Tag: Electronics

  • Indonesia blocks Apple from selling iPhone 16

    Indonesia blocks Apple from selling iPhone 16

    Indonesia has blocked Apple from selling the iPhone 16 in the country but still allows travelers to bring it in for personal use.

    The iPhone 16, released in September, is not permitted for domestic sale because PT Apple Indonesia has yet to meet the country’s requirement of 40% local content for smartphones and tablets, the Ministry of Industry said in a statement on Oct. 25 as reported by Bloomberg.

    Each traveler can bring up to two iPhone 16s into Indonesia, according to the Jakarta Globe.

    Between August and October, around 9,000 iPhone 16 units were brought into Indonesia as personal belongings with taxes paid, data from the ministry shows.

    Industry Minister Agus Gumiwang Kartasasmita mentioned on Oct, 22 that Apple has yet to fulfill its commitment to investing 1.7 trillion rupiah (US$108 million) in Indonesia to secure a license for local sales. So far, Apple has invested 1.5 trillion rupiah.

    Apple’s older products can still be sold in Indonesia.

    Samsung Electronics and Xiaomi have set up factories in Indonesia to comply with the domestic content regulations introduced in 2017. Other ways to boost local content include sourcing materials or hiring workers in the country, according to Bloomberg.

    Apple on Oct 11 said that it was “deeply committed to Indonesia and excited to bring all of our latest products, including the iPhone 16 line-up, to our customers as soon as possible.”

  • Samsung to invest $1.8B more in northern Vietnam

    Samsung to invest $1.8B more in northern Vietnam

    A subsidiary of South Korean electronics giant Samsung that has operations in the northern province of Bac Ninh is set to invest another US$1.8 billion there.

    The memorandum of understanding for investment by Samsung Display Vietnam, which was signed Sunday and witnessed by Prime Minister Pham Minh Chinh, is meant for expansion.

    Samsung Display Vietnam reported profits of $283.6 million on revenues of $6.8 billion in the first half of this year.

    Samsung, the biggest foreign investor in Vietnam, has $22 billion in the country, half of it in Bac Ninh province.

    Four factories in Vietnam contributed around 30% of Samsung’s global revenue in the period.

    Bac Ninh authorities on Sunday announced approvals for $5.5 billion worth of foreign investments in various projects, including by Apple suppliers Foxconn and GoerTek.

    The government seeks to make the province a dynamic economic and cultural hub of the north linked with Hanoi.

    By 2050 Bac Ninh hopes to become among the economic leaders of Vietnam. It also aspires to become one of the top global centers for high-tech industries, research and development and smart manufacturing.

  • Samsung factories in Vietnam back in the black after losing quarter

    Samsung factories in Vietnam back in the black after losing quarter

    Samsung’s four factories in Vietnam made a combined profit of US$1.2 billion last quarter after losing $181 million in the fourth quarter of 2023. Samsung Thai Nguyen (SEVT), the Korean conglomerate’s best-performing plant in Vietnam, accounted for $707 million.

    The two plants in Bac Ninh Province, Samsung Electronics Vietnam (SEV) and Samsung Display Vietnam (SDV), contributed $300 million and $123 million. Samsung Electronics HCMC CE Complex (SEHC) was $40.7 million in the black.

    They accounted for 23% of their parent’s quarterly profit. Their revenues totaled $16.25 billion, up nearly $2 billion from the previous quarter.

    In the final quarter of 2023 SEV, SEVT and SEHC reported combined losses of nearly $221 million, with SDV being the only profitable operation.

    Last quarter Samsung achieved global revenues of 71.92 trillion won ($54 billion), up 13% year-on-year.

    It said revenues increased thanks to the sales of the Galaxy S24 smartphone series and higher semiconductor prices.

    The depreciation of the won against major currencies had a positive impact on profits, it said.

    During a meeting with Prime Minister Pham Minh Chinh last month, the company’s CFO, Park Hark Kyu, said it plans to invest a further $1 billion annually in Vietnam to add to its existing $22 billion.

    It also plans to increase its number of local suppliers and enhance training for its workforce, he said. Since 2014 the number of Vietnamese businesses involved in Samsung’s supply chain has increased 12-fold to 309 now. It is the largest foreign direct investor in Vietnam, where it currently produces over 50% of all its mobile phones.

  • Samsung plans to add $1B to Vietnam investment annually

    Samsung plans to add $1B to Vietnam investment annually

    Samsung plans to add about US$1 billion to its investment in Vietnam annually, Chief Financial Officer (CFO) of Samsung Electronics Park Hark-kyu said as he met with Prime Minister Pham Minh Chinh in Hanoi Thursday.

    PM Chinh applauded Samsung’s efforts and determination while doing business in Vietnam, calling on the firm to view Vietnam as a strategic manufacturing and export base.

    He affirmed that the Vietnamese government always attaches importance to improving the investment climate and pledges to create favourable conditions for long-term operations of foreign enterprises.

    It will continue providing optimal conditions for the projects of Samsung to operate fruitfully and develop sustainably in Vietnam in the spirit of harmonising interests and sharing risks, he said.

    Park noted Samsung has invested $22.4 billion in Vietnam so far and plans to add about $1 billion to its investment in the Southeast Asian country annually.

    Aside from research, development, manufacturing, and export of electronic and high-technology products, the group has also been investing in supporting industries and manpower training for Vietnamese companies, and helping local firms to engage in its production and supply chain, he said.

    Samsung hopes to continue developing to contribute to Vietnam’s foreign trade and economic growth, the CFO added.

    He spoke highly of Vietnam’s investment and business climate as well as the PM’s readiness to listen to and assist enterprises, adding Samsung will continue standing side by side with the country on the development path.

    Appreciating Samsung’s building of an R&D center and participation in manpower training in Vietnam, Chinh asked the group to coordinate closely to effectively run the training centers based at the National Innovation Centre (NIC), step up cooperation to turn digital technology enterprises of Vietnam into partners in its ecosystem, increase investment in and expand the R&D center, and boost assistance for startup, innovation, and manpower training in the country.

    He also welcomed Samsung’s production and business plan, calling on it to continue helping Vietnam further improve domestic companies’ capacity so that they can join in Samsung’s supply chain more effectively.

    Samsung should continue seeing Vietnam as a strategic base for manufacturing and exporting its key products to international markets, particularly when the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP), the EU – Vietnam Free Trade Agreement (EVFTA), and the Regional Comprehensive Economic Partnership (RCEP) already took effect, Chinh suggested.

  • Chip Apple developed for the Apple Car reportedly carried a whopping 536 billion transistors

    Chip Apple developed for the Apple Car reportedly carried a whopping 536 billion transistors

    Last month, Apple put an end to the development of the Apple Car after spending ten years and ten billion dollars to create an autonomous vehicle. One of the components that Apple built for the car was a new chip that supposedly had the same performance capabilities as four M2 Ultra chips! Considering that each M2 Ultra chip is equipped with 134 billion transistors, a 24-core CPU, a 76-core GPU, and a 32-core Neural Engine, stitching together four of these components creates an extremely powerful chip.
    Imagine a chip carrying 536 billion transistors with a 96-core CPU and a 304-core GPU. While there is no definitive proof that the chip Apple was planning to use to power the Apple Car was perfectly equivalent to four M2 Ultra chips, consider that the number of transistors inside a chip determines how powerful and/or energy efficient that chip is. Using the “UltraFusion” technology that helped Apple combine two M1 Max chips to become the M1 Ultra, and combine two M2 Max chips to become the M2 Ultra, Apple might have been hoping to create an incredibly powerful silicon component from four M2 Ultra chips.
    Let’s do a simple comparison. The A17 Pro application processor (AP) that powers the iPhone 15 Pro and iPhone 15 Pro Max contains 19 billion transistors, only 3.5% of the number of transistors that might have been placed inside the chip Apple would have used to “drive” the Apple Car. Wccftech says that the new chip that Apple was developing for the Apple Car was “nearly done” before Apple put the kibosh on the project. Could that chip have been the M3 Ultra?
    When Apple introduces the M3 Ultra, it will be interesting to see whether any of that chip’s specs match the rumored powerhouse chip that would have been used on the Apple Car. One thing that we can be sure of, this chip would have been built by TSMC, the world’s largest foundry.
  • New Apple Watch ads replay real-life situations where the timepiece saved the user’s life

    New Apple Watch ads replay real-life situations where the timepiece saved the user’s life

    While the Apple Watch was not originally created to save lives, over the years some of the health-related features on the device have sent out timely warnings allowing users to get to the doctor or the hospital before it was too late. In other situations, the Apple Watch on a person’s wrist notified emergency services or first responders, and a timely rescue was made. If you recall, when Apple was planning to launch the Apple Watch in April 2015, the tech giant was looking at the device as a piece of luxury jewelry.

    Apple was able to get its timepiece on the cover of regional editions of Vogue months before the product was released. In early 2017, Apple started shutting luxury-themed Apple Watch pop-up stores in Europe as it moved away from promoting the Apple Watch as a luxury timepiece as reports started to come in about users having their lives saved thanks to the watch.

    Apple has released a couple of new television commercials for the Apple Watch, both of which are based on real-life events and focus on a specific health-related feature. The first ad, created by Apple Australia, is called “Lexie’s Heart.” A young woman Lexie Northcott started to get low heart rate notifications on her Apple Watch and after a trip to the hospital, she was diagnosed with a congenital heart block. Doctors operated and gave her a pacemaker and, as Lexie’s mom says later in the ad, “If it wasn’t for that watch, she might not be here right now.” This 30-second ad is focused on “Heart Rate Notifications.”

    The second ad, also 30 seconds in length, also from Apple Australia, and also based on a true story, is called “Bruce and the Roo.” A gentleman named Bruce Mildenhall had been knocked unconscious by…wait for it…a kangaroo while he was biking. Bruce hit the ground hard, activating the Fall Detection feature on his Apple Watch. The device called emergency services and even messaged his wife to alert her.

    When Bruce came to, he heard the sound of someone hitting the back glass of the ambulance he was placed in. He then heard his wife asking, “Have you got Bruce Mildenhall in there? Is he alive?” The first responders told her, “Yes, he’s OK.” As the ad for the Apple Watch’s Automatic Fall Detection comes to an end, Bruce says, “I still wear my watch and I’m still looking for that kangaroo with tire marks.”

    Suppose Apple does run these ads outside of Australia and adds them to its advertising rotation in the U.S.. In that case, you might see one or both appear during this weekend’s big NBA and NHL games, college basketball telecasts, and between innings or during a pitching change on MLB spring training broadcasts.

  • Apple has started designing 2nm chips for future iPhone models

    Apple has started designing 2nm chips for future iPhone models

    An Apple employee on Linked In  is supposedly the source of a new report that claims Apple has started designing chips that will be built using TSMC’s next-gen 2nm process node. Leaked slides published on the Korean website gamma0burst and posted via a tweet on “X” by leaker Revegnus the heavily redacted Apple slide refers to older 5nm chips such as the A15 Bionic, 3nm chips such as the A17 Pro, and a future 2nm chipset.

    As the process node used to build a chip “shrinks” in size, the features of the chip get smaller including the transistors allowing more of them to fit inside a chip. That is important because the higher a chip’s transistor count, the more powerful and/or energy-efficient that chip is. The iPhone 15 Pro and iPhone 15 Pro Max are currently the only smartphones powered by a 3nm chip.

    Later this year, Apple is expected to use 3nm application processors (AP) for all four iPhone 16 models. The iPhone 16 and iPhone 16 Plus could be powered by the 3nm A18 Bionic AP while the iPhone 16 Pro and iPhone 16 Pro Max will sport the more capable A18 Pro AP. Both components will be built using TSMC’s second-generation N3E 3nm node.

    SMC is supposedly planning to start production of 2nm chips during the second half of 2025 with the foundry churning out 1.4nm chips in 2027. Apple is expected to be the first company to obtain 2nm chips. The latter should deliver 10% to 15% performance upgrades at the same power or use 25% to 30% less power running at the same speed when compared to 3nm chips.

    Apple is TSMC’s top customer which is why it is usually able to be the first to receive chips made by TSMC using its latest process node. Apple will need to make some design changes in order to take advantage of TSMC’s 2nm node which will feature Gate-all-around (GAA) transistors instead of the currently used FinFET transistors.

    Using horizontal nanosheets placed vertically, GAA transistors allow the gate to surround the channel on all four sides reducing current leak and increasing the drive current. This results in stronger electrical signals between the transistors improving the performance of the chip. Back in December, TSMC showed off a prototype 2nm chip to both Apple and Nvidia.

  • Samsung family members sell $2B worth of shares to pay inheritance taxes

    Samsung family members sell $2B worth of shares to pay inheritance taxes

    Family members of Samsung Electronics chairman Jay Y. Lee have sold 2.8 trillion won (US$2.12 billion) worth of shares in the company and its affiliates to pay inheritance taxes.

    The sale of about 29.8 million shares, or a 0.5% stake in Samsung Electronics, was at a discount of 1.2% to 2.0% from Samsung shares’ Wednesday closing price of 73,600 won, citing unnamed investment banking sources.

    Shares in affiliates Samsung C&T, Samsung SDS and Samsung Life Insurance were also offered simultaneously in block deals worth around 644 billion won for the same purpose, the report said.

    The shares were sold by Hong Ra-hee, the widow of late Samsung Group chairman Lee Kun-hee, and her children, including Jay Y. Lee.

    Korea’s top inheritance tax rate of 50% is considerably greater than the OECD’s typical rate of 25% and is second only to Japan’s 55%. It is therefore not uncommon for members of Korea’s chaebol families to sell company shares or secure bank loans using those shares as collateral to cover their inheritance tax obligations.

  • iPhone 15 sales top $42M on opening day

    iPhone 15 sales top $42M on opening day

    Sales of the newly released iPhone model surpassed the VND1-trillion (US$42 million) mark for a second year in a row, despite the economic downturn.

    The iPhone 15 came to Vietnam on Sept. 29, the first time the country was included in Apple’s second round of sales a week after starting in markets like the U.S., India, Singapore, Japan, and Thailand.

    Most Vietnamese retailers said sales were “much better than expected” in what has been a gloomy year for the phone market.

    The Gioi Di Dong sold more than 15,000 for worth VND500 billion, accounting for nearly 50% of the market.

    Other retailers such as FPT Shop, CellPhoneS, ShopDunk, and Hoang Ha Mobile reported sales of 2,000-7,000 each.

    In all, according to statistics from an importer, on Sept. 29 alone, 35,000 iPhone 15s worth more than VND1 trillion were delivered to customers. The phones were sold out within hours.

    FPT Shop did not disclose revenues for the full day, but merely said over 5,000 devices worth VND150 billion were delivered just after midnight.

    CellphoneS delivered 1,500 phones in the first two hours.

    The most popular variant, also the most expensive, has been the Pro Max, which accounted for 50-70% of sales.

    But their sales were 10-20% from last year due to the smaller supply but also because consumers have started to pay more attention to the two regular versions with their eye-catching colors and nearly similar features, according to a CellPhoneS executive.

    Most retailers sold out the 15 Pro and 15 Pro Max in natural titanium color.

    Users only have a choice between blue and black for the 1 TB version. Meanwhile, the 15 and 15 Plus had better sales than their predecessors though the most popular color, pink, is also in short supply.

    Overall, sales on the first day were lower than last year, when the iPhone 14 fetched VND1.5 trillion.

    A Hoang Ha Mobile executive said the number of devices allocated to the country by Apple was not as high as last year.

    The color options were also low, leading to the most popular models soon selling out, he said.

    Retailers still have iPhone 15 devices in stock, mostly the regular versions and less popular colors like black.

  • iPhone 15 prices plunge 20% in three days

    iPhone 15 prices plunge 20% in three days

    An iPhone 15 Pro Max brought from overseas is now sold at around VND40 million (US$1,650) in Vietnam, down 20% in three days.

    Smartphone shops in Hanoi and Ho Chi Minh City on September 26 offered the VND40 million price for 256GB storage option. Higher storage options of 512GB and 1TB cost VND45 million and VND58 million, respectively.

    Traders queued up to buy the product at Apple stores in Singapore and Thailand and brought them to Vietnam unofficially.

    The first ones were available on Friday last week, one week before they are sold officially in Vietnam, at prices around VND70 million, or nearly 50% higher than official prices in Vietnam.

    Nguyen Hieu, owner of an unofficial Apple shop in Hanoi, said that he had anticipated the drop in prices this year as the iPhone is sold in Vietnam only one week later than Apple’s tier-1 markets, compared to several weeks in previous years.

    He only bought 20 iPhone 15s to sell in the last three days.

    Retail chains are reporting a shortage of the most expensive option, the iPhone 15 Pro Max, due to high demand from preorders.

    Customers will have to wait until the end of October for more supply, retailers said.

  • Intel gets confidence boost from anonymous customer pre-paying for 18A production

    Intel gets confidence boost from anonymous customer pre-paying for 18A production

    Last week, Intel CEO Pat Gelsinger reiterated his goal for Intel to take foundry leadership from TSMC by 2025. The executive said, “We’re 2.5 years into the transformation. Now, it’s gone the way I would have expected at the time in terms of rebuilding the company. You have to be much less skeptical about our ability to pull this off.” Intel not only had to watch as TSMC took its foundry leadership away, but it also saw TSMC’s largest customer, Apple, replace its Intel chips with M-series chips built by TSMC.
    During last week’s Deutsche Bank conference, Gelsinger stated that the 18A node will return process leadership to Intel. That node would be considered 1.8nm while TSMC and Samsung would be shipping at 2nm during the same time. The CEO also let it be known that Intel has received a large prepayment from a customer for Intel’s 18A capacity. This gives Intel the confidence to believe it is on the right track and will lead the company to speed up the build-out of 18A fabs.
    In the long term, Intel sees the contract foundry business as its biggest opportunity. One interesting comment made by Gelsinger is that Intel knows TSMC’s wafer costs, ASPs, and targets. With this knowledge, he says that Intel wants lower costs than TSMC to win business from the global foundry leader. He says that Intel is trying to get its internal cost structure in line with TSMC. To this end, Intel will study its metrics such as headcount per wafer start, and use more AI/Machine Learning to improve efficiency.
    Intel is still relying on TSMC to build parts of its next-generation ‘Meteor Lake’ chips. While Intel will use its Intel 4 node (7nm) to build the chip’s CPU tile, the GPU tile will use TSMC’s 5nm node. The chip’s SoC tile, an ultra-low-power tile that supports media, imaging, display, and the connection to memory, will be built on TSMC’s 6nm node as will the chip’s I/O Extender tile.
    As Tech journalist Leo Waldock notes in a post on X, “All that could be correct yet it still seems weird to me that Intel is buying tiles from TSMC for its own products while touting foundry services to 3rd parties. Eat your own dog food, no?”
    Will Intel make TSMC and Samsung Foundry squirm? Will Apple stay loyal to TSMC? Will geopolitical rumblings make TSMC customers worried enough to bring their business to another foundry? These are questions that we will have to wait to answer.
  • Samsung reportedly delays its extended reality device up to six months because of Apple

    Samsung reportedly delays its extended reality device up to six months because of Apple

    Samsung has delayed production of its mixed reality AR/VR headset until sometime in the middle of 2024. And you can put the blame for the delay squarely on Apple and its Vision Pro AR/VR headset, uh, excuse me, spatial computer. An internal Samsung memo cited by SBS Biz says, “…we decided to review all internal specifications and performance, such as the design and panel of the new XR (extended reality) product.”
    So why is Samsung taking its mixed-reality headset back to the drawing board? Apparently, Sammy was so impressed by Apple’s Vision Pro presentation at WWDC that it decided that some design changes and other revisions were in order. Among the changes that Samsung is expected to make include the addition of higher resolution displays and the use of faster chips to improve performance. Samsung plans on equipping the device with a Snapdragon chip and Google is developing the operating system which will most likely be based on Android.
    Samsung has reportedly informed its panel suppliers of the delay. Originally, test production of the headset was to start at the end of this year with mass production of Samsung’s XR device scheduled to start in early 2024. Now we are looking at a three to six-month delay that could result in mass production of the product starting around the middle of this year.
    The delay does prove that Samsung’s target here is Apple and its $3499 Vision Pro, not Meta and the upcoming Quest 3. Samsung’s decision to revise its XR device to make it even better might not only have to do with what Samsung saw in the Vision Pro preview but could also be a decision based on the trouble Apple is having producing the Vision Pro. Where Apple originally hoped to build one million units of the device this year, the actual number of units produced could be under 400,000 according to a recent Financial Times report.
    This shortfall might give Samsung an incentive to design a device that is more likely to compete against the Vision Pro and satisfy early adapters who won’t be able to find the Vision Pro after its release. Based on the report out of South Korea, it seems that even Samsung believes that the only way it can compete with Apple’s spatial computer is to improve its own product before it is released.
  • Intel exec lauds Vietnam chip autonomy ambition

    Intel exec lauds Vietnam chip autonomy ambition

    Chip autonomy is an ideal aspiration but it is advisable to avoid setting too big goals in the immediate future, an Intel Products Vietnam executive has told the government.

    In 2006, the U.S. chipmaker became the first foreign high-tech investor in Ho Chi Minh City.

    “The past 17 years have been a miraculous journey,” Kim Huat Ooi, vice president and general manager of Intel Products Vietnam, said.

    “Vietnam has transformed and become much more prosperous. Foreign investors coming here all want to have a foothold and a solid launch pad in Vietnam.”

    A number of other major chip manufacturers too have set up plants in Vietnam, forming an open semiconductor supply chain.

    Some local technology companies such as FPT and Viettel are also investing in the sector, and hope to export large volumes of “Made in Vietnam” chips.

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    In April Prime Minister Pham Minh Chinh assigned the Ministry of Planning and Investment with developing a program for electronic chip production.

    Vietnam’s advantage

    Kim, who has nearly 40 years of experience in the semiconductor field, said when Intel entered Vietnam it had to import most raw materials, but now over 200 local suppliers were working with the plant, helping create a closed process for chip autonomy.

    “It is completely right that the Vietnamese Government and companies think big and are ambitious to be self-sufficient in chip sources. Some companies have designed very good microcontrollers for specific applications. Vietnam will have a big opportunity to make more chips.”

    Before it set up the plant in Vietnam, Intel was invited by many other countries in the neighborhood. One of the important reasons for Intel choosing to build the plant in Ho Chi Minh City was the stability of the Vietnamese political system.

    During the Covid pandemic, many supply chains around the world were broken, but the Intel Vietnam factory was still operating smoothly.

    In 2021, its exports surged by 25% from the pre-pandemic period.

    Vietnam remained stable even in the most challenging periods.

    “It can be seen that in future local supply chains will gradually form and be able to operate independently. As the amount of high-tech investment increases, production costs will decrease, bringing more opportunities for domestic enterprises.

    “The Vietnamese government can use this to accelerate its ambition to produce chips.”

    It was right to dream big but it was also necessary to avoid being too ambitious to invest in non-optimal areas and waste money.

    Each country should focus on areas where it had an advantage instead of spreading itself too thin. Chip production was resource-intensive.

    Local companies also needed to design chips appropriate for their actual capabilities and needs, he said.

    Another challenge was human resources since the chip industry required great technical and technological capability to cope with new problems.

    “If we look at the current education system in Vietnam, we are seeing that resources are mainly focused on bachelor’s training. To enter the chip industry, more researchers in post-graduate programs are needed.

    “To design chips, engineers need a lot of R&D skills.”

    However, though investing in human resources required time and money, it was definitely profitable in the long run.

    For this, Vietnam needed the right talent, and for this tertiary education should have new curriculums.

    Intel and other large foreign enterprises in Vietnam also paid special attention to linking up with universities to improve curriculums and foster talent.

    “Seventeen years ago we entered Vietnam and started looking for the first basic workers. Now our plant has continuously sent Vietnamese engineers to the U.S. to work and develop specialized technologies. Initiatives by local talent have been patented in the U.S., making an important contribution to improving the plant’s performance.”

    Besides manpower, special attention should be paid to infrastructure and traffic, like dealing with the electricity shortages in some parts in June.

    The shortage had been solved, but in the long term investors would need specific plans to ensure reliable power availability.

    After the pandemic many neighboring countries had come up with incentives to get major international investors to come and set up supply chains.

    Vietnam too should have appropriate policies to retain existing investors and attract new ones.

    “The world is changing. Many countries are emerging, attracting large investors back. In Vietnam, we are doing well. Intel wants to continue to invest and contribute to Vietnamese society.”

  • Vertu’s first duty-free store opens in Sanya ahead of global roll-out

    Vertu’s first duty-free store opens in Sanya ahead of global roll-out

    VERTU, the world’s premier luxury mobile phone brand, has unveiled its strategic plan to establish duty-free stores worldwide. Following the recent opening of their duty-free store in Sanya, VERTU is set to revolutionize the duty-free shopping experience for global travelers.

    VERTU’s duty-free store, located at Sanya International Duty Free Complex, is scheduled to open its doors on July 1, 2023. Positioned at B Zone, Ground Floor, next to Tiffany, this store will serve as a hallmark destination for discerning travelers seeking the finest in luxury mobile devices.

    In line with their commitment to providing unparalleled service and exclusivity, VERTU offers a range of key features and highlights that make them stand out in the market. Let’s take a closer look:
    VERTU- Brand debuts its pop-up store with CDFG in duty free channel.

    VERTU’s duty-free stores serve as a platform to showcase the brand’s commitment to excellence and luxury as well as cater to the unique needs of luxury travelers.The stores provide a captivating environment for customers to immerse themselves in the world of VERTU, surrounded by the finest craftsmanship and cutting-edge technology.

    VERTU prides itself as the world’s only luxury mobile phone brand to offer a dedicated British private butler concierge service. Customers can enjoy a truly unique experience with their own personal assistant, catering to their every need and ensuring an extraordinary level of service.

    VERTU’s duty-free store introduces the highly anticipated METAVERTU, the world’s first WEB3 phone. Combining the power of blockchain and decentralized applications, this revolutionary device offers unparalleled security, privacy, and connectivity.

    VERTU’s duty-free store presents the exclusive IVERTU collection, a range of limited edition devices available only through duty-free channels. These meticulously crafted phones showcase VERTU’s dedication to creating unique and unforgettable luxury experiences. IVERTU, as the one of the most popular models, has undergone updates in hardware, software, and aesthetics. The metallic V logo has been upgraded to a sleek black finish, enhancing its tactile appeal, and the leather components have been enhanced for a fuller and better feel.

    In a groundbreaking move, VERTU unveils its first AI experience store within the duty-free outlet. Customers can explore the fusion of technology and luxury as they interact with VERTU’s cutting-edge AI assistant V-GPT.Unlike Apple’s App Store version, METAVERTU allows free and unlimited usage of ChatGPT without paying a subscription fee. Accessible via MetaSpace, METAVERTU grants users a comprehensive set of functionalities, including seamless one-click login, unlimited conversations at no cost (in contrast to the paid model on other platforms), and voice input for user queries.

    With its Global Duty-Free And Travel Retail market strategy, VERTU aims to establish a strong presence in key travel hubs worldwide. By offering unparalleled luxury, personalized service, and exclusive products, VERTU continues to redefine the mobile phone industry and elevate the standards of luxury living.

  • Poor demand drags MacBook prices down

    Poor demand drags MacBook prices down

    Apple’s MacBook Pro laptops have seen their prices tumble by tens of millions of dong (VND1 million = $42.6) in the two months amid underwhelming demand.

    Quy Thien, a video editor, said when the MacBook Pro 16-inch was released in Vietnam at the end of March, he ordered a high-end model with an M2 Max chip, 96 GB RAM, and 4 TB storage for VND149 million (US$6,400).

    But Apple dealers told him the model was not available, but would arrive in two months. When his device arrived, he checked the prices and found it had fallen to VND133 million.

    “In two months, I lost VND16 million when I hadn’t even received my device,” he said.

    A retailer explained that the MacBook Pro is a niche product due to its high price. Dealers do not stock some high-end models, and users have to order and wait for six to 12 weeks. Thus, early buyers got a bad break since prices started to fall as they waited, he said. Even the standard version has become cheaper.

    At the time of launch the 14-inch version with 16 GB RAM, 512 GB storage and an M2 Pro chip cost VND52.9 million, and the 16-inch version cost VND65.9 million. If they had M2 Max chips, the prices were VND81.9 million and VND92.9 million.

    In the next two months retailers slashed the prices of the 14-inch model by VND5 million if it had an M2 Pro chip and VND8 million if it had an M2 Max chip.

    VND million (VND1 million = $42.63)MacBook pricesMarchMayMacBook Pro 14 inch M2 ProMacBook Pro 14 inch M2 MaxMacBook Pro 16 inch M2 ProMacBook Pro 16 inch M2 Max0255075100

    However, it has not worked and sales have not picked up, and the MacBook Pro only accounts for 2-3% of total laptop sales.

    Hoang Ha Mobile said the high prices are the biggest dampener of demand.

    Other Apple laptops have also become cheaper.

    The MacBook Air M1, which used to be the best-selling laptop in Vietnam, currently costs VND17.9 million, VND11 million down since its launch in January 2021.

    The MacBook Air M2’s prices have fluctuated. At the end of April its price briefly went down from VND28 million to VND25.9 million before climbing back up at the beginning of May.