, Office & Media, and Business & Home Care, satisfying customers’ various needs.

    To meet expectations of the customers, especially small and independent businesses, Metro Deyang store adopts a wholesale pricing scheme. On top of the already competitive shelf prices, customers receive five per cent off if they buy three of the same item, and up to 20 per cent off on six of the same on selected items, truly buying more with better prices.

    The new store features a Metro Cafe, Welfare & Gifting Showroom, Express Delivery, scan pole, information counter and complimentary in-store WiFi.

  • Cold Stone Creamery to open in India, Sri Lanka

    Cold Stone Creamery to open in India, Sri Lanka

    US ice cream chain Cold Stone Creamery  is to open multiple stores in India and Sri Lanka.

    Parent Kahala Brands has partnered with Tablez Food Company, part of Lulu Group International, to open 40 locations in India over the next five years and five in Sri Lanka.

    The first Indian store will open by the end of the year at the Lulu Mall, a premier mall in Kochi and will be followed by more in Bangalore initially.

    “Tablez Food Company is a leading organisation in India and a perfect fit for the Cold Stone Creamery brand,” said Eddy Jimenez, senior VP of international operations and development at Kahala.

    “It specialises in unique, home-grown and international cuisines and has acquired the rights to many leading franchise concepts. Tablez Food Company is dedicated to seeking out concepts that bring inspiring experiences to their customers.”

    Lulu Group is diversified in retail, imports & exports, trading, shipping, IT, travel & tourism and education. Tablez currently operates multiple food and beverage brands across India, Sri Lanka and the UAE including Peppermill Indian cuisine, London Dairy, Galito’s Flamed Chicken, Famous Dave’s Barbecue and The Sugar Factory..

    “Cold Stone Creamery offers the best quality product and offers an amazing in-store experience that the international market has embraced for a number of years,” said Shafeena Yussuf Ali, Tablez Food Company chairperson.

    “We now want to bring this unique experience to the India and Sri Lanka markets where we strongly believe that people will embrace not only the quality of the product, but also the overall guest experience.

    “Over the next five years, Tablez Food Company plans to invest around $11-13 million in the Cold Stone Creamery business across India and Sri Lanka.”

    In Asia, Cold Stone Creamery has established store networks in Japan, Thailand, the Philippines and Indonesia. Last month it announced a partnership in Vietnam.

  • Costa Coffee Manila opens

    Costa Coffee Manila opens

    The first of five Costa Coffee Manila cafes has opened its doors, marking the British-headquartered coffee chain’s Philippines debut.

    Costa, the world’s second largest dedicated coffee chain behind Starbucks, has opened in Eastwood City Mall in Quezon City, metropolitan Manila.

    Four more cafes are planned by the year’s end in Bonifacio Global City, Robinsons Ermita, Tera Towers and Robinsons Antipolo.

    The Eastwood City Mall cafe is spread over two floors and features distressed timber fittings, and a sofa upholstered with the Union Jack to reflect the brand’s heritage.

    For its Philippines entry, Costa has partnered with Robinsons Retail Holdings, which owns the Robinsons Department Store, supermarket, Handyman, True Value, Toys ‘R’ Us, and Daiso retail banners in the Philippines.

    Costa Coffee has over 3000 stores worldwide, including 1800 in the UK and 400 in the Middle East.

  • Ikea India buys site for first store

    Ikea India buys site for first store

    Ikea India has acquired the land for the first of 25 stores planned for the country.

    The Swedish home furnishings company says the 13 acre site is located close to the IT hub Hitec City and is close to public transport, including a metro line under construction.

    Further details were scant, except that the land was acquired from the Telangana government. Ikea India plans 24 more stores in the long term and is currently evaluating sites in Mumbai, Bengaluru and Delhi NCR.

    Each Ikea store will cost about $100 million to establish, including land and construction costs.

    Part of the arrangement allowing Ikea to open single brand stores in India is that it has to source product from within the country. The company already has about 50 suppliers in India employing some 45,000 people. Now it is actively searching for more suppliers to boost the proportion of locally-sourced stock.

    IKEA India CEO Juvencio Maeztu described India as a promising market because it offers the company the opportunity to source, retail, conduct CSR initiatives through Ikea charitable foundation and empower social entrepreneurs through next generation projects.

    “Our focus now is to bring all of it together in Hyderabad as we have bought our first land to build an Ikea store. We will bring a unique shopping experience through our inspiring stores offering affordable home furnishing products,” he said.

  • Hamleys Singapore to debut this month

    Hamleys Singapore to debut this month

    The world’s oldest toy retailer – Hamleys – is to make its Singapore debut this month.

    Hamleys Singapore will open its first store in the Plaza Singapura extension on July 24 in a partnership with Global Retail Ventures, which also runs Hamleys’ outlets in Malaysia.

    The move is part of an aggressive global expansion strategy for the London-founded, French-owned brand which has this year opened a giant Moscow flagship, has its first store opening in Vietnam this month and in Asia is already also trading in the Philippines. The Plaza Singapura store is likely to be the first of several in Singapore. Hamleys, through a Vietnamese franchise partner, is opening in Singapore-based Mapletree’s joint venture SC VivoCity shopping centre in Ho Chi Minh City.

    The toy chain has 54 stores in 17 countries with stock range targeting children from toddlers to adults.

    The debut Singapore shop will feature 12,000 sqft of retail space across two stories and stock more than 10,000 items.

    Plaza Singapura management want to position the mall as a one-stop destination for families.

  • DFS opens HK stand alone beauty store

    DFS opens HK stand alone beauty store

    DFS Group opened its second stand alone 18,000sq ft T Galleria Beauty by DFS store in Hysan Place, Causeway Bay at the end of June, following the earlier opening of its initial store at the Galaxy Macau Asian resort destination in May.

    The store is the first of its kind in Hong Kong concentrating solely on luxury cosmetics, skincare and fragrances, allowing customers interested mainly in personal beauty experiences to experience them in one prestigious location.

    Benjamin Vuchot, Region President, North Asia for DFS Group said: “With T Galleria Beauty by DFS, we’re breaking the beauty shopping mould to bring our customers a whole new level of choice, affordability and excitement.

    “Every element of the concept from the product selection to the store design was inspired by our customers and we’re confident that this innovative, personalized approach to the beauty shopping experience will make T Galleria Beauty the beauty connoisseur’s destination of choice in the heart of Causeway Bay.”

    DFS says the range of products includes more than 100 brands including Dior, Estée Lauder, Hermès, 3CE, Make Up Forever and Nars. It adds that DFS also takes ‘a holistic view of beauty’ through new or expanded product categories such as men’s, wellness, hair, body and nail, as well as a trend area featuring popular Korean brands.

    The retailer adds that T Galleria Beauty by DFS will also exclusively introduce popular trend cosmetic brands Nudestix, IOPE and Cargo Cosmetics in Hong Kong.

    Kitty Choy, Director, Retail, Hysan Development Company Limited said: “We’re thrilled that DFS Group has chosen Hysan Place as the location for its first T Galleria Beauty by DFS store in Hong Kong.

    “With its holistic and innovative approach to the beauty shopping experience, T Galleria Beauty by DFS will be a beauty anchor within Lee Gardens, providing customers with a personalized approach unrivalled in Causeway Bay.”

    DFS is also claiming a ‘first of its kind’ with its new 1,000sq ft Beauty Station which gives customers the opportunity to sample, mix and match products from a wide range in one location. Customers will also have access to the exclusive Beauty Concierge, a complimentary personalized beauty service that focuses on an individual customer’s preferences and personal needs.

    They will also be able to join DFS LOYAL T, which the retailer describes as the world’s most extensive global luxury rewards programme [covering more than 700 brands in 26 airports and T Galleria by DFS stores in 10 countries.

    Customers of T Galleria Beauty by DFS, Hong Kong, Causeway Bay, like all DFS customers around the world, are provided with a 100% Global Guarantee, ensuring that all merchandise is completely authentic and that after-sales service centres will refund, repair and accept the return of merchandise worldwide.

  • Prada Jakarta opens doors

    Prada Jakarta opens doors

    Prada Jakarta has opened its doors, the luxury Italian fashion brand’s first store in Indonesia.

    The new 420 sqm single level store is located inside the upmarket Pacific Place shopping mall.

    The retail space, designed by architect Roberto Baciocchi, houses the women’s and men’s ready-to-wear, leather goods, accessories and footwear collections.

    The external facade is clad in black Marquinia marble, while slim polished steel profiles highlight the light boxes.

    The store has a corner location inside the mall, with slim strips of black Marquinia marble framing the entrance, display windows and large floor-to-ceiling windows that open up on the interior.

    The space is designed as a succession of rooms, each featuring a different atmosphere.

    The women’s leather goods area is defined by the signature black-and- white marble chequered flooring – a legacy of Prada’s identity worldwide – and green fabric-clad walls with alcoves housing displayed product, an original reinterpretation of Prada’s iconic display niches.

    The space housing the women’s accessories and small leather goods collections is characterised by black marble-clad walls and display counters with coloured saffiano leather detailing.

    The women’s footwear collection is showcased in an area defined by green fabric-clad walls with cut-in display niches. Beige carpeting and green velvet sofas create an elegant atmosphere.

    Green fabric-clad walls also characterise the area dedicated to the women’s ready-to-wear collection, where transparent perspex cases exalt the product display. Crystal tables and green velvet sofas complete the furnishing.

    The space devoted to men comprises an area dedicated to the leather goods and accessories collections and another room where the footwear and ready-to-wear collections are displayed. The area features masculine materials and finishes: ebony floorboards and walls, dark brown carpeting and cotto-coloured leather sofas. Polished steel display cases and counters with drawers covered in coloured saffiano leather complete the setting.